The global market for Content Experience Platform was valued at US$ 5065 million in the year 2023 and is projected to reach a revised size of US$ 9720 million by 2030, growing at a CAGR of 9.9% during the forecast period.
Content experience platforms enable companies to create personalized experiences geared toward audience engagement. These tools first provide features focused on the centralization and organization of marketing assets via tagging and categorizing based on audience or use case. Once content is organized, content experience products offer personalization functionality to create custom experiences for audiences with the intent to generate specific business outcomes. These outcomes can include capturing leads, scoring leads, or driving people to a contextual call to action, among others. Content experience platforms can also offer distribution features and analytics to track content performance and audience insights.
Global Content Experience Platform key players include Adobe, ON24, Showpad, Seismic, SurveyMonkey, etc. Global top five manufacturers hold a share about 30%. North America is the largest market, with a share over 75%, followed by Europe, and Asia-Pacific, both have a share about 20 percent. In terms of product, Cloud Based is the largest segment, with a share over 70%. And in terms of application, the largest application is Retail, followed by BFSI, IT and Telecom, Media and Publishing, etc.
Market News
PathFactory Acquires Uberflip锛�
In July 2024, PathFactory announced its strategic acquisition of Uberflip, a leading content experience platform, creating a global leader in B2B Content Intelligence & Personalization.
This acquisition, completed by way of a stock-for-stock transaction, combines two of the industry鈥檚 most-trusted advisors known for helping B2B marketers deliver personalized buying journeys. Through industry-leading content engagement analytics and complementary expertise in content experiences, the combined entity is poised to tackle the challenges of reaching today鈥檚 B2B buyers.
This report aims to provide a comprehensive presentation of the global market for Content Experience Platform, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Content Experience Platform.
The Content Experience Platform market size, estimations, and forecasts are provided in terms of and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Content Experience Platform market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Content Experience Platform companies, new entrants, and industry chain related companies in this market with information on the revenues for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Showpad
ON24
Bigtincan
PathFactory (Uberflip)
Joomag
Outgrow.co
Tiled
Setka
Paperflite
Skyword
Hushly
Growth Boulevard
Foleon
Publitas (Spott)
IDG
OneSpot
UpContent
Turtl
Mintent
Oracle
Rock Content
Opensense
Adobe
Vev
SurveyMonkey
Sprinklr
Zoomforth
Seismic
Segment by Type
Cloud Based
On Premises
Segment by Application
BFSI
IT and Telecom
Media and Publishing
Retail
Others
By Region
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Rest of Europe
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Content Experience Platform company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Content Experience Platform Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud Based
1.2.3 On Premises
1.3 Market by Application
1.3.1 Global Content Experience Platform Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 BFSI
1.3.3 IT and Telecom
1.3.4 Media and Publishing
1.3.5 Retail
1.3.6 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Content Experience Platform Market Perspective (2019-2030)
2.2 Global Content Experience Platform Growth Trends by Region
2.2.1 Global Content Experience Platform Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Content Experience Platform Historic Market Size by Region (2019-2024)
2.2.3 Content Experience Platform Forecasted Market Size by Region (2025-2030)
2.3 Content Experience Platform Market Dynamics
2.3.1 Content Experience Platform Industry Trends
2.3.2 Content Experience Platform Market Drivers
2.3.3 Content Experience Platform Market Challenges
2.3.4 Content Experience Platform Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Content Experience Platform Players by Revenue
3.1.1 Global Top Content Experience Platform Players by Revenue (2019-2024)
3.1.2 Global Content Experience Platform Revenue Market Share by Players (2019-2024)
3.2 Global Content Experience Platform Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players Ranking by Content Experience Platform Revenue
3.4 Global Content Experience Platform Market Concentration Ratio
3.4.1 Global Content Experience Platform Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Content Experience Platform Revenue in 2023
3.5 Global Key Players of Content Experience Platform Head office and Area Served
