

The global Pillow market size is predicted to grow from US$ 15570 million in 2025 to US$ 23690 million in 2031; it is expected to grow at a CAGR of 7.2% from 2025 to 2031.
Global pillow core manufacturers include Hollander, Wendre, MyPillow, Tempur-Pedic, RIBECO and John Cotton, etc. The top five manufacturers account for approximately 7% of the global share. Tempur-Pedic is the world's largest pillow manufacturer, with approximately 3% market share.
China is the world's largest pillow market, accounting for nearly 68% of the market share. The second and third places are Asia-Pacific (excluding China) and Europe, accounting for 10% and 8% respectively.
In terms of product types, cotton pillows occupy a dominant position, accounting for 33% of the market share. At the same time, in terms of applications, household use is the largest application field, accounting for 50%.
The “Pillow Industry Forecast” looks at past sales and reviews total world Pillow sales in 2024, providing a comprehensive analysis by region and market sector of projected Pillow sales for 2025 through 2031. With Pillow sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Pillow industry.
This Insight Report provides a comprehensive analysis of the global Pillow landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Pillow portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Pillow market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Pillow and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Pillow.
This report presents a comprehensive overview, market shares, and growth opportunities of Pillow market by product type, application, key manufacturers and key regions and countries.
Segmentation by Type:
Cotton Pillow
Down Pillow
Memory Foam Pillow
Other
Segmentation by Application:
Household
Hotel
Hospital
Other
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
Hollander
Wendre
MyPillow
Tempur-Pedic
RIBECO
John Cotton
Paradise Pillow
Magniflex
Comfy Quilts
PENELOPE
PATEX
Latexco
Romatex
Nishikawa Sangyo
Czech Feather & Down
Luolai
Fuanna
Dohia
Mendale
Shuixing
Noyoke
Beyond Home Textile
Southbedding
Jalice
Your Moon
Veken
Key Questions Addressed in this Report
What is the 10-year outlook for the global Pillow market?
What factors are driving Pillow market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do Pillow market opportunities vary by end market size?
How does Pillow break out by Type, by Application?
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Pillow Annual Sales 2020-2031
2.1.2 World Current & Future Analysis for Pillow by Geographic Region, 2020, 2024 & 2031
2.1.3 World Current & Future Analysis for Pillow by Country/Region, 2020, 2024 & 2031
2.2 Pillow Segment by Type
2.2.1 Cotton Pillow
2.2.2 Down Pillow
2.2.3 Memory Foam Pillow
2.2.4 Other
2.3 Pillow Sales by Type
2.3.1 Global Pillow Sales Market Share by Type (2020-2025)
2.3.2 Global Pillow Revenue and Market Share by Type (2020-2025)
2.3.3 Global Pillow Sale Price by Type (2020-2025)
2.4 Pillow Segment by Application
2.4.1 Household
2.4.2 Hotel
2.4.3 Hospital
2.4.4 Other
2.5 Pillow Sales by Application
2.5.1 Global Pillow Sale Market Share by Application (2020-2025)
2.5.2 Global Pillow Revenue and Market Share by Application (2020-2025)
2.5.3 Global Pillow Sale Price by Application (2020-2025)
3 Global by Company
3.1 Global Pillow Breakdown Data by Company
3.1.1 Global Pillow Annual Sales by Company (2020-2025)
3.1.2 Global Pillow Sales Market Share by Company (2020-2025)
3.2 Global Pillow Annual Revenue by Company (2020-2025)
3.2.1 Global Pillow Revenue by Company (2020-2025)
3.2.2 Global Pillow Revenue Market Share by Company (2020-2025)
3.3 Global Pillow Sale Price by Company
3.4 Key Manufacturers Pillow Producing Area Distribution, Sales Area, Product Type
3.4.1 Key Manufacturers Pillow Product Location Distribution
3.4.2 Players Pillow Products Offered
3.5 Market Concentration Rate Analysis
3.5.1 Competition Landscape Analysis
3.5.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.6 New Products and Potential Entrants
3.7 Market M&A Activity & Strategy
4 World Historic Review for Pillow by Geographic Region
4.1 World Historic Pillow Market Size by Geographic Region (2020-2025)
4.1.1 Global Pillow Annual Sales by Geographic Region (2020-2025)
4.1.2 Global Pillow Annual Revenue by Geographic Region (2020-2025)
4.2 World Historic Pillow Market Size by Country/Region (2020-2025)
4.2.1 Global Pillow Annual Sales by Country/Region (2020-2025)
4.2.2 Global Pillow Annual Revenue by Country/Region (2020-2025)
