

The global Conversational Marketing Automation Platform market size is predicted to grow from US$ 688 million in 2025 to US$ 1749 million in 2031; it is expected to grow at a CAGR of 16.8% from 2025 to 2031.
A Conversational Marketing Automation Platform is a software solution that leverages automated conversations, typically through chatbots, messaging apps, or voice assistants, to engage customers in real-time, guide them through the sales journey, and enhance the customer experience. The platform combines automation with personalized, human-like interactions to facilitate marketing and sales processes, ultimately driving conversions and improving customer engagement.
United States market for Conversational Marketing Automation Platform is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
China market for Conversational Marketing Automation Platform is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
Europe market for Conversational Marketing Automation Platform is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
Global key Conversational Marketing Automation Platform players cover Spectrm, Exceed.ai, Conversica, Omni24, Veemo, etc. In terms of revenue, the global two largest companies occupied for a share nearly % in 2024.
The “Conversational Marketing Automation Platform Industry Forecast” looks at past sales and reviews total world Conversational Marketing Automation Platform sales in 2024, providing a comprehensive analysis by region and market sector of projected Conversational Marketing Automation Platform sales for 2025 through 2031. With Conversational Marketing Automation Platform sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Conversational Marketing Automation Platform industry.
This Insight Report provides a comprehensive analysis of the global Conversational Marketing Automation Platform landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Conversational Marketing Automation Platform portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Conversational Marketing Automation Platform market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Conversational Marketing Automation Platform and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Conversational Marketing Automation Platform.
This report presents a comprehensive overview, market shares, and growth opportunities of Conversational Marketing Automation Platform market by product type, application, key players and key regions and countries.
Segmentation by Type:
Cloud-based
On-premise
Segmentation by Application:
SMEs
Large Enterprise
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Spectrm
Exceed.ai
Conversica
Omni24
Veemo
HubSpot Conversations
MobileMonkey
Landbot
Zendesk Chat
Olark
Qualified
Intercom
Birdeye
Drift
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Conversational Marketing Automation Platform Market Size (2020-2031)
2.1.2 Conversational Marketing Automation Platform Market Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Conversational Marketing Automation Platform by Country/Region (2020, 2024 & 2031)
2.2 Conversational Marketing Automation Platform Segment by Type
2.2.1 Cloud-based
2.2.2 On-premise
2.3 Conversational Marketing Automation Platform Market Size by Type
2.3.1 Conversational Marketing Automation Platform Market Size CAGR by Type (2020 VS 2024 VS 2031)
2.3.2 Global Conversational Marketing Automation Platform Market Size Market Share by Type (2020-2025)
2.4 Conversational Marketing Automation Platform Segment by Application
2.4.1 SMEs
2.4.2 Large Enterprise
2.5 Conversational Marketing Automation Platform Market Size by Application
2.5.1 Conversational Marketing Automation Platform Market Size CAGR by Application (2020 VS 2024 VS 2031)
2.5.2 Global Conversational Marketing Automation Platform Market Size Market Share by Application (2020-2025)
3 Conversational Marketing Automation Platform Market Size by Player
3.1 Conversational Marketing Automation Platform Market Size Market Share by Player
3.1.1 Global Conversational Marketing Automation Platform Revenue by Player (2020-2025)
3.1.2 Global Conversational Marketing Automation Platform Revenue Market Share by Player (2020-2025)
3.2 Global Conversational Marketing Automation Platform Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Conversational Marketing Automation Platform by Region
4.1 Conversational Marketing Automation Platform Market Size by Region (2020-2025)
4.2 Global Conversational Marketing Automation Platform Annual Revenue by Country/Region (2020-2025)
4.3 Americas Conversational Marketing Automation Platform Market Size Growth (2020-2025)
4.4 APAC Conversational Marketing Automation Platform Market Size Growth (2020-2025)
4.5 Europe Conversational Marketing Automation Platform Market Size Growth (2020-2025)
4.6 Middle East & Africa Conversational Marketing Automation Platform Market Size Growth (2020-2025)
5 Americas
5.1 Americas Conversational Marketing Automation Platform Market Size by Country (2020-2025)
5.2 Americas Conversational Marketing Automation Platform Market Size by Type (2020-2025)
5.3 Americas Conversational Marketing Automation Platform Market Size by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Conversational Marketing Automation Platform Market Size by Region (2020-2025)
6.2 APAC Conversational Marketing Automation Platform Market Size by Type (2020-2025)
6.3 APAC Conversational Marketing Automation Platform Market Size by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Conversational Marketing Automation Platform Market Size by Country (2020-2025)
7.2 Europe Conversational Marketing Automation Platform Market Size by Type (2020-2025)
7.3 Europe Conversational Marketing Automation Platform Market Size by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Conversational Marketing Automation Platform by Region (2020-2025)
8.2 Middle East & Africa Conversational Marketing Automation Platform Market Size by Type (2020-2025)
8.3 Middle East & Africa Conversational Marketing Automation Platform Market Size by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Conversational Marketing Automation Platform Market Forecast
10.1 Global Conversational Marketing Automation Platform Forecast by Region (2026-2031)
10.1.1 Global Conversational Marketing Automation Platform Forecast by Region (2026-2031)
