The global Tequila market size is predicted to grow from US$ 6836 million in 2025 to US$ 9259 million in 2031; it is expected to grow at a CAGR of 5.2% from 2025 to 2031.
Tequila is a distilled beverage made from the blue agave plant, primarily in the area surrounding the city of Tequila 65 km (40 mi) northwest of Guadalajara, and in the Jaliscan Highlands (Los Altos de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the same regions of Mexico. The distinction is that tequila is made only from blue agave and they are prepared in different ways. Tequila is commonly served neat in Mexico and as a shot with salt and lime around the world.
Global Tequila key players include Jose Cuervo, Sauza, 笔补迟谤贸苍, etc. Global top three manufacturers hold a share over 35%.
North America is the largest market, with a share about 80%, followed by Europe and Japan, both have a share over 5 percent.
The 鈥淭equila Industry Forecast鈥� looks at past sales and reviews total world Tequila sales in 2024, providing a comprehensive analysis by region and market sector of projected Tequila sales for 2025 through 2031. With Tequila sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Tequila industry.
This Insight Report provides a comprehensive analysis of the global Tequila landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Tequila portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms鈥� unique position in an accelerating global Tequila market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Tequila and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Tequila.
This report presents a comprehensive overview, market shares, and growth opportunities of Tequila market by product type, application, key manufacturers and key regions and countries.
Segmentation by Type:
100% Tequila
Mixto Tequila
Segmentation by Application:
Entertainment Parties and Bars
Family Drinking
Corporate Hospitality
Others
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the company's coverage, product portfolio, its market penetration.
Jose Cuervo
Sauza
笔补迟谤贸苍
Juarez
1800 Tequila
El Jimador Family
Don Julio
Familia Camarena Tequila
Herradura
Zarco
Cazadores
Cabo Tequila
Milagro
Margaritaville
Clase Azul
Avion Tequila
1921 Tequila
4 Copas
Corzo
El Agave Artesanal
Tequila Arette
Don Eduardo
Agave Dos Mil
Aha Toro
Buen Amigo
Campo Azul
Cascahuin Distillery
Compa帽ia Tequilera de Arandas
Centinela
Hacienda La Capilla
Key Questions Addressed in this Report
What is the 10-year outlook for the global Tequila market?
What factors are driving Tequila market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do Tequila market opportunities vary by end market size?
How does Tequila break out by Type, by Application?
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1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Tequila Annual Sales 2020-2031
2.1.2 World Current & Future Analysis for Tequila by Geographic Region, 2020, 2024 & 2031
2.1.3 World Current & Future Analysis for Tequila by Country/Region, 2020, 2024 & 2031
2.2 Tequila Segment by Type
2.2.1 100% Tequila
2.2.2 Mixto Tequila
2.3 Tequila Sales by Type
2.3.1 Global Tequila Sales Market Share by Type (2020-2025)
2.3.2 Global Tequila Revenue and Market Share by Type (2020-2025)
2.3.3 Global Tequila Sale Price by Type (2020-2025)
2.4 Tequila Segment by Application
2.4.1 Entertainment Parties and Bars
2.4.2 Family Drinking
2.4.3 Corporate Hospitality
2.4.4 Others
2.5 Tequila Sales by Application
2.5.1 Global Tequila Sale Market Share by Application (2020-2025)
2.5.2 Global Tequila Revenue and Market Share by Application (2020-2025)
2.5.3 Global Tequila Sale Price by Application (2020-2025)
3 Global by Company
3.1 Global Tequila Breakdown Data by Company
3.1.1 Global Tequila Annual Sales by Company (2020-2025)
3.1.2 Global Tequila Sales Market Share by Company (2020-2025)
3.2 Global Tequila Annual Revenue by Company (2020-2025)
