Global Web Novel Market Growth (Status and Outlook) 2025-2031

Publication ID:

LPI08254268

Publication Date:

August 6, 2025

Pages:

139

Publisher:

LPI

Countries:

Global [1]

USD 3,660.00

IT Services [2]

Software [3]

Computing & Electronics [4]

Description:

According to this study, the global Web Novel market size will reach US$ 13779 million by 2031.
A web novel refers to a form of literary work published on the internet, often serialized or released chapter by chapter. Unlike traditional novels that are published in print, web novels are accessible digitally, allowing authors to share their stories with a global online audience. Web novels encompass a wide range of genres and themes, and they are popular across various platforms and websites dedicated to online literature. Authors of web novels often engage with readers through comments and feedback, creating an interactive and dynamic reading experience. The accessibility and flexibility of the online medium provide both established and aspiring writers with a platform to share their creative works with a diverse and often international readership.
As a new form of popular literature reading in the Internet era, web novels have developed rapidly in recent years, and their influence and market size have continued to expand at home and abroad. Since 2023, major web novel reading platforms have continuously strengthened ecological construction, improved content quality, actively expanded user space, deepened content IP three-dimensional operation, strengthened cultural export, and implemented global content co-creation. The mainstream and boutique development process of web novels has further accelerated. Web novels becoming a new model of literary works with the largest user audience and the widest coverage in the new era, and a new form of cultural products that meet the beautiful spiritual and cultural aspirations of the majority of readers.
In recent years, web novels have continued to develop healthily, and their influence and market size have continued to expand. Online literature platforms such as China Literature Group and COL have continued to develop steadily, with a rapid increase in user scale, jointly promoting the vigorous development of the online literature industry. In terms of genres, online literary works include time travel, science fiction and fantasy, urban emotions, workplace novels, suspense reasoning, social reality, historical biography, philosophical thinking, etc., and various themes are constantly being innovated. Industry literature, ACG, light novels and other themes have become new popular themes. Themes such as national trends, farming and workplaces continue to emerge, reflecting the ideals and mentality of contemporary young people, becoming a window to show the positive outlook of the new generation of young people. At the same time, it has greatly enriched the content of mainstream culture and has been recognized by mainstream culture.
The rapid development of web novels has driven the integrated development of related upstream and downstream industries in the cultural industry. Based on the source of web novel IP, in-depth development is carried out. Traditional paper publishing, audio books, radio and television industries, animation industries, online games, short dramas, as well as performing arts, cultural and creative dolls, character role-playing costumes and props, animation and game entertainment industry exhibitions, theme parks and theme tourism and other upstream and downstream industries have all interacted with each other, and the IP of highly-watched works has been timely transformed into related content industries and content experiences, highlighting the huge potential of online literature in terms of industrial vitality, value leadership and long-tail effect.
The 鈥淲eb Novel Industry Forecast鈥� looks at past sales and reviews total world Web Novel sales in 2024, providing a comprehensive analysis by region and market sector of projected Web Novel sales for 2025 through 2031. With Web Novel sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Web Novel industry.
This Insight Report provides a comprehensive analysis of the global Web Novel landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Web Novel portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms鈥� unique position in an accelerating global Web Novel market.
This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Web Novel and breaks down the forecast by Income Structure, by User Age, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Web Novel.
This report presents a comprehensive overview, market shares, and growth opportunities of Web Novel market by product type, application, key players and key regions and countries.
Segmentation by Income Structure:
Subscription Income
Advertising Income
Copyright Income
Others
Segmentation by User Age:
14-19 Years Old
20-29 Years Old
30-39 Years Old
40 Years Old and Above
This report also splits the market by region:
Americas
United States
Canada
Mexico
Brazil
APAC
China
Japan
Korea
Southeast Asia
India
Australia
Europe
Germany
France
UK
Italy
Russia
Middle East & Africa
Egypt
South Africa
Israel
Turkey
GCC Countries
The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the company's coverage, product portfolio, its market penetration.
Webnovel
IReader Technology
Wattpad
Radish Fiction
Dreame
Dianzhong Technology (Webfic)
Jinjiang Wenxuecheng
Fanqie Novel
Qimao Novel
Royal Road
Tapas
Inkitt
COL Group
Scribble Hub
MoonQuill
GoodNovel
Hinovel
Kakao

Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.

