
AR/VR Software: AR (augmented reality), uses an overlay of the real world and adds objects to it; VR in devices like headsets is created entirely by a mixture of hardware and software.
The global market for AR and VR Software was estimated to be worth US$ million in 2023 and is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during the forecast period 2024-2030.
North American market for AR and VR Software was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for AR and VR Software was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Europe market for AR and VR Software was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global key companies of AR and VR Software include Amazon Web Services, Google, PTC, Valve, Unity Technologies, Epic Games, Kentico Software, Mimic Technologies and Apple, etc. In 2023, the global five largest players hold a share approximately % in terms of revenue.
Report Scope
This report aims to provide a comprehensive presentation of the global market for AR and VR Software, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of AR and VR Software by region & country, by Type, and by Application.
The AR and VR Software market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding AR and VR Software.
Market Segmentation
By Company
Amazon Web Services
Google
PTC
Valve
Unity Technologies
Epic Games
Kentico Software
Mimic Technologies
Apple
Autodesk
HP Development Company
Crytek
Inglobe Technologies
Contentful
LiveLike
Segment by Type:
Augmented Reality Software
Virtual Reality Software
Segment by Application
Large Enterprises
SMEs
By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
China Taiwan
Southeast Asia
India
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of AR and VR Software manufacturers competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of AR and VR Software in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of AR and VR Software in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
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1 Market Overview
1.1 AR and VR Software Product Introduction
1.2 Global AR and VR Software Market Size Forecast
1.3 AR and VR Software Market Trends & Drivers
1.3.1 AR and VR Software Industry Trends
1.3.2 AR and VR Software Market Drivers & Opportunity
1.3.3 AR and VR Software Market Challenges
1.3.4 AR and VR Software Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global AR and VR Software Players Revenue Ranking (2023)
2.2 Global AR and VR Software Revenue by Company (2019-2024)
2.3 Key Companies AR and VR Software Manufacturing Base Distribution and Headquarters
2.4 Key Companies AR and VR Software Product Offered
2.5 Key Companies Time to Begin Mass Production of AR and VR Software
2.6 AR and VR Software Market Competitive Analysis
2.6.1 AR and VR Software Market Concentration Rate (2019-2024)
2.6.2 Global 5 and 10 Largest Companies by AR and VR Software Revenue in 2023
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AR and VR Software as of 2023)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Augmented Reality Software
3.1.2 Virtual Reality Software
3.2 Global AR and VR Software Sales Value by Type
3.2.1 Global AR and VR Software Sales Value by Type (2019 VS 2023 VS 2030)
3.2.2 Global AR and VR Software Sales Value, by Type (2019-2030)
3.2.3 Global AR and VR Software Sales Value, by Type (%) (2019-2030)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Large Enterprises
4.1.2 SMEs
4.2 Global AR and VR Software Sales Value by Application
4.2.1 Global AR and VR Software Sales Value by Application (2019 VS 2023 VS 2030)
4.2.2 Global AR and VR Software Sales Value, by Application (2019-2030)
4.2.3 Global AR and VR Software Sales Value, by Application (%) (2019-2030)
