
Customer Journey Analytics Tools refer to software tools and platforms that enable businesses to analyze and gain insights from the customer journey data. These tools help organizations collect, integrate, and analyze data from various touchpoints and channels, allowing them to understand customer behavior, preferences, and pain points throughout their journey. Customer Journey Analytics Tools utilize advanced analytics techniques to uncover patterns, trends, and correlations in the data, enabling businesses to make data-driven decisions to enhance the customer experience. They provide visualizations, reporting, and predictive capabilities to evaluate and optimize customer journeys, improve customer satisfaction, and drive business growth.
The global Customer Journey Analytics Tools market is projected to reach US$ 1844.8 million in 2029, increasing from US$ 989 million in 2022, with the CAGR of 9.3% during the period of 2023 to 2029.
The industry trend of Customer Journey Analytics Tools is on the rise as businesses recognize the importance of understanding and optimizing the customer journey. Companies increasingly understand that gaining insights from customer data is crucial for enhancing customer experiences and driving business success. The trend involves the use of advanced analytics techniques, such as machine learning and AI, to extract deeper insights from the data. Customer Journey Analytics Tools are becoming more accessible and user-friendly, allowing businesses of all sizes to harness the power of data to improve customer engagement and loyalty. As the industry focuses more on delivering personalized experiences, the adoption of Customer Journey Analytics Tools is expected to continue growing, empowering businesses to make data-informed decisions and create exceptional customer journeys.
Report Scope
This report, based on historical analysis (2018-2022) and forecast calculation (2023-2029), aims to help readers to get a comprehensive understanding of global Customer Journey Analytics Tools market with multiple angles, which provides sufficient supports to readers’ strategy and decision making.
By Company
Adobe
Clarabridge
Genesys
Woopra
Totango
UXPressia
NICE
InMoment
Apteco
SAS
Alteryx
CSG
Thunderhead
NGDATA
Glassbox
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
The Customer Journey Analytics Tools report covers below items:
Chapter 1: Product Basic Information (Definition, Type and Application)
Chapter 2: Global market size, regional market size. Market Opportunities and Challenges
Chapter 3: Companies’ Competition Patterns
Chapter 4: Product Type Analysis
Chapter 5: Product Application Analysis
Chapter 6 to 10: Country Level Value Analysis
Chapter 11: Companies’ Outline
Chapter 12: Market Conclusions
Chapter 13: Research Methodology and Data Source
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Customer Journey Analytics Tools Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 Cloud Based
1.2.3 Web Based
1.3 Market by Application
1.3.1 Global Customer Journey Analytics Tools Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Customer Journey Analytics Tools Market Perspective (2018-2029)
2.2 Customer Journey Analytics Tools Growth Trends by Region
2.2.1 Global Customer Journey Analytics Tools Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Customer Journey Analytics Tools Historic Market Size by Region (2018-2023)
2.2.3 Customer Journey Analytics Tools Forecasted Market Size by Region (2024-2029)
2.3 Customer Journey Analytics Tools Market Dynamics
2.3.1 Customer Journey Analytics Tools Industry Trends
2.3.2 Customer Journey Analytics Tools Market Drivers
2.3.3 Customer Journey Analytics Tools Market Challenges
2.3.4 Customer Journey Analytics Tools Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Customer Journey Analytics Tools Players by Revenue
3.1.1 Global Top Customer Journey Analytics Tools Players by Revenue (2018-2023)
3.1.2 Global Customer Journey Analytics Tools Revenue Market Share by Players (2018-2023)
3.2 Global Customer Journey Analytics Tools Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Customer Journey Analytics Tools Revenue
3.4 Global Customer Journey Analytics Tools Market Concentration Ratio
3.4.1 Global Customer Journey Analytics Tools Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Customer Journey Analytics Tools Revenue in 2022
3.5 Customer Journey Analytics Tools Key Players Head office and Area Served
3.6 Key Players Customer Journey Analytics Tools Product Solution and Service
3.7 Date of Enter into Customer Journey Analytics Tools Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Customer Journey Analytics Tools Breakdown Data by Type
4.1 Global Customer Journey Analytics Tools Historic Market Size by Type (2018-2023)
4.2 Global Customer Journey Analytics Tools Forecasted Market Size by Type (2024-2029)
5 Customer Journey Analytics Tools Breakdown Data by Application
5.1 Global Customer Journey Analytics Tools Historic Market Size by Application (2018-2023)
5.2 Global Customer Journey Analytics Tools Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Customer Journey Analytics Tools Market Size (2018-2029)
