
Customer Experience Analytic is part of customer experience management and it is critical for an organization to understand customer feedback. Customer experience analysis provides business entities the opportunity to analyze key populations and allows identification of potential customers to make them more loyal to their products and services.
The global Customer Experience Analytics market was valued at US$ 6224.9 million in 2023 and is anticipated to reach US$ 10950 million by 2030, witnessing a CAGR of 7.9% during the forecast period 2024-2030.
North American market for Customer Experience Analytics is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Customer Experience Analytics is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Customer Experience Analytics in Telecommunications and IT is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Customer Experience Analytics include OpenText Corporation, Oracle Corporation, Nokia Networks, Avaya Inc., HP Inc, Adobe Systems Incorporated, IBM Corporation, Tech Mahindra Limited and SAS Institute Inc, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Customer Experience Analytics, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Customer Experience Analytics.
Report Scope
The Customer Experience Analytics market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Customer Experience Analytics market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Customer Experience Analytics companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
OpenText Corporation
Oracle Corporation
Nokia Networks
Avaya Inc.
HP Inc
Adobe Systems Incorporated
IBM Corporation
Tech Mahindra Limited
SAS Institute Inc
Segment by Type
Social Media Analytical Tools
Web Analytical Tools
Dashboard and Reporting Tools
Other
Segment by Application
Telecommunications and IT
Media and Entertainment
Health Care
Transportation and Logistics
Other
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Customer Experience Analytics companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Customer Experience Analytics Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Social Media Analytical Tools
1.2.3 Web Analytical Tools
1.2.4 Dashboard and Reporting Tools
1.2.5 Other
1.3 Market by Application
1.3.1 Global Customer Experience Analytics Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Telecommunications and IT
1.3.3 Media and Entertainment
1.3.4 Health Care
1.3.5 Transportation and Logistics
1.3.6 Other
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Customer Experience Analytics Market Perspective (2019-2030)
2.2 Customer Experience Analytics Growth Trends by Region
2.2.1 Global Customer Experience Analytics Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Customer Experience Analytics Historic Market Size by Region (2019-2024)
2.2.3 Customer Experience Analytics Forecasted Market Size by Region (2025-2030)
2.3 Customer Experience Analytics Market Dynamics
2.3.1 Customer Experience Analytics Industry Trends
2.3.2 Customer Experience Analytics Market Drivers
2.3.3 Customer Experience Analytics Market Challenges
2.3.4 Customer Experience Analytics Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Customer Experience Analytics Players by Revenue
3.1.1 Global Top Customer Experience Analytics Players by Revenue (2019-2024)
3.1.2 Global Customer Experience Analytics Revenue Market Share by Players (2019-2024)
3.2 Global Customer Experience Analytics Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Customer Experience Analytics Revenue
3.4 Global Customer Experience Analytics Market Concentration Ratio
3.4.1 Global Customer Experience Analytics Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Customer Experience Analytics Revenue in 2023
3.5 Customer Experience Analytics Key Players Head office and Area Served
3.6 Key Players Customer Experience Analytics Product Solution and Service
3.7 Date of Enter into Customer Experience Analytics Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Customer Experience Analytics Breakdown Data by Type
4.1 Global Customer Experience Analytics Historic Market Size by Type (2019-2024)
4.2 Global Customer Experience Analytics Forecasted Market Size by Type (2025-2030)
5 Customer Experience Analytics Breakdown Data by Application
5.1 Global Customer Experience Analytics Historic Market Size by Application (2019-2024)
5.2 Global Customer Experience Analytics Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Customer Experience Analytics Market Size (2019-2030)