Table Of Contents:

1 Scope of the Report
1.1 Market Introduction
1.2 Years Considered
1.3 Research Objectives
1.4 Market Research Methodology
1.5 Research Process and Data Source
1.6 Economic Indicators
1.7 Currency Considered
1.8 Market Estimation Caveats
2 Executive Summary
2.1 World Market Overview
2.1.1 Global Web Novel Market Size (2020-2031)
2.1.2 Web Novel Market Size CAGR by Region (2020 VS 2024 VS 2031)
2.1.3 World Current & Future Analysis for Web Novel by Country/Region (2020, 2024 & 2031)
2.2 Web Novel Segment by Income Structure
2.2.1 Subscription Income
2.2.2 Advertising Income
2.2.3 Copyright Income
2.2.4 Others
2.3 Web Novel Market Size by Income Structure
2.3.1 Web Novel Market Size CAGR by Income Structure (2020 VS 2024 VS 2031)
2.3.2 Global Web Novel Market Size Market Share by Income Structure (2020-2025)
2.4 Web Novel Segment by User Age
2.4.1 14-19 Years Old
2.4.2 20-29 Years Old
2.4.3 30-39 Years Old
2.4.4 14 Years Old and Above
2.5 Web Novel Market Size by User Age
2.5.1 Web Novel Market Size CAGR by User Age (2020 VS 2024 VS 2031)
2.5.2 Global Web Novel Market Size Market Share by User Age (2020-2025)
3 Web Novel Market Size by Player
3.1 Web Novel Market Size Market Share by Player
3.1.1 Global Web Novel Revenue by Player (2020-2025)
3.1.2 Global Web Novel Revenue Market Share by Player (2020-2025)
3.2 Global Web Novel Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
3.3.1 Competition Landscape Analysis
3.3.2 Concentration Ratio (CR3, CR5 and CR10) & (2023-2025)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion
4 Web Novel by Region
4.1 Web Novel Market Size by Region (2020-2025)
4.2 Global Web Novel Annual Revenue by Country/Region (2020-2025)
4.3 Americas Web Novel Market Size Growth (2020-2025)
4.4 APAC Web Novel Market Size Growth (2020-2025)
4.5 Europe Web Novel Market Size Growth (2020-2025)
4.6 Middle East & Africa Web Novel Market Size Growth (2020-2025)
5 Americas
5.1 Americas Web Novel Market Size by Country (2020-2025)
5.2 Americas Web Novel Market Size by Income Structure (2020-2025)
5.3 Americas Web Novel Market Size by User Age (2020-2025)
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Brazil
6 APAC
6.1 APAC Web Novel Market Size by Region (2020-2025)
6.2 APAC Web Novel Market Size by Income Structure (2020-2025)
6.3 APAC Web Novel Market Size by User Age (2020-2025)
6.4 China
6.5 Japan
6.6 South Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
7 Europe
7.1 Europe Web Novel Market Size by Country (2020-2025)
7.2 Europe Web Novel Market Size by Income Structure (2020-2025)
7.3 Europe Web Novel Market Size by User Age (2020-2025)
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
8 Middle East & Africa
8.1 Middle East & Africa Web Novel by Region (2020-2025)
8.2 Middle East & Africa Web Novel Market Size by Income Structure (2020-2025)
8.3 Middle East & Africa Web Novel Market Size by User Age (2020-2025)
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries
9 Market Drivers, Challenges and Trends
9.1 Market Drivers & Growth Opportunities
9.2 Market Challenges & Risks
9.3 Industry Trends
10 Global Web Novel Market Forecast
10.1 Global Web Novel Forecast by Region (2026-2031)
10.1.1 Global Web Novel Forecast by Region (2026-2031)
10.1.2 Americas Web Novel Forecast
10.1.3 APAC Web Novel Forecast
10.1.4 Europe Web Novel Forecast
10.1.5 Middle East & Africa Web Novel Forecast
10.2 Americas Web Novel Forecast by Country (2026-2031)
10.2.1 United States Market Web Novel Forecast
10.2.2 Canada Market Web Novel Forecast
10.2.3 Mexico Market Web Novel Forecast
10.2.4 Brazil Market Web Novel Forecast
10.3 APAC Web Novel Forecast by Region (2026-2031)
10.3.1 China Web Novel Market Forecast
10.3.2 Japan Market Web Novel Forecast
10.3.3 Korea Market Web Novel Forecast
10.3.4 Southeast Asia Market Web Novel Forecast
10.3.5 India Market Web Novel Forecast
10.3.6 Australia Market Web Novel Forecast
10.4 Europe Web Novel Forecast by Country (2026-2031)
10.4.1 Germany Market Web Novel Forecast
10.4.2 France Market Web Novel Forecast
10.4.3 UK Market Web Novel Forecast
10.4.4 Italy Market Web Novel Forecast
10.4.5 Russia Market Web Novel Forecast
10.5 Middle East & Africa Web Novel Forecast by Region (2026-2031)
10.5.1 Egypt Market Web Novel Forecast
10.5.2 South Africa Market Web Novel Forecast
10.5.3 Israel Market Web Novel Forecast
10.5.4 Turkey Market Web Novel Forecast
10.6 Global Web Novel Forecast by Income Structure (2026-2031)
10.7 Global Web Novel Forecast by User Age (2026-2031)
10.7.1 GCC Countries Market Web Novel Forecast
11 Key Players Analysis
11.1 Webnovel
11.1.1 Webnovel Company Information
