

The global Variable Data Printing (VDP) market size is predicted to grow from US$ 23590 million in 2025 to US$ 49540 million in 2031; it is expected to grow at a CAGR of 13.2% from 2025 to 2031.
United States market for Variable Data Printing (VDP) is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
China market for Variable Data Printing (VDP) is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
Europe market for Variable Data Printing (VDP) is estimated to increase from US$ million in 2024 to US$ million by 2031, at a CAGR of % from 2025 through 2031.
Global key Variable Data Printing (VDP) players cover HP, Canon, 3M Company, Xerox Corporation, R.R. Donnelley & Sons Company, etc. In terms of revenue, the global two largest companies occupied for a share nearly % in 2024.
The “Variable Data Printing (VDP) Industry Forecast” looks at past sales and reviews total world Variable Data Printing (VDP) sales in 2024, providing a comprehensive analysis by region and market sector of projected Variable Data Printing (VDP) sales for 2025 through 2031. With Variable Data Printing (VDP) sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Variable Data Printing (VDP) industry.
This Insight Report provides a comprehensive analysis of the global Variable Data Printing (VDP) landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Variable Data Printing (VDP) portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Variable Data Printing (VDP) market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Variable Data Printing (VDP) and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Variable Data Printing (VDP).
This report presents a comprehensive overview, market shares, and growth opportunities of Variable Data Printing (VDP) market by product type, application, key players and key regions and countries.
Segmentation by Type:
Electrophotographic Printing
Ink-Jet Printing
Other
Segmentation by Application:
Consumer Goods
Food & Beverages
Advertising Printing Industry
Manufacturing Industry
Other
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
HP
Canon
3M Company
Xerox Corporation
R.R. Donnelley & Sons Company
Mondi Plc
Avery Dennison Corporation
Quad/Graphics
Cenveo
WS Packaging Group
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Variable Data Printing (VDP) Market Size (2020-2031)
2.1.2 Variable Data Printing (VDP) Market Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Variable Data Printing (VDP) by Country/Region (2020, 2024 & 2031)
2.2 Variable Data Printing (VDP) Segment by Type
2.2.1 Electrophotographic Printing
2.2.2 Ink-Jet Printing
2.2.3 Other
2.3 Variable Data Printing (VDP) Market Size by Type
2.3.1 Variable Data Printing (VDP) Market Size CAGR by Type (2020 VS 2024 VS 2031)
2.3.2 Global Variable Data Printing (VDP) Market Size Market Share by Type (2020-2025)
2.4 Variable Data Printing (VDP) Segment by Application
2.4.1 Consumer Goods
2.4.2 Food & Beverages
2.4.3 Advertising Printing Industry
2.4.4 Manufacturing Industry
2.4.5 Other
2.5 Variable Data Printing (VDP) Market Size by Application
2.5.1 Variable Data Printing (VDP) Market Size CAGR by Application (2020 VS 2024 VS 2031)
2.5.2 Global Variable Data Printing (VDP) Market Size Market Share by Application (2020-2025)
3 Variable Data Printing (VDP) Market Size by Player
3.1 Variable Data Printing (VDP) Market Size Market Share by Player
3.1.1 Global Variable Data Printing (VDP) Revenue by Player (2020-2025)
3.1.2 Global Variable Data Printing (VDP) Revenue Market Share by Player (2020-2025)
3.2 Global Variable Data Printing (VDP) Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Variable Data Printing (VDP) by Region
4.1 Variable Data Printing (VDP) Market Size by Region (2020-2025)
4.2 Global Variable Data Printing (VDP) Annual Revenue by Country/Region (2020-2025)
4.3 Americas Variable Data Printing (VDP) Market Size Growth (2020-2025)
4.4 APAC Variable Data Printing (VDP) Market Size Growth (2020-2025)
4.5 Europe Variable Data Printing (VDP) Market Size Growth (2020-2025)
4.6 Middle East & Africa Variable Data Printing (VDP) Market Size Growth (2020-2025)
5 Americas
5.1 Americas Variable Data Printing (VDP) Market Size by Country (2020-2025)
5.2 Americas Variable Data Printing (VDP) Market Size by Type (2020-2025)
5.3 Americas Variable Data Printing (VDP) Market Size by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Variable Data Printing (VDP) Market Size by Region (2020-2025)
6.2 APAC Variable Data Printing (VDP) Market Size by Type (2020-2025)
6.3 APAC Variable Data Printing (VDP) Market Size by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Variable Data Printing (VDP) Market Size by Country (2020-2025)
7.2 Europe Variable Data Printing (VDP) Market Size by Type (2020-2025)
7.3 Europe Variable Data Printing (VDP) Market Size by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Variable Data Printing (VDP) by Region (2020-2025)
8.2 Middle East & Africa Variable Data Printing (VDP) Market Size by Type (2020-2025)