3.6 Global Key Players of Content Experience Platform, Product and Application
3.7 Global Key Players of Content Experience Platform, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Content Experience Platform Breakdown Data by Type
4.1 Global Content Experience Platform Historic Market Size by Type (2019-2024)
4.2 Global Content Experience Platform Forecasted Market Size by Type (2025-2030)
5 Content Experience Platform Breakdown Data by Application
5.1 Global Content Experience Platform Historic Market Size by Application (2019-2024)
5.2 Global Content Experience Platform Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Content Experience Platform Market Size (2019-2030)
6.2 North America Content Experience Platform Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Content Experience Platform Market Size by Country (2019-2024)
6.4 North America Content Experience Platform Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Content Experience Platform Market Size (2019-2030)
7.2 Europe Content Experience Platform Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Content Experience Platform Market Size by Country (2019-2024)
7.4 Europe Content Experience Platform Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Content Experience Platform Market Size (2019-2030)
8.2 Asia-Pacific Content Experience Platform Market Growth Rate by Country: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Content Experience Platform Market Size by Region (2019-2024)
8.4 Asia-Pacific Content Experience Platform Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Content Experience Platform Market Size (2019-2030)
9.2 Latin America Content Experience Platform Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Content Experience Platform Market Size by Country (2019-2024)
9.4 Latin America Content Experience Platform Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Content Experience Platform Market Size (2019-2030)
10.2 Middle East & Africa Content Experience Platform Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Content Experience Platform Market Size by Country (2019-2024)
10.4 Middle East & Africa Content Experience Platform Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Showpad
11.1.1 Showpad Company Details
11.1.2 Showpad Business Overview
11.1.3 Showpad Content Experience Platform Introduction
11.1.4 Showpad Revenue in Content Experience Platform Business (2019-2024)
11.1.5 Showpad Recent Development
11.2 ON24
11.2.1 ON24 Company Details
11.2.2 ON24 Business Overview
11.2.3 ON24 Content Experience Platform Introduction
11.2.4 ON24 Revenue in Content Experience Platform Business (2019-2024)
11.2.5 ON24 Recent Development
11.3 Bigtincan
11.3.1 Bigtincan Company Details
11.3.2 Bigtincan Business Overview
11.3.3 Bigtincan Content Experience Platform Introduction
11.3.4 Bigtincan Revenue in Content Experience Platform Business (2019-2024)
11.3.5 Bigtincan Recent Development
11.4 PathFactory (Uberflip)
11.4.1 PathFactory (Uberflip) Company Details
11.4.2 PathFactory (Uberflip) Business Overview
11.4.3 PathFactory (Uberflip) Content Experience Platform Introduction
11.4.4 PathFactory (Uberflip) Revenue in Content Experience Platform Business (2019-2024)
11.4.5 PathFactory (Uberflip) Recent Development
11.5 Joomag
11.5.1 Joomag Company Details
11.5.2 Joomag Business Overview
11.5.3 Joomag Content Experience Platform Introduction
11.5.4 Joomag Revenue in Content Experience Platform Business (2019-2024)
11.5.5 Joomag Recent Development
11.6 Outgrow.co
11.6.1 Outgrow.co Company Details
11.6.2 Outgrow.co Business Overview
11.6.3 Outgrow.co Content Experience Platform Introduction
11.6.4 Outgrow.co Revenue in Content Experience Platform Business (2019-2024)
11.6.5 Outgrow.co Recent Development
11.7 Tiled
11.7.1 Tiled Company Details
11.7.2 Tiled Business Overview
11.7.3 Tiled Content Experience Platform Introduction
11.7.4 Tiled Revenue in Content Experience Platform Business (2019-2024)
11.7.5 Tiled Recent Development
11.8 Setka
11.8.1 Setka Company Details
11.8.2 Setka Business Overview
11.8.3 Setka Content Experience Platform Introduction
11.8.4 Setka Revenue in Content Experience Platform Business (2019-2024)
11.8.5 Setka Recent Development
11.9 Paperflite
11.9.1 Paperflite Company Details
11.9.2 Paperflite Business Overview
11.9.3 Paperflite Content Experience Platform Introduction
11.9.4 Paperflite Revenue in Content Experience Platform Business (2019-2024)
11.9.5 Paperflite Recent Development
11.10 Skyword
11.10.1 Skyword Company Details
11.10.2 Skyword Business Overview
11.10.3 Skyword Content Experience Platform Introduction
11.10.4 Skyword Revenue in Content Experience Platform Business (2019-2024)
11.10.5 Skyword Recent Development
11.11 Hushly
11.11.1 Hushly Company Details
11.11.2 Hushly Business Overview
11.11.3 Hushly Content Experience Platform Introduction
11.11.4 Hushly Revenue in Content Experience Platform Business (2019-2024)
