

The global Automotive Starting Battery market size was US$ 25660 million in 2024 and is forecast to a readjusted size of US$ 32110 million by 2031 with a CAGR of 3.3% during the forecast period 2025-2031.
Automotive Starting Battery is an automotive battery that powers the starter motor, mainly in combustion vehicles. Automotive Starting Battery is usually lead-acid type, and is made of six galvanic cells connected in series to provide a nominally 12-volt system.
EU is the largest Automotive Starting Battery market with about 26% market share. China is follower, accounting for about 22% market share.
The key players are Johnson Controls, Exide Technologies, GS Yuasa, Sebang, Atlasbx, East Penn, Amara Raja, FIAMM, ACDelco, Bosch, Hitachi, Banner, MOLL, Camel, Fengfan, Chuanxi, Ruiyu, Jujiang, Leoch, Wanli etc. Top 3 companies occupied about 30% market share.
The global Automotive Starting Battery market is strategically segmented by company, region (country), by Type, and by Application. This report empowers stakeholders to capitalize on emerging opportunities, optimize product strategies, and outperform competitors through data-driven insights on sales, revenue, and forecasts across regions, by Type, and by Application for 2020-2031.
Market Segmentation
By Company:
Johnson Controls
Exide Technologies
GS Yuasa
Sebang
Atlasbx
East Penn
Amara Raja
FIAMM
ACDelco
Bosch
Hitachi
Banner
MOLL
Camel
Fengfan
Chuanxi
Ruiyu
Jujiang
Leoch
Wanli
By Type: (Dominant Segment vs High-Margin Innovation)
Maintenance-free Battery
Conventional Battery
By Application: (Core Demand Driver vs Emerging Opportunity)
OEMs
Aftermarket
By Region
Macro-Regional Analysis: Market Size & Growth Forecasts
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Micro-Local Market Deep Dive: Strategic Insights
- Competitive Landscape: Player dominance vs. disruptors (e.g., Johnson Controls in Europe)
- Emerging Product Trends: Maintenance-free Battery adoption vs. Conventional Battery premiumization
- Demand-Side Dynamics: OEMs growth in China vs. Aftermarket potential in North America
- Localized Consumer Needs: Regulatory hurdles in EU vs. price sensitivity in India
Focus Markets:
North America
Europe
China
Japan
Chapter Outline
Chapter 1: Report scope, executive summary, and market evolution scenarios (short/mid/long term).
Chapter 2: Quantitative analysis of Automotive Starting Battery market size and growth potential at global, regional, and country levels.
Chapter 3: Competitive benchmarking of manufacturers (revenue, market share, M&A, R&D focus).
Chapter 4: Type-based segmentation analysis – Uncovering blue ocean markets (e.g., Conventional Battery in China).
Chapter 5: Application-based segmentation analysis – High-growth downstream opportunities (e.g., Aftermarket in India).
Chapter 6: Regional sales and revenue breakdown by company, type, application and customer.
Chapter 7: Key manufacturer profiles – Financials, product portfolios, and strategic developments.
Chapter 8: Market dynamics – Drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 9: Actionable conclusions and strategic recommendations.
Why This Report?
Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Automotive Starting Battery value chain, addressing:
- Market entry risks/opportunities by region
- Product mix optimization based on local practices
- Competitor tactics in fragmented vs. consolidated markets
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Market Overview
1.1 Automotive Starting Battery Product Scope
1.2 Automotive Starting Battery by Type
1.2.1 Global Automotive Starting Battery Sales by Type (2020 & 2024 & 2031)
1.2.2 Maintenance-free Battery
1.2.3 Conventional Battery
1.3 Automotive Starting Battery by Application
1.3.1 Global Automotive Starting Battery Sales Comparison by Application (2020 & 2024 & 2031)
1.3.2 OEMs
1.3.3 Aftermarket
1.4 Global Automotive Starting Battery Market Estimates and Forecasts (2020-2031)
1.4.1 Global Automotive Starting Battery Market Size in Value Growth Rate (2020-2031)
1.4.2 Global Automotive Starting Battery Market Size in Volume Growth Rate (2020-2031)
1.4.3 Global Automotive Starting Battery Price Trends (2020-2031)
1.5 Assumptions and Limitations
2 Market Size and Prospective by Region
2.1 Global Automotive Starting Battery Market Size by Region: 2020 VS 2024 VS 2031
2.2 Global Automotive Starting Battery Retrospective Market Scenario by Region (2020-2025)
2.2.1 Global Automotive Starting Battery Sales Market Share by Region (2020-2025)
2.2.2 Global Automotive Starting Battery Revenue Market Share by Region (2020-2025)
2.3 Global Automotive Starting Battery Market Estimates and Forecasts by Region (2026-2031)
2.3.1 Global Automotive Starting Battery Sales Estimates and Forecasts by Region (2026-2031)
2.3.2 Global Automotive Starting Battery Revenue Forecast by Region (2026-2031)
2.4 Major Region and Emerging Market Analysis
2.4.1 North America Automotive Starting Battery Market Size and Prospective (2020-2031)
2.4.2 Europe Automotive Starting Battery Market Size and Prospective (2020-2031)
2.4.3 China Automotive Starting Battery Market Size and Prospective (2020-2031)
2.4.4 Japan Automotive Starting Battery Market Size and Prospective (2020-2031)
3 Global Market Size by Type
3.1 Global Automotive Starting Battery Historic Market Review by Type (2020-2025)
3.1.1 Global Automotive Starting Battery Sales by Type (2020-2025)
3.1.2 Global Automotive Starting Battery Revenue by Type (2020-2025)
3.1.3 Global Automotive Starting Battery Price by Type (2020-2025)
3.2 Global Automotive Starting Battery Market Estimates and Forecasts by Type (2026-2031)
3.2.1 Global Automotive Starting Battery Sales Forecast by Type (2026-2031)
3.2.2 Global Automotive Starting Battery Revenue Forecast by Type (2026-2031)
3.2.3 Global Automotive Starting Battery Price Forecast by Type (2026-2031)
3.3 Different Types Automotive Starting Battery Representative Players
4 Global Market Size by Application
4.1 Global Automotive Starting Battery Historic Market Review by Application (2020-2025)
4.1.1 Global Automotive Starting Battery Sales by Application (2020-2025)
4.1.2 Global Automotive Starting Battery Revenue by Application (2020-2025)
4.1.3 Global Automotive Starting Battery Price by Application (2020-2025)
4.2 Global Automotive Starting Battery Market Estimates and Forecasts by Application (2026-2031)
4.2.1 Global Automotive Starting Battery Sales Forecast by Application (2026-2031)
4.2.2 Global Automotive Starting Battery Revenue Forecast by Application (2026-2031)
4.2.3 Global Automotive Starting Battery Price Forecast by Application (2026-2031)
4.3 New Sources of Growth in Automotive Starting Battery Application
5 Competition Landscape by Players
5.1 Global Automotive Starting Battery Sales by Players (2020-2025)
5.2 Global Top Automotive Starting Battery Players by Revenue (2020-2025)
5.3 Global Automotive Starting Battery Market Share by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Automotive Starting Battery as of 2024)
5.4 Global Automotive Starting Battery Average Price by Company (2020-2025)
5.5 Global Key Manufacturers of Automotive Starting Battery, Manufacturing Sites & Headquarters
5.6 Global Key Manufacturers of Automotive Starting Battery, Product Type & Application
5.7 Global Key Manufacturers of Automotive Starting Battery, Date of Enter into This Industry
