

The global Virtual Fitting Room market size is predicted to grow from US$ 4467 million in 2025 to US$ 11220 million in 2031; it is expected to grow at a CAGR of 16.6% from 2025 to 2031.
A virtual fitting room (also often referred to as virtual dressing room and virtual changing room although they do, on examination, perform different functions) is the online equivalent of an in-store changing room.
Virtual Fitting Room has wide range of applications, E-commerce and Physical Store. And BFSI was the most widely used area which took up about 56% of the global total.
North America is the largest region of Virtual Fitting Room in the world in the past few years, took up about 36% the global market, while Europe and Japan were about 28%, 7%.
True Fit Corporation, Fit Analytics, Virtooal, Quytech, Magic Mirror, etc. are the key suppliers in the global Virtual Fitting Room market. Top 5 took up more than 3% of the global market.
The “Virtual Fitting Room Industry Forecast” looks at past sales and reviews total world Virtual Fitting Room sales in 2024, providing a comprehensive analysis by region and market sector of projected Virtual Fitting Room sales for 2025 through 2031. With Virtual Fitting Room sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Virtual Fitting Room industry.
This Insight Report provides a comprehensive analysis of the global Virtual Fitting Room landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Virtual Fitting Room portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms’ unique position in an accelerating global Virtual Fitting Room market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Virtual Fitting Room and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Virtual Fitting Room.
This report presents a comprehensive overview, market shares, and growth opportunities of Virtual Fitting Room market by product type, application, key players and key regions and countries.
Segmentation by Type:
Hardware
Software
Services
Segmentation by Application:
E-commerce
Physical Store
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Perfitly
triMirror
Zugara
Magic Mirror
Visualook
Fit Analytics
AstraFit
ELSE Corp
Coitor It Tech
Reactive Reality AG
Sizebay
Virtusize
Virtooal
Quytech
Shandong Yashe Information Technology
Fision AG (Zalando)
WearFits
True Fit Corporation
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Virtual Fitting Room Market Size (2020-2031)
2.1.2 Virtual Fitting Room Market Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Virtual Fitting Room by Country/Region (2020, 2024 & 2031)
2.2 Virtual Fitting Room Segment by Type
2.2.1 Hardware
2.2.2 Software
2.2.3 Services
2.3 Virtual Fitting Room Market Size by Type
2.3.1 Virtual Fitting Room Market Size CAGR by Type (2020 VS 2024 VS 2031)
2.3.2 Global Virtual Fitting Room Market Size Market Share by Type (2020-2025)
2.4 Virtual Fitting Room Segment by Application
2.4.1 E-commerce
2.4.2 Physical Store
2.5 Virtual Fitting Room Market Size by Application
2.5.1 Virtual Fitting Room Market Size CAGR by Application (2020 VS 2024 VS 2031)
2.5.2 Global Virtual Fitting Room Market Size Market Share by Application (2020-2025)
3 Virtual Fitting Room Market Size by Player
3.1 Virtual Fitting Room Market Size Market Share by Player
3.1.1 Global Virtual Fitting Room Revenue by Player (2020-2025)
3.1.2 Global Virtual Fitting Room Revenue Market Share by Player (2020-2025)
3.2 Global Virtual Fitting Room Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Virtual Fitting Room by Region
4.1 Virtual Fitting Room Market Size by Region (2020-2025)
4.2 Global Virtual Fitting Room Annual Revenue by Country/Region (2020-2025)
4.3 Americas Virtual Fitting Room Market Size Growth (2020-2025)
4.4 APAC Virtual Fitting Room Market Size Growth (2020-2025)
4.5 Europe Virtual Fitting Room Market Size Growth (2020-2025)
4.6 Middle East & Africa Virtual Fitting Room Market Size Growth (2020-2025)