3.2.1 Global Tequila Revenue by Company (2020-2025)
3.2.2 Global Tequila Revenue Market Share by Company (2020-2025)
3.3 Global Tequila Sale Price by Company
3.4 Key Manufacturers Tequila Producing Area Distribution, Sales Area, Product Type
3.4.1 Key Manufacturers Tequila Product Location Distribution
3.4.2 Players Tequila Products Offered
3.5 Market Concentration Rate Analysis
3.5.1 Competition Landscape Analysis
3.5.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.6 New Products and Potential Entrants
3.7 Market M&A Activity & Strategy
4 World Historic Review for Tequila by Geographic Region
4.1 World Historic Tequila Market Size by Geographic Region (2020-2025)
4.1.1 Global Tequila Annual Sales by Geographic Region (2020-2025)
4.1.2 Global Tequila Annual Revenue by Geographic Region (2020-2025)
4.2 World Historic Tequila Market Size by Country/Region (2020-2025)
4.2.1 Global Tequila Annual Sales by Country/Region (2020-2025)
4.2.2 Global Tequila Annual Revenue by Country/Region (2020-2025)
4.3 Americas Tequila Sales Growth
4.4 APAC Tequila Sales Growth
4.5 Europe Tequila Sales Growth
4.6 Middle East & Africa Tequila Sales Growth
5 Americas
5.1 Americas Tequila Sales by Country
5.1.1 Americas Tequila Sales by Country (2020-2025)
5.1.2 Americas Tequila Revenue by Country (2020-2025)
5.2 Americas Tequila Sales by Type (2020-2025)
5.3 Americas Tequila Sales by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Tequila Sales by Region
6.1.1 APAC Tequila Sales by Region (2020-2025)
6.1.2 APAC Tequila Revenue by Region (2020-2025)
6.2 APAC Tequila Sales by Type (2020-2025)
6.3 APAC Tequila Sales by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 China Taiwan
7 Europe
7.1 Europe Tequila by Country
7.1.1 Europe Tequila Sales by Country (2020-2025)
7.1.2 Europe Tequila Revenue by Country (2020-2025)
7.2 Europe Tequila Sales by Type (2020-2025)
7.3 Europe Tequila Sales by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Tequila by Country
8.1.1 Middle East & Africa Tequila Sales by Country (2020-2025)
8.1.2 Middle East & Africa Tequila Revenue by Country (2020-2025)
8.2 Middle East & Africa Tequila Sales by Type (2020-2025)
8.3 Middle East & Africa Tequila Sales by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Manufacturing Cost Structure Analysis
10.1 Raw Material and Suppliers
10.2 Manufacturing Cost Structure Analysis of Tequila
10.3 Manufacturing Process Analysis of Tequila
10.4 Industry Chain Structure of Tequila
11 Marketing, Distributors and Customer
11.1 Sales Channel
11.1.1 Direct Channels
11.1.2 Indirect Channels
11.2 Tequila Distributors
11.3 Tequila Customer
12 World Forecast Review for Tequila by Geographic Region
12.1 Global Tequila Market Size Forecast by Region
12.1.1 Global Tequila Forecast by Region (2026-2031)
12.1.2 Global Tequila Annual Revenue Forecast by Region (2026-2031)
12.2 Americas Forecast by Country (2026-2031)
12.3 APAC Forecast by Region (2026-2031)
12.4 Europe Forecast by Country (2026-2031)
12.5 Middle East & Africa Forecast by Country (2026-2031)
12.6 Global Tequila Forecast by Type (2026-2031)
12.7 Global Tequila Forecast by Application (2026-2031)
13 Key Players Analysis
13.1 Jose Cuervo
13.1.1 Jose Cuervo Company Information
13.1.2 Jose Cuervo Tequila Product Portfolios and Specifications
13.1.3 Jose Cuervo Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.1.4 Jose Cuervo Main Business Overview
13.1.5 Jose Cuervo Latest Developments
13.2 Sauza
13.2.1 Sauza Company Information
13.2.2 Sauza Tequila Product Portfolios and Specifications
13.2.3 Sauza Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.2.4 Sauza Main Business Overview
13.2.5 Sauza Latest Developments
13.3 笔补迟谤贸苍
13.3.1 笔补迟谤贸苍 Company Information
13.3.2 笔补迟谤贸苍 Tequila Product Portfolios and Specifications
13.3.3 笔补迟谤贸苍 Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.3.4 笔补迟谤贸苍 Main Business Overview
