

The global Laundry Capsules market size is predicted to grow from US$ 5468 million in 2024 to US$ 9769 million in 2030; it is expected to grow at a CAGR of 10.2% from 2024 to 2030.
Laundry Capsules are water-soluble pouches containing highly concentrated laundry detergent. The chemistry of laundry detergent capsules is the same as in liquid detergents (including alkylbenzenesulfonates). The dissolvable packets are typically made of polyvinylalcohol (PVA) or a derivative of PVA. Although the formulas are similar, a detergent pack's liquids may contain 10% water compared to 50% in liquid detergents.
Market Drivers for Laundry Capsules
Convenience and Ease of Use: Laundry capsules offer pre-measured doses of detergent, eliminating the need for measuring and reducing mess, which appeals to busy consumers.
Rising Consumer Demand for Innovative Products: The growing interest in premium, innovative, and time-saving household products drives the adoption of laundry capsules.
Eco-Friendly and Sustainable Trends: Many brands are launching biodegradable and eco-friendly capsules, aligning with consumer preferences for sustainable products.
Growth in E-Commerce: Increased online shopping provides consumers with easy access to laundry capsules, contributing to market growth.
Improved Cleaning Efficiency: Laundry capsules are formulated to provide superior cleaning performance, often with multi-functional benefits like stain removal and fabric care.
Market Challenges for Laundry Capsules
Higher Cost Compared to Traditional Detergents: Laundry capsules are often more expensive than liquid or powder detergents, limiting their affordability for price-sensitive consumers.
Safety Concerns: The appealing design of capsules can lead to accidental ingestion by children, raising safety issues and the need for better packaging solutions.
Limited Customization: Pre-measured doses may not cater to all washing load sizes or specific cleaning needs, which can deter some consumers.
Environmental Impact: Despite eco-friendly variants, the plastic packaging used in many capsules poses environmental concerns.
Market Penetration in Developing Regions: Low awareness and affordability challenges in developing markets hinder widespread adoption.
Global core laundry capsules manufacturers include Procter & Gamble, Henkel, Unilever etc. The top 5 companies hold a share about 40%. North America is the largest market, with a share about 40%, followed by Europe and Asia Pacific with the share about 30% and 20%. In terms of product, bio laundry detergent is the largest segment, with a share over 90%. And in terms of application, the largest application is household, followed by commercial.
The “Laundry Capsules Industry Forecast” looks at past sales and reviews total world Laundry Capsules sales in 2023, providing a comprehensive analysis by region and market sector of projected Laundry Capsules sales for 2024 through 2030. With Laundry Capsules sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Laundry Capsules industry.
This Insight Report provides a comprehensive analysis of the global Laundry Capsules landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Laundry Capsules portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Laundry Capsules market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Laundry Capsules and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Laundry Capsules.
This report presents a comprehensive overview, market shares, and growth opportunities of Laundry Capsules market by product type, application, key manufacturers and key regions and countries.
Segmentation by Type:
Bio Laundry Detergent
Non-Bio Laundry Detergent
Segmentation by Application:
Household
Commercial
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
Procter & Gamble
Henkel
Unilever
Church & Dwight
Clorox Company
Colgate
Liby
Whealthfields Lohmann
Nice Group
Lonkey
SukGarden
YOUKAI
Key Questions Addressed in this Report
What is the 10-year outlook for the global Laundry Capsules market?
What factors are driving Laundry Capsules market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do Laundry Capsules market opportunities vary by end market size?
How does Laundry Capsules break out by Type, by Application?
