
Market Analysis and Insights: Global Digital Marketing Analytics Market
The global Digital Marketing Analytics market is projected to grow from US$ million in 2024 to US$ million by 2030, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.
The US & Canada market for Digital Marketing Analytics is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The China market for Digital Marketing Analytics is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The Europe market for Digital Marketing Analytics is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The global key companies of Digital Marketing Analytics include Google, Adobe, Oracle, Datorama, SAP, SAS, AT Internet, IBM and Optimove, etc. In 2023, the global top five players had a share approximately % in terms of revenue.
Digital Marketing Analytics is widely used in various fields, such as SME (Small and Medium Enterprises) and Large Enterprise, etc. SME (Small and Medium Enterprises) provides greatest supports to the Digital Marketing Analytics industry development. In 2023, global % revenue of Digital Marketing Analytics went into SME (Small and Medium Enterprises) filed and the proportion will reach to % in 2030.
Report Covers:
This report presents an overview of global market for Digital Marketing Analytics market size. Analyses of the global market trends, with historic market revenue data for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.
This report researches the key producers of Digital Marketing Analytics, also provides the revenue of main regions and countries. Highlights of the upcoming market potential for Digital Marketing Analytics, and key regions/countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Digital Marketing Analytics revenue, market share and industry ranking of main companies, data from 2019 to 2024. Identification of the major stakeholders in the global Digital Marketing Analytics market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2019 to 2030. Evaluation and forecast the market size for Digital Marketing Analytics revenue, projected growth trends, production technology, application and end-user industry.
Market Segmentation
By Company
Google
Adobe
Oracle
Datorama
SAP
SAS
AT Internet
IBM
Optimove
Thunderhead
AgilOne
ClickFox
Tinyclues
FICO
Pitney Bowes
Origami Logic
Segment by Type
Social Platform
Mobile Video
E-commerce Platform
Mobile Search
Others
Segment by Application
SME (Small and Medium Enterprises)
Large Enterprise
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
China
Asia (excluding China)
Japan
South Korea
China Taiwan
Southeast Asia
India
Latin America, Middle East & Africa
Brazil
Mexico
Turkey
Israel
GCC Countries
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Revenue of Digital Marketing Analytics in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. This section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Digital Marketing Analytics companies’ competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: North America (US & Canada) by Type, by Application and by country, revenue for each segment.
Chapter 7: Europe by Type, by Application and by country, revenue for each segment.
Chapter 8: China by Type, and by Application, revenue for each segment.
Chapter 9: Asia (excluding China) by Type, by Application and by region, revenue for each segment.
Chapter 10: Middle East, Africa, and Latin America by Type, by Application and by country, revenue for each segment.
Chapter 11: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Digital Marketing Analytics revenue, gross margin, and recent development, etc.
