Global Personalization Engines Market Growth (Status and Outlook) 2024-2030

Publication ID:

LPI12240732

Publication Date:

December 16, 2024

Pages:

156

Publisher:

LPI

Countries:

Global [1]

USD 3,660.00

IT Services [2]

Software [3]

Computing & Electronics [4]

Description:

The global Personalization Engines market size was valued at US$ million in 2023. With growing demand in downstream market, the Personalization Engines is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period.
The research report highlights the growth potential of the global Personalization Engines market. Personalization Engines are expected to show stable growth in the future market. However, product differentiation, reducing costs, and supply chain optimization remain crucial for the widespread adoption of Personalization Engines. Market players need to invest in research and development, forge strategic partnerships, and align their offerings with evolving consumer preferences to capitalize on the immense opportunities presented by the Personalization Engines market.
Personalization engines apply context about individual users and their circumstances to select, tailor and deliver messaging such as content, offers and other interactions through digital channels in support of three use cases 鈥� marketing, digital commerce and customer experience. These personalized interactions can increase conversion, marketing effectiveness and customer satisfaction, thereby improving business results. Personalization engines are sold as stand-alone software or can be embedded in web content management, content marketing, multichannel marketing hubs and digital commerce platforms. This market focuses only on vendors who offer personalization engines as stand-alone solutions.
Key Features:
The report on Personalization Engines market reflects various aspects and provide valuable insights into the industry.
Market Size and Growth: The research report provide an overview of the current size and growth of the Personalization Engines market. It may include historical data, market segmentation by Type (e.g., Websites, Mobile), and regional breakdowns.
Market Drivers and Challenges: The report can identify and analyse the factors driving the growth of the Personalization Engines market, such as government regulations, environmental concerns, technological advancements, and changing consumer preferences. It can also highlight the challenges faced by the industry, including infrastructure limitations, range anxiety, and high upfront costs.
Competitive Landscape: The research report provides analysis of the competitive landscape within the Personalization Engines market. It includes profiles of key players, their market share, strategies, and product offerings. The report can also highlight emerging players and their potential impact on the market.
Technological Developments: The research report can delve into the latest technological developments in the Personalization Engines industry. This include advancements in Personalization Engines technology, Personalization Engines new entrants, Personalization Engines new investment, and other innovations that are shaping the future of Personalization Engines.
Downstream Procumbent Preference: The report can shed light on customer procumbent behaviour and adoption trends in the Personalization Engines market. It includes factors influencing customer ' purchasing decisions, preferences for Personalization Engines product.
Government Policies and Incentives: The research report analyse the impact of government policies and incentives on the Personalization Engines market. This may include an assessment of regulatory frameworks, subsidies, tax incentives, and other measures aimed at promoting Personalization Engines market. The report also evaluates the effectiveness of these policies in driving market growth.
Environmental Impact and Sustainability: The research report assess the environmental impact and sustainability aspects of the Personalization Engines market.
Market Forecasts and Future Outlook: Based on the analysis conducted, the research report provide market forecasts and outlook for the Personalization Engines industry. This includes projections of market size, growth rates, regional trends, and predictions on technological advancements and policy developments.
Recommendations and Opportunities: The report conclude with recommendations for industry stakeholders, policymakers, and investors. It highlights potential opportunities for market players to capitalize on emerging trends, overcome challenges, and contribute to the growth and development of the Personalization Engines market.
Market Segmentation:
Personalization Engines market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Segmentation by type
Websites
Mobile
Email
Others
Segmentation by application
B2B
B2C
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Adobe
AgilOne
Cheetah Digital
Emarsys
Episerver
IBM
Listrak
Marketo
Maropost
Optimove
Oracle
Pegasystems
RedPoint Global
Resulticks
Sailthru
Salesforce
SAP
SAS
Selligent Marketing Cloud
Sitecore
Zeta

Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.

Table Of Contents:

1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Personalization Engines Market Size 2019-2030
2.1.2 Personalization Engines Market Size CAGR by Region 2019 VS 2023 VS 2030
2.2 Personalization Engines Segment by Type
2.2.1 Websites
2.2.2 Mobile
2.2.3 Email
2.2.4 Others
2.3 Personalization Engines Market Size by Type
2.3.1 Personalization Engines Market Size CAGR by Type (2019 VS 2023 VS 2030)
2.3.2 Global Personalization Engines Market Size Market Share by Type (2019-2024)
2.4 Personalization Engines Segment by Application
2.4.1 B2B
2.4.2 B2C
2.5 Personalization Engines Market Size by Application
2.5.1 Personalization Engines Market Size CAGR by Application (2019 VS 2023 VS 2030)
2.5.2 Global Personalization Engines Market Size Market Share by Application (2019-2024)
3 Personalization Engines Market Size by Player
3.1 Personalization Engines Market Size Market Share by Players
3.1.1 Global Personalization Engines Revenue by Players (2019-2024)
3.1.2 Global Personalization Engines Revenue Market Share by Players (2019-2024)
3.2 Global Personalization Engines Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2022-2024)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Personalization Engines by Regions
4.1 Personalization Engines Market Size by Regions (2019-2024)
4.2 Americas Personalization Engines Market Size Growth (2019-2024)
4.3 APAC Personalization Engines Market Size Growth (2019-2024)
4.4 Europe Personalization Engines Market Size Growth (2019-2024)
4.5 Middle East & Africa Personalization Engines Market Size Growth (2019-2024)
5 Americas
5.1 Americas Personalization Engines Market Size by Country (2019-2024)
5.2 Americas Personalization Engines Market Size by Type (2019-2024)
5.3 Americas Personalization Engines Market Size by Application (2019-2024)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Personalization Engines Market Size by Region (2019-2024)
6.2 APAC Personalization Engines Market Size by Type (2019-2024)
6.3 APAC Personalization Engines Market Size by Application (2019-2024)
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Personalization Engines by Country (2019-2024)
7.2 Europe Personalization Engines Market Size by Type (2019-2024)
7.3 Europe Personalization Engines Market Size by Application (2019-2024)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Personalization Engines by Region (2019-2024)
8.2 Middle East & Africa Personalization Engines Market Size by Type (2019-2024)
8.3 Middle East & Africa Personalization Engines Market Size by Application (2019-2024)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Personalization Engines Market Forecast
10.1 Global Personalization Engines Forecast by Regions (2025-2030)
10.1.1 Global Personalization Engines Forecast by Regions (2025-2030)
10.1.2 Americas Personalization Engines Forecast
10.1.3 APAC Personalization Engines Forecast
10.1.4 Europe Personalization Engines Forecast
10.1.5 Middle East & Africa Personalization Engines Forecast
10.2 Americas Personalization Engines Forecast by Country (2025-2030)
10.2.1 United States Personalization Engines Market Forecast
10.2.2 Canada Personalization Engines Market Forecast
10.2.3 Mexico Personalization Engines Market Forecast
10.2.4 Brazil Personalization Engines Market Forecast
10.3 APAC Personalization Engines Forecast by Region (2025-2030)
10.3.1 China Personalization Engines Market Forecast
10.3.2 Japan Personalization Engines Market Forecast
10.3.3 Korea Personalization Engines Market Forecast
10.3.4 Southeast Asia Personalization Engines Market Forecast
10.3.5 India Personalization Engines Market Forecast
10.3.6 Australia Personalization Engines Market Forecast
10.4 Europe Personalization Engines Forecast by Country (2025-2030)
10.4.1 Germany Personalization Engines Market Forecast
10.4.2 France Personalization Engines Market Forecast
10.4.3 UK Personalization Engines Market Forecast
10.4.4 Italy Personalization Engines Market Forecast
10.4.5 Russia Personalization Engines Market Forecast
10.5 Middle East & Africa Personalization Engines Forecast by Region (2025-2030)
10.5.1 Egypt Personalization Engines Market Forecast
10.5.2 South Africa Personalization Engines Market Forecast
10.5.3 Israel Personalization Engines Market Forecast
10.5.4 Turkey Personalization Engines Market Forecast
10.5.5 GCC Countries Personalization Engines Market Forecast
10.6 Global Personalization Engines Forecast by Type (2025-2030)
10.7 Global Personalization Engines Forecast by Application (2025-2030)