11.1.2 Webnovel Web Novel Product Offered
11.1.3 Webnovel Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.1.4 Webnovel Main Business Overview
11.1.5 Webnovel Latest Developments
11.2 IReader Technology
11.2.1 IReader Technology Company Information
11.2.2 IReader Technology Web Novel Product Offered
11.2.3 IReader Technology Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.2.4 IReader Technology Main Business Overview
11.2.5 IReader Technology Latest Developments
11.3 Wattpad
11.3.1 Wattpad Company Information
11.3.2 Wattpad Web Novel Product Offered
11.3.3 Wattpad Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.3.4 Wattpad Main Business Overview
11.3.5 Wattpad Latest Developments
11.4 Radish Fiction
11.4.1 Radish Fiction Company Information
11.4.2 Radish Fiction Web Novel Product Offered
11.4.3 Radish Fiction Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.4.4 Radish Fiction Main Business Overview
11.4.5 Radish Fiction Latest Developments
11.5 Dreame
11.5.1 Dreame Company Information
11.5.2 Dreame Web Novel Product Offered
11.5.3 Dreame Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.5.4 Dreame Main Business Overview
11.5.5 Dreame Latest Developments
11.6 Dianzhong Technology (Webfic)
11.6.1 Dianzhong Technology (Webfic) Company Information
11.6.2 Dianzhong Technology (Webfic) Web Novel Product Offered
11.6.3 Dianzhong Technology (Webfic) Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.6.4 Dianzhong Technology (Webfic) Main Business Overview
11.6.5 Dianzhong Technology (Webfic) Latest Developments
11.7 Jinjiang Wenxuecheng
11.7.1 Jinjiang Wenxuecheng Company Information
11.7.2 Jinjiang Wenxuecheng Web Novel Product Offered
11.7.3 Jinjiang Wenxuecheng Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.7.4 Jinjiang Wenxuecheng Main Business Overview
11.7.5 Jinjiang Wenxuecheng Latest Developments
11.8 Fanqie Novel
11.8.1 Fanqie Novel Company Information
11.8.2 Fanqie Novel Web Novel Product Offered
11.8.3 Fanqie Novel Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.8.4 Fanqie Novel Main Business Overview
11.8.5 Fanqie Novel Latest Developments
11.9 Qimao Novel
11.9.1 Qimao Novel Company Information
11.9.2 Qimao Novel Web Novel Product Offered
11.9.3 Qimao Novel Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.9.4 Qimao Novel Main Business Overview
11.9.5 Qimao Novel Latest Developments
11.10 Royal Road
11.10.1 Royal Road Company Information
11.10.2 Royal Road Web Novel Product Offered
11.10.3 Royal Road Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.10.4 Royal Road Main Business Overview
11.10.5 Royal Road Latest Developments
11.11 Tapas
11.11.1 Tapas Company Information
11.11.2 Tapas Web Novel Product Offered
11.11.3 Tapas Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.11.4 Tapas Main Business Overview
11.11.5 Tapas Latest Developments
11.12 Inkitt
11.12.1 Inkitt Company Information
11.12.2 Inkitt Web Novel Product Offered
11.12.3 Inkitt Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.12.4 Inkitt Main Business Overview
11.12.5 Inkitt Latest Developments
11.13 COL Group
11.13.1 COL Group Company Information
11.13.2 COL Group Web Novel Product Offered
11.13.3 COL Group Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.13.4 COL Group Main Business Overview
11.13.5 COL Group Latest Developments
11.14 Scribble Hub
11.14.1 Scribble Hub Company Information
11.14.2 Scribble Hub Web Novel Product Offered
11.14.3 Scribble Hub Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.14.4 Scribble Hub Main Business Overview
11.14.5 Scribble Hub Latest Developments
11.15 MoonQuill
11.15.1 MoonQuill Company Information
11.15.2 MoonQuill Web Novel Product Offered
11.15.3 MoonQuill Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.15.4 MoonQuill Main Business Overview
11.15.5 MoonQuill Latest Developments
11.16 GoodNovel
11.16.1 GoodNovel Company Information
11.16.2 GoodNovel Web Novel Product Offered
11.16.3 GoodNovel Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.16.4 GoodNovel Main Business Overview
11.16.5 GoodNovel Latest Developments
11.17 Hinovel
11.17.1 Hinovel Company Information
11.17.2 Hinovel Web Novel Product Offered
11.17.3 Hinovel Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.17.4 Hinovel Main Business Overview
11.17.5 Hinovel Latest Developments
11.18 Kakao
11.18.1 Kakao Company Information
11.18.2 Kakao Web Novel Product Offered
11.18.3 Kakao Web Novel Revenue, Gross Margin and Market Share (2020-2025)
11.18.4 Kakao Main Business Overview
11.18.5 Kakao Latest Developments
12 Research Findings and Conclusion

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