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Laundry Capsules Annual Sales 2019-2030
2.1.2 World Current & Future Analysis for Laundry Capsules by Geographic Region, 2019, 2023 & 2030
2.1.3 World Current & Future Analysis for Laundry Capsules by Country/Region, 2019, 2023 & 2030
2.2 Laundry Capsules Segment by Type
2.2.1 Bio Laundry Detergent
2.2.2 Non-Bio Laundry Detergent
2.3 Laundry Capsules Sales by Type
2.3.1 Global Laundry Capsules Sales Market Share by Type (2019-2024)
2.3.2 Global Laundry Capsules Revenue and Market Share by Type (2019-2024)
2.3.3 Global Laundry Capsules Sale Price by Type (2019-2024)
2.4 Laundry Capsules Segment by Application
2.4.1 Household
2.4.2 Commercial
2.5 Laundry Capsules Sales by Application
2.5.1 Global Laundry Capsules Sale Market Share by Application (2019-2024)
2.5.2 Global Laundry Capsules Revenue and Market Share by Application (2019-2024)
2.5.3 Global Laundry Capsules Sale Price by Application (2019-2024)
3 Global by Company
3.1 Global Laundry Capsules Breakdown Data by Company
3.1.1 Global Laundry Capsules Annual Sales by Company (2019-2024)
3.1.2 Global Laundry Capsules Sales Market Share by Company (2019-2024)
3.2 Global Laundry Capsules Annual Revenue by Company (2019-2024)
3.2.1 Global Laundry Capsules Revenue by Company (2019-2024)
3.2.2 Global Laundry Capsules Revenue Market Share by Company (2019-2024)
3.3 Global Laundry Capsules Sale Price by Company
3.4 Key Manufacturers Laundry Capsules Producing Area Distribution, Sales Area, Product Type
3.4.1 Key Manufacturers Laundry Capsules Product Location Distribution
3.4.2 Players Laundry Capsules Products Offered
3.5 Market Concentration Rate Analysis
3.5.1 Competition Landscape Analysis
3.5.2 Concentration Ratio (CR3, CR5 and CR10) & (2019-2024)
3.6 New Products and Potential Entrants
3.7 Market M&A Activity & Strategy
4 World Historic Review for Laundry Capsules by Geographic Region
4.1 World Historic Laundry Capsules Market Size by Geographic Region (2019-2024)
4.1.1 Global Laundry Capsules Annual Sales by Geographic Region (2019-2024)
4.1.2 Global Laundry Capsules Annual Revenue by Geographic Region (2019-2024)
4.2 World Historic Laundry Capsules Market Size by Country/Region (2019-2024)
4.2.1 Global Laundry Capsules Annual Sales by Country/Region (2019-2024)
4.2.2 Global Laundry Capsules Annual Revenue by Country/Region (2019-2024)
4.3 Americas Laundry Capsules Sales Growth
4.4 APAC Laundry Capsules Sales Growth
4.5 Europe Laundry Capsules Sales Growth
4.6 Middle East & Africa Laundry Capsules Sales Growth
5 Americas
5.1 Americas Laundry Capsules Sales by Country
5.1.1 Americas Laundry Capsules Sales by Country (2019-2024)
5.1.2 Americas Laundry Capsules Revenue by Country (2019-2024)
5.2 Americas Laundry Capsules Sales by Type (2019-2024)
5.3 Americas Laundry Capsules Sales by Application (2019-2024)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Laundry Capsules Sales by Region
6.1.1 APAC Laundry Capsules Sales by Region (2019-2024)
6.1.2 APAC Laundry Capsules Revenue by Region (2019-2024)
6.2 APAC Laundry Capsules Sales by Type (2019-2024)
6.3 APAC Laundry Capsules Sales by Application (2019-2024)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 China Taiwan
7 Europe
7.1 Europe Laundry Capsules by Country
7.1.1 Europe Laundry Capsules Sales by Country (2019-2024)
7.1.2 Europe Laundry Capsules Revenue by Country (2019-2024)
7.2 Europe Laundry Capsules Sales by Type (2019-2024)
7.3 Europe Laundry Capsules Sales by Application (2019-2024)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Laundry Capsules by Country
8.1.1 Middle East & Africa Laundry Capsules Sales by Country (2019-2024)
8.1.2 Middle East & Africa Laundry Capsules Revenue by Country (2019-2024)
8.2 Middle East & Africa Laundry Capsules Sales by Type (2019-2024)
8.3 Middle East & Africa Laundry Capsules Sales by Application (2019-2024)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Manufacturing Cost Structure Analysis
10.1 Raw Material and Suppliers
10.2 Manufacturing Cost Structure Analysis of Laundry Capsules
10.3 Manufacturing Process Analysis of Laundry Capsules
10.4 Industry Chain Structure of Laundry Capsules
