Global Virtual and Augmented Reality Market Growth (Status and Outlook) 2024-2030

Publication ID:

LPI02245456

Publication Date:

February 19, 2024

Pages:

126

Publisher:

LPI

Countries:

Global [1]

USD 3,660.00

IT Services [2]

Software [3]

Computing & Electronics [4]

Description:

The global Virtual and Augmented Reality market size was valued at US$ 2235.3 million in 2023. With growing demand in downstream market, the Virtual and Augmented Reality is forecast to a readjusted size of US$ 5214.4 million by 2030 with a CAGR of 12.9% during review period.
The research report highlights the growth potential of the global Virtual and Augmented Reality market. Virtual and Augmented Reality are expected to show stable growth in the future market. However, product differentiation, reducing costs, and supply chain optimization remain crucial for the widespread adoption of Virtual and Augmented Reality. Market players need to invest in research and development, forge strategic partnerships, and align their offerings with evolving consumer preferences to capitalize on the immense opportunities presented by the Virtual and Augmented Reality market.
VR places users in an imaginary or re-replicated world (such as a game, movie, or flight simulation), or simulates the real world (such as watching live sports). The major hardware players in the VR space are Oculus, Sony (PlayStation VR) and HTC (Vive). AR is the addition of a digital imaginary world to the real world, with major hardware including Microsoft (HoloLens), Google (Google Glass) and Magic Leap.
The biggest Augmented and Virtual Reality players in global Market is Sony, holds a share about 25%, followed by Oculus (Meta). North America and Asia-Pacific are the top 2 the largest markets, occupied for around 70 percent in total, followed by Europe, which holds around 20% market share. In terms of type, VR device segment holds share over 90 percent. In terms of application, game segment holds the largest share over 30 percent in AR device applications while VR device for game holds about 43% market share.
Key Features:
The report on Virtual and Augmented Reality market reflects various aspects and provide valuable insights into the industry.
Market Size and Growth: The research report provide an overview of the current size and growth of the Virtual and Augmented Reality market. It may include historical data, market segmentation by Type (e.g., Hardware, Software), and regional breakdowns.
Market Drivers and Challenges: The report can identify and analyse the factors driving the growth of the Virtual and Augmented Reality market, such as government regulations, environmental concerns, technological advancements, and changing consumer preferences. It can also highlight the challenges faced by the industry, including infrastructure limitations, range anxiety, and high upfront costs.
Competitive Landscape: The research report provides analysis of the competitive landscape within the Virtual and Augmented Reality market. It includes profiles of key players, their market share, strategies, and product offerings. The report can also highlight emerging players and their potential impact on the market.
Technological Developments: The research report can delve into the latest technological developments in the Virtual and Augmented Reality industry. This include advancements in Virtual and Augmented Reality technology, Virtual and Augmented Reality new entrants, Virtual and Augmented Reality new investment, and other innovations that are shaping the future of Virtual and Augmented Reality.
Downstream Procumbent Preference: The report can shed light on customer procumbent behaviour and adoption trends in the Virtual and Augmented Reality market. It includes factors influencing customer ' purchasing decisions, preferences for Virtual and Augmented Reality product.
Government Policies and Incentives: The research report analyse the impact of government policies and incentives on the Virtual and Augmented Reality market. This may include an assessment of regulatory frameworks, subsidies, tax incentives, and other measures aimed at promoting Virtual and Augmented Reality market. The report also evaluates the effectiveness of these policies in driving market growth.
Environmental Impact and Sustainability: The research report assess the environmental impact and sustainability aspects of the Virtual and Augmented Reality market.
Market Forecasts and Future Outlook: Based on the analysis conducted, the research report provide market forecasts and outlook for the Virtual and Augmented Reality industry. This includes projections of market size, growth rates, regional trends, and predictions on technological advancements and policy developments.
Recommendations and Opportunities: The report conclude with recommendations for industry stakeholders, policymakers, and investors. It highlights potential opportunities for market players to capitalize on emerging trends, overcome challenges, and contribute to the growth and development of the Virtual and Augmented Reality market.
Market Segmentation:
Virtual and Augmented Reality market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.
Segmentation by type
Hardware
Software
Service
Segmentation by application
Healthcare
Education
Retail
Gaming
Construction
Media and Entertainment
Automotive
Defense and Aerospace
Manufacturing
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Google
Samsung Electronics
Microsoft
Sony Interactive Entertainment
Oculus VR
HTC
ZeroLigh
EON Reality
Nokia
Barco
Blippar
Aurasma
MindMaze
Virtalis
Manus Machinae
Independiente Communications
VirZOOM
NuFormer Projection

Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.

