

A people counter is an electronic device that is used to measure the number of people traversing a certain passage or entrance. Examples include simple manual clickers, infrared beams, thermal imaging systems, WiFi trackers and video counters using advanced machine learning algorithms. They are commonly used by retail establishments to judge the effectiveness of marketing campaigns, building design and layout, and the popularity of particular brands.
The global People Counting Software market size is projected to grow from US$ 760.7 million in 2023 to US$ 962.8 million in 2030; it is expected to grow at a CAGR of 3.4% from 2024 to 2030.
The “People Counting Software Industry Forecast” looks at past sales and reviews total world People Counting Software sales in 2023, providing a comprehensive analysis by region and market sector of projected People Counting Software sales for 2024 through 2030. With People Counting Software sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world People Counting Software industry.
This Insight Report provides a comprehensive analysis of the global People Counting Software landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on People Counting Software portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global People Counting Software market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for People Counting Software and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global People Counting Software.
The major players in the people counting system market include ShopperTrak, RetailNext, Brickstream, DILAX Intelcom GmbH, IRIS-GmbH, Eurotech S.p.A., InfraRed Integrated Systems, Axiomatic Technology, Hikvision and Axis Communication AB, the top 10 players got about 40% market shares.
This report presents a comprehensive overview, market shares, and growth opportunities of People Counting Software market by product type, application, key players and key regions and countries.
Segmentation by type
IR Beam
Thermal Imaging
Video Based
Segmentation by application
Transportation
Commercial
Corporate and Education
Others
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
ShopperTrak
RetailNext
Brickstream
DILAX Intelcom GmbH
IRIS-GmbH
Eurotech S.p.A.
InfraRed Integrated Systems
Axiomatic Technology
Hikvision
Axis Communication AB
WINNER Technology
Countwise LLC
V-Count
Xovis AG
IEE S.A.
HELLA Aglaia Mobile Vision GmbH
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global People Counting Software Market Size 2019-2030
2.1.2 People Counting Software Market Size CAGR by Region 2019 VS 2023 VS 2030
2.2 People Counting Software Segment by Type
2.2.1 IR Beam
2.2.2 Thermal Imaging
2.2.3 Video Based
2.3 People Counting Software Market Size by Type
2.3.1 People Counting Software Market Size CAGR by Type (2019 VS 2023 VS 2030)
2.3.2 Global People Counting Software Market Size Market Share by Type (2019-2024)
2.4 People Counting Software Segment by Application
2.4.1 Transportation
2.4.2 Commercial
2.4.3 Corporate and Education
2.4.4 Others
2.5 People Counting Software Market Size by Application
2.5.1 People Counting Software Market Size CAGR by Application (2019 VS 2023 VS 2030)
2.5.2 Global People Counting Software Market Size Market Share by Application (2019-2024)
3 People Counting Software Market Size by Player
3.1 People Counting Software Market Size Market Share by Players
3.1.1 Global People Counting Software Revenue by Players (2019-2024)
3.1.2 Global People Counting Software Revenue Market Share by Players (2019-2024)
3.2 Global People Counting Software Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2022-2024)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 People Counting Software by Regions
4.1 People Counting Software Market Size by Regions (2019-2024)
4.2 Americas People Counting Software Market Size Growth (2019-2024)
4.3 APAC People Counting Software Market Size Growth (2019-2024)
4.4 Europe People Counting Software Market Size Growth (2019-2024)
4.5 Middle East & Africa People Counting Software Market Size Growth (2019-2024)
5 Americas
5.1 Americas People Counting Software Market Size by Country (2019-2024)
5.2 Americas People Counting Software Market Size by Type (2019-2024)
5.3 Americas People Counting Software Market Size by Application (2019-2024)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC People Counting Software Market Size by Region (2019-2024)
6.2 APAC People Counting Software Market Size by Type (2019-2024)
6.3 APAC People Counting Software Market Size by Application (2019-2024)
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe People Counting Software by Country (2019-2024)
7.2 Europe People Counting Software Market Size by Type (2019-2024)
7.3 Europe People Counting Software Market Size by Application (2019-2024)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa People Counting Software by Region (2019-2024)
8.2 Middle East & Africa People Counting Software Market Size by Type (2019-2024)
8.3 Middle East & Africa People Counting Software Market Size by Application (2019-2024)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global People Counting Software Market Forecast
10.1 Global People Counting Software Forecast by Regions (2025-2030)
10.1.1 Global People Counting Software Forecast by Regions (2025-2030)
10.1.2 Americas People Counting Software Forecast
10.1.3 APAC People Counting Software Forecast
10.1.4 Europe People Counting Software Forecast
10.1.5 Middle East & Africa People Counting Software Forecast
10.2 Americas People Counting Software Forecast by Country (2025-2030)
10.2.1 United States People Counting Software Market Forecast
10.2.2 Canada People Counting Software Market Forecast
10.2.3 Mexico People Counting Software Market Forecast
10.2.4 Brazil People Counting Software Market Forecast
10.3 APAC People Counting Software Forecast by Region (2025-2030)
10.3.1 China People Counting Software Market Forecast
10.3.2 Japan People Counting Software Market Forecast