5 Segmentation by Region
5.1 Global AR and VR Software Sales Value by Region
5.1.1 Global AR and VR Software Sales Value by Region: 2019 VS 2023 VS 2030
5.1.2 Global AR and VR Software Sales Value by Region (2019-2024)
5.1.3 Global AR and VR Software Sales Value by Region (2025-2030)
5.1.4 Global AR and VR Software Sales Value by Region (%), (2019-2030)
5.2 North America
5.2.1 North America AR and VR Software Sales Value, 2019-2030
5.2.2 North America AR and VR Software Sales Value by Country (%), 2023 VS 2030
5.3 Europe
5.3.1 Europe AR and VR Software Sales Value, 2019-2030
5.3.2 Europe AR and VR Software Sales Value by Country (%), 2023 VS 2030
5.4 Asia Pacific
5.4.1 Asia Pacific AR and VR Software Sales Value, 2019-2030
5.4.2 Asia Pacific AR and VR Software Sales Value by Country (%), 2023 VS 2030
5.5 South America
5.5.1 South America AR and VR Software Sales Value, 2019-2030
5.5.2 South America AR and VR Software Sales Value by Country (%), 2023 VS 2030
5.6 Middle East & Africa
5.6.1 Middle East & Africa AR and VR Software Sales Value, 2019-2030
5.6.2 Middle East & Africa AR and VR Software Sales Value by Country (%), 2023 VS 2030
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions AR and VR Software Sales Value Growth Trends, 2019 VS 2023 VS 2030
6.2 Key Countries/Regions AR and VR Software Sales Value
6.3 United States
6.3.1 United States AR and VR Software Sales Value, 2019-2030
6.3.2 United States AR and VR Software Sales Value by Type (%), 2023 VS 2030
6.3.3 United States AR and VR Software Sales Value by Application, 2023 VS 2030
6.4 Europe
6.4.1 Europe AR and VR Software Sales Value, 2019-2030
6.4.2 Europe AR and VR Software Sales Value by Type (%), 2023 VS 2030
6.4.3 Europe AR and VR Software Sales Value by Application, 2023 VS 2030
6.5 China
6.5.1 China AR and VR Software Sales Value, 2019-2030
6.5.2 China AR and VR Software Sales Value by Type (%), 2023 VS 2030
6.5.3 China AR and VR Software Sales Value by Application, 2023 VS 2030
6.6 Japan
6.6.1 Japan AR and VR Software Sales Value, 2019-2030
6.6.2 Japan AR and VR Software Sales Value by Type (%), 2023 VS 2030
6.6.3 Japan AR and VR Software Sales Value by Application, 2023 VS 2030
6.7 South Korea
6.7.1 South Korea AR and VR Software Sales Value, 2019-2030
6.7.2 South Korea AR and VR Software Sales Value by Type (%), 2023 VS 2030
6.7.3 South Korea AR and VR Software Sales Value by Application, 2023 VS 2030
6.8 Southeast Asia
6.8.1 Southeast Asia AR and VR Software Sales Value, 2019-2030
6.8.2 Southeast Asia AR and VR Software Sales Value by Type (%), 2023 VS 2030
6.8.3 Southeast Asia AR and VR Software Sales Value by Application, 2023 VS 2030
6.9 India
6.9.1 India AR and VR Software Sales Value, 2019-2030
6.9.2 India AR and VR Software Sales Value by Type (%), 2023 VS 2030
6.9.3 India AR and VR Software Sales Value by Application, 2023 VS 2030
7 Company Profiles
7.1 Amazon Web Services
7.1.1 Amazon Web Services Profile
7.1.2 Amazon Web Services Main Business
7.1.3 Amazon Web Services AR and VR Software Products, Services and Solutions
7.1.4 Amazon Web Services AR and VR Software Revenue (US$ Million) & (2019-2024)
7.1.5 Amazon Web Services Recent Developments
7.2 Google
7.2.1 Google Profile
7.2.2 Google Main Business
7.2.3 Google AR and VR Software Products, Services and Solutions
7.2.4 Google AR and VR Software Revenue (US$ Million) & (2019-2024)
7.2.5 Google Recent Developments
7.3 PTC
7.3.1 PTC Profile
7.3.2 PTC Main Business
7.3.3 PTC AR and VR Software Products, Services and Solutions
7.3.4 PTC AR and VR Software Revenue (US$ Million) & (2019-2024)
7.3.5 Valve Recent Developments
7.4 Valve
7.4.1 Valve Profile
7.4.2 Valve Main Business
7.4.3 Valve AR and VR Software Products, Services and Solutions
