
Mobile apps that overlay digital content—like pictures, 3D models, or animations—onto the physical world via a device's camera utilizing augmented reality (AR) technology are known as augmented reality shopping apps. Augmented reality adds fun and interactivity to online shopping, increasing customer engagement. Before making a purchase, these applications let consumers see things in their settings, making the buying experience more engaging and immersive.
The global Augmented Reality(AR) Shopping Apps market was valued at US$ 4490 million in 2023 and is anticipated to reach US$ 20830 million by 2030, witnessing a CAGR of 24.9% during the forecast period 2024-2030.
North American market for Augmented Reality(AR) Shopping Apps is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Augmented Reality(AR) Shopping Apps is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Augmented Reality(AR) Shopping Apps in Automotive is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Augmented Reality(AR) Shopping Apps include Apple Inc., Augment, Blippar, IKEA Place, Google Lens, Amazon, Microsoft, Holition, Houzz, Shopify AR, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Augmented Reality(AR) Shopping Apps, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Augmented Reality(AR) Shopping Apps.
The Augmented Reality(AR) Shopping Apps market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Augmented Reality(AR) Shopping Apps market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Augmented Reality(AR) Shopping Apps companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Apple Inc.
Augment
Blippar
IKEA Place
Google Lens
Amazon
Microsoft
Holition
Houzz
Shopify AR
Threekit
Segment by Type
Solution
Services
Segment by Application
Automotive
Home Goods & Furniture
Beauty & Cosmetics
Apparel Fittings
Grocery Shopping
Footwear
Others
By Region
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Rest of Europe
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Augmented Reality(AR) Shopping Apps company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
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1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Augmented Reality(AR) Shopping Apps Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Solution
1.2.3 Services
1.3 Market by Application
1.3.1 Global Augmented Reality(AR) Shopping Apps Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Automotive
1.3.3 Home Goods & Furniture
1.3.4 Beauty & Cosmetics
1.3.5 Apparel Fittings
1.3.6 Grocery Shopping
1.3.7 Footwear
1.3.8 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Augmented Reality(AR) Shopping Apps Market Perspective (2019-2030)
2.2 Global Augmented Reality(AR) Shopping Apps Growth Trends by Region
2.2.1 Global Augmented Reality(AR) Shopping Apps Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Augmented Reality(AR) Shopping Apps Historic Market Size by Region (2019-2024)
2.2.3 Augmented Reality(AR) Shopping Apps Forecasted Market Size by Region (2025-2030)
2.3 Augmented Reality(AR) Shopping Apps Market Dynamics
2.3.1 Augmented Reality(AR) Shopping Apps Industry Trends
2.3.2 Augmented Reality(AR) Shopping Apps Market Drivers
2.3.3 Augmented Reality(AR) Shopping Apps Market Challenges
2.3.4 Augmented Reality(AR) Shopping Apps Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Augmented Reality(AR) Shopping Apps Players by Revenue
3.1.1 Global Top Augmented Reality(AR) Shopping Apps Players by Revenue (2019-2024)
3.1.2 Global Augmented Reality(AR) Shopping Apps Revenue Market Share by Players (2019-2024)
3.2 Global Augmented Reality(AR) Shopping Apps Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by Augmented Reality(AR) Shopping Apps Revenue
3.4 Global Augmented Reality(AR) Shopping Apps Market Concentration Ratio
3.4.1 Global Augmented Reality(AR) Shopping Apps Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Augmented Reality(AR) Shopping Apps Revenue in 2023
3.5 Global Key Players of Augmented Reality(AR) Shopping Apps Head office and Area Served
3.6 Global Key Players of Augmented Reality(AR) Shopping Apps, Product and Application
3.7 Global Key Players of Augmented Reality(AR) Shopping Apps, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Augmented Reality(AR) Shopping Apps Breakdown Data by Type
4.1 Global Augmented Reality(AR) Shopping Apps Historic Market Size by Type (2019-2024)
4.2 Global Augmented Reality(AR) Shopping Apps Forecasted Market Size by Type (2025-2030)
5 Augmented Reality(AR) Shopping Apps Breakdown Data by Application
5.1 Global Augmented Reality(AR) Shopping Apps Historic Market Size by Application (2019-2024)
