

An e-reader, also called an e-book reader or e-book device, is a mobile electronic device that is designed primarily for the purpose of reading digital e-books and periodicals.
The global Electronic Reader market was valued at US$ 247 million in 2023 and is anticipated to reach US$ 319.4 million by 2030, witnessing a CAGR of 3.7% during the forecast period 2024-2030.
China is the largest E-reader market with about 70% market share.
The key players are Amazon, Kobo, Sony, Hanvon, Pocketbook, Ematic, Alurateck etc. Top 3 companies occupied about 88% market share.
This report aims to provide a comprehensive presentation of the global market for Electronic Reader, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Electronic Reader.
Report Scope
The Electronic Reader market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Electronic Reader market comprehensively. Regional market sizes, concerning products by Type, by Age, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Electronic Reader manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Age, and by regions.
Market Segmentation
By Company
Amazon
Sony
Barnes&Noble
PocketBook
Kobo (Rakuten)
Bookeen
Ectaco
Ematic
DistriRead (ICARUS)
Aluratek
Tolino
Hanvon
Onyx
Segment by Type
E-ink
LCD
Segment by Age
13-17 years old
18-24 years old
25-34 years old
35-44 years old
45-54 years old
Above 55 years old
Consumption by Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
China Taiwan
Indonesia
Thailand
Malaysia
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
UAE
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Age, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Electronic Reader manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Electronic Reader in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Age, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
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1 Electronic Reader Market Overview