Table Of Contents:

1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Virtual and Augmented Reality Market Size 2019-2030
2.1.2 Virtual and Augmented Reality Market Size CAGR by Region 2019 VS 2023 VS 2030
2.2 Virtual and Augmented Reality Segment by Type
2.2.1 Hardware
2.2.2 Software
2.2.3 Service
2.3 Virtual and Augmented Reality Market Size by Type
2.3.1 Virtual and Augmented Reality Market Size CAGR by Type (2019 VS 2023 VS 2030)
2.3.2 Global Virtual and Augmented Reality Market Size Market Share by Type (2019-2024)
2.4 Virtual and Augmented Reality Segment by Application
2.4.1 Healthcare
2.4.2 Education
2.4.3 Retail
2.4.4 Gaming
2.4.5 Construction
2.4.6 Media and Entertainment
2.4.7 Automotive
2.4.8 Defense and Aerospace
2.4.9 Manufacturing
2.5 Virtual and Augmented Reality Market Size by Application
2.5.1 Virtual and Augmented Reality Market Size CAGR by Application (2019 VS 2023 VS 2030)
2.5.2 Global Virtual and Augmented Reality Market Size Market Share by Application (2019-2024)
3 Virtual and Augmented Reality Market Size by Player
3.1 Virtual and Augmented Reality Market Size Market Share by Players
3.1.1 Global Virtual and Augmented Reality Revenue by Players (2019-2024)
3.1.2 Global Virtual and Augmented Reality Revenue Market Share by Players (2019-2024)
3.2 Global Virtual and Augmented Reality Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2022-2024)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Virtual and Augmented Reality by Regions
4.1 Virtual and Augmented Reality Market Size by Regions (2019-2024)
4.2 Americas Virtual and Augmented Reality Market Size Growth (2019-2024)
4.3 APAC Virtual and Augmented Reality Market Size Growth (2019-2024)
4.4 Europe Virtual and Augmented Reality Market Size Growth (2019-2024)
4.5 Middle East & Africa Virtual and Augmented Reality Market Size Growth (2019-2024)
5 Americas
5.1 Americas Virtual and Augmented Reality Market Size by Country (2019-2024)
5.2 Americas Virtual and Augmented Reality Market Size by Type (2019-2024)
5.3 Americas Virtual and Augmented Reality Market Size by Application (2019-2024)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Virtual and Augmented Reality Market Size by Region (2019-2024)
6.2 APAC Virtual and Augmented Reality Market Size by Type (2019-2024)
6.3 APAC Virtual and Augmented Reality Market Size by Application (2019-2024)
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Virtual and Augmented Reality by Country (2019-2024)
7.2 Europe Virtual and Augmented Reality Market Size by Type (2019-2024)
7.3 Europe Virtual and Augmented Reality Market Size by Application (2019-2024)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Virtual and Augmented Reality by Region (2019-2024)
8.2 Middle East & Africa Virtual and Augmented Reality Market Size by Type (2019-2024)
8.3 Middle East & Africa Virtual and Augmented Reality Market Size by Application (2019-2024)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Virtual and Augmented Reality Market Forecast
10.1 Global Virtual and Augmented Reality Forecast by Regions (2025-2030)
10.1.1 Global Virtual and Augmented Reality Forecast by Regions (2025-2030)
10.1.2 Americas Virtual and Augmented Reality Forecast
10.1.3 APAC Virtual and Augmented Reality Forecast
10.1.4 Europe Virtual and Augmented Reality Forecast
10.1.5 Middle East & Africa Virtual and Augmented Reality Forecast
10.2 Americas Virtual and Augmented Reality Forecast by Country (2025-2030)
10.2.1 United States Virtual and Augmented Reality Market Forecast
10.2.2 Canada Virtual and Augmented Reality Market Forecast
10.2.3 Mexico Virtual and Augmented Reality Market Forecast
10.2.4 Brazil Virtual and Augmented Reality Market Forecast
10.3 APAC Virtual and Augmented Reality Forecast by Region (2025-2030)
10.3.1 China Virtual and Augmented Reality Market Forecast
10.3.2 Japan Virtual and Augmented Reality Market Forecast
10.3.3 Korea Virtual and Augmented Reality Market Forecast
10.3.4 Southeast Asia Virtual and Augmented Reality Market Forecast
10.3.5 India Virtual and Augmented Reality Market Forecast
10.3.6 Australia Virtual and Augmented Reality Market Forecast
10.4 Europe Virtual and Augmented Reality Forecast by Country (2025-2030)
10.4.1 Germany Virtual and Augmented Reality Market Forecast
10.4.2 France Virtual and Augmented Reality Market Forecast
10.4.3 UK Virtual and Augmented Reality Market Forecast
10.4.4 Italy Virtual and Augmented Reality Market Forecast
10.4.5 Russia Virtual and Augmented Reality Market Forecast
10.5 Middle East & Africa Virtual and Augmented Reality Forecast by Region (2025-2030)
10.5.1 Egypt Virtual and Augmented Reality Market Forecast
10.5.2 South Africa Virtual and Augmented Reality Market Forecast
10.5.3 Israel Virtual and Augmented Reality Market Forecast
10.5.4 Turkey Virtual and Augmented Reality Market Forecast
10.5.5 GCC Countries Virtual and Augmented Reality Market Forecast
10.6 Global Virtual and Augmented Reality Forecast by Type (2025-2030)
10.7 Global Virtual and Augmented Reality Forecast by Application (2025-2030)