5.2 Global Augmented Reality(AR) Shopping Apps Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Augmented Reality(AR) Shopping Apps Market Size (2019-2030)
6.2 North America Augmented Reality(AR) Shopping Apps Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Augmented Reality(AR) Shopping Apps Market Size by Country (2019-2024)
6.4 North America Augmented Reality(AR) Shopping Apps Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Augmented Reality(AR) Shopping Apps Market Size (2019-2030)
7.2 Europe Augmented Reality(AR) Shopping Apps Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Augmented Reality(AR) Shopping Apps Market Size by Country (2019-2024)
7.4 Europe Augmented Reality(AR) Shopping Apps Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Augmented Reality(AR) Shopping Apps Market Size (2019-2030)
8.2 Asia-Pacific Augmented Reality(AR) Shopping Apps Market Growth Rate by Country: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Augmented Reality(AR) Shopping Apps Market Size by Region (2019-2024)
8.4 Asia-Pacific Augmented Reality(AR) Shopping Apps Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Augmented Reality(AR) Shopping Apps Market Size (2019-2030)
9.2 Latin America Augmented Reality(AR) Shopping Apps Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Augmented Reality(AR) Shopping Apps Market Size by Country (2019-2024)
9.4 Latin America Augmented Reality(AR) Shopping Apps Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Augmented Reality(AR) Shopping Apps Market Size (2019-2030)
10.2 Middle East & Africa Augmented Reality(AR) Shopping Apps Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Augmented Reality(AR) Shopping Apps Market Size by Country (2019-2024)
10.4 Middle East & Africa Augmented Reality(AR) Shopping Apps Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Apple Inc.
11.1.1 Apple Inc. Company Details
11.1.2 Apple Inc. Business Overview
11.1.3 Apple Inc. Augmented Reality(AR) Shopping Apps Introduction
11.1.4 Apple Inc. Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.1.5 Apple Inc. Recent Development
11.2 Augment
11.2.1 Augment Company Details
11.2.2 Augment Business Overview
11.2.3 Augment Augmented Reality(AR) Shopping Apps Introduction
11.2.4 Augment Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.2.5 Augment Recent Development
11.3 Blippar
11.3.1 Blippar Company Details
11.3.2 Blippar Business Overview
11.3.3 Blippar Augmented Reality(AR) Shopping Apps Introduction
11.3.4 Blippar Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.3.5 Blippar Recent Development
11.4 IKEA Place
11.4.1 IKEA Place Company Details
11.4.2 IKEA Place Business Overview
11.4.3 IKEA Place Augmented Reality(AR) Shopping Apps Introduction
11.4.4 IKEA Place Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.4.5 IKEA Place Recent Development
11.5 Google Lens
11.5.1 Google Lens Company Details
11.5.2 Google Lens Business Overview
11.5.3 Google Lens Augmented Reality(AR) Shopping Apps Introduction
11.5.4 Google Lens Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.5.5 Google Lens Recent Development
11.6 Amazon
11.6.1 Amazon Company Details
11.6.2 Amazon Business Overview
11.6.3 Amazon Augmented Reality(AR) Shopping Apps Introduction
11.6.4 Amazon Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.6.5 Amazon Recent Development
11.7 Microsoft
11.7.1 Microsoft Company Details
11.7.2 Microsoft Business Overview
11.7.3 Microsoft Augmented Reality(AR) Shopping Apps Introduction
11.7.4 Microsoft Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.7.5 Microsoft Recent Development
11.8 Holition
11.8.1 Holition Company Details
11.8.2 Holition Business Overview
11.8.3 Holition Augmented Reality(AR) Shopping Apps Introduction
11.8.4 Holition Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.8.5 Holition Recent Development
11.9 Houzz
11.9.1 Houzz Company Details
11.9.2 Houzz Business Overview
11.9.3 Houzz Augmented Reality(AR) Shopping Apps Introduction
11.9.4 Houzz Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.9.5 Houzz Recent Development
11.10 Shopify AR
11.10.1 Shopify AR Company Details
11.10.2 Shopify AR Business Overview
11.10.3 Shopify AR Augmented Reality(AR) Shopping Apps Introduction
11.10.4 Shopify AR Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.10.5 Shopify AR Recent Development
11.11 Threekit
11.11.1 Threekit Company Details
11.11.2 Threekit Business Overview
11.11.3 Threekit Augmented Reality(AR) Shopping Apps Introduction
11.11.4 Threekit Revenue in Augmented Reality(AR) Shopping Apps Business (2019-2024)
11.11.5 Threekit Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
Apple Inc.
Augment
Blippar
IKEA Place
Google Lens
Amazon
Microsoft
Holition
Houzz
Shopify AR
Threekit
Ìý
Ìý
*If Applicable.