8.3 Middle East & Africa Variable Data Printing (VDP) Market Size by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Variable Data Printing (VDP) Market Forecast
10.1 Global Variable Data Printing (VDP) Forecast by Region (2026-2031)
10.1.1 Global Variable Data Printing (VDP) Forecast by Region (2026-2031)
10.1.2 Americas Variable Data Printing (VDP) Forecast
10.1.3 APAC Variable Data Printing (VDP) Forecast
10.1.4 Europe Variable Data Printing (VDP) Forecast
10.1.5 Middle East & Africa Variable Data Printing (VDP) Forecast
10.2 Americas Variable Data Printing (VDP) Forecast by Country (2026-2031)
10.2.1 United States Market Variable Data Printing (VDP) Forecast
10.2.2 Canada Market Variable Data Printing (VDP) Forecast
10.2.3 Mexico Market Variable Data Printing (VDP) Forecast
10.2.4 Brazil Market Variable Data Printing (VDP) Forecast
10.3 APAC Variable Data Printing (VDP) Forecast by Region (2026-2031)
10.3.1 China Variable Data Printing (VDP) Market Forecast
10.3.2 Japan Market Variable Data Printing (VDP) Forecast
10.3.3 Korea Market Variable Data Printing (VDP) Forecast
10.3.4 Southeast Asia Market Variable Data Printing (VDP) Forecast
10.3.5 India Market Variable Data Printing (VDP) Forecast
10.3.6 Australia Market Variable Data Printing (VDP) Forecast
10.4 Europe Variable Data Printing (VDP) Forecast by Country (2026-2031)
10.4.1 Germany Market Variable Data Printing (VDP) Forecast
10.4.2 France Market Variable Data Printing (VDP) Forecast
10.4.3 UK Market Variable Data Printing (VDP) Forecast
10.4.4 Italy Market Variable Data Printing (VDP) Forecast
10.4.5 Russia Market Variable Data Printing (VDP) Forecast
10.5 Middle East & Africa Variable Data Printing (VDP) Forecast by Region (2026-2031)
10.5.1 Egypt Market Variable Data Printing (VDP) Forecast
10.5.2 South Africa Market Variable Data Printing (VDP) Forecast
10.5.3 Israel Market Variable Data Printing (VDP) Forecast
10.5.4 Turkey Market Variable Data Printing (VDP) Forecast
10.6 Global Variable Data Printing (VDP) Forecast by Type (2026-2031)
10.7 Global Variable Data Printing (VDP) Forecast by Application (2026-2031)
10.7.1 GCC Countries Market Variable Data Printing (VDP) Forecast
11 Key Players Analysis
11.1 HP
11.1.1 HP Company Information
11.1.2 HP Variable Data Printing (VDP) Product Offered
11.1.3 HP Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.1.4 HP Main Business Overview
11.1.5 HP Latest Developments
11.2 Canon
11.2.1 Canon Company Information
11.2.2 Canon Variable Data Printing (VDP) Product Offered
11.2.3 Canon Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.2.4 Canon Main Business Overview
11.2.5 Canon Latest Developments
11.3 3M Company
11.3.1 3M Company Company Information
11.3.2 3M Company Variable Data Printing (VDP) Product Offered
11.3.3 3M Company Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.3.4 3M Company Main Business Overview
11.3.5 3M Company Latest Developments
11.4 Xerox Corporation
11.4.1 Xerox Corporation Company Information
11.4.2 Xerox Corporation Variable Data Printing (VDP) Product Offered
11.4.3 Xerox Corporation Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.4.4 Xerox Corporation Main Business Overview
11.4.5 Xerox Corporation Latest Developments
11.5 R.R. Donnelley & Sons Company
11.5.1 R.R. Donnelley & Sons Company Company Information
11.5.2 R.R. Donnelley & Sons Company Variable Data Printing (VDP) Product Offered
11.5.3 R.R. Donnelley & Sons Company Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.5.4 R.R. Donnelley & Sons Company Main Business Overview
11.5.5 R.R. Donnelley & Sons Company Latest Developments
11.6 Mondi Plc
11.6.1 Mondi Plc Company Information
11.6.2 Mondi Plc Variable Data Printing (VDP) Product Offered
11.6.3 Mondi Plc Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.6.4 Mondi Plc Main Business Overview
11.6.5 Mondi Plc Latest Developments
11.7 Avery Dennison Corporation
11.7.1 Avery Dennison Corporation Company Information
11.7.2 Avery Dennison Corporation Variable Data Printing (VDP) Product Offered
11.7.3 Avery Dennison Corporation Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.7.4 Avery Dennison Corporation Main Business Overview
11.7.5 Avery Dennison Corporation Latest Developments
11.8 Quad/Graphics
11.8.1 Quad/Graphics Company Information
11.8.2 Quad/Graphics Variable Data Printing (VDP) Product Offered
11.8.3 Quad/Graphics Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.8.4 Quad/Graphics Main Business Overview
11.8.5 Quad/Graphics Latest Developments
11.9 Cenveo
11.9.1 Cenveo Company Information
11.9.2 Cenveo Variable Data Printing (VDP) Product Offered
11.9.3 Cenveo Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.9.4 Cenveo Main Business Overview
11.9.5 Cenveo Latest Developments
11.10 WS Packaging Group
11.10.1 WS Packaging Group Company Information
11.10.2 WS Packaging Group Variable Data Printing (VDP) Product Offered
11.10.3 WS Packaging Group Variable Data Printing (VDP) Revenue, Gross Margin and Market Share (2020-2025)
11.10.4 WS Packaging Group Main Business Overview
11.10.5 WS Packaging Group Latest Developments
12 Research Findings and Conclusion
*If Applicable.