11 Key Players Analysis
11.1 Adobe
11.1.1 Adobe Company Information
11.1.2 Adobe Personalization Engines Product Offered
11.1.3 Adobe Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.1.4 Adobe Main Business Overview
11.1.5 Adobe Latest Developments
11.2 AgilOne
11.2.1 AgilOne Company Information
11.2.2 AgilOne Personalization Engines Product Offered
11.2.3 AgilOne Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.2.4 AgilOne Main Business Overview
11.2.5 AgilOne Latest Developments
11.3 Cheetah Digital
11.3.1 Cheetah Digital Company Information
11.3.2 Cheetah Digital Personalization Engines Product Offered
11.3.3 Cheetah Digital Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.3.4 Cheetah Digital Main Business Overview
11.3.5 Cheetah Digital Latest Developments
11.4 Emarsys
11.4.1 Emarsys Company Information
11.4.2 Emarsys Personalization Engines Product Offered
11.4.3 Emarsys Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.4.4 Emarsys Main Business Overview
11.4.5 Emarsys Latest Developments
11.5 Episerver
11.5.1 Episerver Company Information
11.5.2 Episerver Personalization Engines Product Offered
11.5.3 Episerver Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.5.4 Episerver Main Business Overview
11.5.5 Episerver Latest Developments
11.6 IBM
11.6.1 IBM Company Information
11.6.2 IBM Personalization Engines Product Offered
11.6.3 IBM Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.6.4 IBM Main Business Overview
11.6.5 IBM Latest Developments
11.7 Listrak
11.7.1 Listrak Company Information
11.7.2 Listrak Personalization Engines Product Offered
11.7.3 Listrak Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.7.4 Listrak Main Business Overview
11.7.5 Listrak Latest Developments
11.8 Marketo
11.8.1 Marketo Company Information
11.8.2 Marketo Personalization Engines Product Offered
11.8.3 Marketo Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.8.4 Marketo Main Business Overview
11.8.5 Marketo Latest Developments
11.9 Maropost
11.9.1 Maropost Company Information
11.9.2 Maropost Personalization Engines Product Offered
11.9.3 Maropost Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.9.4 Maropost Main Business Overview
11.9.5 Maropost Latest Developments
11.10 Optimove
11.10.1 Optimove Company Information
11.10.2 Optimove Personalization Engines Product Offered
11.10.3 Optimove Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.10.4 Optimove Main Business Overview
11.10.5 Optimove Latest Developments
11.11 Oracle
11.11.1 Oracle Company Information
11.11.2 Oracle Personalization Engines Product Offered
11.11.3 Oracle Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.11.4 Oracle Main Business Overview
11.11.5 Oracle Latest Developments
11.12 Pegasystems
11.12.1 Pegasystems Company Information
11.12.2 Pegasystems Personalization Engines Product Offered
11.12.3 Pegasystems Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.12.4 Pegasystems Main Business Overview
11.12.5 Pegasystems Latest Developments
11.13 RedPoint Global
11.13.1 RedPoint Global Company Information
11.13.2 RedPoint Global Personalization Engines Product Offered
11.13.3 RedPoint Global Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.13.4 RedPoint Global Main Business Overview
11.13.5 RedPoint Global Latest Developments
11.14 Resulticks
11.14.1 Resulticks Company Information
11.14.2 Resulticks Personalization Engines Product Offered
11.14.3 Resulticks Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.14.4 Resulticks Main Business Overview
11.14.5 Resulticks Latest Developments
11.15 Sailthru
11.15.1 Sailthru Company Information
11.15.2 Sailthru Personalization Engines Product Offered
11.15.3 Sailthru Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.15.4 Sailthru Main Business Overview
11.15.5 Sailthru Latest Developments
11.16 Salesforce
11.16.1 Salesforce Company Information
11.16.2 Salesforce Personalization Engines Product Offered
11.16.3 Salesforce Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.16.4 Salesforce Main Business Overview
11.16.5 Salesforce Latest Developments
11.17 SAP
11.17.1 SAP Company Information
11.17.2 SAP Personalization Engines Product Offered
11.17.3 SAP Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.17.4 SAP Main Business Overview
11.17.5 SAP Latest Developments
11.18 SAS
11.18.1 SAS Company Information
11.18.2 SAS Personalization Engines Product Offered
11.18.3 SAS Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.18.4 SAS Main Business Overview
11.18.5 SAS Latest Developments
11.19 Selligent Marketing Cloud
11.19.1 Selligent Marketing Cloud Company Information
11.19.2 Selligent Marketing Cloud Personalization Engines Product Offered
11.19.3 Selligent Marketing Cloud Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.19.4 Selligent Marketing Cloud Main Business Overview
11.19.5 Selligent Marketing Cloud Latest Developments
11.20 Sitecore
11.20.1 Sitecore Company Information
11.20.2 Sitecore Personalization Engines Product Offered
11.20.3 Sitecore Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.20.4 Sitecore Main Business Overview
11.20.5 Sitecore Latest Developments
11.21 Zeta
11.21.1 Zeta Company Information
11.21.2 Zeta Personalization Engines Product Offered
11.21.3 Zeta Personalization Engines Revenue, Gross Margin and Market Share (2019-2024)
11.21.4 Zeta Main Business Overview
11.21.5 Zeta Latest Developments
12 Research Findings and Conclusion

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