10.1.2 Americas Conversational Marketing Automation Platform Forecast
10.1.3 APAC Conversational Marketing Automation Platform Forecast
10.1.4 Europe Conversational Marketing Automation Platform Forecast
10.1.5 Middle East & Africa Conversational Marketing Automation Platform Forecast
10.2 Americas Conversational Marketing Automation Platform Forecast by Country (2026-2031)
10.2.1 United States Market Conversational Marketing Automation Platform Forecast
10.2.2 Canada Market Conversational Marketing Automation Platform Forecast
10.2.3 Mexico Market Conversational Marketing Automation Platform Forecast
10.2.4 Brazil Market Conversational Marketing Automation Platform Forecast
10.3 APAC Conversational Marketing Automation Platform Forecast by Region (2026-2031)
10.3.1 China Conversational Marketing Automation Platform Market Forecast
10.3.2 Japan Market Conversational Marketing Automation Platform Forecast
10.3.3 Korea Market Conversational Marketing Automation Platform Forecast
10.3.4 Southeast Asia Market Conversational Marketing Automation Platform Forecast
10.3.5 India Market Conversational Marketing Automation Platform Forecast
10.3.6 Australia Market Conversational Marketing Automation Platform Forecast
10.4 Europe Conversational Marketing Automation Platform Forecast by Country (2026-2031)
10.4.1 Germany Market Conversational Marketing Automation Platform Forecast
10.4.2 France Market Conversational Marketing Automation Platform Forecast
10.4.3 UK Market Conversational Marketing Automation Platform Forecast
10.4.4 Italy Market Conversational Marketing Automation Platform Forecast
10.4.5 Russia Market Conversational Marketing Automation Platform Forecast
10.5 Middle East & Africa Conversational Marketing Automation Platform Forecast by Region (2026-2031)
10.5.1 Egypt Market Conversational Marketing Automation Platform Forecast
10.5.2 South Africa Market Conversational Marketing Automation Platform Forecast
10.5.3 Israel Market Conversational Marketing Automation Platform Forecast
10.5.4 Turkey Market Conversational Marketing Automation Platform Forecast
10.6 Global Conversational Marketing Automation Platform Forecast by Type (2026-2031)
10.7 Global Conversational Marketing Automation Platform Forecast by Application (2026-2031)
10.7.1 GCC Countries Market Conversational Marketing Automation Platform Forecast
11 Key Players Analysis
11.1 Spectrm
11.1.1 Spectrm Company Information
11.1.2 Spectrm Conversational Marketing Automation Platform Product Offered
11.1.3 Spectrm Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.1.4 Spectrm Main Business Overview
11.1.5 Spectrm Latest Developments
11.2 Exceed.ai
11.2.1 Exceed.ai Company Information
11.2.2 Exceed.ai Conversational Marketing Automation Platform Product Offered
11.2.3 Exceed.ai Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.2.4 Exceed.ai Main Business Overview
11.2.5 Exceed.ai Latest Developments
11.3 Conversica
11.3.1 Conversica Company Information
11.3.2 Conversica Conversational Marketing Automation Platform Product Offered
11.3.3 Conversica Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.3.4 Conversica Main Business Overview
11.3.5 Conversica Latest Developments
11.4 Omni24
11.4.1 Omni24 Company Information
11.4.2 Omni24 Conversational Marketing Automation Platform Product Offered
11.4.3 Omni24 Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.4.4 Omni24 Main Business Overview
11.4.5 Omni24 Latest Developments
11.5 Veemo
11.5.1 Veemo Company Information
11.5.2 Veemo Conversational Marketing Automation Platform Product Offered
11.5.3 Veemo Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.5.4 Veemo Main Business Overview
11.5.5 Veemo Latest Developments
11.6 HubSpot Conversations
11.6.1 HubSpot Conversations Company Information
11.6.2 HubSpot Conversations Conversational Marketing Automation Platform Product Offered
11.6.3 HubSpot Conversations Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.6.4 HubSpot Conversations Main Business Overview
11.6.5 HubSpot Conversations Latest Developments
11.7 MobileMonkey
11.7.1 MobileMonkey Company Information
11.7.2 MobileMonkey Conversational Marketing Automation Platform Product Offered
11.7.3 MobileMonkey Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.7.4 MobileMonkey Main Business Overview
11.7.5 MobileMonkey Latest Developments
11.8 Landbot
11.8.1 Landbot Company Information
11.8.2 Landbot Conversational Marketing Automation Platform Product Offered
11.8.3 Landbot Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.8.4 Landbot Main Business Overview
11.8.5 Landbot Latest Developments
11.9 Zendesk Chat
11.9.1 Zendesk Chat Company Information
11.9.2 Zendesk Chat Conversational Marketing Automation Platform Product Offered
11.9.3 Zendesk Chat Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.9.4 Zendesk Chat Main Business Overview
11.9.5 Zendesk Chat Latest Developments
11.10 Olark
11.10.1 Olark Company Information
11.10.2 Olark Conversational Marketing Automation Platform Product Offered
11.10.3 Olark Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.10.4 Olark Main Business Overview
11.10.5 Olark Latest Developments
11.11 Qualified
11.11.1 Qualified Company Information
11.11.2 Qualified Conversational Marketing Automation Platform Product Offered
11.11.3 Qualified Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.11.4 Qualified Main Business Overview
11.11.5 Qualified Latest Developments
11.12 Intercom
11.12.1 Intercom Company Information
11.12.2 Intercom Conversational Marketing Automation Platform Product Offered
11.12.3 Intercom Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.12.4 Intercom Main Business Overview
11.12.5 Intercom Latest Developments
11.13 Birdeye
11.13.1 Birdeye Company Information
11.13.2 Birdeye Conversational Marketing Automation Platform Product Offered
11.13.3 Birdeye Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.13.4 Birdeye Main Business Overview
11.13.5 Birdeye Latest Developments
11.14 Drift
11.14.1 Drift Company Information
11.14.2 Drift Conversational Marketing Automation Platform Product Offered
11.14.3 Drift Conversational Marketing Automation Platform Revenue, Gross Margin and Market Share (2020-2025)
11.14.4 Drift Main Business Overview
11.14.5 Drift Latest Developments
12 Research Findings and Conclusion
*If Applicable.