Chapter 12: Analyst's Viewpoints/Conclusions
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Digital Marketing Analytics Market Size Growth Rate by Type, 2019 VS 2023 VS 2030
1.2.2 Social Platform
1.2.3 Mobile Video
1.2.4 E-commerce Platform
1.2.5 Mobile Search
1.2.6 Others
1.3 Market by Application
1.3.1 Global Digital Marketing Analytics Market Size Growth Rate by Application, 2019 VS 2023 VS 2030
1.3.2 SME (Small and Medium Enterprises)
1.3.3 Large Enterprise
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Digital Marketing Analytics Market Perspective (2019-2030)
2.2 Global Digital Marketing Analytics Growth Trends by Region
2.2.1 Digital Marketing Analytics Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Digital Marketing Analytics Historic Market Size by Region (2019-2024)
2.2.3 Digital Marketing Analytics Forecasted Market Size by Region (2025-2030)
2.3 Digital Marketing Analytics Market Dynamics
2.3.1 Digital Marketing Analytics Industry Trends
2.3.2 Digital Marketing Analytics Market Drivers
2.3.3 Digital Marketing Analytics Market Challenges
2.3.4 Digital Marketing Analytics Market Restraints
3 Competition Landscape by Key Players
3.1 Global Revenue Digital Marketing Analytics by Players
3.1.1 Global Digital Marketing Analytics Revenue by Players (2019-2024)
3.1.2 Global Digital Marketing Analytics Revenue Market Share by Players (2019-2024)
3.2 Global Digital Marketing Analytics Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players of Digital Marketing Analytics, Ranking by Revenue, 2022 VS 2023 VS 2024
3.4 Global Digital Marketing Analytics Market Concentration Ratio
3.4.1 Global Digital Marketing Analytics Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Digital Marketing Analytics Revenue in 2023
3.5 Global Key Players of Digital Marketing Analytics Head office and Area Served
3.6 Global Key Players of Digital Marketing Analytics, Product and Application
3.7 Global Key Players of Digital Marketing Analytics, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Digital Marketing Analytics Breakdown Data by Type
4.1 Global Digital Marketing Analytics Historic Market Size by Type (2019-2024)
4.2 Global Digital Marketing Analytics Forecasted Market Size by Type (2025-2030)
5 Digital Marketing Analytics Breakdown Data by Application
5.1 Global Digital Marketing Analytics Historic Market Size by Application (2019-2024)
5.2 Global Digital Marketing Analytics Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Digital Marketing Analytics Market Size (2019-2030)
6.2 North America Digital Marketing Analytics Market Size by Type
6.2.1 North America Digital Marketing Analytics Market Size by Type (2019-2024)
6.2.2 North America Digital Marketing Analytics Market Size by Type (2025-2030)
6.2.3 North America Digital Marketing Analytics Market Share by Type (2019-2030)
6.3 North America Digital Marketing Analytics Market Size by Application
6.3.1 North America Digital Marketing Analytics Market Size by Application (2019-2024)
6.3.2 North America Digital Marketing Analytics Market Size by Application (2025-2030)
6.3.3 North America Digital Marketing Analytics Market Share by Application (2019-2030)
6.4 North America Digital Marketing Analytics Market Size by Country
6.4.1 North America Digital Marketing Analytics Market Size by Country: 2019 VS 2023 VS 2030
6.4.2 North America Digital Marketing Analytics Market Size by Country (2019-2024)
6.4.3 North America Digital Marketing Analytics Market Size by Country (2025-2030)
6.4.4 U.S.
6.4.5 Canada
7 Europe
7.1 Europe Digital Marketing Analytics Market Size (2019-2030)
7.2 Europe Digital Marketing Analytics Market Size by Type
7.2.1 Europe Digital Marketing Analytics Market Size by Type (2019-2024)
7.2.2 Europe Digital Marketing Analytics Market Size by Type (2025-2030)
7.2.3 Europe Digital Marketing Analytics Market Share by Type (2019-2030)
