

The global Mobile Backend-as-a-Service (mBaaS) Software market size was valued at USD 1162.7 million in 2023 and is forecast to a readjusted size of USD 2220.7 million by 2030 with a CAGR of 9.7% during review period.
Mobile backend as a service (MBaaS), also known as "backend as a service" (BaaS), is a model for providing web app and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications while also providing features such as user management, push notifications, and integration with social networking services. These services are provided via the use of custom software development kits (SDKs) and application programming interfaces (APIs).
Global Mobile Backend As A Service (BaaS) key players include IBM Corporation, Microsoft Corporation, Oracle Corporation, Kony, Kinvey, etc. Global top five manufacturers hold a share about 10%. North America is the largest market, with a share about 40%, followed by China, with a share about 20 percent. In terms of product, Android is the largest segment, with a share about 80%. And in terms of application, the largest application is Data and application integration, followed by Identity and access management, Usage analytics, Support and maintenance Service, etc.
This report includes an overview of the development of the Mobile Backend-as-a-Service (mBaaS) Software industry chain, the market status of Large Enterprises (Cloud Based, Web Based), SMEs (Cloud Based, Web Based), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Mobile Backend-as-a-Service (mBaaS) Software.
Regionally, the report analyzes the Mobile Backend-as-a-Service (mBaaS) Software markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Mobile Backend-as-a-Service (mBaaS) Software market, with robust domestic demand, supportive policies, and a strong manufacturing base.
Key Features:
The report presents comprehensive understanding of the Mobile Backend-as-a-Service (mBaaS) Software market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Mobile Backend-as-a-Service (mBaaS) Software industry.
The report involves analyzing the market at a macro level:
Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Cloud Based, Web Based).
Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Mobile Backend-as-a-Service (mBaaS) Software market.
Regional Analysis: The report involves examining the Mobile Backend-as-a-Service (mBaaS) Software market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.
Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Mobile Backend-as-a-Service (mBaaS) Software market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.
The report also involves a more granular approach to Mobile Backend-as-a-Service (mBaaS) Software:
Company Analysis: Report covers individual Mobile Backend-as-a-Service (mBaaS) Software players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.
Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Mobile Backend-as-a-Service (mBaaS) Software This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Large Enterprises, SMEs).
Technology Analysis: Report covers specific technologies relevant to Mobile Backend-as-a-Service (mBaaS) Software. It assesses the current state, advancements, and potential future developments in Mobile Backend-as-a-Service (mBaaS) Software areas.
Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Mobile Backend-as-a-Service (mBaaS) Software market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.
Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.
Market Segmentation
Mobile Backend-as-a-Service (mBaaS) Software market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Market segment by Type
Cloud Based
Web Based
Market segment by Application
Large Enterprises
SMEs
Market segment by players, this report covers
Salesforce
Built.io
Rackspace
Parse
AWS
Azure
MongoDB Stitch
AnyPresence
Kinvey
Apache
Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)
The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Mobile Backend-as-a-Service (mBaaS) Software product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Mobile Backend-as-a-Service (mBaaS) Software, with revenue, gross margin and global market share of Mobile Backend-as-a-Service (mBaaS) Software from 2019 to 2024.
Chapter 3, the Mobile Backend-as-a-Service (mBaaS) Software competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Mobile Backend-as-a-Service (mBaaS) Software market forecast, by regions, type and application, with consumption value, from 2025 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Mobile Backend-as-a-Service (mBaaS) Software.
Chapter 13, to describe Mobile Backend-as-a-Service (mBaaS) Software research findings and conclusion.
Please Note - This is an on demand report and will be delivered in 2 business days (48 Hours) post payment.
