The global Content Experience Platform market size is predicted to grow from US$ 5877 million in 2025 to US$ 10570 million in 2031; it is expected to grow at a CAGR of 10.3% from 2025 to 2031.
Content experience platforms enable companies to create personalized experiences geared toward audience engagement. These tools first provide features focused on the centralization and organization of marketing assets via tagging and categorizing based on audience or use case. Once content is organized, content experience products offer personalization functionality to create custom experiences for audiences with the intent to generate specific business outcomes. These outcomes can include capturing leads, scoring leads, or driving people to a contextual call to action, among others. Content experience platforms can also offer distribution features and analytics to track content performance and audience insights.
Global Content Experience Platform key players include Adobe, ON24, Showpad, Seismic, SurveyMonkey, etc. Global top five manufacturers hold a share about 30%. North America is the largest market, with a share over 75%, followed by Europe, and Asia-Pacific, both have a share about 20 percent. In terms of product, Cloud Based is the largest segment, with a share over 70%. And in terms of application, the largest application is Retail, followed by BFSI, IT and Telecom, Media and Publishing, etc.
Market News
PathFactory Acquires Uberflip锛�
In July 2024, PathFactory announced its strategic acquisition of Uberflip, a leading content experience platform, creating a global leader in B2B Content Intelligence & Personalization.
This acquisition, completed by way of a stock-for-stock transaction, combines two of the industry鈥檚 most-trusted advisors known for helping B2B marketers deliver personalized buying journeys. Through industry-leading content engagement analytics and complementary expertise in content experiences, the combined entity is poised to tackle the challenges of reaching today鈥檚 B2B buyers.
The 鈥淐ontent Experience Platform Industry Forecast鈥� looks at past sales and reviews total world Content Experience Platform sales in 2024, providing a comprehensive analysis by region and market sector of projected Content Experience Platform sales for 2025 through 2031. With Content Experience Platform sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Content Experience Platform industry.
This Insight Report provides a comprehensive analysis of the global Content Experience Platform landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Content Experience Platform portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms鈥� unique position in an accelerating global Content Experience Platform market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Content Experience Platform and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Content Experience Platform.
This report presents a comprehensive overview, market shares, and growth opportunities of Content Experience Platform market by product type, application, key players and key regions and countries.
Segmentation by Type:
Cloud Based
On Premises
Segmentation by Application:
BFSI
IT and Telecom
Media and Publishing
Retail
Others
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Showpad
ON24
Bigtincan
PathFactory (Uberflip)
Joomag
Outgrow.co
Tiled
Setka
Paperflite
Skyword
Hushly
Growth Boulevard
Foleon
Publitas (Spott)
IDG
OneSpot
UpContent
Turtl
Mintent
Oracle
Rock Content
Opensense
Adobe
Vev
SurveyMonkey
Sprinklr
Zoomforth
Seismic
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Content Experience Platform Market Size (2020-2031)
2.1.2 Content Experience Platform Market Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Content Experience Platform by Country/Region (2020, 2024 & 2031)
2.2 Content Experience Platform Segment by Type
2.2.1 Cloud Based
2.2.2 On Premises
2.3 Content Experience Platform Market Size by Type
2.3.1 Content Experience Platform Market Size CAGR by Type (2020 VS 2024 VS 2031)
2.3.2 Global Content Experience Platform Market Size Market Share by Type (2020-2025)
2.4 Content Experience Platform Segment by Application
2.4.1 BFSI
2.4.2 IT and Telecom
2.4.3 Media and Publishing
2.4.4 Retail
2.4.5 Others
2.5 Content Experience Platform Market Size by Application
2.5.1 Content Experience Platform Market Size CAGR by Application (2020 VS 2024 VS 2031)
2.5.2 Global Content Experience Platform Market Size Market Share by Application (2020-2025)
3 Content Experience Platform Market Size by Player
3.1 Content Experience Platform Market Size Market Share by Player
3.1.1 Global Content Experience Platform Revenue by Player (2020-2025)
3.1.2 Global Content Experience Platform Revenue Market Share by Player (2020-2025)
3.2 Global Content Experience Platform Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Content Experience Platform by Region
4.1 Content Experience Platform Market Size by Region (2020-2025)
4.2 Global Content Experience Platform Annual Revenue by Country/Region (2020-2025)
4.3 Americas Content Experience Platform Market Size Growth (2020-2025)
4.4 APAC Content Experience Platform Market Size Growth (2020-2025)
4.5 Europe Content Experience Platform Market Size Growth (2020-2025)
4.6 Middle East & Africa Content Experience Platform Market Size Growth (2020-2025)
5 Americas
5.1 Americas Content Experience Platform Market Size by Country (2020-2025)
