Customer Identity and Access Management (CIAM) Software is a type of identity and access management (IAM) technology that helps organizations to manage customer identities, providing security and an enhanced experience. The primary purpose of Customer Identity and Access Management is to help organizations deliver a great experience to customers and to protect their user data. CIAM software allows businesses to manage customer identities, preferences, and profile information at scale. These solutions also enable customers to self-register for services, log in and authenticate, and manage their own user profiles, including consent and other preferences. CIAM software shares similarities with, but differs from, identity and access management (IAM) software. IAM software is used for internal corporate use—such as managing the identities of internal employees or contractors—while CIAM is for customer-focused identity management.
The global Customer Identity and Access Management Software market is projected to reach US$ 1264.8 million in 2029, increasing from US$ 675 million in 2022, with the CAGR of 9.3% during the period of 2023 to 2029.
The industry trend of CIAM software is driven by the increasing demand for secure, convenient, and personalized customer experiences across various channels and devices. Some of the key trends that are shaping the CIAM market are:
Connect anywhere computing: The transition to more remote, connected anywhere computing is placing greater demands on access management deployments. Access management platforms must become increasingly sophisticated to differentiate between valid users and malicious bots or fraudsters without annoying legitimate users. Organizations need to weave support for multiple options for user and device access as well as multiple generations of digital assets into a flexible modern identity infrastructure (identity fabric).
Improving user experience: With the number and importance of digital interactions increasing, the bar continues to rise on providing a great total user experience. Gartner estimates that by 2024, organizations that do so will outperform competitors by 25% in satisfaction metrics for both customer and employee experience. Organizations should create a cohesive strategy for all external users (consumers, business customers and partners) by aligning IAM priorities with both business and IT priorities, delivering an omnichannel experience, and unifying customer profile data.
Integrating advanced technologies: The integration of advanced technologies such as Blockchain and artificial intelligence into IAM solutions is expected to boost the growth of the market in the coming years. Blockchain can provide decentralized identity management that enhances security, privacy, and interoperability of customer data. Artificial intelligence can enable adaptive access control that leverages machine learning and behavioral analytics to dynamically adjust authentication requirements based on risk levels.
Report Scope
This report, based on historical analysis (2018-2022) and forecast calculation (2023-2029), aims to help readers to get a comprehensive understanding of global Customer Identity and Access Management Software market with multiple angles, which provides sufficient supports to readers’ strategy and decision making.
By Company
Okta
Azure Active Directory
Ping Identity
OneLogin
Idaptive
Salesforce
Rippling
CA Identity Suite
Auth0
Avatier
Bitium
AWS
IBM
BeyondTrust
Janrain
HashiCorp
Silverfort
ForgeRock
IdentityNow
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
The Customer Identity and Access Management Software report covers below items:
Chapter 1: Product Basic Information (Definition, Type and Application)
Chapter 2: Global market size, regional market size. Market Opportunities and Challenges
Chapter 3: Companies’ Competition Patterns
Chapter 4: Product Type Analysis
Chapter 5: Product Application Analysis
Chapter 6 to 10: Country Level Value Analysis
Chapter 11: Companies’ Outline
Chapter 12: Market Conclusions
Chapter 13: Research Methodology and Data Source
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1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Customer Identity and Access Management Software Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 Cloud Based
1.2.3 Web Based
1.3 Market by Application
1.3.1 Global Customer Identity and Access Management Software Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Customer Identity and Access Management Software Market Perspective (2018-2029)
2.2 Customer Identity and Access Management Software Growth Trends by Region
2.2.1 Global Customer Identity and Access Management Software Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Customer Identity and Access Management Software Historic Market Size by Region (2018-2023)