10.3.3 Korea People Counting Software Market Forecast
10.3.4 Southeast Asia People Counting Software Market Forecast
10.3.5 India People Counting Software Market Forecast
10.3.6 Australia People Counting Software Market Forecast
10.4 Europe People Counting Software Forecast by Country (2025-2030)
10.4.1 Germany People Counting Software Market Forecast
10.4.2 France People Counting Software Market Forecast
10.4.3 UK People Counting Software Market Forecast
10.4.4 Italy People Counting Software Market Forecast
10.4.5 Russia People Counting Software Market Forecast
10.5 Middle East & Africa People Counting Software Forecast by Region (2025-2030)
10.5.1 Egypt People Counting Software Market Forecast
10.5.2 South Africa People Counting Software Market Forecast
10.5.3 Israel People Counting Software Market Forecast
10.5.4 Turkey People Counting Software Market Forecast
10.5.5 GCC Countries People Counting Software Market Forecast
10.6 Global People Counting Software Forecast by Type (2025-2030)
10.7 Global People Counting Software Forecast by Application (2025-2030)
11 Key Players Analysis
11.1 ShopperTrak
11.1.1 ShopperTrak Company Information
11.1.2 ShopperTrak People Counting Software Product Offered
11.1.3 ShopperTrak People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.1.4 ShopperTrak Main Business Overview
11.1.5 ShopperTrak Latest Developments
11.2 RetailNext
11.2.1 RetailNext Company Information
11.2.2 RetailNext People Counting Software Product Offered
11.2.3 RetailNext People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.2.4 RetailNext Main Business Overview
11.2.5 RetailNext Latest Developments
11.3 Brickstream
11.3.1 Brickstream Company Information
11.3.2 Brickstream People Counting Software Product Offered
11.3.3 Brickstream People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.3.4 Brickstream Main Business Overview
11.3.5 Brickstream Latest Developments
11.4 DILAX Intelcom GmbH
11.4.1 DILAX Intelcom GmbH Company Information
11.4.2 DILAX Intelcom GmbH People Counting Software Product Offered
11.4.3 DILAX Intelcom GmbH People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.4.4 DILAX Intelcom GmbH Main Business Overview
11.4.5 DILAX Intelcom GmbH Latest Developments
11.5 IRIS-GmbH
11.5.1 IRIS-GmbH Company Information
11.5.2 IRIS-GmbH People Counting Software Product Offered
11.5.3 IRIS-GmbH People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.5.4 IRIS-GmbH Main Business Overview
11.5.5 IRIS-GmbH Latest Developments
11.6 Eurotech S.p.A.
11.6.1 Eurotech S.p.A. Company Information
11.6.2 Eurotech S.p.A. People Counting Software Product Offered
11.6.3 Eurotech S.p.A. People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.6.4 Eurotech S.p.A. Main Business Overview
11.6.5 Eurotech S.p.A. Latest Developments
11.7 InfraRed Integrated Systems
11.7.1 InfraRed Integrated Systems Company Information
11.7.2 InfraRed Integrated Systems People Counting Software Product Offered
11.7.3 InfraRed Integrated Systems People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.7.4 InfraRed Integrated Systems Main Business Overview
11.7.5 InfraRed Integrated Systems Latest Developments
11.8 Axiomatic Technology
11.8.1 Axiomatic Technology Company Information
11.8.2 Axiomatic Technology People Counting Software Product Offered
11.8.3 Axiomatic Technology People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.8.4 Axiomatic Technology Main Business Overview
11.8.5 Axiomatic Technology Latest Developments
11.9 Hikvision
11.9.1 Hikvision Company Information
11.9.2 Hikvision People Counting Software Product Offered
11.9.3 Hikvision People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.9.4 Hikvision Main Business Overview
11.9.5 Hikvision Latest Developments
11.10 Axis Communication AB
11.10.1 Axis Communication AB Company Information
11.10.2 Axis Communication AB People Counting Software Product Offered
11.10.3 Axis Communication AB People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.10.4 Axis Communication AB Main Business Overview
11.10.5 Axis Communication AB Latest Developments
11.11 WINNER Technology
11.11.1 WINNER Technology Company Information
11.11.2 WINNER Technology People Counting Software Product Offered
11.11.3 WINNER Technology People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.11.4 WINNER Technology Main Business Overview
11.11.5 WINNER Technology Latest Developments
11.12 Countwise LLC
11.12.1 Countwise LLC Company Information
11.12.2 Countwise LLC People Counting Software Product Offered
11.12.3 Countwise LLC People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.12.4 Countwise LLC Main Business Overview
11.12.5 Countwise LLC Latest Developments
11.13 V-Count
11.13.1 V-Count Company Information
11.13.2 V-Count People Counting Software Product Offered
11.13.3 V-Count People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.13.4 V-Count Main Business Overview
11.13.5 V-Count Latest Developments
11.14 Xovis AG
11.14.1 Xovis AG Company Information
11.14.2 Xovis AG People Counting Software Product Offered
11.14.3 Xovis AG People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.14.4 Xovis AG Main Business Overview
11.14.5 Xovis AG Latest Developments
11.15 IEE S.A.
11.15.1 IEE S.A. Company Information
11.15.2 IEE S.A. People Counting Software Product Offered
11.15.3 IEE S.A. People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.15.4 IEE S.A. Main Business Overview
11.15.5 IEE S.A. Latest Developments
11.16 HELLA Aglaia Mobile Vision GmbH
11.16.1 HELLA Aglaia Mobile Vision GmbH Company Information
11.16.2 HELLA Aglaia Mobile Vision GmbH People Counting Software Product Offered
11.16.3 HELLA Aglaia Mobile Vision GmbH People Counting Software Revenue, Gross Margin and Market Share (2019-2024)
11.16.4 HELLA Aglaia Mobile Vision GmbH Main Business Overview
11.16.5 HELLA Aglaia Mobile Vision GmbH Latest Developments
12 Research Findings and Conclusion
*If Applicable.