11 Key Players Analysis
11.1 Google
11.1.1 Google Company Information
11.1.2 Google Virtual and Augmented Reality Product Offered
11.1.3 Google Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.1.4 Google Main Business Overview
11.1.5 Google Latest Developments
11.2 Samsung Electronics
11.2.1 Samsung Electronics Company Information
11.2.2 Samsung Electronics Virtual and Augmented Reality Product Offered
11.2.3 Samsung Electronics Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.2.4 Samsung Electronics Main Business Overview
11.2.5 Samsung Electronics Latest Developments
11.3 Microsoft
11.3.1 Microsoft Company Information
11.3.2 Microsoft Virtual and Augmented Reality Product Offered
11.3.3 Microsoft Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.3.4 Microsoft Main Business Overview
11.3.5 Microsoft Latest Developments
11.4 Sony Interactive Entertainment
11.4.1 Sony Interactive Entertainment Company Information
11.4.2 Sony Interactive Entertainment Virtual and Augmented Reality Product Offered
11.4.3 Sony Interactive Entertainment Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.4.4 Sony Interactive Entertainment Main Business Overview
11.4.5 Sony Interactive Entertainment Latest Developments
11.5 Oculus VR
11.5.1 Oculus VR Company Information
11.5.2 Oculus VR Virtual and Augmented Reality Product Offered
11.5.3 Oculus VR Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.5.4 Oculus VR Main Business Overview
11.5.5 Oculus VR Latest Developments
11.6 HTC
11.6.1 HTC Company Information
11.6.2 HTC Virtual and Augmented Reality Product Offered
11.6.3 HTC Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.6.4 HTC Main Business Overview
11.6.5 HTC Latest Developments
11.7 ZeroLigh
11.7.1 ZeroLigh Company Information
11.7.2 ZeroLigh Virtual and Augmented Reality Product Offered
11.7.3 ZeroLigh Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.7.4 ZeroLigh Main Business Overview
11.7.5 ZeroLigh Latest Developments
11.8 EON Reality
11.8.1 EON Reality Company Information
11.8.2 EON Reality Virtual and Augmented Reality Product Offered
11.8.3 EON Reality Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.8.4 EON Reality Main Business Overview
11.8.5 EON Reality Latest Developments
11.9 Nokia
11.9.1 Nokia Company Information
11.9.2 Nokia Virtual and Augmented Reality Product Offered
11.9.3 Nokia Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.9.4 Nokia Main Business Overview
11.9.5 Nokia Latest Developments
11.10 Barco
11.10.1 Barco Company Information
11.10.2 Barco Virtual and Augmented Reality Product Offered
11.10.3 Barco Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.10.4 Barco Main Business Overview
11.10.5 Barco Latest Developments
11.11 Blippar
11.11.1 Blippar Company Information
11.11.2 Blippar Virtual and Augmented Reality Product Offered
11.11.3 Blippar Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.11.4 Blippar Main Business Overview
11.11.5 Blippar Latest Developments
11.12 Aurasma
11.12.1 Aurasma Company Information
11.12.2 Aurasma Virtual and Augmented Reality Product Offered
11.12.3 Aurasma Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.12.4 Aurasma Main Business Overview
11.12.5 Aurasma Latest Developments
11.13 MindMaze
11.13.1 MindMaze Company Information
11.13.2 MindMaze Virtual and Augmented Reality Product Offered
11.13.3 MindMaze Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.13.4 MindMaze Main Business Overview
11.13.5 MindMaze Latest Developments
11.14 Virtalis
11.14.1 Virtalis Company Information
11.14.2 Virtalis Virtual and Augmented Reality Product Offered
11.14.3 Virtalis Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.14.4 Virtalis Main Business Overview
11.14.5 Virtalis Latest Developments
11.15 Manus Machinae
11.15.1 Manus Machinae Company Information
11.15.2 Manus Machinae Virtual and Augmented Reality Product Offered
11.15.3 Manus Machinae Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.15.4 Manus Machinae Main Business Overview
11.15.5 Manus Machinae Latest Developments
11.16 Independiente Communications
11.16.1 Independiente Communications Company Information
11.16.2 Independiente Communications Virtual and Augmented Reality Product Offered
11.16.3 Independiente Communications Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.16.4 Independiente Communications Main Business Overview
11.16.5 Independiente Communications Latest Developments
11.17 VirZOOM
11.17.1 VirZOOM Company Information
11.17.2 VirZOOM Virtual and Augmented Reality Product Offered
11.17.3 VirZOOM Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.17.4 VirZOOM Main Business Overview
11.17.5 VirZOOM Latest Developments
11.18 NuFormer Projection
11.18.1 NuFormer Projection Company Information
11.18.2 NuFormer Projection Virtual and Augmented Reality Product Offered
11.18.3 NuFormer Projection Virtual and Augmented Reality Revenue, Gross Margin and Market Share (2019-2024)
11.18.4 NuFormer Projection Main Business Overview
11.18.5 NuFormer Projection Latest Developments
12 Research Findings and Conclusion

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