

The global Online Video Platforms market size is predicted to grow from US$ 2186 million in 2025 to US$ 5521 million in 2031; it is expected to grow at a CAGR of 16.7% from 2025 to 2031.
OVP or Online Video Platforms can use a user-generated content (UGC) model, software as a service (SaaS) business model or a do it yourself (DIY) model. OVP offers an end to end solution from creating a website, uploading video, encoding video, video playback to user management for both video on demand and live streaming. Usually, OVPs have Content Management System (CMS) where users need to login to add content, upload video, setting up monetization plan, view video analytics which may include, detailed insights of video performance such as, video watch time, total number of video views, unique views and impressions; stats on user visits, location and behavior on the site. OVPs also provide customized video players where end users can watch videos. Many OVPs provide third party video player which can be embedded in a website. Although there are several OVP providers that are also present in broadcast markets, serving video on demand set-top boxes, OVPs are related to the over-the-top (OTT) content video industry.
In this report, we defines OVPs as fee-based, software-as-a-service (SaaS) online content businesses that enable content owners to ingest, transcode, store, manage, protect, publish, syndicate, track and monetize online video.
Global Online Video Platforms key players include Brightcove, Ooyala (Telstra), Piksel, thePlatform (Comcast Technology Solutions), etc. Global top four manufacturers hold a share over 50%.
North America is the largest market, with a share over 45%, followed by Europe and Asia-Pacific, have a share about 40 percent.
In terms of application, the largest application is Enterprise, followed by Media & Entertainment Industry.
The “Online Video Platforms Industry Forecast” looks at past sales and reviews total world Online Video Platforms sales in 2024, providing a comprehensive analysis by region and market sector of projected Online Video Platforms sales for 2025 through 2031. With Online Video Platforms sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Online Video Platforms industry.
This Insight Report provides a comprehensive analysis of the global Online Video Platforms landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Online Video Platforms portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Online Video Platforms market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Online Video Platforms and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Online Video Platforms.
This report presents a comprehensive overview, market shares, and growth opportunities of Online Video Platforms market by product type, application, key players and key regions and countries.
Segmentation by Type:
SaaS Model
Others
Segmentation by Application:
Media & Entertainment Industry
Enterprise
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Brightcove
Ooyala (Telstra)
Piksel
thePlatform (Comcast Technology Solutions)
IBM Cloud Video
Kaltura
Samba Tech
Wistia
Arkena
Xstream
Ensemble Video
MediaPlatform
Viocorp
Anvato (Google)
Vzaar
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Online Video Platforms Market Size (2020-2031)
2.1.2 Online Video Platforms Market Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Online Video Platforms by Country/Region (2020, 2024 & 2031)
2.2 Online Video Platforms Segment by Type
2.2.1 SaaS Model
2.2.2 Others
2.3 Online Video Platforms Market Size by Type
2.3.1 Online Video Platforms Market Size CAGR by Type (2020 VS 2024 VS 2031)
2.3.2 Global Online Video Platforms Market Size Market Share by Type (2020-2025)
2.4 Online Video Platforms Segment by Application
2.4.1 Media & Entertainment Industry
2.4.2 Enterprise
2.5 Online Video Platforms Market Size by Application
2.5.1 Online Video Platforms Market Size CAGR by Application (2020 VS 2024 VS 2031)
2.5.2 Global Online Video Platforms Market Size Market Share by Application (2020-2025)
3 Online Video Platforms Market Size by Player
3.1 Online Video Platforms Market Size Market Share by Player
3.1.1 Global Online Video Platforms Revenue by Player (2020-2025)
3.1.2 Global Online Video Platforms Revenue Market Share by Player (2020-2025)
3.2 Global Online Video Platforms Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Online Video Platforms by Region
4.1 Online Video Platforms Market Size by Region (2020-2025)
4.2 Global Online Video Platforms Annual Revenue by Country/Region (2020-2025)
4.3 Americas Online Video Platforms Market Size Growth (2020-2025)
4.4 APAC Online Video Platforms Market Size Growth (2020-2025)
4.5 Europe Online Video Platforms Market Size Growth (2020-2025)
4.6 Middle East & Africa Online Video Platforms Market Size Growth (2020-2025)
5 Americas
5.1 Americas Online Video Platforms Market Size by Country (2020-2025)
5.2 Americas Online Video Platforms Market Size by Type (2020-2025)
5.3 Americas Online Video Platforms Market Size by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Online Video Platforms Market Size by Region (2020-2025)
6.2 APAC Online Video Platforms Market Size by Type (2020-2025)
6.3 APAC Online Video Platforms Market Size by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Online Video Platforms Market Size by Country (2020-2025)
7.2 Europe Online Video Platforms Market Size by Type (2020-2025)
7.3 Europe Online Video Platforms Market Size by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Online Video Platforms by Region (2020-2025)
8.2 Middle East & Africa Online Video Platforms Market Size by Type (2020-2025)
8.3 Middle East & Africa Online Video Platforms Market Size by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Online Video Platforms Market Forecast
10.1 Global Online Video Platforms Forecast by Region (2026-2031)