5 Americas
5.1 Americas Virtual Fitting Room Market Size by Country (2020-2025)
5.2 Americas Virtual Fitting Room Market Size by Type (2020-2025)
5.3 Americas Virtual Fitting Room Market Size by Application (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Virtual Fitting Room Market Size by Region (2020-2025)
6.2 APAC Virtual Fitting Room Market Size by Type (2020-2025)
6.3 APAC Virtual Fitting Room Market Size by Application (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Virtual Fitting Room Market Size by Country (2020-2025)
7.2 Europe Virtual Fitting Room Market Size by Type (2020-2025)
7.3 Europe Virtual Fitting Room Market Size by Application (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Virtual Fitting Room by Region (2020-2025)
8.2 Middle East & Africa Virtual Fitting Room Market Size by Type (2020-2025)
8.3 Middle East & Africa Virtual Fitting Room Market Size by Application (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Virtual Fitting Room Market Forecast
10.1 Global Virtual Fitting Room Forecast by Region (2026-2031)
10.1.1 Global Virtual Fitting Room Forecast by Region (2026-2031)
10.1.2 Americas Virtual Fitting Room Forecast
10.1.3 APAC Virtual Fitting Room Forecast
10.1.4 Europe Virtual Fitting Room Forecast
10.1.5 Middle East & Africa Virtual Fitting Room Forecast
10.2 Americas Virtual Fitting Room Forecast by Country (2026-2031)
10.2.1 United States Market Virtual Fitting Room Forecast
10.2.2 Canada Market Virtual Fitting Room Forecast
10.2.3 Mexico Market Virtual Fitting Room Forecast
10.2.4 Brazil Market Virtual Fitting Room Forecast
10.3 APAC Virtual Fitting Room Forecast by Region (2026-2031)
10.3.1 China Virtual Fitting Room Market Forecast
10.3.2 Japan Market Virtual Fitting Room Forecast
10.3.3 Korea Market Virtual Fitting Room Forecast
10.3.4 Southeast Asia Market Virtual Fitting Room Forecast
10.3.5 India Market Virtual Fitting Room Forecast
10.3.6 Australia Market Virtual Fitting Room Forecast
10.4 Europe Virtual Fitting Room Forecast by Country (2026-2031)
10.4.1 Germany Market Virtual Fitting Room Forecast
10.4.2 France Market Virtual Fitting Room Forecast
10.4.3 UK Market Virtual Fitting Room Forecast
10.4.4 Italy Market Virtual Fitting Room Forecast
10.4.5 Russia Market Virtual Fitting Room Forecast
10.5 Middle East & Africa Virtual Fitting Room Forecast by Region (2026-2031)
10.5.1 Egypt Market Virtual Fitting Room Forecast
10.5.2 South Africa Market Virtual Fitting Room Forecast
10.5.3 Israel Market Virtual Fitting Room Forecast
10.5.4 Turkey Market Virtual Fitting Room Forecast
10.6 Global Virtual Fitting Room Forecast by Type (2026-2031)
10.7 Global Virtual Fitting Room Forecast by Application (2026-2031)
10.7.1 GCC Countries Market Virtual Fitting Room Forecast
11 Key Players Analysis
11.1 Perfitly
11.1.1 Perfitly Company Information
11.1.2 Perfitly Virtual Fitting Room Product Offered
11.1.3 Perfitly Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.1.4 Perfitly Main Business Overview
11.1.5 Perfitly Latest Developments
11.2 triMirror
11.2.1 triMirror Company Information
11.2.2 triMirror Virtual Fitting Room Product Offered
11.2.3 triMirror Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.2.4 triMirror Main Business Overview
11.2.5 triMirror Latest Developments
11.3 Zugara
11.3.1 Zugara Company Information
11.3.2 Zugara Virtual Fitting Room Product Offered
11.3.3 Zugara Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.3.4 Zugara Main Business Overview
11.3.5 Zugara Latest Developments
11.4 Magic Mirror
11.4.1 Magic Mirror Company Information
11.4.2 Magic Mirror Virtual Fitting Room Product Offered
11.4.3 Magic Mirror Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.4.4 Magic Mirror Main Business Overview
11.4.5 Magic Mirror Latest Developments
11.5 Visualook
11.5.1 Visualook Company Information
11.5.2 Visualook Virtual Fitting Room Product Offered