1 Market Overview
1.1 Product Overview and Scope of Mobile Backend-as-a-Service (mBaaS) Software
1.2 Market Estimation Caveats and Base Year
1.3 Classification of Mobile Backend-as-a-Service (mBaaS) Software by Type
1.3.1 Overview: Global Mobile Backend-as-a-Service (mBaaS) Software Market Size by Type: 2019 Versus 2023 Versus 2030
1.3.2 Global Mobile Backend-as-a-Service (mBaaS) Software Consumption Value Market Share by Type in 2023
1.3.3 Cloud Based
1.3.4 Web Based
1.4 Global Mobile Backend-as-a-Service (mBaaS) Software Market by Application
1.4.1 Overview: Global Mobile Backend-as-a-Service (mBaaS) Software Market Size by Application: 2019 Versus 2023 Versus 2030
1.4.2 Large Enterprises
1.4.3 SMEs
1.5 Global Mobile Backend-as-a-Service (mBaaS) Software Market Size & Forecast
1.6 Global Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast by Region
1.6.1 Global Mobile Backend-as-a-Service (mBaaS) Software Market Size by Region: 2019 VS 2023 VS 2030
1.6.2 Global Mobile Backend-as-a-Service (mBaaS) Software Market Size by Region, (2019-2030)
1.6.3 North America Mobile Backend-as-a-Service (mBaaS) Software Market Size and Prospect (2019-2030)
1.6.4 Europe Mobile Backend-as-a-Service (mBaaS) Software Market Size and Prospect (2019-2030)
1.6.5 Asia-Pacific Mobile Backend-as-a-Service (mBaaS) Software Market Size and Prospect (2019-2030)
1.6.6 South America Mobile Backend-as-a-Service (mBaaS) Software Market Size and Prospect (2019-2030)
1.6.7 Middle East and Africa Mobile Backend-as-a-Service (mBaaS) Software Market Size and Prospect (2019-2030)
2 Company Profiles
2.1 Salesforce
2.1.1 Salesforce Details
2.1.2 Salesforce Major Business
2.1.3 Salesforce Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.1.4 Salesforce Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.1.5 Salesforce Recent Developments and Future Plans
2.2 Built.io
2.2.1 Built.io Details
2.2.2 Built.io Major Business
2.2.3 Built.io Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.2.4 Built.io Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.2.5 Built.io Recent Developments and Future Plans
2.3 Rackspace
2.3.1 Rackspace Details
2.3.2 Rackspace Major Business
2.3.3 Rackspace Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.3.4 Rackspace Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.3.5 Rackspace Recent Developments and Future Plans
2.4 Parse
2.4.1 Parse Details
2.4.2 Parse Major Business
2.4.3 Parse Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.4.4 Parse Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.4.5 Parse Recent Developments and Future Plans
2.5 AWS
2.5.1 AWS Details
2.5.2 AWS Major Business
2.5.3 AWS Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.5.4 AWS Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.5.5 AWS Recent Developments and Future Plans
2.6 Azure
2.6.1 Azure Details
2.6.2 Azure Major Business
2.6.3 Azure Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.6.4 Azure Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.6.5 Azure Recent Developments and Future Plans
2.7 MongoDB Stitch
2.7.1 MongoDB Stitch Details
2.7.2 MongoDB Stitch Major Business
2.7.3 MongoDB Stitch Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.7.4 MongoDB Stitch Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.7.5 MongoDB Stitch Recent Developments and Future Plans
2.8 AnyPresence
2.8.1 AnyPresence Details
2.8.2 AnyPresence Major Business
2.8.3 AnyPresence Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.8.4 AnyPresence Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.8.5 AnyPresence Recent Developments and Future Plans
2.9 Kinvey
2.9.1 Kinvey Details
2.9.2 Kinvey Major Business
2.9.3 Kinvey Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.9.4 Kinvey Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.9.5 Kinvey Recent Developments and Future Plans
2.10 Apache
2.10.1 Apache Details
2.10.2 Apache Major Business
2.10.3 Apache Mobile Backend-as-a-Service (mBaaS) Software Product and Solutions
2.10.4 Apache Mobile Backend-as-a-Service (mBaaS) Software Revenue, Gross Margin and Market Share (2019-2024)
2.10.5 Apache Recent Developments and Future Plans
3 Market Competition, by Players
3.1 Global Mobile Backend-as-a-Service (mBaaS) Software Revenue and Share by Players (2019-2024)
3.2 Market Share Analysis (2023)
3.2.1 Market Share of Mobile Backend-as-a-Service (mBaaS) Software by Company Revenue
3.2.2 Top 3 Mobile Backend-as-a-Service (mBaaS) Software Players Market Share in 2023
3.2.3 Top 6 Mobile Backend-as-a-Service (mBaaS) Software Players Market Share in 2023
3.3 Mobile Backend-as-a-Service (mBaaS) Software Market: Overall Company Footprint Analysis
3.3.1 Mobile Backend-as-a-Service (mBaaS) Software Market: Region Footprint
3.3.2 Mobile Backend-as-a-Service (mBaaS) Software Market: Company Product Type Footprint