2.2.3 Customer Identity and Access Management Software Forecasted Market Size by Region (2024-2029)
2.3 Customer Identity and Access Management Software Market Dynamics
2.3.1 Customer Identity and Access Management Software Industry Trends
2.3.2 Customer Identity and Access Management Software Market Drivers
2.3.3 Customer Identity and Access Management Software Market Challenges
2.3.4 Customer Identity and Access Management Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Customer Identity and Access Management Software Players by Revenue
3.1.1 Global Top Customer Identity and Access Management Software Players by Revenue (2018-2023)
3.1.2 Global Customer Identity and Access Management Software Revenue Market Share by Players (2018-2023)
3.2 Global Customer Identity and Access Management Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Customer Identity and Access Management Software Revenue
3.4 Global Customer Identity and Access Management Software Market Concentration Ratio
3.4.1 Global Customer Identity and Access Management Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Customer Identity and Access Management Software Revenue in 2022
3.5 Customer Identity and Access Management Software Key Players Head office and Area Served
3.6 Key Players Customer Identity and Access Management Software Product Solution and Service
3.7 Date of Enter into Customer Identity and Access Management Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Customer Identity and Access Management Software Breakdown Data by Type
4.1 Global Customer Identity and Access Management Software Historic Market Size by Type (2018-2023)
4.2 Global Customer Identity and Access Management Software Forecasted Market Size by Type (2024-2029)
5 Customer Identity and Access Management Software Breakdown Data by Application
5.1 Global Customer Identity and Access Management Software Historic Market Size by Application (2018-2023)
5.2 Global Customer Identity and Access Management Software Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Customer Identity and Access Management Software Market Size (2018-2029)
6.2 North America Customer Identity and Access Management Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America Customer Identity and Access Management Software Market Size by Country (2018-2023)
6.4 North America Customer Identity and Access Management Software Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Customer Identity and Access Management Software Market Size (2018-2029)
7.2 Europe Customer Identity and Access Management Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe Customer Identity and Access Management Software Market Size by Country (2018-2023)
7.4 Europe Customer Identity and Access Management Software Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Customer Identity and Access Management Software Market Size (2018-2029)
8.2 Asia-Pacific Customer Identity and Access Management Software Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific Customer Identity and Access Management Software Market Size by Region (2018-2023)
8.4 Asia-Pacific Customer Identity and Access Management Software Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Customer Identity and Access Management Software Market Size (2018-2029)
9.2 Latin America Customer Identity and Access Management Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America Customer Identity and Access Management Software Market Size by Country (2018-2023)
9.4 Latin America Customer Identity and Access Management Software Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Customer Identity and Access Management Software Market Size (2018-2029)
10.2 Middle East & Africa Customer Identity and Access Management Software Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa Customer Identity and Access Management Software Market Size by Country (2018-2023)
10.4 Middle East & Africa Customer Identity and Access Management Software Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Okta
11.1.1 Okta Company Detail
11.1.2 Okta Business Overview
11.1.3 Okta Customer Identity and Access Management Software Introduction
11.1.4 Okta Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.1.5 Okta Recent Development
11.2 Azure Active Directory
11.2.1 Azure Active Directory Company Detail
11.2.2 Azure Active Directory Business Overview
11.2.3 Azure Active Directory Customer Identity and Access Management Software Introduction
11.2.4 Azure Active Directory Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.2.5 Azure Active Directory Recent Development
11.3 Ping Identity
11.3.1 Ping Identity Company Detail