5.2 Americas Content Experience Platform Market Size by Type (2020-2025)
5.3 Americas Content Experience Platform Market Size by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Content Experience Platform Market Size by Region (2020-2025)
6.2 APAC Content Experience Platform Market Size by Type (2020-2025)
6.3 APAC Content Experience Platform Market Size by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Content Experience Platform Market Size by Country (2020-2025)
7.2 Europe Content Experience Platform Market Size by Type (2020-2025)
7.3 Europe Content Experience Platform Market Size by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Content Experience Platform by Region (2020-2025)
8.2 Middle East & Africa Content Experience Platform Market Size by Type (2020-2025)
8.3 Middle East & Africa Content Experience Platform Market Size by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Content Experience Platform Market Forecast
10.1 Global Content Experience Platform Forecast by Region (2026-2031)
10.1.1 Global Content Experience Platform Forecast by Region (2026-2031)
10.1.2 Americas Content Experience Platform Forecast
10.1.3 APAC Content Experience Platform Forecast
10.1.4 Europe Content Experience Platform Forecast
10.1.5 Middle East & Africa Content Experience Platform Forecast
10.2 Americas Content Experience Platform Forecast by Country (2026-2031)
10.2.1 United States Market Content Experience Platform Forecast
10.2.2 Canada Market Content Experience Platform Forecast
10.2.3 Mexico Market Content Experience Platform Forecast
10.2.4 Brazil Market Content Experience Platform Forecast
10.3 APAC Content Experience Platform Forecast by Region (2026-2031)
10.3.1 China Content Experience Platform Market Forecast
10.3.2 Japan Market Content Experience Platform Forecast
10.3.3 Korea Market Content Experience Platform Forecast
10.3.4 Southeast Asia Market Content Experience Platform Forecast
10.3.5 India Market Content Experience Platform Forecast
10.3.6 Australia Market Content Experience Platform Forecast
10.4 Europe Content Experience Platform Forecast by Country (2026-2031)
10.4.1 Germany Market Content Experience Platform Forecast
10.4.2 France Market Content Experience Platform Forecast
10.4.3 UK Market Content Experience Platform Forecast
10.4.4 Italy Market Content Experience Platform Forecast
10.4.5 Russia Market Content Experience Platform Forecast
10.5 Middle East & Africa Content Experience Platform Forecast by Region (2026-2031)
10.5.1 Egypt Market Content Experience Platform Forecast
10.5.2 South Africa Market Content Experience Platform Forecast
10.5.3 Israel Market Content Experience Platform Forecast
10.5.4 Turkey Market Content Experience Platform Forecast
10.6 Global Content Experience Platform Forecast by Type (2026-2031)
10.7 Global Content Experience Platform Forecast by Application (2026-2031)
10.7.1 GCC Countries Market Content Experience Platform Forecast
11 Key Players Analysis
11.1 Showpad
11.1.1 Showpad Company Information
11.1.2 Showpad Content Experience Platform Product Offered
11.1.3 Showpad Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.1.4 Showpad Main Business Overview
11.1.5 Showpad Latest Developments
11.2 ON24
11.2.1 ON24 Company Information
11.2.2 ON24 Content Experience Platform Product Offered
11.2.3 ON24 Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.2.4 ON24 Main Business Overview
11.2.5 ON24 Latest Developments
11.3 ClearSlide (Bigtincan)
11.3.1 ClearSlide (Bigtincan) Company Information
11.3.2 ClearSlide (Bigtincan) Content Experience Platform Product Offered
11.3.3 ClearSlide (Bigtincan) Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.3.4 ClearSlide (Bigtincan) Main Business Overview
11.3.5 ClearSlide (Bigtincan) Latest Developments
11.4 Uberflip
11.4.1 Uberflip Company Information
11.4.2 Uberflip Content Experience Platform Product Offered
11.4.3 Uberflip Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.4.4 Uberflip Main Business Overview
11.4.5 Uberflip Latest Developments
11.5 PathFactory
11.5.1 PathFactory Company Information
11.5.2 PathFactory Content Experience Platform Product Offered
11.5.3 PathFactory Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.5.4 PathFactory Main Business Overview
11.5.5 PathFactory Latest Developments
11.6 Outgrow.co
11.6.1 Outgrow.co Company Information
11.6.2 Outgrow.co Content Experience Platform Product Offered
11.6.3 Outgrow.co Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.6.4 Outgrow.co Main Business Overview
11.6.5 Outgrow.co Latest Developments
11.7 Tiled
11.7.1 Tiled Company Information
11.7.2 Tiled Content Experience Platform Product Offered
11.7.3 Tiled Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.7.4 Tiled Main Business Overview
11.7.5 Tiled Latest Developments
11.8 Setka
11.8.1 Setka Company Information
11.8.2 Setka Content Experience Platform Product Offered
11.8.3 Setka Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.8.4 Setka Main Business Overview
11.8.5 Setka Latest Developments
11.9 Paperflite
11.9.1 Paperflite Company Information
11.9.2 Paperflite Content Experience Platform Product Offered
11.9.3 Paperflite Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.9.4 Paperflite Main Business Overview
11.9.5 Paperflite Latest Developments
11.10 Skyword
11.10.1 Skyword Company Information
11.10.2 Skyword Content Experience Platform Product Offered