3.3.3 Mobile Backend-as-a-Service (mBaaS) Software Market: Company Product Application Footprint
3.4 New Market Entrants and Barriers to Market Entry
3.5 Mergers, Acquisition, Agreements, and Collaborations
4 Market Size Segment by Type
4.1 Global Mobile Backend-as-a-Service (mBaaS) Software Consumption Value and Market Share by Type (2019-2024)
4.2 Global Mobile Backend-as-a-Service (mBaaS) Software Market Forecast by Type (2025-2030)
5 Market Size Segment by Application
5.1 Global Mobile Backend-as-a-Service (mBaaS) Software Consumption Value Market Share by Application (2019-2024)
5.2 Global Mobile Backend-as-a-Service (mBaaS) Software Market Forecast by Application (2025-2030)
6 North America
6.1 North America Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Type (2019-2030)
6.2 North America Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Application (2019-2030)
6.3 North America Mobile Backend-as-a-Service (mBaaS) Software Market Size by Country
6.3.1 North America Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Country (2019-2030)
6.3.2 United States Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
6.3.3 Canada Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
6.3.4 Mexico Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
7 Europe
7.1 Europe Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Type (2019-2030)
7.2 Europe Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Application (2019-2030)
7.3 Europe Mobile Backend-as-a-Service (mBaaS) Software Market Size by Country
7.3.1 Europe Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Country (2019-2030)
7.3.2 Germany Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
7.3.3 France Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
7.3.4 United Kingdom Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
7.3.5 Russia Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
7.3.6 Italy Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
8 Asia-Pacific
8.1 Asia-Pacific Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Type (2019-2030)
8.2 Asia-Pacific Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Application (2019-2030)
8.3 Asia-Pacific Mobile Backend-as-a-Service (mBaaS) Software Market Size by Region
8.3.1 Asia-Pacific Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Region (2019-2030)
8.3.2 China Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
8.3.3 Japan Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
8.3.4 South Korea Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
8.3.5 India Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
8.3.6 Southeast Asia Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
8.3.7 Australia Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
9 South America
9.1 South America Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Type (2019-2030)
9.2 South America Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Application (2019-2030)
9.3 South America Mobile Backend-as-a-Service (mBaaS) Software Market Size by Country
9.3.1 South America Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Country (2019-2030)
9.3.2 Brazil Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
9.3.3 Argentina Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
10 Middle East & Africa
10.1 Middle East & Africa Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Type (2019-2030)
10.2 Middle East & Africa Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Application (2019-2030)
10.3 Middle East & Africa Mobile Backend-as-a-Service (mBaaS) Software Market Size by Country
10.3.1 Middle East & Africa Mobile Backend-as-a-Service (mBaaS) Software Consumption Value by Country (2019-2030)
10.3.2 Turkey Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
10.3.3 Saudi Arabia Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
10.3.4 UAE Mobile Backend-as-a-Service (mBaaS) Software Market Size and Forecast (2019-2030)
11 Market Dynamics
11.1 Mobile Backend-as-a-Service (mBaaS) Software Market Drivers
11.2 Mobile Backend-as-a-Service (mBaaS) Software Market Restraints
11.3 Mobile Backend-as-a-Service (mBaaS) Software Trends Analysis
11.4 Porters Five Forces Analysis
11.4.1 Threat of New Entrants
11.4.2 Bargaining Power of Suppliers
11.4.3 Bargaining Power of Buyers
11.4.4 Threat of Substitutes
11.4.5 Competitive Rivalry
12 Industry Chain Analysis
12.1 Mobile Backend-as-a-Service (mBaaS) Software Industry Chain
12.2 Mobile Backend-as-a-Service (mBaaS) Software Upstream Analysis
12.3 Mobile Backend-as-a-Service (mBaaS) Software Midstream Analysis
12.4 Mobile Backend-as-a-Service (mBaaS) Software Downstream Analysis
13 Research Findings and Conclusion
14 Appendix
14.1 Methodology
14.2 Research Process and Data Source
14.3 Disclaimer
Salesforce
Built.io
Rackspace
Parse
AWS
Azure
MongoDB Stitch
AnyPresence
Kinvey
Apache
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*If Applicable.