Global Customer Journey Analytics Market Research Report 2024

Publication ID:

PB505241837

Publication Date:

May 1, 2024

Pages:

Publisher:

MRRPB5

Countries:

Global [1]

USD 2,900.00

IT Services [2]

Computing & Electronics [3]

Description:

In the component segment, the customer journey analytics software segment is expected to gain a larger market share during the forecast period. The demand for customer journey analytics software is rising, as organizations need a solution to monitor and analyze customer interactions to understand their feelings, emotions, and sentiments. Customer journey analytics vendors provide software that assist companies with the data collection and analysis for generating meaningful insights into customer sentiments, voice of the customer, and the volume of interactions. Customer journey analytics software analyze the data in different formats, such as video, images, text, or audio.
The global Customer Journey Analytics market was valued at US$ 5964.1 million in 2023 and is anticipated to reach US$ 12750 million by 2030, witnessing a CAGR of 11.3% during the forecast period 2024-2030.
Among touchpoints, the email segment is expected to continue its dominance owing to its increasing use in promoting new offers and resolving queries. The mobile segment is expected to grow at the fastest rate, due to an increased volume of interactions through mobile apps during early stages of customer journeys as well as growing adoption of smartphones among consumers.
This report aims to provide a comprehensive presentation of the global market for Customer Journey Analytics, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Customer Journey Analytics.
Report Scope
The Customer Journey Analytics market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Customer Journey Analytics market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Customer Journey Analytics companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Salesforce
IBM
Adobe Systems
Nice Systems
SAP
Verint Systems
Pointillist
Clickfox
Quadient
Kitewheel
Servion
Callminer
Segment by Type
Web
Social Media
Mobile
Email
Branch/Store
Call Center
Others (Surveys, Promotional Events, And Sales Representatives)
Segment by Application
Customer Segmentation and Targeting
Customer Behavioral Analysis
Customer Churn Analysis
Campaign Management
Brand Management
Product Management
Others (Customer Loyalty and Process Management)
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Customer Journey Analytics companies鈥� competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.

Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.

Table Of Contents:

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Customer Journey Analytics Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Web
1.2.3 Social Media
1.2.4 Mobile
1.2.5 Email
1.2.6 Branch/Store
1.2.7 Call Center
1.2.8 Others (Surveys, Promotional Events, And Sales Representatives)
1.3 Market by Application
1.3.1 Global Customer Journey Analytics Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Customer Segmentation and Targeting
1.3.3 Customer Behavioral Analysis
1.3.4 Customer Churn Analysis
1.3.5 Campaign Management
1.3.6 Brand Management
1.3.7 Product Management
1.3.8 Others (Customer Loyalty and Process Management)
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Customer Journey Analytics Market Perspective (2019-2030)
2.2 Customer Journey Analytics Growth Trends by Region
2.2.1 Global Customer Journey Analytics Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Customer Journey Analytics Historic Market Size by Region (2019-2024)
2.2.3 Customer Journey Analytics Forecasted Market Size by Region (2025-2030)
2.3 Customer Journey Analytics Market Dynamics
2.3.1 Customer Journey Analytics Industry Trends
2.3.2 Customer Journey Analytics Market Drivers
2.3.3 Customer Journey Analytics Market Challenges
2.3.4 Customer Journey Analytics Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Customer Journey Analytics Players by Revenue
3.1.1 Global Top Customer Journey Analytics Players by Revenue (2019-2024)
3.1.2 Global Customer Journey Analytics Revenue Market Share by Players (2019-2024)
3.2 Global Customer Journey Analytics Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Customer Journey Analytics Revenue
3.4 Global Customer Journey Analytics Market Concentration Ratio
3.4.1 Global Customer Journey Analytics Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Customer Journey Analytics Revenue in 2023
3.5 Customer Journey Analytics Key Players Head office and Area Served
3.6 Key Players Customer Journey Analytics Product Solution and Service
3.7 Date of Enter into Customer Journey Analytics Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Customer Journey Analytics Breakdown Data by Type
4.1 Global Customer Journey Analytics Historic Market Size by Type (2019-2024)
4.2 Global Customer Journey Analytics Forecasted Market Size by Type (2025-2030)
5 Customer Journey Analytics Breakdown Data by Application
5.1 Global Customer Journey Analytics Historic Market Size by Application (2019-2024)
5.2 Global Customer Journey Analytics Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Customer Journey Analytics Market Size (2019-2030)
6.2 North America Customer Journey Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Customer Journey Analytics Market Size by Country (2019-2024)
6.4 North America Customer Journey Analytics Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Customer Journey Analytics Market Size (2019-2030)
7.2 Europe Customer Journey Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Customer Journey Analytics Market Size by Country (2019-2024)
7.4 Europe Customer Journey Analytics Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Customer Journey Analytics Market Size (2019-2030)
8.2 Asia-Pacific Customer Journey Analytics Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Customer Journey Analytics Market Size by Region (2019-2024)
8.4 Asia-Pacific Customer Journey Analytics Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Customer Journey Analytics Market Size (2019-2030)
9.2 Latin America Customer Journey Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Customer Journey Analytics Market Size by Country (2019-2024)
9.4 Latin America Customer Journey Analytics Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Customer Journey Analytics Market Size (2019-2030)
10.2 Middle East & Africa Customer Journey Analytics Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Customer Journey Analytics Market Size by Country (2019-2024)
10.4 Middle East & Africa Customer Journey Analytics Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Salesforce
11.1.1 Salesforce Company Detail
11.1.2 Salesforce Business Overview
11.1.3 Salesforce Customer Journey Analytics Introduction
11.1.4 Salesforce Revenue in Customer Journey Analytics Business (2019-2024)
11.1.5 Salesforce Recent Development
11.2 IBM
11.2.1 IBM Company Detail
11.2.2 IBM Business Overview
11.2.3 IBM Customer Journey Analytics Introduction
11.2.4 IBM Revenue in Customer Journey Analytics Business (2019-2024)
11.2.5 IBM Recent Development
11.3 Adobe Systems
11.3.1 Adobe Systems Company Detail
11.3.2 Adobe Systems Business Overview
11.3.3 Adobe Systems Customer Journey Analytics Introduction
11.3.4 Adobe Systems Revenue in Customer Journey Analytics Business (2019-2024)
11.3.5 Adobe Systems Recent Development
11.4 Nice Systems
11.4.1 Nice Systems Company Detail
11.4.2 Nice Systems Business Overview
11.4.3 Nice Systems Customer Journey Analytics Introduction
11.4.4 Nice Systems Revenue in Customer Journey Analytics Business (2019-2024)
11.4.5 Nice Systems Recent Development
11.5 SAP
11.5.1 SAP Company Detail
11.5.2 SAP Business Overview
11.5.3 SAP Customer Journey Analytics Introduction
11.5.4 SAP Revenue in Customer Journey Analytics Business (2019-2024)
11.5.5 SAP Recent Development
11.6 Verint Systems
11.6.1 Verint Systems Company Detail
11.6.2 Verint Systems Business Overview
11.6.3 Verint Systems Customer Journey Analytics Introduction
11.6.4 Verint Systems Revenue in Customer Journey Analytics Business (2019-2024)
11.6.5 Verint Systems Recent Development
11.7 Pointillist
11.7.1 Pointillist Company Detail
11.7.2 Pointillist Business Overview
11.7.3 Pointillist Customer Journey Analytics Introduction
11.7.4 Pointillist Revenue in Customer Journey Analytics Business (2019-2024)
11.7.5 Pointillist Recent Development
11.8 Clickfox
11.8.1 Clickfox Company Detail
11.8.2 Clickfox Business Overview
11.8.3 Clickfox Customer Journey Analytics Introduction
11.8.4 Clickfox Revenue in Customer Journey Analytics Business (2019-2024)
11.8.5 Clickfox Recent Development
11.9 Quadient
11.9.1 Quadient Company Detail
11.9.2 Quadient Business Overview
11.9.3 Quadient Customer Journey Analytics Introduction
11.9.4 Quadient Revenue in Customer Journey Analytics Business (2019-2024)
11.9.5 Quadient Recent Development
11.10 Kitewheel
11.10.1 Kitewheel Company Detail
11.10.2 Kitewheel Business Overview
11.10.3 Kitewheel Customer Journey Analytics Introduction
11.10.4 Kitewheel Revenue in Customer Journey Analytics Business (2019-2024)
11.10.5 Kitewheel Recent Development
11.11 Servion
11.11.1 Servion Company Detail
11.11.2 Servion Business Overview
11.11.3 Servion Customer Journey Analytics Introduction
11.11.4 Servion Revenue in Customer Journey Analytics Business (2019-2024)
11.11.5 Servion Recent Development
11.12 Callminer
11.12.1 Callminer Company Detail
11.12.2 Callminer Business Overview
11.12.3 Callminer Customer Journey Analytics Introduction
11.12.4 Callminer Revenue in Customer Journey Analytics Business (2019-2024)
11.12.5 Callminer Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

Companies Mentioned:

Salesforce
IBM
Adobe Systems
Nice Systems
SAP
Verint Systems
Pointillist
Clickfox
Quadient
Kitewheel
Servion
Callminer

License Types:

Single User License (PDF)

This license allows for use of a publication by one person.
This person may print out a single copy of the publication.
This person can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
This person cannot share the publication (or any information contained therein) with any other person or persons.
Unless a Enterprise License is purchased, a Single User License must be purchased for every person that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

听

Site License (PDF)*

This license allows for use of a publication by all users within one corporate location, e.g. a regional office.
These users may print out a single copy of the publication.
These users can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
These users cannot share the publication (or any information contained therein) with any other person or persons outside the corporate location for which the publication is purchased.
Unless a Enterprise License is purchased, a Site User License must be purchased for every corporate location by an organization that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

听

Global License (PDF)*

This license allows for use of a publication by unlimited users within the purchasing organization e.g. all employees of a single company.
Each of these people may use the publication on any computer, and may print out the report, but may not share the publication (or any information contained therein) with any other person or persons outside of the organization.
These employees of purchasing organization can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.

*If Applicable.

91制片厂