11.10.3 Skyword Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.10.4 Skyword Main Business Overview
11.10.5 Skyword Latest Developments
11.11 Hushly
11.11.1 Hushly Company Information
11.11.2 Hushly Content Experience Platform Product Offered
11.11.3 Hushly Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.11.4 Hushly Main Business Overview
11.11.5 Hushly Latest Developments
11.12 Growth Boulevard
11.12.1 Growth Boulevard Company Information
11.12.2 Growth Boulevard Content Experience Platform Product Offered
11.12.3 Growth Boulevard Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.12.4 Growth Boulevard Main Business Overview
11.12.5 Growth Boulevard Latest Developments
11.13 Foleon
11.13.1 Foleon Company Information
11.13.2 Foleon Content Experience Platform Product Offered
11.13.3 Foleon Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.13.4 Foleon Main Business Overview
11.13.5 Foleon Latest Developments
11.14 Spott
11.14.1 Spott Company Information
11.14.2 Spott Content Experience Platform Product Offered
11.14.3 Spott Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.14.4 Spott Main Business Overview
11.14.5 Spott Latest Developments
11.15 Triblio (IDG)
11.15.1 Triblio (IDG) Company Information
11.15.2 Triblio (IDG) Content Experience Platform Product Offered
11.15.3 Triblio (IDG) Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.15.4 Triblio (IDG) Main Business Overview
11.15.5 Triblio (IDG) Latest Developments
11.16 OneSpot
11.16.1 OneSpot Company Information
11.16.2 OneSpot Content Experience Platform Product Offered
11.16.3 OneSpot Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.16.4 OneSpot Main Business Overview
11.16.5 OneSpot Latest Developments
11.17 UpContent
11.17.1 UpContent Company Information
11.17.2 UpContent Content Experience Platform Product Offered
11.17.3 UpContent Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.17.4 UpContent Main Business Overview
11.17.5 UpContent Latest Developments
11.18 Turtl
11.18.1 Turtl Company Information
11.18.2 Turtl Content Experience Platform Product Offered
11.18.3 Turtl Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.18.4 Turtl Main Business Overview
11.18.5 Turtl Latest Developments
11.19 Mintent
11.19.1 Mintent Company Information
11.19.2 Mintent Content Experience Platform Product Offered
11.19.3 Mintent Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.19.4 Mintent Main Business Overview
11.19.5 Mintent Latest Developments
11.20 Oracle
11.20.1 Oracle Company Information
11.20.2 Oracle Content Experience Platform Product Offered
11.20.3 Oracle Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.20.4 Oracle Main Business Overview
11.20.5 Oracle Latest Developments
11.21 Rock Content
11.21.1 Rock Content Company Information
11.21.2 Rock Content Content Experience Platform Product Offered
11.21.3 Rock Content Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.21.4 Rock Content Main Business Overview
11.21.5 Rock Content Latest Developments
11.22 Opensense
11.22.1 Opensense Company Information
11.22.2 Opensense Content Experience Platform Product Offered
11.22.3 Opensense Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.22.4 Opensense Main Business Overview
11.22.5 Opensense Latest Developments
11.23 Atomic Reach
11.23.1 Atomic Reach Company Information
11.23.2 Atomic Reach Content Experience Platform Product Offered
11.23.3 Atomic Reach Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.23.4 Atomic Reach Main Business Overview
11.23.5 Atomic Reach Latest Developments
11.24 Vev
11.24.1 Vev Company Information
11.24.2 Vev Content Experience Platform Product Offered
11.24.3 Vev Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.24.4 Vev Main Business Overview
11.24.5 Vev Latest Developments
11.25 Joomag
11.25.1 Joomag Company Information
11.25.2 Joomag Content Experience Platform Product Offered
11.25.3 Joomag Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.25.4 Joomag Main Business Overview
11.25.5 Joomag Latest Developments
11.26 Sprinklr
11.26.1 Sprinklr Company Information
11.26.2 Sprinklr Content Experience Platform Product Offered
11.26.3 Sprinklr Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.26.4 Sprinklr Main Business Overview
11.26.5 Sprinklr Latest Developments
11.27 Zoomforth
11.27.1 Zoomforth Company Information
11.27.2 Zoomforth Content Experience Platform Product Offered
11.27.3 Zoomforth Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.27.4 Zoomforth Main Business Overview
11.27.5 Zoomforth Latest Developments
11.28 Seismic
11.28.1 Seismic Company Information
11.28.2 Seismic Content Experience Platform Product Offered
11.28.3 Seismic Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.28.4 Seismic Main Business Overview
11.28.5 Seismic Latest Developments
11.29 SurveyMonkey
11.29.1 SurveyMonkey Company Information
11.29.2 SurveyMonkey Content Experience Platform Product Offered
11.29.3 SurveyMonkey Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.29.4 SurveyMonkey Main Business Overview
11.29.5 SurveyMonkey Latest Developments
11.30 Adobe
11.30.1 Adobe Company Information
11.30.2 Adobe Content Experience Platform Product Offered
11.30.3 Adobe Content Experience Platform Revenue, Gross Margin and Market Share (2020-2025)
11.30.4 Adobe Main Business Overview
11.30.5 Adobe Latest Developments
12 Research Findings and Conclusion
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*If Applicable.