

The global Location Based Marketing Services market size is predicted to grow from US$ 63040 million in 2025 to US$ 169180 million in 2031; it is expected to grow at a CAGR of 17.9% from 2025 to 2031.
United States market for Location Based Marketing Services is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
China market for Location Based Marketing Services is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
Europe market for Location Based Marketing Services is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
Global key Location Based Marketing Services players cover Google, Groupon, Groundtruth, Placecast, PlaceIQ, etc. In terms of revenue, the global two largest companies occupied for a share nearly % in 2024.
The “Location Based Marketing Services Industry Forecast” looks at past sales and reviews total world Location Based Marketing Services sales in 2024, providing a comprehensive analysis by region and market sector of projected Location Based Marketing Services sales for 2025 through 2031. With Location Based Marketing Services sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Location Based Marketing Services industry.
This Insight Report provides a comprehensive analysis of the global Location Based Marketing Services landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Location Based Marketing Services portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Location Based Marketing Services market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Location Based Marketing Services and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Location Based Marketing Services.
This report presents a comprehensive overview, market shares, and growth opportunities of Location Based Marketing Services market by product type, application, key players and key regions and countries.
Segmentation by Type:
Banner Display/Pop ups
Video
Search Result
E-mail and Message
Social Media Content
Voice Calling
Segmentation by Application:
Retail
Hospitality
Healthcare
BFSI
Education
Technology and Media
Transportation and Logistics
Automotive
Others
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Google
Groupon
Groundtruth
Placecast
PlaceIQ
Scanbuy
Shopkick
Telenity
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Location Based Marketing Services Market Size (2020-2031)
2.1.2 Location Based Marketing Services Market Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Location Based Marketing Services by Country/Region (2020, 2024 & 2031)
2.2 Location Based Marketing Services Segment by Type
2.2.1 Banner Display/Pop ups
2.2.2 Video
2.2.3 Search Result
2.2.4 E-mail and Message
2.2.5 Social Media Content
2.2.6 Voice Calling
2.3 Location Based Marketing Services Market Size by Type
2.3.1 Location Based Marketing Services Market Size CAGR by Type (2020 VS 2024 VS 2031)
2.3.2 Global Location Based Marketing Services Market Size Market Share by Type (2020-2025)
2.4 Location Based Marketing Services Segment by Application
2.4.1 Retail
2.4.2 Hospitality
2.4.3 Healthcare
2.4.4 BFSI
2.4.5 Education
2.4.6 Technology and Media
2.4.7 Transportation and Logistics
2.4.8 Automotive
2.4.9 Others
2.5 Location Based Marketing Services Market Size by Application
2.5.1 Location Based Marketing Services Market Size CAGR by Application (2020 VS 2024 VS 2031)
2.5.2 Global Location Based Marketing Services Market Size Market Share by Application (2020-2025)
3 Location Based Marketing Services Market Size by Player
3.1 Location Based Marketing Services Market Size Market Share by Player
3.1.1 Global Location Based Marketing Services Revenue by Player (2020-2025)
3.1.2 Global Location Based Marketing Services Revenue Market Share by Player (2020-2025)
3.2 Global Location Based Marketing Services Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Location Based Marketing Services by Region
4.1 Location Based Marketing Services Market Size by Region (2020-2025)
4.2 Global Location Based Marketing Services Annual Revenue by Country/Region (2020-2025)
4.3 Americas Location Based Marketing Services Market Size Growth (2020-2025)
4.4 APAC Location Based Marketing Services Market Size Growth (2020-2025)
4.5 Europe Location Based Marketing Services Market Size Growth (2020-2025)
4.6 Middle East & Africa Location Based Marketing Services Market Size Growth (2020-2025)
5 Americas
5.1 Americas Location Based Marketing Services Market Size by Country (2020-2025)
5.2 Americas Location Based Marketing Services Market Size by Type (2020-2025)
5.3 Americas Location Based Marketing Services Market Size by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Location Based Marketing Services Market Size by Region (2020-2025)
6.2 APAC Location Based Marketing Services Market Size by Type (2020-2025)
6.3 APAC Location Based Marketing Services Market Size by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Location Based Marketing Services Market Size by Country (2020-2025)
