Global Augmented Reality Technology Market Research Report 2025

Publication ID:

PB504258147

Publication Date:

April 17, 2025

Pages:

Publisher:

MRRPB5

Countries:

Global [1]

USD 2,900.00

IT Services [2]

Computing & Electronics [3]

Description:

The global market for Augmented Reality Technology was valued at US$ 2447 million in the year 2024 and is projected to reach a revised size of US$ 13190 million by 2031, growing at a CAGR of 27.6% during the forecast period.
Augmented Reality Technology is a new technology that calculates the position and angle of camera images in real time and adds corresponding images. It is a new technology that integrates real world information and virtual world information seamlessly. The goal of this technology is to put the virtual world in the real world and interact on the screen. This technique was first proposed in 1990. With the improvement of the computing power of portable electronic products, the use of augmented reality is becoming more and more widespread
North America is the largest Augmented Reality Technology market with about 43% market share. Asia-Pacific is follower, accounting for about 30% market share.The key manufacturers are Microsoft, Magic Leap, Epson, Google, Toshiba, Vuzix, DAQRI, Everysight, ThirdEye Gen, Realmax, HiScene, Vuforia (PTC), Wikitude, ViewAR etc. Top 3 companies occupied about 44% market share.
This report aims to provide a comprehensive presentation of the global market for Augmented Reality Technology, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Augmented Reality Technology.
The Augmented Reality Technology market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Augmented Reality Technology market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Augmented Reality Technology companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Microsoft
Magic Leap
Epson
Google
Toshiba
Vuzix
Everysight
ThirdEye Gen
Realmax
HiScene
Vuforia (PTC)
Wikitude
ViewAR
Optinvent
Lenovo
MAD Gaze
Segment by Type
Hardware
Software
Segment by Application
Enterprises Use
Individual Consumer Use
By Region
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Rest of Europe
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Augmented Reality Technology company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.

Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.

Table Of Contents:

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Augmented Reality Technology Market Size Growth Rate by Type: 2020 VS 2024 VS 2031
1.2.2 Hardware
1.2.3 Software
1.3 Market by Application
1.3.1 Global Augmented Reality Technology Market Growth by Application: 2020 VS 2024 VS 2031
1.3.2 Enterprises Use
1.3.3 Individual Consumer Use
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Augmented Reality Technology Market Perspective (2020-2031)
2.2 Global Augmented Reality Technology Growth Trends by Region
2.2.1 Global Augmented Reality Technology Market Size by Region: 2020 VS 2024 VS 2031
2.2.2 Augmented Reality Technology Historic Market Size by Region (2020-2025)
2.2.3 Augmented Reality Technology Forecasted Market Size by Region (2026-2031)
2.3 Augmented Reality Technology Market Dynamics
2.3.1 Augmented Reality Technology Industry Trends
2.3.2 Augmented Reality Technology Market Drivers
2.3.3 Augmented Reality Technology Market Challenges
2.3.4 Augmented Reality Technology Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Augmented Reality Technology Players by Revenue
3.1.1 Global Top Augmented Reality Technology Players by Revenue (2020-2025)
3.1.2 Global Augmented Reality Technology Revenue Market Share by Players (2020-2025)
3.2 Global Augmented Reality Technology Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by Augmented Reality Technology Revenue
3.4 Global Augmented Reality Technology Market Concentration Ratio
3.4.1 Global Augmented Reality Technology Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Augmented Reality Technology Revenue in 2024
3.5 Global Key Players of Augmented Reality Technology Head office and Area Served
3.6 Global Key Players of Augmented Reality Technology, Product and Application
3.7 Global Key Players of Augmented Reality Technology, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Augmented Reality Technology Breakdown Data by Type
4.1 Global Augmented Reality Technology Historic Market Size by Type (2020-2025)
4.2 Global Augmented Reality Technology Forecasted Market Size by Type (2026-2031)
5 Augmented Reality Technology Breakdown Data by Application
5.1 Global Augmented Reality Technology Historic Market Size by Application (2020-2025)
5.2 Global Augmented Reality Technology Forecasted Market Size by Application (2026-2031)
6 North America
6.1 North America Augmented Reality Technology Market Size (2020-2031)
6.2 North America Augmented Reality Technology Market Growth Rate by Country: 2020 VS 2024 VS 2031
6.3 North America Augmented Reality Technology Market Size by Country (2020-2025)
6.4 North America Augmented Reality Technology Market Size by Country (2026-2031)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Augmented Reality Technology Market Size (2020-2031)
7.2 Europe Augmented Reality Technology Market Growth Rate by Country: 2020 VS 2024 VS 2031
7.3 Europe Augmented Reality Technology Market Size by Country (2020-2025)
7.4 Europe Augmented Reality Technology Market Size by Country (2026-2031)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Augmented Reality Technology Market Size (2020-2031)
8.2 Asia-Pacific Augmented Reality Technology Market Growth Rate by Region: 2020 VS 2024 VS 2031
8.3 Asia-Pacific Augmented Reality Technology Market Size by Region (2020-2025)
8.4 Asia-Pacific Augmented Reality Technology Market Size by Region (2026-2031)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Augmented Reality Technology Market Size (2020-2031)
9.2 Latin America Augmented Reality Technology Market Growth Rate by Country: 2020 VS 2024 VS 2031
9.3 Latin America Augmented Reality Technology Market Size by Country (2020-2025)
9.4 Latin America Augmented Reality Technology Market Size by Country (2026-2031)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Augmented Reality Technology Market Size (2020-2031)
10.2 Middle East & Africa Augmented Reality Technology Market Growth Rate by Country: 2020 VS 2024 VS 2031
10.3 Middle East & Africa Augmented Reality Technology Market Size by Country (2020-2025)
10.4 Middle East & Africa Augmented Reality Technology Market Size by Country (2026-2031)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Microsoft
11.1.1 Microsoft Company Details
11.1.2 Microsoft Business Overview
11.1.3 Microsoft Augmented Reality Technology Introduction
11.1.4 Microsoft Revenue in Augmented Reality Technology Business (2020-2025)
11.1.5 Microsoft Recent Development
11.2 Magic Leap
11.2.1 Magic Leap Company Details
11.2.2 Magic Leap Business Overview
11.2.3 Magic Leap Augmented Reality Technology Introduction
11.2.4 Magic Leap Revenue in Augmented Reality Technology Business (2020-2025)
11.2.5 Magic Leap Recent Development
11.3 Epson
11.3.1 Epson Company Details
11.3.2 Epson Business Overview
11.3.3 Epson Augmented Reality Technology Introduction
11.3.4 Epson Revenue in Augmented Reality Technology Business (2020-2025)
11.3.5 Epson Recent Development
11.4 Google
11.4.1 Google Company Details
11.4.2 Google Business Overview
11.4.3 Google Augmented Reality Technology Introduction