10.1.1 Global Online Video Platforms Forecast by Region (2026-2031)
10.1.2 Americas Online Video Platforms Forecast
10.1.3 APAC Online Video Platforms Forecast
10.1.4 Europe Online Video Platforms Forecast
10.1.5 Middle East & Africa Online Video Platforms Forecast
10.2 Americas Online Video Platforms Forecast by Country (2026-2031)
10.2.1 United States Market Online Video Platforms Forecast
10.2.2 Canada Market Online Video Platforms Forecast
10.2.3 Mexico Market Online Video Platforms Forecast
10.2.4 Brazil Market Online Video Platforms Forecast
10.3 APAC Online Video Platforms Forecast by Region (2026-2031)
10.3.1 China Online Video Platforms Market Forecast
10.3.2 Japan Market Online Video Platforms Forecast
10.3.3 Korea Market Online Video Platforms Forecast
10.3.4 Southeast Asia Market Online Video Platforms Forecast
10.3.5 India Market Online Video Platforms Forecast
10.3.6 Australia Market Online Video Platforms Forecast
10.4 Europe Online Video Platforms Forecast by Country (2026-2031)
10.4.1 Germany Market Online Video Platforms Forecast
10.4.2 France Market Online Video Platforms Forecast
10.4.3 UK Market Online Video Platforms Forecast
10.4.4 Italy Market Online Video Platforms Forecast
10.4.5 Russia Market Online Video Platforms Forecast
10.5 Middle East & Africa Online Video Platforms Forecast by Region (2026-2031)
10.5.1 Egypt Market Online Video Platforms Forecast
10.5.2 South Africa Market Online Video Platforms Forecast
10.5.3 Israel Market Online Video Platforms Forecast
10.5.4 Turkey Market Online Video Platforms Forecast
10.6 Global Online Video Platforms Forecast by Type (2026-2031)
10.7 Global Online Video Platforms Forecast by Application (2026-2031)
10.7.1 GCC Countries Market Online Video Platforms Forecast
11 Key Players Analysis
11.1 Brightcove
11.1.1 Brightcove Company Information
11.1.2 Brightcove Online Video Platforms Product Offered
11.1.3 Brightcove Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.1.4 Brightcove Main Business Overview
11.1.5 Brightcove Latest Developments
11.2 Ooyala (Telstra)
11.2.1 Ooyala (Telstra) Company Information
11.2.2 Ooyala (Telstra) Online Video Platforms Product Offered
11.2.3 Ooyala (Telstra) Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.2.4 Ooyala (Telstra) Main Business Overview
11.2.5 Ooyala (Telstra) Latest Developments
11.3 Piksel
11.3.1 Piksel Company Information
11.3.2 Piksel Online Video Platforms Product Offered
11.3.3 Piksel Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.3.4 Piksel Main Business Overview
11.3.5 Piksel Latest Developments
11.4 thePlatform (Comcast Technology Solutions)
11.4.1 thePlatform (Comcast Technology Solutions) Company Information
11.4.2 thePlatform (Comcast Technology Solutions) Online Video Platforms Product Offered
11.4.3 thePlatform (Comcast Technology Solutions) Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.4.4 thePlatform (Comcast Technology Solutions) Main Business Overview
11.4.5 thePlatform (Comcast Technology Solutions) Latest Developments
11.5 IBM Cloud Video
11.5.1 IBM Cloud Video Company Information
11.5.2 IBM Cloud Video Online Video Platforms Product Offered
11.5.3 IBM Cloud Video Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.5.4 IBM Cloud Video Main Business Overview
11.5.5 IBM Cloud Video Latest Developments
11.6 Kaltura
11.6.1 Kaltura Company Information
11.6.2 Kaltura Online Video Platforms Product Offered
11.6.3 Kaltura Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.6.4 Kaltura Main Business Overview
11.6.5 Kaltura Latest Developments
11.7 Samba Tech
11.7.1 Samba Tech Company Information
11.7.2 Samba Tech Online Video Platforms Product Offered
11.7.3 Samba Tech Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.7.4 Samba Tech Main Business Overview
11.7.5 Samba Tech Latest Developments
11.8 Wistia
11.8.1 Wistia Company Information
11.8.2 Wistia Online Video Platforms Product Offered
11.8.3 Wistia Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.8.4 Wistia Main Business Overview
11.8.5 Wistia Latest Developments
11.9 Arkena
11.9.1 Arkena Company Information
11.9.2 Arkena Online Video Platforms Product Offered
11.9.3 Arkena Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.9.4 Arkena Main Business Overview
11.9.5 Arkena Latest Developments
11.10 Xstream
11.10.1 Xstream Company Information
11.10.2 Xstream Online Video Platforms Product Offered
11.10.3 Xstream Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.10.4 Xstream Main Business Overview
11.10.5 Xstream Latest Developments
11.11 Ensemble Video
11.11.1 Ensemble Video Company Information
11.11.2 Ensemble Video Online Video Platforms Product Offered
11.11.3 Ensemble Video Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.11.4 Ensemble Video Main Business Overview
11.11.5 Ensemble Video Latest Developments
11.12 MediaPlatform
11.12.1 MediaPlatform Company Information
11.12.2 MediaPlatform Online Video Platforms Product Offered
11.12.3 MediaPlatform Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.12.4 MediaPlatform Main Business Overview
11.12.5 MediaPlatform Latest Developments
11.13 Viocorp
11.13.1 Viocorp Company Information
11.13.2 Viocorp Online Video Platforms Product Offered
11.13.3 Viocorp Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.13.4 Viocorp Main Business Overview
11.13.5 Viocorp Latest Developments
11.14 Anvato (Google)
11.14.1 Anvato (Google) Company Information
11.14.2 Anvato (Google) Online Video Platforms Product Offered
11.14.3 Anvato (Google) Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.14.4 Anvato (Google) Main Business Overview
11.14.5 Anvato (Google) Latest Developments
11.15 Vzaar
11.15.1 Vzaar Company Information
11.15.2 Vzaar Online Video Platforms Product Offered
11.15.3 Vzaar Online Video Platforms Revenue, Gross Margin and Market Share (2020-2025)
11.15.4 Vzaar Main Business Overview
11.15.5 Vzaar Latest Developments
12 Research Findings and Conclusion
*If Applicable.