4.3 Americas Pillow Sales Growth
4.4 APAC Pillow Sales Growth
4.5 Europe Pillow Sales Growth
4.6 Middle East & Africa Pillow Sales Growth
5 Americas
5.1 Americas Pillow Sales by Country
5.1.1 Americas Pillow Sales by Country (2020-2025)
5.1.2 Americas Pillow Revenue by Country (2020-2025)
5.2 Americas Pillow Sales by Type (2020-2025)
5.3 Americas Pillow Sales by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Pillow Sales by Region
6.1.1 APAC Pillow Sales by Region (2020-2025)
6.1.2 APAC Pillow Revenue by Region (2020-2025)
6.2 APAC Pillow Sales by Type (2020-2025)
6.3 APAC Pillow Sales by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 China Taiwan
7 Europe
7.1 Europe Pillow by Country
7.1.1 Europe Pillow Sales by Country (2020-2025)
7.1.2 Europe Pillow Revenue by Country (2020-2025)
7.2 Europe Pillow Sales by Type (2020-2025)
7.3 Europe Pillow Sales by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Pillow by Country
8.1.1 Middle East & Africa Pillow Sales by Country (2020-2025)
8.1.2 Middle East & Africa Pillow Revenue by Country (2020-2025)
8.2 Middle East & Africa Pillow Sales by Type (2020-2025)
8.3 Middle East & Africa Pillow Sales by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Manufacturing Cost Structure Analysis
10.1 Raw Material and Suppliers
10.2 Manufacturing Cost Structure Analysis of Pillow
10.3 Manufacturing Process Analysis of Pillow
10.4 Industry Chain Structure of Pillow
11 Marketing, Distributors and Customer
11.1 Sales Channel
11.1.1 Direct Channels
11.1.2 Indirect Channels
11.2 Pillow Distributors
11.3 Pillow Customer
12 World Forecast Review for Pillow by Geographic Region
12.1 Global Pillow Market Size Forecast by Region
12.1.1 Global Pillow Forecast by Region (2026-2031)
12.1.2 Global Pillow Annual Revenue Forecast by Region (2026-2031)
12.2 Americas Forecast by Country (2026-2031)
12.3 APAC Forecast by Region (2026-2031)
12.4 Europe Forecast by Country (2026-2031)
12.5 Middle East & Africa Forecast by Country (2026-2031)
12.6 Global Pillow Forecast by Type (2026-2031)
12.7 Global Pillow Forecast by Application (2026-2031)
13 Key Players Analysis
13.1 Hollander
13.1.1 Hollander Company Information
13.1.2 Hollander Pillow Product Portfolios and Specifications
13.1.3 Hollander Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.1.4 Hollander Main Business Overview
13.1.5 Hollander Latest Developments
13.2 Wendre
13.2.1 Wendre Company Information
13.2.2 Wendre Pillow Product Portfolios and Specifications
13.2.3 Wendre Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.2.4 Wendre Main Business Overview
13.2.5 Wendre Latest Developments
13.3 MyPillow
13.3.1 MyPillow Company Information
13.3.2 MyPillow Pillow Product Portfolios and Specifications
13.3.3 MyPillow Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.3.4 MyPillow Main Business Overview
13.3.5 MyPillow Latest Developments
13.4 Tempur-Pedic
13.4.1 Tempur-Pedic Company Information
13.4.2 Tempur-Pedic Pillow Product Portfolios and Specifications
13.4.3 Tempur-Pedic Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.4.4 Tempur-Pedic Main Business Overview
13.4.5 Tempur-Pedic Latest Developments
13.5 RIBECO
13.5.1 RIBECO Company Information
13.5.2 RIBECO Pillow Product Portfolios and Specifications
13.5.3 RIBECO Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.5.4 RIBECO Main Business Overview
13.5.5 RIBECO Latest Developments
13.6 John Cotton
13.6.1 John Cotton Company Information
13.6.2 John Cotton Pillow Product Portfolios and Specifications
13.6.3 John Cotton Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.6.4 John Cotton Main Business Overview
13.6.5 John Cotton Latest Developments
13.7 Paradise Pillow
13.7.1 Paradise Pillow Company Information
13.7.2 Paradise Pillow Pillow Product Portfolios and Specifications
13.7.3 Paradise Pillow Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.7.4 Paradise Pillow Main Business Overview
13.7.5 Paradise Pillow Latest Developments
13.8 Magniflex
13.8.1 Magniflex Company Information
13.8.2 Magniflex Pillow Product Portfolios and Specifications
13.8.3 Magniflex Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.8.4 Magniflex Main Business Overview
13.8.5 Magniflex Latest Developments
13.9 Comfy Quilts
13.9.1 Comfy Quilts Company Information
13.9.2 Comfy Quilts Pillow Product Portfolios and Specifications
13.9.3 Comfy Quilts Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.9.4 Comfy Quilts Main Business Overview
13.9.5 Comfy Quilts Latest Developments
13.10 PENELOPE
