
Customer Journey Analytics Tools refer to software tools and platforms that enable businesses to analyze and gain insights from the customer journey data. These tools help organizations collect, integrate, and analyze data from various touchpoints and channels, allowing them to understand customer behavior, preferences, and pain points throughout their journey. Customer Journey Analytics Tools utilize advanced analytics techniques to uncover patterns, trends, and correlations in the data, enabling businesses to make data-driven decisions to enhance the customer experience. They provide visualizations, reporting, and predictive capabilities to evaluate and optimize customer journeys, improve customer satisfaction, and drive business growth.
The global market for Customer Journey Analytics Tools was estimated to be worth US$ 989 million in 2023 and is forecast to a readjusted size of US$ 1844.8 million by 2030 with a CAGR of 9.3% during the forecast period 2024-2030
The industry trend of Customer Journey Analytics Tools is on the rise as businesses recognize the importance of understanding and optimizing the customer journey. Companies increasingly understand that gaining insights from customer data is crucial for enhancing customer experiences and driving business success. The trend involves the use of advanced analytics techniques, such as machine learning and AI, to extract deeper insights from the data. Customer Journey Analytics Tools are becoming more accessible and user-friendly, allowing businesses of all sizes to harness the power of data to improve customer engagement and loyalty. As the industry focuses more on delivering personalized experiences, the adoption of Customer Journey Analytics Tools is expected to continue growing, empowering businesses to make data-informed decisions and create exceptional customer journeys.
Report Scope
This report aims to provide a comprehensive presentation of the global market for Customer Journey Analytics Tools, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Customer Journey Analytics Tools by region & country, by Type, and by Application.
The Customer Journey Analytics Tools market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Customer Journey Analytics Tools.
Market Segmentation
By Company
Adobe
Clarabridge
Genesys
Woopra
Totango
UXPressia
NICE
InMoment
Apteco
SAS
Alteryx
CSG
Thunderhead
NGDATA
Glassbox
Segment by Type:
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
China Taiwan
Southeast Asia
India
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
UAE
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Customer Journey Analytics Tools manufacturers competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Customer Journey Analytics Tools in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Customer Journey Analytics Tools in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Market Overview
1.1 Customer Journey Analytics Tools Product Introduction
1.2 Global Customer Journey Analytics Tools Market Size Forecast
1.3 Customer Journey Analytics Tools Market Trends & Drivers
1.3.1 Customer Journey Analytics Tools Industry Trends
1.3.2 Customer Journey Analytics Tools Market Drivers & Opportunity
1.3.3 Customer Journey Analytics Tools Market Challenges
1.3.4 Customer Journey Analytics Tools Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Customer Journey Analytics Tools Players Revenue Ranking (2023)
2.2 Global Customer Journey Analytics Tools Revenue by Company (2019-2024)
2.3 Key Companies Customer Journey Analytics Tools Manufacturing Base Distribution and Headquarters
2.4 Key Companies Customer Journey Analytics Tools Product Offered
2.5 Key Companies Time to Begin Mass Production of Customer Journey Analytics Tools
2.6 Customer Journey Analytics Tools Market Competitive Analysis
2.6.1 Customer Journey Analytics Tools Market Concentration Rate (2019-2024)
2.6.2 Global 5 and 10 Largest Companies by Customer Journey Analytics Tools Revenue in 2023
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Customer Journey Analytics Tools as of 2023)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Cloud Based
3.1.2 Web Based
3.2 Global Customer Journey Analytics Tools Sales Value by Type