7.4.4 Valve AR and VR Software Revenue (US$ Million) & (2019-2024)
7.4.5 Valve Recent Developments
7.5 Unity Technologies
7.5.1 Unity Technologies Profile
7.5.2 Unity Technologies Main Business
7.5.3 Unity Technologies AR and VR Software Products, Services and Solutions
7.5.4 Unity Technologies AR and VR Software Revenue (US$ Million) & (2019-2024)
7.5.5 Unity Technologies Recent Developments
7.6 Epic Games
7.6.1 Epic Games Profile
7.6.2 Epic Games Main Business
7.6.3 Epic Games AR and VR Software Products, Services and Solutions
7.6.4 Epic Games AR and VR Software Revenue (US$ Million) & (2019-2024)
7.6.5 Epic Games Recent Developments
7.7 Kentico Software
7.7.1 Kentico Software Profile
7.7.2 Kentico Software Main Business
7.7.3 Kentico Software AR and VR Software Products, Services and Solutions
7.7.4 Kentico Software AR and VR Software Revenue (US$ Million) & (2019-2024)
7.7.5 Kentico Software Recent Developments
7.8 Mimic Technologies
7.8.1 Mimic Technologies Profile
7.8.2 Mimic Technologies Main Business
7.8.3 Mimic Technologies AR and VR Software Products, Services and Solutions
7.8.4 Mimic Technologies AR and VR Software Revenue (US$ Million) & (2019-2024)
7.8.5 Mimic Technologies Recent Developments
7.9 Apple
7.9.1 Apple Profile
7.9.2 Apple Main Business
7.9.3 Apple AR and VR Software Products, Services and Solutions
7.9.4 Apple AR and VR Software Revenue (US$ Million) & (2019-2024)
7.9.5 Apple Recent Developments
7.10 Autodesk
7.10.1 Autodesk Profile
7.10.2 Autodesk Main Business
7.10.3 Autodesk AR and VR Software Products, Services and Solutions
7.10.4 Autodesk AR and VR Software Revenue (US$ Million) & (2019-2024)
7.10.5 Autodesk Recent Developments
7.11 HP Development Company
7.11.1 HP Development Company Profile
7.11.2 HP Development Company Main Business
7.11.3 HP Development Company AR and VR Software Products, Services and Solutions
7.11.4 HP Development Company AR and VR Software Revenue (US$ Million) & (2019-2024)
7.11.5 HP Development Company Recent Developments
7.12 Crytek
7.12.1 Crytek Profile
7.12.2 Crytek Main Business
7.12.3 Crytek AR and VR Software Products, Services and Solutions
7.12.4 Crytek AR and VR Software Revenue (US$ Million) & (2019-2024)
7.12.5 Crytek Recent Developments
7.13 Inglobe Technologies
7.13.1 Inglobe Technologies Profile
7.13.2 Inglobe Technologies Main Business
7.13.3 Inglobe Technologies AR and VR Software Products, Services and Solutions
7.13.4 Inglobe Technologies AR and VR Software Revenue (US$ Million) & (2019-2024)
7.13.5 Inglobe Technologies Recent Developments
7.14 Contentful
7.14.1 Contentful Profile
7.14.2 Contentful Main Business
7.14.3 Contentful AR and VR Software Products, Services and Solutions
7.14.4 Contentful AR and VR Software Revenue (US$ Million) & (2019-2024)
7.14.5 Contentful Recent Developments
7.15 LiveLike
7.15.1 LiveLike Profile
7.15.2 LiveLike Main Business
7.15.3 LiveLike AR and VR Software Products, Services and Solutions
7.15.4 LiveLike AR and VR Software Revenue (US$ Million) & (2019-2024)
7.15.5 LiveLike Recent Developments
8 Industry Chain Analysis
8.1 AR and VR Software Industrial Chain
8.2 AR and VR Software Upstream Analysis
8.2.1 Key Raw Materials
8.2.2 Raw Materials Key Suppliers
8.2.3 Manufacturing Cost Structure
8.3 Midstream Analysis
8.4 Downstream Analysis (Customers Analysis)
8.5 Sales Model and Sales Channels
8.5.1 AR and VR Software Sales Model
8.5.2 Sales Channel
8.5.3 AR and VR Software Distributors
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.2 Data Source
10.2 Author Details
10.3 Disclaimer
Amazon Web Services
Google
PTC
Valve
Unity Technologies
Epic Games
Kentico Software
Mimic Technologies
Apple
Autodesk
HP Development Company
Crytek
Inglobe Technologies
Contentful
LiveLike
Ìý
Ìý
*If Applicable.