7.3 Europe Digital Marketing Analytics Market Size by Application
7.3.1 Europe Digital Marketing Analytics Market Size by Application (2019-2024)
7.3.2 Europe Digital Marketing Analytics Market Size by Application (2025-2030)
7.3.3 Europe Digital Marketing Analytics Market Share by Application (2019-2030)
7.4 Europe Digital Marketing Analytics Market Size by Country
7.4.1 Europe Digital Marketing Analytics Market Size by Country: 2019 VS 2023 VS 2030
7.4.2 Europe Digital Marketing Analytics Market Size by Country (2019-2024)
7.4.3 Europe Digital Marketing Analytics Market Size by Country (2025-2030)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 China
8.1 China Digital Marketing Analytics Market Size (2019-2030)
8.2 China Digital Marketing Analytics Market Size by Type
8.2.1 China Digital Marketing Analytics Market Size by Type (2019-2024)
8.2.2 China Digital Marketing Analytics Market Size by Type (2025-2030)
8.2.3 China Digital Marketing Analytics Market Share by Type (2019-2030)
8.3 China Digital Marketing Analytics Market Size by Application
8.3.1 China Digital Marketing Analytics Market Size by Application (2019-2024)
8.3.2 China Digital Marketing Analytics Market Size by Application (2025-2030)
8.3.3 China Digital Marketing Analytics Market Share by Application (2019-2030)
9 Asia (excluding China)
9.1 Asia Digital Marketing Analytics Market Size (2019-2030)
9.2 Asia Digital Marketing Analytics Market Size by Type
9.2.1 Asia Digital Marketing Analytics Market Size by Type (2019-2024)
9.2.2 Asia Digital Marketing Analytics Market Size by Type (2025-2030)
9.2.3 Asia Digital Marketing Analytics Market Share by Type (2019-2030)
9.3 Asia Digital Marketing Analytics Market Size by Application
9.3.1 Asia Digital Marketing Analytics Market Size by Application (2019-2024)
9.3.2 Asia Digital Marketing Analytics Market Size by Application (2025-2030)
9.3.3 Asia Digital Marketing Analytics Market Share by Application (2019-2030)
9.4 Asia Digital Marketing Analytics Market Size by Region
9.4.1 Asia Digital Marketing Analytics Market Size by Region: 2019 VS 2023 VS 2030
9.4.2 Asia Digital Marketing Analytics Market Size by Region (2019-2024)
9.4.3 Asia Digital Marketing Analytics Market Size by Region (2025-2030)
9.4.4 Japan
9.4.5 South Korea
9.4.6 China Taiwan
9.4.7 Southeast Asia
9.4.8 India
9.4.9 Australia
10 Middle East, Africa, and Latin America
10.1 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size (2019-2030)
10.2 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Type
10.2.1 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Type (2019-2024)
10.2.2 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Type (2025-2030)
10.2.3 Middle East, Africa, and Latin America Digital Marketing Analytics Market Share by Type (2019-2030)
10.3 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Application
10.3.1 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Application (2019-2024)
10.3.2 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Application (2025-2030)
10.3.3 Middle East, Africa, and Latin America Digital Marketing Analytics Market Share by Application (2019-2030)
10.4 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Country
10.4.1 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Country: 2019 VS 2023 VS 2030
10.4.2 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Country (2019-2024)
10.4.3 Middle East, Africa, and Latin America Digital Marketing Analytics Market Size by Country (2025-2030)
10.4.4 Brazil
10.4.5 Mexico
10.4.6 Turkey
10.4.7 Saudi Arabia
10.4.8 Israel
10.4.9 GCC Countries
11 Key Players Profiles
11.1 Google
11.1.1 Google Company Details
11.1.2 Google Business Overview
11.1.3 Google Digital Marketing Analytics Introduction
11.1.4 Google Revenue in Digital Marketing Analytics Business (2019-2024)
11.1.5 Google Recent Developments
11.2 Adobe
11.2.1 Adobe Company Details