3.2.1 Global Customer Journey Analytics Tools Sales Value by Type (2019 VS 2023 VS 2030)
3.2.2 Global Customer Journey Analytics Tools Sales Value, by Type (2019-2030)
3.2.3 Global Customer Journey Analytics Tools Sales Value, by Type (%) (2019-2030)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Large Enterprises
4.1.2 SMEs
4.2 Global Customer Journey Analytics Tools Sales Value by Application
4.2.1 Global Customer Journey Analytics Tools Sales Value by Application (2019 VS 2023 VS 2030)
4.2.2 Global Customer Journey Analytics Tools Sales Value, by Application (2019-2030)
4.2.3 Global Customer Journey Analytics Tools Sales Value, by Application (%) (2019-2030)
5 Segmentation by Region
5.1 Global Customer Journey Analytics Tools Sales Value by Region
5.1.1 Global Customer Journey Analytics Tools Sales Value by Region: 2019 VS 2023 VS 2030
5.1.2 Global Customer Journey Analytics Tools Sales Value by Region (2019-2024)
5.1.3 Global Customer Journey Analytics Tools Sales Value by Region (2025-2030)
5.1.4 Global Customer Journey Analytics Tools Sales Value by Region (%), (2019-2030)
5.2 North America
5.2.1 North America Customer Journey Analytics Tools Sales Value, 2019-2030
5.2.2 North America Customer Journey Analytics Tools Sales Value by Country (%), 2023 VS 2030
5.3 Europe
5.3.1 Europe Customer Journey Analytics Tools Sales Value, 2019-2030
5.3.2 Europe Customer Journey Analytics Tools Sales Value by Country (%), 2023 VS 2030
5.4 Asia Pacific
5.4.1 Asia Pacific Customer Journey Analytics Tools Sales Value, 2019-2030
5.4.2 Asia Pacific Customer Journey Analytics Tools Sales Value by Country (%), 2023 VS 2030
5.5 South America
5.5.1 South America Customer Journey Analytics Tools Sales Value, 2019-2030
5.5.2 South America Customer Journey Analytics Tools Sales Value by Country (%), 2023 VS 2030
5.6 Middle East & Africa
5.6.1 Middle East & Africa Customer Journey Analytics Tools Sales Value, 2019-2030
5.6.2 Middle East & Africa Customer Journey Analytics Tools Sales Value by Country (%), 2023 VS 2030
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Customer Journey Analytics Tools Sales Value Growth Trends, 2019 VS 2023 VS 2030
6.2 Key Countries/Regions Customer Journey Analytics Tools Sales Value
6.3 United States
6.3.1 United States Customer Journey Analytics Tools Sales Value, 2019-2030
6.3.2 United States Customer Journey Analytics Tools Sales Value by Type (%), 2023 VS 2030
6.3.3 United States Customer Journey Analytics Tools Sales Value by Application, 2023 VS 2030
6.4 Europe
6.4.1 Europe Customer Journey Analytics Tools Sales Value, 2019-2030
6.4.2 Europe Customer Journey Analytics Tools Sales Value by Type (%), 2023 VS 2030
6.4.3 Europe Customer Journey Analytics Tools Sales Value by Application, 2023 VS 2030
6.5 China
6.5.1 China Customer Journey Analytics Tools Sales Value, 2019-2030
6.5.2 China Customer Journey Analytics Tools Sales Value by Type (%), 2023 VS 2030
6.5.3 China Customer Journey Analytics Tools Sales Value by Application, 2023 VS 2030
6.6 Japan
6.6.1 Japan Customer Journey Analytics Tools Sales Value, 2019-2030
6.6.2 Japan Customer Journey Analytics Tools Sales Value by Type (%), 2023 VS 2030
6.6.3 Japan Customer Journey Analytics Tools Sales Value by Application, 2023 VS 2030
6.7 South Korea
6.7.1 South Korea Customer Journey Analytics Tools Sales Value, 2019-2030
6.7.2 South Korea Customer Journey Analytics Tools Sales Value by Type (%), 2023 VS 2030
6.7.3 South Korea Customer Journey Analytics Tools Sales Value by Application, 2023 VS 2030
6.8 Southeast Asia
6.8.1 Southeast Asia Customer Journey Analytics Tools Sales Value, 2019-2030
6.8.2 Southeast Asia Customer Journey Analytics Tools Sales Value by Type (%), 2023 VS 2030
6.8.3 Southeast Asia Customer Journey Analytics Tools Sales Value by Application, 2023 VS 2030
6.9 India
6.9.1 India Customer Journey Analytics Tools Sales Value, 2019-2030
6.9.2 India Customer Journey Analytics Tools Sales Value by Type (%), 2023 VS 2030
6.9.3 India Customer Journey Analytics Tools Sales Value by Application, 2023 VS 2030
7 Company Profiles
7.1 Adobe
7.1.1 Adobe Profile
7.1.2 Adobe Main Business
7.1.3 Adobe Customer Journey Analytics Tools Products, Services and Solutions