11.4.4 Google Revenue in Augmented Reality Technology Business (2020-2025)
11.4.5 Google Recent Development
11.5 Toshiba
11.5.1 Toshiba Company Details
11.5.2 Toshiba Business Overview
11.5.3 Toshiba Augmented Reality Technology Introduction
11.5.4 Toshiba Revenue in Augmented Reality Technology Business (2020-2025)
11.5.5 Toshiba Recent Development
11.6 Vuzix
11.6.1 Vuzix Company Details
11.6.2 Vuzix Business Overview
11.6.3 Vuzix Augmented Reality Technology Introduction
11.6.4 Vuzix Revenue in Augmented Reality Technology Business (2020-2025)
11.6.5 Vuzix Recent Development
11.7 Everysight
11.7.1 Everysight Company Details
11.7.2 Everysight Business Overview
11.7.3 Everysight Augmented Reality Technology Introduction
11.7.4 Everysight Revenue in Augmented Reality Technology Business (2020-2025)
11.7.5 Everysight Recent Development
11.8 ThirdEye Gen
11.8.1 ThirdEye Gen Company Details
11.8.2 ThirdEye Gen Business Overview
11.8.3 ThirdEye Gen Augmented Reality Technology Introduction
11.8.4 ThirdEye Gen Revenue in Augmented Reality Technology Business (2020-2025)
11.8.5 ThirdEye Gen Recent Development
11.9 Realmax
11.9.1 Realmax Company Details
11.9.2 Realmax Business Overview
11.9.3 Realmax Augmented Reality Technology Introduction
11.9.4 Realmax Revenue in Augmented Reality Technology Business (2020-2025)
11.9.5 Realmax Recent Development
11.10 HiScene
11.10.1 HiScene Company Details
11.10.2 HiScene Business Overview
11.10.3 HiScene Augmented Reality Technology Introduction
11.10.4 HiScene Revenue in Augmented Reality Technology Business (2020-2025)
11.10.5 HiScene Recent Development
11.11 Vuforia (PTC)
11.11.1 Vuforia (PTC) Company Details
11.11.2 Vuforia (PTC) Business Overview
11.11.3 Vuforia (PTC) Augmented Reality Technology Introduction
11.11.4 Vuforia (PTC) Revenue in Augmented Reality Technology Business (2020-2025)
11.11.5 Vuforia (PTC) Recent Development
11.12 Wikitude
11.12.1 Wikitude Company Details
11.12.2 Wikitude Business Overview
11.12.3 Wikitude Augmented Reality Technology Introduction
11.12.4 Wikitude Revenue in Augmented Reality Technology Business (2020-2025)
11.12.5 Wikitude Recent Development
11.13 ViewAR
11.13.1 ViewAR Company Details
11.13.2 ViewAR Business Overview
11.13.3 ViewAR Augmented Reality Technology Introduction
11.13.4 ViewAR Revenue in Augmented Reality Technology Business (2020-2025)
11.13.5 ViewAR Recent Development
11.14 Optinvent
11.14.1 Optinvent Company Details
11.14.2 Optinvent Business Overview
11.14.3 Optinvent Augmented Reality Technology Introduction
11.14.4 Optinvent Revenue in Augmented Reality Technology Business (2020-2025)
11.14.5 Optinvent Recent Development
11.15 Lenovo
11.15.1 Lenovo Company Details
11.15.2 Lenovo Business Overview
11.15.3 Lenovo Augmented Reality Technology Introduction
11.15.4 Lenovo Revenue in Augmented Reality Technology Business (2020-2025)
11.15.5 Lenovo Recent Development
11.16 MAD Gaze
11.16.1 MAD Gaze Company Details
11.16.2 MAD Gaze Business Overview
11.16.3 MAD Gaze Augmented Reality Technology Introduction
11.16.4 MAD Gaze Revenue in Augmented Reality Technology Business (2020-2025)
11.16.5 MAD Gaze Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer

Companies Mentioned:

Microsoft
Magic Leap
Epson
Google
Toshiba
Vuzix
Everysight
ThirdEye Gen
Realmax
HiScene
Vuforia (PTC)
Wikitude
ViewAR
Optinvent
Lenovo
MAD Gaze

License Types:

Single User License (PDF)

This license allows for use of a publication by one person.
This person may print out a single copy of the publication.
This person can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
This person cannot share the publication (or any information contained therein) with any other person or persons.
Unless a Enterprise License is purchased, a Single User License must be purchased for every person that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

听

Site License (PDF)*

This license allows for use of a publication by all users within one corporate location, e.g. a regional office.
These users may print out a single copy of the publication.
These users can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
These users cannot share the publication (or any information contained therein) with any other person or persons outside the corporate location for which the publication is purchased.
Unless a Enterprise License is purchased, a Site User License must be purchased for every corporate location by an organization that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

听

Global License (PDF)*

This license allows for use of a publication by unlimited users within the purchasing organization e.g. all employees of a single company.
Each of these people may use the publication on any computer, and may print out the report, but may not share the publication (or any information contained therein) with any other person or persons outside of the organization.
These employees of purchasing organization can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.

*If Applicable.

91制片厂