5.8 Manufacturers Mergers & Acquisitions, Expansion Plans
6 Region Analysis
6.1 North America Market: Players, Segments, Downstream and Major Customers
6.1.1 North America Automotive Starting Battery Sales by Company
6.1.1.1 North America Automotive Starting Battery Sales by Company (2020-2025)
6.1.1.2 North America Automotive Starting Battery Revenue by Company (2020-2025)
6.1.2 North America Automotive Starting Battery Sales Breakdown by Type (2020-2025)
6.1.3 North America Automotive Starting Battery Sales Breakdown by Application (2020-2025)
6.1.4 North America Automotive Starting Battery Major Customer
6.1.5 North America Market Trend and Opportunities
6.2 Europe Market: Players, Segments, Downstream and Major Customers
6.2.1 Europe Automotive Starting Battery Sales by Company
6.2.1.1 Europe Automotive Starting Battery Sales by Company (2020-2025)
6.2.1.2 Europe Automotive Starting Battery Revenue by Company (2020-2025)
6.2.2 Europe Automotive Starting Battery Sales Breakdown by Type (2020-2025)
6.2.3 Europe Automotive Starting Battery Sales Breakdown by Application (2020-2025)
6.2.4 Europe Automotive Starting Battery Major Customer
6.2.5 Europe Market Trend and Opportunities
6.3 China Market: Players, Segments, Downstream and Major Customers
6.3.1 China Automotive Starting Battery Sales by Company
6.3.1.1 China Automotive Starting Battery Sales by Company (2020-2025)
6.3.1.2 China Automotive Starting Battery Revenue by Company (2020-2025)
6.3.2 China Automotive Starting Battery Sales Breakdown by Type (2020-2025)
6.3.3 China Automotive Starting Battery Sales Breakdown by Application (2020-2025)
6.3.4 China Automotive Starting Battery Major Customer
6.3.5 China Market Trend and Opportunities
6.4 Japan Market: Players, Segments, Downstream and Major Customers
6.4.1 Japan Automotive Starting Battery Sales by Company
6.4.1.1 Japan Automotive Starting Battery Sales by Company (2020-2025)
6.4.1.2 Japan Automotive Starting Battery Revenue by Company (2020-2025)
6.4.2 Japan Automotive Starting Battery Sales Breakdown by Type (2020-2025)
6.4.3 Japan Automotive Starting Battery Sales Breakdown by Application (2020-2025)
6.4.4 Japan Automotive Starting Battery Major Customer
6.4.5 Japan Market Trend and Opportunities
7 Company Profiles and Key Figures
7.1 Johnson Controls
7.1.1 Johnson Controls Company Information
7.1.2 Johnson Controls Business Overview
7.1.3 Johnson Controls Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.1.4 Johnson Controls Automotive Starting Battery Products Offered
7.1.5 Johnson Controls Recent Development
7.2 Exide Technologies
7.2.1 Exide Technologies Company Information
7.2.2 Exide Technologies Business Overview
7.2.3 Exide Technologies Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.2.4 Exide Technologies Automotive Starting Battery Products Offered
7.2.5 Exide Technologies Recent Development
7.3 GS Yuasa
7.3.1 GS Yuasa Company Information
7.3.2 GS Yuasa Business Overview
7.3.3 GS Yuasa Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.3.4 GS Yuasa Automotive Starting Battery Products Offered
7.3.5 GS Yuasa Recent Development
7.4 Sebang
7.4.1 Sebang Company Information
7.4.2 Sebang Business Overview
7.4.3 Sebang Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.4.4 Sebang Automotive Starting Battery Products Offered
7.4.5 Sebang Recent Development
7.5 Atlasbx
7.5.1 Atlasbx Company Information
7.5.2 Atlasbx Business Overview
7.5.3 Atlasbx Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.5.4 Atlasbx Automotive Starting Battery Products Offered
7.5.5 Atlasbx Recent Development
7.6 East Penn
7.6.1 East Penn Company Information
7.6.2 East Penn Business Overview
7.6.3 East Penn Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.6.4 East Penn Automotive Starting Battery Products Offered
7.6.5 East Penn Recent Development
7.7 Amara Raja
7.7.1 Amara Raja Company Information
7.7.2 Amara Raja Business Overview
7.7.3 Amara Raja Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.7.4 Amara Raja Automotive Starting Battery Products Offered
7.7.5 Amara Raja Recent Development
7.8 FIAMM
7.8.1 FIAMM Company Information
7.8.2 FIAMM Business Overview