11 Marketing, Distributors and Customer
11.1 Sales Channel
11.1.1 Direct Channels
11.1.2 Indirect Channels
11.2 Laundry Capsules Distributors
11.3 Laundry Capsules Customer
12 World Forecast Review for Laundry Capsules by Geographic Region
12.1 Global Laundry Capsules Market Size Forecast by Region
12.1.1 Global Laundry Capsules Forecast by Region (2025-2030)
12.1.2 Global Laundry Capsules Annual Revenue Forecast by Region (2025-2030)
12.2 Americas Forecast by Country (2025-2030)
12.3 APAC Forecast by Region (2025-2030)
12.4 Europe Forecast by Country (2025-2030)
12.5 Middle East & Africa Forecast by Country (2025-2030)
12.6 Global Laundry Capsules Forecast by Type (2025-2030)
12.7 Global Laundry Capsules Forecast by Application (2025-2030)
13 Key Players Analysis
13.1 Procter & Gamble
13.1.1 Procter & Gamble Company Information
13.1.2 Procter & Gamble Laundry Capsules Product Portfolios and Specifications
13.1.3 Procter & Gamble Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.1.4 Procter & Gamble Main Business Overview
13.1.5 Procter & Gamble Latest Developments
13.2 Henkel
13.2.1 Henkel Company Information
13.2.2 Henkel Laundry Capsules Product Portfolios and Specifications
13.2.3 Henkel Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.2.4 Henkel Main Business Overview
13.2.5 Henkel Latest Developments
13.3 Unilever
13.3.1 Unilever Company Information
13.3.2 Unilever Laundry Capsules Product Portfolios and Specifications
13.3.3 Unilever Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.3.4 Unilever Main Business Overview
13.3.5 Unilever Latest Developments
13.4 Church & Dwight
13.4.1 Church & Dwight Company Information
13.4.2 Church & Dwight Laundry Capsules Product Portfolios and Specifications
13.4.3 Church & Dwight Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.4.4 Church & Dwight Main Business Overview
13.4.5 Church & Dwight Latest Developments
13.5 Clorox Company
13.5.1 Clorox Company Company Information
13.5.2 Clorox Company Laundry Capsules Product Portfolios and Specifications
13.5.3 Clorox Company Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.5.4 Clorox Company Main Business Overview
13.5.5 Clorox Company Latest Developments
13.6 Colgate
13.6.1 Colgate Company Information
13.6.2 Colgate Laundry Capsules Product Portfolios and Specifications
13.6.3 Colgate Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.6.4 Colgate Main Business Overview
13.6.5 Colgate Latest Developments
13.7 Liby
13.7.1 Liby Company Information
13.7.2 Liby Laundry Capsules Product Portfolios and Specifications
13.7.3 Liby Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.7.4 Liby Main Business Overview
13.7.5 Liby Latest Developments
13.8 Whealthfields Lohmann
13.8.1 Whealthfields Lohmann Company Information
13.8.2 Whealthfields Lohmann Laundry Capsules Product Portfolios and Specifications
13.8.3 Whealthfields Lohmann Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.8.4 Whealthfields Lohmann Main Business Overview
13.8.5 Whealthfields Lohmann Latest Developments
13.9 Nice Group
13.9.1 Nice Group Company Information
13.9.2 Nice Group Laundry Capsules Product Portfolios and Specifications
13.9.3 Nice Group Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.9.4 Nice Group Main Business Overview
13.9.5 Nice Group Latest Developments
13.10 Lonkey
13.10.1 Lonkey Company Information
13.10.2 Lonkey Laundry Capsules Product Portfolios and Specifications
13.10.3 Lonkey Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.10.4 Lonkey Main Business Overview
13.10.5 Lonkey Latest Developments
13.11 SukGarden
13.11.1 SukGarden Company Information
13.11.2 SukGarden Laundry Capsules Product Portfolios and Specifications
13.11.3 SukGarden Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.11.4 SukGarden Main Business Overview
13.11.5 SukGarden Latest Developments
13.12 YOUKAI
13.12.1 YOUKAI Company Information
13.12.2 YOUKAI Laundry Capsules Product Portfolios and Specifications
13.12.3 YOUKAI Laundry Capsules Sales, Revenue, Price and Gross Margin (2019-2024)
13.12.4 YOUKAI Main Business Overview
13.12.5 YOUKAI Latest Developments
14 Research Findings and Conclusion
*If Applicable.