7.2 Europe Location Based Marketing Services Market Size by Type (2020-2025)
7.3 Europe Location Based Marketing Services Market Size by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Location Based Marketing Services by Region (2020-2025)
8.2 Middle East & Africa Location Based Marketing Services Market Size by Type (2020-2025)
8.3 Middle East & Africa Location Based Marketing Services Market Size by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Location Based Marketing Services Market Forecast
10.1 Global Location Based Marketing Services Forecast by Region (2026-2031)
10.1.1 Global Location Based Marketing Services Forecast by Region (2026-2031)
10.1.2 Americas Location Based Marketing Services Forecast
10.1.3 APAC Location Based Marketing Services Forecast
10.1.4 Europe Location Based Marketing Services Forecast
10.1.5 Middle East & Africa Location Based Marketing Services Forecast
10.2 Americas Location Based Marketing Services Forecast by Country (2026-2031)
10.2.1 United States Market Location Based Marketing Services Forecast
10.2.2 Canada Market Location Based Marketing Services Forecast
10.2.3 Mexico Market Location Based Marketing Services Forecast
10.2.4 Brazil Market Location Based Marketing Services Forecast
10.3 APAC Location Based Marketing Services Forecast by Region (2026-2031)
10.3.1 China Location Based Marketing Services Market Forecast
10.3.2 Japan Market Location Based Marketing Services Forecast
10.3.3 Korea Market Location Based Marketing Services Forecast
10.3.4 Southeast Asia Market Location Based Marketing Services Forecast
10.3.5 India Market Location Based Marketing Services Forecast
10.3.6 Australia Market Location Based Marketing Services Forecast
10.4 Europe Location Based Marketing Services Forecast by Country (2026-2031)
10.4.1 Germany Market Location Based Marketing Services Forecast
10.4.2 France Market Location Based Marketing Services Forecast
10.4.3 UK Market Location Based Marketing Services Forecast
10.4.4 Italy Market Location Based Marketing Services Forecast
10.4.5 Russia Market Location Based Marketing Services Forecast
10.5 Middle East & Africa Location Based Marketing Services Forecast by Region (2026-2031)
10.5.1 Egypt Market Location Based Marketing Services Forecast
10.5.2 South Africa Market Location Based Marketing Services Forecast
10.5.3 Israel Market Location Based Marketing Services Forecast
10.5.4 Turkey Market Location Based Marketing Services Forecast
10.6 Global Location Based Marketing Services Forecast by Type (2026-2031)
10.7 Global Location Based Marketing Services Forecast by Application (2026-2031)
10.7.1 GCC Countries Market Location Based Marketing Services Forecast
11 Key Players Analysis
11.1 Google
11.1.1 Google Company Information
11.1.2 Google Location Based Marketing Services Product Offered
11.1.3 Google Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.1.4 Google Main Business Overview
11.1.5 Google Latest Developments
11.2 Groupon
11.2.1 Groupon Company Information
11.2.2 Groupon Location Based Marketing Services Product Offered
11.2.3 Groupon Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.2.4 Groupon Main Business Overview
11.2.5 Groupon Latest Developments
11.3 Groundtruth
11.3.1 Groundtruth Company Information
11.3.2 Groundtruth Location Based Marketing Services Product Offered
11.3.3 Groundtruth Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.3.4 Groundtruth Main Business Overview
11.3.5 Groundtruth Latest Developments
11.4 Placecast
11.4.1 Placecast Company Information
11.4.2 Placecast Location Based Marketing Services Product Offered
11.4.3 Placecast Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.4.4 Placecast Main Business Overview
11.4.5 Placecast Latest Developments
11.5 PlaceIQ
11.5.1 PlaceIQ Company Information
11.5.2 PlaceIQ Location Based Marketing Services Product Offered
11.5.3 PlaceIQ Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.5.4 PlaceIQ Main Business Overview
11.5.5 PlaceIQ Latest Developments
11.6 Scanbuy
11.6.1 Scanbuy Company Information
11.6.2 Scanbuy Location Based Marketing Services Product Offered
11.6.3 Scanbuy Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.6.4 Scanbuy Main Business Overview
11.6.5 Scanbuy Latest Developments
11.7 Shopkick
11.7.1 Shopkick Company Information
11.7.2 Shopkick Location Based Marketing Services Product Offered
11.7.3 Shopkick Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.7.4 Shopkick Main Business Overview
11.7.5 Shopkick Latest Developments
11.8 Telenity
11.8.1 Telenity Company Information
11.8.2 Telenity Location Based Marketing Services Product Offered
11.8.3 Telenity Location Based Marketing Services Revenue, Gross Margin and Market Share (2020-2025)
11.8.4 Telenity Main Business Overview
11.8.5 Telenity Latest Developments
12 Research Findings and Conclusion
*If Applicable.