6.2 North America Customer Journey Analytics Tools Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America Customer Journey Analytics Tools Market Size by Country (2018-2023)
6.4 North America Customer Journey Analytics Tools Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Customer Journey Analytics Tools Market Size (2018-2029)
7.2 Europe Customer Journey Analytics Tools Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe Customer Journey Analytics Tools Market Size by Country (2018-2023)
7.4 Europe Customer Journey Analytics Tools Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Customer Journey Analytics Tools Market Size (2018-2029)
8.2 Asia-Pacific Customer Journey Analytics Tools Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific Customer Journey Analytics Tools Market Size by Region (2018-2023)
8.4 Asia-Pacific Customer Journey Analytics Tools Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Customer Journey Analytics Tools Market Size (2018-2029)
9.2 Latin America Customer Journey Analytics Tools Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America Customer Journey Analytics Tools Market Size by Country (2018-2023)
9.4 Latin America Customer Journey Analytics Tools Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Customer Journey Analytics Tools Market Size (2018-2029)
10.2 Middle East & Africa Customer Journey Analytics Tools Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa Customer Journey Analytics Tools Market Size by Country (2018-2023)
10.4 Middle East & Africa Customer Journey Analytics Tools Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Adobe
11.1.1 Adobe Company Detail
11.1.2 Adobe Business Overview
11.1.3 Adobe Customer Journey Analytics Tools Introduction
11.1.4 Adobe Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.1.5 Adobe Recent Development
11.2 Clarabridge
11.2.1 Clarabridge Company Detail
11.2.2 Clarabridge Business Overview
11.2.3 Clarabridge Customer Journey Analytics Tools Introduction
11.2.4 Clarabridge Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.2.5 Clarabridge Recent Development
11.3 Genesys
11.3.1 Genesys Company Detail
11.3.2 Genesys Business Overview
11.3.3 Genesys Customer Journey Analytics Tools Introduction
11.3.4 Genesys Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.3.5 Genesys Recent Development
11.4 Woopra
11.4.1 Woopra Company Detail
11.4.2 Woopra Business Overview
11.4.3 Woopra Customer Journey Analytics Tools Introduction
11.4.4 Woopra Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.4.5 Woopra Recent Development
11.5 Totango
11.5.1 Totango Company Detail
11.5.2 Totango Business Overview
11.5.3 Totango Customer Journey Analytics Tools Introduction
11.5.4 Totango Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.5.5 Totango Recent Development
11.6 UXPressia
11.6.1 UXPressia Company Detail
11.6.2 UXPressia Business Overview
11.6.3 UXPressia Customer Journey Analytics Tools Introduction
11.6.4 UXPressia Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.6.5 UXPressia Recent Development
11.7 NICE
11.7.1 NICE Company Detail
11.7.2 NICE Business Overview
11.7.3 NICE Customer Journey Analytics Tools Introduction
11.7.4 NICE Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.7.5 NICE Recent Development
11.8 InMoment
11.8.1 InMoment Company Detail
11.8.2 InMoment Business Overview
11.8.3 InMoment Customer Journey Analytics Tools Introduction
11.8.4 InMoment Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.8.5 InMoment Recent Development
11.9 Apteco
11.9.1 Apteco Company Detail
11.9.2 Apteco Business Overview
11.9.3 Apteco Customer Journey Analytics Tools Introduction
11.9.4 Apteco Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.9.5 Apteco Recent Development
11.10 SAS
11.10.1 SAS Company Detail
11.10.2 SAS Business Overview
11.10.3 SAS Customer Journey Analytics Tools Introduction
11.10.4 SAS Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.10.5 SAS Recent Development
11.11 Alteryx
11.11.1 Alteryx Company Detail
11.11.2 Alteryx Business Overview
11.11.3 Alteryx Customer Journey Analytics Tools Introduction
11.11.4 Alteryx Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.11.5 Alteryx Recent Development
11.12 CSG
11.12.1 CSG Company Detail
11.12.2 CSG Business Overview
11.12.3 CSG Customer Journey Analytics Tools Introduction
11.12.4 CSG Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.12.5 CSG Recent Development
11.13 Thunderhead
11.13.1 Thunderhead Company Detail
11.13.2 Thunderhead Business Overview
11.13.3 Thunderhead Customer Journey Analytics Tools Introduction
11.13.4 Thunderhead Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.13.5 Thunderhead Recent Development
11.14 NGDATA
11.14.1 NGDATA Company Detail
11.14.2 NGDATA Business Overview
11.14.3 NGDATA Customer Journey Analytics Tools Introduction
11.14.4 NGDATA Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.14.5 NGDATA Recent Development
11.15 Glassbox
11.15.1 Glassbox Company Detail
11.15.2 Glassbox Business Overview
11.15.3 Glassbox Customer Journey Analytics Tools Introduction
11.15.4 Glassbox Revenue in Customer Journey Analytics Tools Business (2018-2023)
11.15.5 Glassbox Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Adobe
Clarabridge
Genesys
Woopra
Totango
UXPressia
NICE
InMoment
Apteco
SAS
Alteryx
CSG
Thunderhead
NGDATA
Glassbox
Ěý
Ěý
*If Applicable.