13.3.5 笔补迟谤贸苍 Latest Developments
13.4 Juarez
13.4.1 Juarez Company Information
13.4.2 Juarez Tequila Product Portfolios and Specifications
13.4.3 Juarez Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.4.4 Juarez Main Business Overview
13.4.5 Juarez Latest Developments
13.5 1800 Tequila
13.5.1 1800 Tequila Company Information
13.5.2 1800 Tequila Tequila Product Portfolios and Specifications
13.5.3 1800 Tequila Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.5.4 1800 Tequila Main Business Overview
13.5.5 1800 Tequila Latest Developments
13.6 El Jimador Family
13.6.1 El Jimador Family Company Information
13.6.2 El Jimador Family Tequila Product Portfolios and Specifications
13.6.3 El Jimador Family Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.6.4 El Jimador Family Main Business Overview
13.6.5 El Jimador Family Latest Developments
13.7 Don Julio
13.7.1 Don Julio Company Information
13.7.2 Don Julio Tequila Product Portfolios and Specifications
13.7.3 Don Julio Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.7.4 Don Julio Main Business Overview
13.7.5 Don Julio Latest Developments
13.8 Familia Camarena Tequila
13.8.1 Familia Camarena Tequila Company Information
13.8.2 Familia Camarena Tequila Tequila Product Portfolios and Specifications
13.8.3 Familia Camarena Tequila Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.8.4 Familia Camarena Tequila Main Business Overview
13.8.5 Familia Camarena Tequila Latest Developments
13.9 Herradura
13.9.1 Herradura Company Information
13.9.2 Herradura Tequila Product Portfolios and Specifications
13.9.3 Herradura Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.9.4 Herradura Main Business Overview
13.9.5 Herradura Latest Developments
13.10 Zarco
13.10.1 Zarco Company Information
13.10.2 Zarco Tequila Product Portfolios and Specifications
13.10.3 Zarco Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.10.4 Zarco Main Business Overview
13.10.5 Zarco Latest Developments
13.11 Cazadores
13.11.1 Cazadores Company Information
13.11.2 Cazadores Tequila Product Portfolios and Specifications
13.11.3 Cazadores Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.11.4 Cazadores Main Business Overview
13.11.5 Cazadores Latest Developments
13.12 Cabo Tequila
13.12.1 Cabo Tequila Company Information
13.12.2 Cabo Tequila Tequila Product Portfolios and Specifications
13.12.3 Cabo Tequila Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.12.4 Cabo Tequila Main Business Overview
13.12.5 Cabo Tequila Latest Developments
13.13 Milagro
13.13.1 Milagro Company Information
13.13.2 Milagro Tequila Product Portfolios and Specifications
13.13.3 Milagro Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.13.4 Milagro Main Business Overview
13.13.5 Milagro Latest Developments
13.14 Margaritaville
13.14.1 Margaritaville Company Information
13.14.2 Margaritaville Tequila Product Portfolios and Specifications
13.14.3 Margaritaville Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.14.4 Margaritaville Main Business Overview
13.14.5 Margaritaville Latest Developments
13.15 Clase Azul
13.15.1 Clase Azul Company Information
13.15.2 Clase Azul Tequila Product Portfolios and Specifications
13.15.3 Clase Azul Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.15.4 Clase Azul Main Business Overview
13.15.5 Clase Azul Latest Developments
13.16 Avion Tequila
13.16.1 Avion Tequila Company Information
13.16.2 Avion Tequila Tequila Product Portfolios and Specifications
13.16.3 Avion Tequila Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.16.4 Avion Tequila Main Business Overview
13.16.5 Avion Tequila Latest Developments
13.17 1921 Tequila
13.17.1 1921 Tequila Company Information
13.17.2 1921 Tequila Tequila Product Portfolios and Specifications
13.17.3 1921 Tequila Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.17.4 1921 Tequila Main Business Overview
13.17.5 1921 Tequila Latest Developments