13.10.1 PENELOPE Company Information
13.10.2 PENELOPE Pillow Product Portfolios and Specifications
13.10.3 PENELOPE Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.10.4 PENELOPE Main Business Overview
13.10.5 PENELOPE Latest Developments
13.11 PATEX
13.11.1 PATEX Company Information
13.11.2 PATEX Pillow Product Portfolios and Specifications
13.11.3 PATEX Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.11.4 PATEX Main Business Overview
13.11.5 PATEX Latest Developments
13.12 Latexco
13.12.1 Latexco Company Information
13.12.2 Latexco Pillow Product Portfolios and Specifications
13.12.3 Latexco Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.12.4 Latexco Main Business Overview
13.12.5 Latexco Latest Developments
13.13 Romatex
13.13.1 Romatex Company Information
13.13.2 Romatex Pillow Product Portfolios and Specifications
13.13.3 Romatex Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.13.4 Romatex Main Business Overview
13.13.5 Romatex Latest Developments
13.14 Nishikawa Sangyo
13.14.1 Nishikawa Sangyo Company Information
13.14.2 Nishikawa Sangyo Pillow Product Portfolios and Specifications
13.14.3 Nishikawa Sangyo Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.14.4 Nishikawa Sangyo Main Business Overview
13.14.5 Nishikawa Sangyo Latest Developments
13.15 Czech Feather & Down
13.15.1 Czech Feather & Down Company Information
13.15.2 Czech Feather & Down Pillow Product Portfolios and Specifications
13.15.3 Czech Feather & Down Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.15.4 Czech Feather & Down Main Business Overview
13.15.5 Czech Feather & Down Latest Developments
13.16 Luolai
13.16.1 Luolai Company Information
13.16.2 Luolai Pillow Product Portfolios and Specifications
13.16.3 Luolai Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.16.4 Luolai Main Business Overview
13.16.5 Luolai Latest Developments
13.17 Fuanna
13.17.1 Fuanna Company Information
13.17.2 Fuanna Pillow Product Portfolios and Specifications
13.17.3 Fuanna Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.17.4 Fuanna Main Business Overview
13.17.5 Fuanna Latest Developments
13.18 Dohia
13.18.1 Dohia Company Information
13.18.2 Dohia Pillow Product Portfolios and Specifications
13.18.3 Dohia Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.18.4 Dohia Main Business Overview
13.18.5 Dohia Latest Developments
13.19 Mendale
13.19.1 Mendale Company Information
13.19.2 Mendale Pillow Product Portfolios and Specifications
13.19.3 Mendale Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.19.4 Mendale Main Business Overview
13.19.5 Mendale Latest Developments
13.20 Shuixing
13.20.1 Shuixing Company Information
13.20.2 Shuixing Pillow Product Portfolios and Specifications
13.20.3 Shuixing Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.20.4 Shuixing Main Business Overview
13.20.5 Shuixing Latest Developments
13.21 Noyoke
13.21.1 Noyoke Company Information
13.21.2 Noyoke Pillow Product Portfolios and Specifications
13.21.3 Noyoke Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.21.4 Noyoke Main Business Overview
13.21.5 Noyoke Latest Developments
13.22 Beyond Home Textile
13.22.1 Beyond Home Textile Company Information
13.22.2 Beyond Home Textile Pillow Product Portfolios and Specifications
13.22.3 Beyond Home Textile Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.22.4 Beyond Home Textile Main Business Overview
13.22.5 Beyond Home Textile Latest Developments
13.23 Southbedding
13.23.1 Southbedding Company Information
13.23.2 Southbedding Pillow Product Portfolios and Specifications
13.23.3 Southbedding Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.23.4 Southbedding Main Business Overview
13.23.5 Southbedding Latest Developments
13.24 Jalice
13.24.1 Jalice Company Information
13.24.2 Jalice Pillow Product Portfolios and Specifications
13.24.3 Jalice Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.24.4 Jalice Main Business Overview
13.24.5 Jalice Latest Developments
13.25 Your Moon
13.25.1 Your Moon Company Information
13.25.2 Your Moon Pillow Product Portfolios and Specifications
13.25.3 Your Moon Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.25.4 Your Moon Main Business Overview
13.25.5 Your Moon Latest Developments
13.26 Veken
13.26.1 Veken Company Information
13.26.2 Veken Pillow Product Portfolios and Specifications
13.26.3 Veken Pillow Sales, Revenue, Price and Gross Margin (2020-2025)
13.26.4 Veken Main Business Overview
13.26.5 Veken Latest Developments
14 Research Findings and Conclusion
*If Applicable.