11.11.5 Hushly Recent Development
11.12 Growth Boulevard
11.12.1 Growth Boulevard Company Details
11.12.2 Growth Boulevard Business Overview
11.12.3 Growth Boulevard Content Experience Platform Introduction
11.12.4 Growth Boulevard Revenue in Content Experience Platform Business (2019-2024)
11.12.5 Growth Boulevard Recent Development
11.13 Foleon
11.13.1 Foleon Company Details
11.13.2 Foleon Business Overview
11.13.3 Foleon Content Experience Platform Introduction
11.13.4 Foleon Revenue in Content Experience Platform Business (2019-2024)
11.13.5 Foleon Recent Development
11.14 Publitas (Spott)
11.14.1 Publitas (Spott) Company Details
11.14.2 Publitas (Spott) Business Overview
11.14.3 Publitas (Spott) Content Experience Platform Introduction
11.14.4 Publitas (Spott) Revenue in Content Experience Platform Business (2019-2024)
11.14.5 Publitas (Spott) Recent Development
11.15 IDG
11.15.1 IDG Company Details
11.15.2 IDG Business Overview
11.15.3 IDG Content Experience Platform Introduction
11.15.4 IDG Revenue in Content Experience Platform Business (2019-2024)
11.15.5 IDG Recent Development
11.16 OneSpot
11.16.1 OneSpot Company Details
11.16.2 OneSpot Business Overview
11.16.3 OneSpot Content Experience Platform Introduction
11.16.4 OneSpot Revenue in Content Experience Platform Business (2019-2024)
11.16.5 OneSpot Recent Development
11.17 UpContent
11.17.1 UpContent Company Details
11.17.2 UpContent Business Overview
11.17.3 UpContent Content Experience Platform Introduction
11.17.4 UpContent Revenue in Content Experience Platform Business (2019-2024)
11.17.5 UpContent Recent Development
11.18 Turtl
11.18.1 Turtl Company Details
11.18.2 Turtl Business Overview
11.18.3 Turtl Content Experience Platform Introduction
11.18.4 Turtl Revenue in Content Experience Platform Business (2019-2024)
11.18.5 Turtl Recent Development
11.19 Mintent
11.19.1 Mintent Company Details
11.19.2 Mintent Business Overview
11.19.3 Mintent Content Experience Platform Introduction
11.19.4 Mintent Revenue in Content Experience Platform Business (2019-2024)
11.19.5 Mintent Recent Development
11.20 Oracle
11.20.1 Oracle Company Details
11.20.2 Oracle Business Overview
11.20.3 Oracle Content Experience Platform Introduction
11.20.4 Oracle Revenue in Content Experience Platform Business (2019-2024)
11.20.5 Oracle Recent Development
11.21 Rock Content
11.21.1 Rock Content Company Details
11.21.2 Rock Content Business Overview
11.21.3 Rock Content Content Experience Platform Introduction
11.21.4 Rock Content Revenue in Content Experience Platform Business (2019-2024)
11.21.5 Rock Content Recent Development
11.22 Opensense
11.22.1 Opensense Company Details
11.22.2 Opensense Business Overview
11.22.3 Opensense Content Experience Platform Introduction
11.22.4 Opensense Revenue in Content Experience Platform Business (2019-2024)
11.22.5 Opensense Recent Development
11.23 Adobe
11.23.1 Adobe Company Details
11.23.2 Adobe Business Overview
11.23.3 Adobe Content Experience Platform Introduction
11.23.4 Adobe Revenue in Content Experience Platform Business (2019-2024)
11.23.5 Adobe Recent Development
11.24 Vev
11.24.1 Vev Company Details
11.24.2 Vev Business Overview
11.24.3 Vev Content Experience Platform Introduction
11.24.4 Vev Revenue in Content Experience Platform Business (2019-2024)
11.24.5 Vev Recent Development
11.25 SurveyMonkey
11.25.1 SurveyMonkey Company Details
11.25.2 SurveyMonkey Business Overview
11.25.3 SurveyMonkey Content Experience Platform Introduction
11.25.4 SurveyMonkey Revenue in Content Experience Platform Business (2019-2024)
11.25.5 SurveyMonkey Recent Development
11.26 Sprinklr
11.26.1 Sprinklr Company Details
11.26.2 Sprinklr Business Overview
11.26.3 Sprinklr Content Experience Platform Introduction
11.26.4 Sprinklr Revenue in Content Experience Platform Business (2019-2024)
11.26.5 Sprinklr Recent Development
11.27 Zoomforth
11.27.1 Zoomforth Company Details
11.27.2 Zoomforth Business Overview
11.27.3 Zoomforth Content Experience Platform Introduction
11.27.4 Zoomforth Revenue in Content Experience Platform Business (2019-2024)
11.27.5 Zoomforth Recent Development
11.28 Seismic
11.28.1 Seismic Company Details
11.28.2 Seismic Business Overview
11.28.3 Seismic Content Experience Platform Introduction
11.28.4 Seismic Revenue in Content Experience Platform Business (2019-2024)
11.28.5 Seismic Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.1.1 Research Programs/Design
13.1.1.2 Market Size Estimation
13.1.1.3 Market Breakdown and Data Triangulation
13.1.2 Data Source
13.1.2.1 Secondary Sources
13.1.2.2 Primary Sources
13.2 Author Details
13.3 Disclaimer
Showpad
ON24
Bigtincan
PathFactory (Uberflip)
Joomag
Outgrow.co
Tiled
Setka
Paperflite
Skyword
Hushly
Growth Boulevard
Foleon
Publitas (Spott)
IDG
OneSpot
UpContent
Turtl
Mintent
Oracle
Rock Content
Opensense
Adobe
Vev
SurveyMonkey
Sprinklr
Zoomforth
Seismic
听
听
*If Applicable.