6.2 North America Customer Experience Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Customer Experience Analytics Market Size by Country (2019-2024)
6.4 North America Customer Experience Analytics Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Customer Experience Analytics Market Size (2019-2030)
7.2 Europe Customer Experience Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Customer Experience Analytics Market Size by Country (2019-2024)
7.4 Europe Customer Experience Analytics Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Customer Experience Analytics Market Size (2019-2030)
8.2 Asia-Pacific Customer Experience Analytics Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Customer Experience Analytics Market Size by Region (2019-2024)
8.4 Asia-Pacific Customer Experience Analytics Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Customer Experience Analytics Market Size (2019-2030)
9.2 Latin America Customer Experience Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Customer Experience Analytics Market Size by Country (2019-2024)
9.4 Latin America Customer Experience Analytics Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Customer Experience Analytics Market Size (2019-2030)
10.2 Middle East & Africa Customer Experience Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Customer Experience Analytics Market Size by Country (2019-2024)
10.4 Middle East & Africa Customer Experience Analytics Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 OpenText Corporation
11.1.1 OpenText Corporation Company Detail
11.1.2 OpenText Corporation Business Overview
11.1.3 OpenText Corporation Customer Experience Analytics Introduction
11.1.4 OpenText Corporation Revenue in Customer Experience Analytics Business (2019-2024)
11.1.5 OpenText Corporation Recent Development
11.2 Oracle Corporation
11.2.1 Oracle Corporation Company Detail
11.2.2 Oracle Corporation Business Overview
11.2.3 Oracle Corporation Customer Experience Analytics Introduction
11.2.4 Oracle Corporation Revenue in Customer Experience Analytics Business (2019-2024)
11.2.5 Oracle Corporation Recent Development
11.3 Nokia Networks
11.3.1 Nokia Networks Company Detail
11.3.2 Nokia Networks Business Overview
11.3.3 Nokia Networks Customer Experience Analytics Introduction
11.3.4 Nokia Networks Revenue in Customer Experience Analytics Business (2019-2024)
11.3.5 Nokia Networks Recent Development
11.4 Avaya Inc.
11.4.1 Avaya Inc. Company Detail
11.4.2 Avaya Inc. Business Overview
11.4.3 Avaya Inc. Customer Experience Analytics Introduction
11.4.4 Avaya Inc. Revenue in Customer Experience Analytics Business (2019-2024)
11.4.5 Avaya Inc. Recent Development
11.5 HP Inc
11.5.1 HP Inc Company Detail
11.5.2 HP Inc Business Overview
11.5.3 HP Inc Customer Experience Analytics Introduction
11.5.4 HP Inc Revenue in Customer Experience Analytics Business (2019-2024)
11.5.5 HP Inc Recent Development
11.6 Adobe Systems Incorporated
11.6.1 Adobe Systems Incorporated Company Detail
11.6.2 Adobe Systems Incorporated Business Overview
11.6.3 Adobe Systems Incorporated Customer Experience Analytics Introduction
11.6.4 Adobe Systems Incorporated Revenue in Customer Experience Analytics Business (2019-2024)
11.6.5 Adobe Systems Incorporated Recent Development
11.7 IBM Corporation
11.7.1 IBM Corporation Company Detail
11.7.2 IBM Corporation Business Overview
11.7.3 IBM Corporation Customer Experience Analytics Introduction
11.7.4 IBM Corporation Revenue in Customer Experience Analytics Business (2019-2024)
11.7.5 IBM Corporation Recent Development
11.8 Tech Mahindra Limited
11.8.1 Tech Mahindra Limited Company Detail
11.8.2 Tech Mahindra Limited Business Overview
11.8.3 Tech Mahindra Limited Customer Experience Analytics Introduction
11.8.4 Tech Mahindra Limited Revenue in Customer Experience Analytics Business (2019-2024)
11.8.5 Tech Mahindra Limited Recent Development
11.9 SAS Institute Inc
11.9.1 SAS Institute Inc Company Detail
11.9.2 SAS Institute Inc Business Overview
11.9.3 SAS Institute Inc Customer Experience Analytics Introduction
11.9.4 SAS Institute Inc Revenue in Customer Experience Analytics Business (2019-2024)
11.9.5 SAS Institute Inc Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
OpenText Corporation
Oracle Corporation
Nokia Networks
Avaya Inc.
HP Inc
Adobe Systems Incorporated
IBM Corporation
Tech Mahindra Limited
SAS Institute Inc
Ìý
Ìý
*If Applicable.
