Demand Side Platforms (DSP) For Programmatic Advertising - Global Market Share and Ranking, Overall Sales and Demand Forecast 2024-2030

Publication ID:

PB509241585

Publication Date:

September 19, 2024

Pages:

107

Publisher:

MRRPB5

Countries:

Global [1]

USD 3,950.00

IT Services [2]

Computing & Electronics [3]

Description:

A demand-side platform (DSP) is a system that allows buyers of digital advertising inventory to manage multiple ad exchange and data exchange accounts through one interface.
The global market for Demand Side Platforms (DSP) For Programmatic Advertising was estimated to be worth US$ million in 2023 and is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during the forecast period 2024-2030.
North American market for Demand Side Platforms (DSP) For Programmatic Advertising was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Demand Side Platforms (DSP) For Programmatic Advertising was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Europe market for Demand Side Platforms (DSP) For Programmatic Advertising was valued at $ million in 2023 and will reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global key companies of Demand Side Platforms (DSP) For Programmatic Advertising include Facebook Ads Manager, Rocket Fuel, MediaMath, Amazon (AAP), DoubleClick, LiveRamp, Choozle, TubeMogul and BrightRoll, etc. In 2023, the global five largest players hold a share approximately % in terms of revenue.
Report Scope
This report aims to provide a comprehensive presentation of the global market for Demand Side Platforms (DSP) For Programmatic Advertising, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Demand Side Platforms (DSP) For Programmatic Advertising by region & country, by Type, and by Application.
The Demand Side Platforms (DSP) For Programmatic Advertising market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Demand Side Platforms (DSP) For Programmatic Advertising.
Market Segmentation
By Company
Facebook Ads Manager
Rocket Fuel
MediaMath
Amazon (AAP)
DoubleClick
LiveRamp
Choozle
TubeMogul
BrightRoll
AppNexus
Segment by Type:
Cloud based
On Premise
Segment by Application
Retail
Recreation
Banking
Transportation
Other
By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
China Taiwan
Southeast Asia
India
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Demand Side Platforms (DSP) For Programmatic Advertising manufacturers competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Demand Side Platforms (DSP) For Programmatic Advertising in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Demand Side Platforms (DSP) For Programmatic Advertising in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.

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Table Of Contents:

1 Market Overview
1.1 Demand Side Platforms (DSP) For Programmatic Advertising Product Introduction
1.2 Global Demand Side Platforms (DSP) For Programmatic Advertising Market Size Forecast
1.3 Demand Side Platforms (DSP) For Programmatic Advertising Market Trends & Drivers
1.3.1 Demand Side Platforms (DSP) For Programmatic Advertising Industry Trends
1.3.2 Demand Side Platforms (DSP) For Programmatic Advertising Market Drivers & Opportunity
1.3.3 Demand Side Platforms (DSP) For Programmatic Advertising Market Challenges
1.3.4 Demand Side Platforms (DSP) For Programmatic Advertising Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Demand Side Platforms (DSP) For Programmatic Advertising Players Revenue Ranking (2023)
2.2 Global Demand Side Platforms (DSP) For Programmatic Advertising Revenue by Company (2019-2024)
2.3 Key Companies Demand Side Platforms (DSP) For Programmatic Advertising Manufacturing Base Distribution and Headquarters
2.4 Key Companies Demand Side Platforms (DSP) For Programmatic Advertising Product Offered
2.5 Key Companies Time to Begin Mass Production of Demand Side Platforms (DSP) For Programmatic Advertising
2.6 Demand Side Platforms (DSP) For Programmatic Advertising Market Competitive Analysis
2.6.1 Demand Side Platforms (DSP) For Programmatic Advertising Market Concentration Rate (2019-2024)
2.6.2 Global 5 and 10 Largest Companies by Demand Side Platforms (DSP) For Programmatic Advertising Revenue in 2023
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Demand Side Platforms (DSP) For Programmatic Advertising as of 2023)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Cloud based
3.1.2 On Premise
3.2 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type
3.2.1 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (2019 VS 2023 VS 2030)
3.2.2 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, by Type (2019-2030)
3.2.3 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, by Type (%) (2019-2030)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Retail
4.1.2 Recreation
4.1.3 Banking
4.1.4 Transportation
4.1.5 Other
4.2 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application
4.2.1 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application (2019 VS 2023 VS 2030)
4.2.2 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, by Application (2019-2030)
4.2.3 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, by Application (%) (2019-2030)
5 Segmentation by Region
5.1 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Region
5.1.1 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Region: 2019 VS 2023 VS 2030
5.1.2 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Region (2019-2024)
5.1.3 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Region (2025-2030)
5.1.4 Global Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Region (%), (2019-2030)
5.2 North America
5.2.1 North America Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
5.2.2 North America Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Country (%), 2023 VS 2030
5.3 Europe
5.3.1 Europe Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
5.3.2 Europe Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Country (%), 2023 VS 2030
5.4 Asia Pacific
5.4.1 Asia Pacific Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
5.4.2 Asia Pacific Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Country (%), 2023 VS 2030
5.5 South America
5.5.1 South America Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
5.5.2 South America Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Country (%), 2023 VS 2030
5.6 Middle East & Africa
5.6.1 Middle East & Africa Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
5.6.2 Middle East & Africa Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Country (%), 2023 VS 2030
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Demand Side Platforms (DSP) For Programmatic Advertising Sales Value Growth Trends, 2019 VS 2023 VS 2030
6.2 Key Countries/Regions Demand Side Platforms (DSP) For Programmatic Advertising Sales Value
6.3 United States
6.3.1 United States Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
6.3.2 United States Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (%), 2023 VS 2030
6.3.3 United States Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application, 2023 VS 2030
6.4 Europe
6.4.1 Europe Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
6.4.2 Europe Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (%), 2023 VS 2030
6.4.3 Europe Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application, 2023 VS 2030
6.5 China
6.5.1 China Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
6.5.2 China Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (%), 2023 VS 2030
6.5.3 China Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application, 2023 VS 2030
6.6 Japan
6.6.1 Japan Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
6.6.2 Japan Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (%), 2023 VS 2030
6.6.3 Japan Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application, 2023 VS 2030
6.7 South Korea
6.7.1 South Korea Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
6.7.2 South Korea Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (%), 2023 VS 2030
6.7.3 South Korea Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application, 2023 VS 2030
6.8 Southeast Asia
6.8.1 Southeast Asia Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
6.8.2 Southeast Asia Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (%), 2023 VS 2030
6.8.3 Southeast Asia Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application, 2023 VS 2030
6.9 India
6.9.1 India Demand Side Platforms (DSP) For Programmatic Advertising Sales Value, 2019-2030
6.9.2 India Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Type (%), 2023 VS 2030
6.9.3 India Demand Side Platforms (DSP) For Programmatic Advertising Sales Value by Application, 2023 VS 2030
7 Company Profiles
7.1 Facebook Ads Manager
7.1.1 Facebook Ads Manager Profile
7.1.2 Facebook Ads Manager Main Business
7.1.3 Facebook Ads Manager Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.1.4 Facebook Ads Manager Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.1.5 Facebook Ads Manager Recent Developments
7.2 Rocket Fuel
7.2.1 Rocket Fuel Profile
7.2.2 Rocket Fuel Main Business
7.2.3 Rocket Fuel Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.2.4 Rocket Fuel Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.2.5 Rocket Fuel Recent Developments
7.3 MediaMath
7.3.1 MediaMath Profile
7.3.2 MediaMath Main Business
7.3.3 MediaMath Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.3.4 MediaMath Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.3.5 Amazon (AAP) Recent Developments
7.4 Amazon (AAP)
7.4.1 Amazon (AAP) Profile
7.4.2 Amazon (AAP) Main Business
7.4.3 Amazon (AAP) Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.4.4 Amazon (AAP) Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.4.5 Amazon (AAP) Recent Developments
7.5 DoubleClick
7.5.1 DoubleClick Profile
7.5.2 DoubleClick Main Business
7.5.3 DoubleClick Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.5.4 DoubleClick Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.5.5 DoubleClick Recent Developments
7.6 LiveRamp
7.6.1 LiveRamp Profile
7.6.2 LiveRamp Main Business
7.6.3 LiveRamp Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.6.4 LiveRamp Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.6.5 LiveRamp Recent Developments
7.7 Choozle
7.7.1 Choozle Profile
7.7.2 Choozle Main Business
7.7.3 Choozle Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.7.4 Choozle Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.7.5 Choozle Recent Developments
7.8 TubeMogul
7.8.1 TubeMogul Profile
7.8.2 TubeMogul Main Business
7.8.3 TubeMogul Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.8.4 TubeMogul Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.8.5 TubeMogul Recent Developments
7.9 BrightRoll
7.9.1 BrightRoll Profile
7.9.2 BrightRoll Main Business
7.9.3 BrightRoll Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.9.4 BrightRoll Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.9.5 BrightRoll Recent Developments
7.10 AppNexus
7.10.1 AppNexus Profile
7.10.2 AppNexus Main Business
7.10.3 AppNexus Demand Side Platforms (DSP) For Programmatic Advertising Products, Services and Solutions
7.10.4 AppNexus Demand Side Platforms (DSP) For Programmatic Advertising Revenue (US$ Million) & (2019-2024)
7.10.5 AppNexus Recent Developments
8 Industry Chain Analysis
8.1 Demand Side Platforms (DSP) For Programmatic Advertising Industrial Chain
8.2 Demand Side Platforms (DSP) For Programmatic Advertising Upstream Analysis
8.2.1 Key Raw Materials
8.2.2 Raw Materials Key Suppliers
8.2.3 Manufacturing Cost Structure
8.3 Midstream Analysis
8.4 Downstream Analysis (Customers Analysis)
8.5 Sales Model and Sales Channels
8.5.1 Demand Side Platforms (DSP) For Programmatic Advertising Sales Model
8.5.2 Sales Channel
8.5.3 Demand Side Platforms (DSP) For Programmatic Advertising Distributors
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.2 Data Source
10.2 Author Details
10.3 Disclaimer

Companies Mentioned:

Facebook Ads Manager
Rocket Fuel
MediaMath
Amazon (AAP)
DoubleClick
LiveRamp
Choozle
TubeMogul
BrightRoll
AppNexus

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