11.5.3 Visualook Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.5.4 Visualook Main Business Overview
11.5.5 Visualook Latest Developments
11.6 Fit Analytics
11.6.1 Fit Analytics Company Information
11.6.2 Fit Analytics Virtual Fitting Room Product Offered
11.6.3 Fit Analytics Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.6.4 Fit Analytics Main Business Overview
11.6.5 Fit Analytics Latest Developments
11.7 AstraFit
11.7.1 AstraFit Company Information
11.7.2 AstraFit Virtual Fitting Room Product Offered
11.7.3 AstraFit Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.7.4 AstraFit Main Business Overview
11.7.5 AstraFit Latest Developments
11.8 ELSE Corp
11.8.1 ELSE Corp Company Information
11.8.2 ELSE Corp Virtual Fitting Room Product Offered
11.8.3 ELSE Corp Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.8.4 ELSE Corp Main Business Overview
11.8.5 ELSE Corp Latest Developments
11.9 Coitor It Tech
11.9.1 Coitor It Tech Company Information
11.9.2 Coitor It Tech Virtual Fitting Room Product Offered
11.9.3 Coitor It Tech Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.9.4 Coitor It Tech Main Business Overview
11.9.5 Coitor It Tech Latest Developments
11.10 Reactive Reality AG
11.10.1 Reactive Reality AG Company Information
11.10.2 Reactive Reality AG Virtual Fitting Room Product Offered
11.10.3 Reactive Reality AG Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.10.4 Reactive Reality AG Main Business Overview
11.10.5 Reactive Reality AG Latest Developments
11.11 Sizebay
11.11.1 Sizebay Company Information
11.11.2 Sizebay Virtual Fitting Room Product Offered
11.11.3 Sizebay Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.11.4 Sizebay Main Business Overview
11.11.5 Sizebay Latest Developments
11.12 Virtusize
11.12.1 Virtusize Company Information
11.12.2 Virtusize Virtual Fitting Room Product Offered
11.12.3 Virtusize Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.12.4 Virtusize Main Business Overview
11.12.5 Virtusize Latest Developments
11.13 Virtooal
11.13.1 Virtooal Company Information
11.13.2 Virtooal Virtual Fitting Room Product Offered
11.13.3 Virtooal Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.13.4 Virtooal Main Business Overview
11.13.5 Virtooal Latest Developments
11.14 Quytech
11.14.1 Quytech Company Information
11.14.2 Quytech Virtual Fitting Room Product Offered
11.14.3 Quytech Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.14.4 Quytech Main Business Overview
11.14.5 Quytech Latest Developments
11.15 Shandong Yashe Information Technology
11.15.1 Shandong Yashe Information Technology Company Information
11.15.2 Shandong Yashe Information Technology Virtual Fitting Room Product Offered
11.15.3 Shandong Yashe Information Technology Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.15.4 Shandong Yashe Information Technology Main Business Overview
11.15.5 Shandong Yashe Information Technology Latest Developments
11.16 Fision AG (Zalando)
11.16.1 Fision AG (Zalando) Company Information
11.16.2 Fision AG (Zalando) Virtual Fitting Room Product Offered
11.16.3 Fision AG (Zalando) Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.16.4 Fision AG (Zalando) Main Business Overview
11.16.5 Fision AG (Zalando) Latest Developments
11.17 WearFits
11.17.1 WearFits Company Information
11.17.2 WearFits Virtual Fitting Room Product Offered
11.17.3 WearFits Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.17.4 WearFits Main Business Overview
11.17.5 WearFits Latest Developments
11.18 True Fit Corporation
11.18.1 True Fit Corporation Company Information
11.18.2 True Fit Corporation Virtual Fitting Room Product Offered
11.18.3 True Fit Corporation Virtual Fitting Room Revenue, Gross Margin and Market Share (2020-2025)
11.18.4 True Fit Corporation Main Business Overview
11.18.5 True Fit Corporation Latest Developments
12 Research Findings and Conclusion
*If Applicable.