11.3.2 Ping Identity Business Overview
11.3.3 Ping Identity Customer Identity and Access Management Software Introduction
11.3.4 Ping Identity Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.3.5 Ping Identity Recent Development
11.4 OneLogin
11.4.1 OneLogin Company Detail
11.4.2 OneLogin Business Overview
11.4.3 OneLogin Customer Identity and Access Management Software Introduction
11.4.4 OneLogin Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.4.5 OneLogin Recent Development
11.5 Idaptive
11.5.1 Idaptive Company Detail
11.5.2 Idaptive Business Overview
11.5.3 Idaptive Customer Identity and Access Management Software Introduction
11.5.4 Idaptive Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.5.5 Idaptive Recent Development
11.6 Salesforce
11.6.1 Salesforce Company Detail
11.6.2 Salesforce Business Overview
11.6.3 Salesforce Customer Identity and Access Management Software Introduction
11.6.4 Salesforce Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.6.5 Salesforce Recent Development
11.7 Rippling
11.7.1 Rippling Company Detail
11.7.2 Rippling Business Overview
11.7.3 Rippling Customer Identity and Access Management Software Introduction
11.7.4 Rippling Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.7.5 Rippling Recent Development
11.8 CA Identity Suite
11.8.1 CA Identity Suite Company Detail
11.8.2 CA Identity Suite Business Overview
11.8.3 CA Identity Suite Customer Identity and Access Management Software Introduction
11.8.4 CA Identity Suite Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.8.5 CA Identity Suite Recent Development
11.9 Auth0
11.9.1 Auth0 Company Detail
11.9.2 Auth0 Business Overview
11.9.3 Auth0 Customer Identity and Access Management Software Introduction
11.9.4 Auth0 Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.9.5 Auth0 Recent Development
11.10 Avatier
11.10.1 Avatier Company Detail
11.10.2 Avatier Business Overview
11.10.3 Avatier Customer Identity and Access Management Software Introduction
11.10.4 Avatier Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.10.5 Avatier Recent Development
11.11 Bitium
11.11.1 Bitium Company Detail
11.11.2 Bitium Business Overview
11.11.3 Bitium Customer Identity and Access Management Software Introduction
11.11.4 Bitium Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.11.5 Bitium Recent Development
11.12 AWS
11.12.1 AWS Company Detail
11.12.2 AWS Business Overview
11.12.3 AWS Customer Identity and Access Management Software Introduction
11.12.4 AWS Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.12.5 AWS Recent Development
11.13 IBM
11.13.1 IBM Company Detail
11.13.2 IBM Business Overview
11.13.3 IBM Customer Identity and Access Management Software Introduction
11.13.4 IBM Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.13.5 IBM Recent Development
11.14 BeyondTrust
11.14.1 BeyondTrust Company Detail
11.14.2 BeyondTrust Business Overview
11.14.3 BeyondTrust Customer Identity and Access Management Software Introduction
11.14.4 BeyondTrust Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.14.5 BeyondTrust Recent Development
11.15 Janrain
11.15.1 Janrain Company Detail
11.15.2 Janrain Business Overview
11.15.3 Janrain Customer Identity and Access Management Software Introduction
11.15.4 Janrain Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.15.5 Janrain Recent Development
11.16 HashiCorp
11.16.1 HashiCorp Company Detail
11.16.2 HashiCorp Business Overview
11.16.3 HashiCorp Customer Identity and Access Management Software Introduction
11.16.4 HashiCorp Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.16.5 HashiCorp Recent Development
11.17 Silverfort
11.17.1 Silverfort Company Detail
11.17.2 Silverfort Business Overview
11.17.3 Silverfort Customer Identity and Access Management Software Introduction
11.17.4 Silverfort Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.17.5 Silverfort Recent Development
11.18 ForgeRock
11.18.1 ForgeRock Company Detail
11.18.2 ForgeRock Business Overview
11.18.3 ForgeRock Customer Identity and Access Management Software Introduction
11.18.4 ForgeRock Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.18.5 ForgeRock Recent Development
11.19 IdentityNow
11.19.1 IdentityNow Company Detail
11.19.2 IdentityNow Business Overview
11.19.3 IdentityNow Customer Identity and Access Management Software Introduction
11.19.4 IdentityNow Revenue in Customer Identity and Access Management Software Business (2018-2023)
11.19.5 IdentityNow Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Okta
Azure Active Directory
Ping Identity
OneLogin
Idaptive
Salesforce
Rippling
CA Identity Suite
Auth0
Avatier
Bitium
AWS
IBM
BeyondTrust
Janrain
HashiCorp
Silverfort
ForgeRock
IdentityNow
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*If Applicable.