11.2.2 Adobe Business Overview
11.2.3 Adobe Digital Marketing Analytics Introduction
11.2.4 Adobe Revenue in Digital Marketing Analytics Business (2019-2024)
11.2.5 Adobe Recent Developments
11.3 Oracle
11.3.1 Oracle Company Details
11.3.2 Oracle Business Overview
11.3.3 Oracle Digital Marketing Analytics Introduction
11.3.4 Oracle Revenue in Digital Marketing Analytics Business (2019-2024)
11.3.5 Oracle Recent Developments
11.4 Datorama
11.4.1 Datorama Company Details
11.4.2 Datorama Business Overview
11.4.3 Datorama Digital Marketing Analytics Introduction
11.4.4 Datorama Revenue in Digital Marketing Analytics Business (2019-2024)
11.4.5 Datorama Recent Developments
11.5 SAP
11.5.1 SAP Company Details
11.5.2 SAP Business Overview
11.5.3 SAP Digital Marketing Analytics Introduction
11.5.4 SAP Revenue in Digital Marketing Analytics Business (2019-2024)
11.5.5 SAP Recent Developments
11.6 SAS
11.6.1 SAS Company Details
11.6.2 SAS Business Overview
11.6.3 SAS Digital Marketing Analytics Introduction
11.6.4 SAS Revenue in Digital Marketing Analytics Business (2019-2024)
11.6.5 SAS Recent Developments
11.7 AT Internet
11.7.1 AT Internet Company Details
11.7.2 AT Internet Business Overview
11.7.3 AT Internet Digital Marketing Analytics Introduction
11.7.4 AT Internet Revenue in Digital Marketing Analytics Business (2019-2024)
11.7.5 AT Internet Recent Developments
11.8 IBM
11.8.1 IBM Company Details
11.8.2 IBM Business Overview
11.8.3 IBM Digital Marketing Analytics Introduction
11.8.4 IBM Revenue in Digital Marketing Analytics Business (2019-2024)
11.8.5 IBM Recent Developments
11.9 Optimove
11.9.1 Optimove Company Details
11.9.2 Optimove Business Overview
11.9.3 Optimove Digital Marketing Analytics Introduction
11.9.4 Optimove Revenue in Digital Marketing Analytics Business (2019-2024)
11.9.5 Optimove Recent Developments
11.10 Thunderhead
11.10.1 Thunderhead Company Details
11.10.2 Thunderhead Business Overview
11.10.3 Thunderhead Digital Marketing Analytics Introduction
11.10.4 Thunderhead Revenue in Digital Marketing Analytics Business (2019-2024)
11.10.5 Thunderhead Recent Developments
11.11 AgilOne
11.11.1 AgilOne Company Details
11.11.2 AgilOne Business Overview
11.11.3 AgilOne Digital Marketing Analytics Introduction
11.11.4 AgilOne Revenue in Digital Marketing Analytics Business (2019-2024)
11.11.5 AgilOne Recent Developments
11.12 ClickFox
11.12.1 ClickFox Company Details
11.12.2 ClickFox Business Overview
11.12.3 ClickFox Digital Marketing Analytics Introduction
11.12.4 ClickFox Revenue in Digital Marketing Analytics Business (2019-2024)
11.12.5 ClickFox Recent Developments
11.13 Tinyclues
11.13.1 Tinyclues Company Details
11.13.2 Tinyclues Business Overview
11.13.3 Tinyclues Digital Marketing Analytics Introduction
11.13.4 Tinyclues Revenue in Digital Marketing Analytics Business (2019-2024)
11.13.5 Tinyclues Recent Developments
11.14 FICO
11.14.1 FICO Company Details
11.14.2 FICO Business Overview
11.14.3 FICO Digital Marketing Analytics Introduction
11.14.4 FICO Revenue in Digital Marketing Analytics Business (2019-2024)
11.14.5 FICO Recent Developments
11.15 Pitney Bowes
11.15.1 Pitney Bowes Company Details
11.15.2 Pitney Bowes Business Overview
11.15.3 Pitney Bowes Digital Marketing Analytics Introduction
11.15.4 Pitney Bowes Revenue in Digital Marketing Analytics Business (2019-2024)
11.15.5 Pitney Bowes Recent Developments
11.16 Origami Logic
11.16.1 Origami Logic Company Details
11.16.2 Origami Logic Business Overview
11.16.3 Origami Logic Digital Marketing Analytics Introduction
11.16.4 Origami Logic Revenue in Digital Marketing Analytics Business (2019-2024)
11.16.5 Origami Logic Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Google
Adobe
Oracle
Datorama
SAP
SAS
AT Internet
IBM
Optimove
Thunderhead
AgilOne
ClickFox
Tinyclues
FICO
Pitney Bowes
Origami Logic
Ìý
Ìý
*If Applicable.