7.8.3 FIAMM Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.8.4 FIAMM Automotive Starting Battery Products Offered
7.8.5 FIAMM Recent Development
7.9 ACDelco
7.9.1 ACDelco Company Information
7.9.2 ACDelco Business Overview
7.9.3 ACDelco Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.9.4 ACDelco Automotive Starting Battery Products Offered
7.9.5 ACDelco Recent Development
7.10 Bosch
7.10.1 Bosch Company Information
7.10.2 Bosch Business Overview
7.10.3 Bosch Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.10.4 Bosch Automotive Starting Battery Products Offered
7.10.5 Bosch Recent Development
7.11 Hitachi
7.11.1 Hitachi Company Information
7.11.2 Hitachi Business Overview
7.11.3 Hitachi Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.11.4 Hitachi Automotive Starting Battery Products Offered
7.11.5 Hitachi Recent Development
7.12 Banner
7.12.1 Banner Company Information
7.12.2 Banner Business Overview
7.12.3 Banner Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.12.4 Banner Automotive Starting Battery Products Offered
7.12.5 Banner Recent Development
7.13 MOLL
7.13.1 MOLL Company Information
7.13.2 MOLL Business Overview
7.13.3 MOLL Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.13.4 MOLL Automotive Starting Battery Products Offered
7.13.5 MOLL Recent Development
7.14 Camel
7.14.1 Camel Company Information
7.14.2 Camel Business Overview
7.14.3 Camel Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.14.4 Camel Automotive Starting Battery Products Offered
7.14.5 Camel Recent Development
7.15 Fengfan
7.15.1 Fengfan Company Information
7.15.2 Fengfan Business Overview
7.15.3 Fengfan Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.15.4 Fengfan Automotive Starting Battery Products Offered
7.15.5 Fengfan Recent Development
7.16 Chuanxi
7.16.1 Chuanxi Company Information
7.16.2 Chuanxi Business Overview
7.16.3 Chuanxi Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.16.4 Chuanxi Automotive Starting Battery Products Offered
7.16.5 Chuanxi Recent Development
7.17 Ruiyu
7.17.1 Ruiyu Company Information
7.17.2 Ruiyu Business Overview
7.17.3 Ruiyu Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.17.4 Ruiyu Automotive Starting Battery Products Offered
7.17.5 Ruiyu Recent Development
7.18 Jujiang
7.18.1 Jujiang Company Information
7.18.2 Jujiang Business Overview
7.18.3 Jujiang Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.18.4 Jujiang Automotive Starting Battery Products Offered
7.18.5 Jujiang Recent Development
7.19 Leoch
7.19.1 Leoch Company Information
7.19.2 Leoch Business Overview
7.19.3 Leoch Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.19.4 Leoch Automotive Starting Battery Products Offered
7.19.5 Leoch Recent Development
7.20 Wanli
7.20.1 Wanli Company Information
7.20.2 Wanli Business Overview
7.20.3 Wanli Automotive Starting Battery Sales, Revenue and Gross Margin (2020-2025)
7.20.4 Wanli Automotive Starting Battery Products Offered
7.20.5 Wanli Recent Development
8 Automotive Starting Battery Manufacturing Cost Analysis
8.1 Automotive Starting Battery Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Key Suppliers of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
8.3 Manufacturing Process Analysis of Automotive Starting Battery
8.4 Automotive Starting Battery Industrial Chain Analysis
9 Marketing Channel, Distributors and Customers
9.1 Marketing Channel
9.2 Automotive Starting Battery Distributors List
9.3 Automotive Starting Battery Customers
10 Automotive Starting Battery Market Dynamics
10.1 Automotive Starting Battery Industry Trends
10.2 Automotive Starting Battery Market Drivers
10.3 Automotive Starting Battery Market Challenges
10.4 Automotive Starting Battery Market Restraints
11 Research Findings and Conclusion
12 Appendix
12.1 Research Methodology
12.1.1 Methodology/Research Approach
12.1.1.1 Research Programs/Design
12.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
12.1.2 Data Source
12.1.2.1 Secondary Sources
12.1.2.2 Primary Sources
12.2 Author Details
12.3 Disclaimer
Johnson Controls
Exide Technologies
GS Yuasa
Sebang
Atlasbx
East Penn
Amara Raja
FIAMM
ACDelco
Bosch
Hitachi
Banner
MOLL
Camel
Fengfan
Chuanxi
Ruiyu
Jujiang
Leoch
Wanli
Ìý
Ìý
*If Applicable.