7.1.4 Adobe Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.1.5 Adobe Recent Developments
7.2 Clarabridge
7.2.1 Clarabridge Profile
7.2.2 Clarabridge Main Business
7.2.3 Clarabridge Customer Journey Analytics Tools Products, Services and Solutions
7.2.4 Clarabridge Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.2.5 Clarabridge Recent Developments
7.3 Genesys
7.3.1 Genesys Profile
7.3.2 Genesys Main Business
7.3.3 Genesys Customer Journey Analytics Tools Products, Services and Solutions
7.3.4 Genesys Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.3.5 Woopra Recent Developments
7.4 Woopra
7.4.1 Woopra Profile
7.4.2 Woopra Main Business
7.4.3 Woopra Customer Journey Analytics Tools Products, Services and Solutions
7.4.4 Woopra Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.4.5 Woopra Recent Developments
7.5 Totango
7.5.1 Totango Profile
7.5.2 Totango Main Business
7.5.3 Totango Customer Journey Analytics Tools Products, Services and Solutions
7.5.4 Totango Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.5.5 Totango Recent Developments
7.6 UXPressia
7.6.1 UXPressia Profile
7.6.2 UXPressia Main Business
7.6.3 UXPressia Customer Journey Analytics Tools Products, Services and Solutions
7.6.4 UXPressia Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.6.5 UXPressia Recent Developments
7.7 NICE
7.7.1 NICE Profile
7.7.2 NICE Main Business
7.7.3 NICE Customer Journey Analytics Tools Products, Services and Solutions
7.7.4 NICE Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.7.5 NICE Recent Developments
7.8 InMoment
7.8.1 InMoment Profile
7.8.2 InMoment Main Business
7.8.3 InMoment Customer Journey Analytics Tools Products, Services and Solutions
7.8.4 InMoment Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.8.5 InMoment Recent Developments
7.9 Apteco
7.9.1 Apteco Profile
7.9.2 Apteco Main Business
7.9.3 Apteco Customer Journey Analytics Tools Products, Services and Solutions
7.9.4 Apteco Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.9.5 Apteco Recent Developments
7.10 SAS
7.10.1 SAS Profile
7.10.2 SAS Main Business
7.10.3 SAS Customer Journey Analytics Tools Products, Services and Solutions
7.10.4 SAS Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.10.5 SAS Recent Developments
7.11 Alteryx
7.11.1 Alteryx Profile
7.11.2 Alteryx Main Business
7.11.3 Alteryx Customer Journey Analytics Tools Products, Services and Solutions
7.11.4 Alteryx Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.11.5 Alteryx Recent Developments
7.12 CSG
7.12.1 CSG Profile
7.12.2 CSG Main Business
7.12.3 CSG Customer Journey Analytics Tools Products, Services and Solutions
7.12.4 CSG Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.12.5 CSG Recent Developments
7.13 Thunderhead
7.13.1 Thunderhead Profile
7.13.2 Thunderhead Main Business
7.13.3 Thunderhead Customer Journey Analytics Tools Products, Services and Solutions
7.13.4 Thunderhead Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.13.5 Thunderhead Recent Developments
7.14 NGDATA
7.14.1 NGDATA Profile
7.14.2 NGDATA Main Business
7.14.3 NGDATA Customer Journey Analytics Tools Products, Services and Solutions
7.14.4 NGDATA Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.14.5 NGDATA Recent Developments
7.15 Glassbox
7.15.1 Glassbox Profile
7.15.2 Glassbox Main Business
7.15.3 Glassbox Customer Journey Analytics Tools Products, Services and Solutions
7.15.4 Glassbox Customer Journey Analytics Tools Revenue (US$ Million) & (2019-2024)
7.15.5 Glassbox Recent Developments
8 Industry Chain Analysis
8.1 Customer Journey Analytics Tools Industrial Chain
8.2 Customer Journey Analytics Tools Upstream Analysis
8.2.1 Key Raw Materials
8.2.2 Raw Materials Key Suppliers
8.2.3 Manufacturing Cost Structure
8.3 Midstream Analysis
8.4 Downstream Analysis (Customers Analysis)
8.5 Sales Model and Sales Channels
8.5.1 Customer Journey Analytics Tools Sales Model
8.5.2 Sales Channel
8.5.3 Customer Journey Analytics Tools Distributors
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.2 Data Source
10.2 Author Details
10.3 Disclaimer
Adobe
Clarabridge
Genesys
Woopra
Totango
UXPressia
NICE
InMoment
Apteco
SAS
Alteryx
CSG
Thunderhead
NGDATA
Glassbox
Ìý
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*If Applicable.