13.18 4 Copas
13.18.1 4 Copas Company Information
13.18.2 4 Copas Tequila Product Portfolios and Specifications
13.18.3 4 Copas Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.18.4 4 Copas Main Business Overview
13.18.5 4 Copas Latest Developments
13.19 Corzo
13.19.1 Corzo Company Information
13.19.2 Corzo Tequila Product Portfolios and Specifications
13.19.3 Corzo Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.19.4 Corzo Main Business Overview
13.19.5 Corzo Latest Developments
13.20 El Agave Artesanal
13.20.1 El Agave Artesanal Company Information
13.20.2 El Agave Artesanal Tequila Product Portfolios and Specifications
13.20.3 El Agave Artesanal Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.20.4 El Agave Artesanal Main Business Overview
13.20.5 El Agave Artesanal Latest Developments
13.21 Tequila Arette
13.21.1 Tequila Arette Company Information
13.21.2 Tequila Arette Tequila Product Portfolios and Specifications
13.21.3 Tequila Arette Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.21.4 Tequila Arette Main Business Overview
13.21.5 Tequila Arette Latest Developments
13.22 Don Eduardo
13.22.1 Don Eduardo Company Information
13.22.2 Don Eduardo Tequila Product Portfolios and Specifications
13.22.3 Don Eduardo Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.22.4 Don Eduardo Main Business Overview
13.22.5 Don Eduardo Latest Developments
13.23 Agave Dos Mil
13.23.1 Agave Dos Mil Company Information
13.23.2 Agave Dos Mil Tequila Product Portfolios and Specifications
13.23.3 Agave Dos Mil Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.23.4 Agave Dos Mil Main Business Overview
13.23.5 Agave Dos Mil Latest Developments
13.24 Aha Toro
13.24.1 Aha Toro Company Information
13.24.2 Aha Toro Tequila Product Portfolios and Specifications
13.24.3 Aha Toro Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.24.4 Aha Toro Main Business Overview
13.24.5 Aha Toro Latest Developments
13.25 Buen Amigo
13.25.1 Buen Amigo Company Information
13.25.2 Buen Amigo Tequila Product Portfolios and Specifications
13.25.3 Buen Amigo Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.25.4 Buen Amigo Main Business Overview
13.25.5 Buen Amigo Latest Developments
13.26 Campo Azul
13.26.1 Campo Azul Company Information
13.26.2 Campo Azul Tequila Product Portfolios and Specifications
13.26.3 Campo Azul Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.26.4 Campo Azul Main Business Overview
13.26.5 Campo Azul Latest Developments
13.27 Cascahuin Distillery
13.27.1 Cascahuin Distillery Company Information
13.27.2 Cascahuin Distillery Tequila Product Portfolios and Specifications
13.27.3 Cascahuin Distillery Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.27.4 Cascahuin Distillery Main Business Overview
13.27.5 Cascahuin Distillery Latest Developments
13.28 Compa帽ia Tequilera de Arandas
13.28.1 Compa帽ia Tequilera de Arandas Company Information
13.28.2 Compa帽ia Tequilera de Arandas Tequila Product Portfolios and Specifications
13.28.3 Compa帽ia Tequilera de Arandas Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.28.4 Compa帽ia Tequilera de Arandas Main Business Overview
13.28.5 Compa帽ia Tequilera de Arandas Latest Developments
13.29 Centinela
13.29.1 Centinela Company Information
13.29.2 Centinela Tequila Product Portfolios and Specifications
13.29.3 Centinela Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.29.4 Centinela Main Business Overview
13.29.5 Centinela Latest Developments
13.30 Hacienda La Capilla
13.30.1 Hacienda La Capilla Company Information
13.30.2 Hacienda La Capilla Tequila Product Portfolios and Specifications
13.30.3 Hacienda La Capilla Tequila Sales, Revenue, Price and Gross Margin (2020-2025)
13.30.4 Hacienda La Capilla Main Business Overview
13.30.5 Hacienda La Capilla Latest Developments
14 Research Findings and Conclusion
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*If Applicable.