1.1 Product Overview and Scope of Electronic Reader
1.2 Electronic Reader Segment by Type
1.2.1 Global Electronic Reader Market Value Comparison by Type (2024-2030)
1.2.2 E-ink
1.2.3 LCD
1.3 Electronic Reader Segment by Age
1.3.1 Global Electronic Reader Market Value by Age: (2024-2030)
1.3.2 13-17 years old
1.3.3 18-24 years old
1.3.4 25-34 years old
1.3.5 35-44 years old
1.3.6 45-54 years old
1.3.7 Above 55 years old
1.4 Global Electronic Reader Market Size Estimates and Forecasts
1.4.1 Global Electronic Reader Revenue 2019-2030
1.4.2 Global Electronic Reader Sales 2019-2030
1.4.3 Global Electronic Reader Market Average Price (2019-2030)
1.5 Assumptions and Limitations
2 Electronic Reader Market Competition by Manufacturers
2.1 Global Electronic Reader Sales Market Share by Manufacturers (2019-2024)
2.2 Global Electronic Reader Revenue Market Share by Manufacturers (2019-2024)
2.3 Global Electronic Reader Average Price by Manufacturers (2019-2024)
2.4 Global Electronic Reader Industry Ranking 2022 VS 2023 VS 2024
2.5 Global Key Manufacturers of Electronic Reader, Manufacturing Sites & Headquarters
2.6 Global Key Manufacturers of Electronic Reader, Product Type & Application
2.7 Electronic Reader Market Competitive Situation and Trends
2.7.1 Electronic Reader Market Concentration Rate
2.7.2 The Global Top 5 and Top 10 Largest Electronic Reader Players Market Share by Revenue
2.7.3 Global Electronic Reader Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
2.8 Manufacturers Mergers & Acquisitions, Expansion Plans
3 Electronic Reader Retrospective Market Scenario by Region
3.1 Global Electronic Reader Market Size by Region: 2019 Versus 2023 Versus 2030
3.2 Global Electronic Reader Global Electronic Reader Sales by Region: 2019-2030
3.2.1 Global Electronic Reader Sales by Region: 2019-2024
3.2.2 Global Electronic Reader Sales by Region: 2025-2030
3.3 Global Electronic Reader Global Electronic Reader Revenue by Region: 2019-2030
3.3.1 Global Electronic Reader Revenue by Region: 2019-2024
3.3.2 Global Electronic Reader Revenue by Region: 2025-2030
3.4 North America Electronic Reader Market Facts & Figures by Country
3.4.1 North America Electronic Reader Market Size by Country: 2019 VS 2023 VS 2030
3.4.2 North America Electronic Reader Sales by Country (2019-2030)
3.4.3 North America Electronic Reader Revenue by Country (2019-2030)
3.4.4 U.S.
3.4.5 Canada
3.5 Europe Electronic Reader Market Facts & Figures by Country
3.5.1 Europe Electronic Reader Market Size by Country: 2019 VS 2023 VS 2030
3.5.2 Europe Electronic Reader Sales by Country (2019-2030)
3.5.3 Europe Electronic Reader Revenue by Country (2019-2030)
3.5.4 Germany
3.5.5 France
3.5.6 U.K.
3.5.7 Italy
3.5.8 Russia
3.6 Asia Pacific Electronic Reader Market Facts & Figures by Country
3.6.1 Asia Pacific Electronic Reader Market Size by Country: 2019 VS 2023 VS 2030
3.6.2 Asia Pacific Electronic Reader Sales by Country (2019-2030)
3.6.3 Asia Pacific Electronic Reader Revenue by Country (2019-2030)
3.6.4 China
3.6.5 Japan
3.6.6 South Korea
3.6.7 India
3.6.8 Australia
3.6.9 China Taiwan
3.6.10 Indonesia
3.6.11 Thailand
3.6.12 Malaysia
3.7 Latin America Electronic Reader Market Facts & Figures by Country
3.7.1 Latin America Electronic Reader Market Size by Country: 2019 VS 2023 VS 2030
3.7.2 Latin America Electronic Reader Sales by Country (2019-2030)
3.7.3 Latin America Electronic Reader Revenue by Country (2019-2030)
3.7.4 Mexico
3.7.5 Brazil
3.7.6 Argentina
3.8 Middle East and Africa Electronic Reader Market Facts & Figures by Country
3.8.1 Middle East and Africa Electronic Reader Market Size by Country: 2019 VS 2023 VS 2030
3.8.2 Middle East and Africa Electronic Reader Sales by Country (2019-2030)
3.8.3 Middle East and Africa Electronic Reader Revenue by Country (2019-2030)
3.8.4 Turkey
3.8.5 Saudi Arabia
3.8.6 UAE
4 Segment by Type
4.1 Global Electronic Reader Sales by Type (2019-2030)
4.1.1 Global Electronic Reader Sales by Type (2019-2024)
4.1.2 Global Electronic Reader Sales by Type (2025-2030)
4.1.3 Global Electronic Reader Sales Market Share by Type (2019-2030)
4.2 Global Electronic Reader Revenue by Type (2019-2030)
4.2.1 Global Electronic Reader Revenue by Type (2019-2024)
4.2.2 Global Electronic Reader Revenue by Type (2025-2030)
4.2.3 Global Electronic Reader Revenue Market Share by Type (2019-2030)
4.3 Global Electronic Reader Price by Type (2019-2030)
5 Segment by Age
5.1 Global Electronic Reader Sales by Age (2019-2030)
5.1.1 Global Electronic Reader Sales by Age (2019-2024)
5.1.2 Global Electronic Reader Sales by Age (2025-2030)
5.1.3 Global Electronic Reader Sales Market Share by Age (2019-2030)
5.2 Global Electronic Reader Revenue by Age (2019-2030)
5.2.1 Global Electronic Reader Revenue by Age (2019-2024)
5.2.2 Global Electronic Reader Revenue by Age (2025-2030)
5.2.3 Global Electronic Reader Revenue Market Share by Age (2019-2030)
5.3 Global Electronic Reader Price by Age (2019-2030)
6 Key Companies Profiled
6.1 Amazon
6.1.1 Amazon Corporation Information
6.1.2 Amazon Description and Business Overview
6.1.3 Amazon Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.1.4 Amazon Electronic Reader Product Portfolio
6.1.5 Amazon Recent Developments/Updates
6.2 Sony
6.2.1 Sony Corporation Information
6.2.2 Sony Description and Business Overview
6.2.3 Sony Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.2.4 Sony Electronic Reader Product Portfolio
6.2.5 Sony Recent Developments/Updates
6.3 Barnes&Noble
6.3.1 Barnes&Noble Corporation Information
6.3.2 Barnes&Noble Description and Business Overview
6.3.3 Barnes&Noble Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.3.4 Barnes&Noble Electronic Reader Product Portfolio
6.3.5 Barnes&Noble Recent Developments/Updates
6.4 PocketBook
6.4.1 PocketBook Corporation Information
6.4.2 PocketBook Description and Business Overview
6.4.3 PocketBook Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.4.4 PocketBook Electronic Reader Product Portfolio
6.4.5 PocketBook Recent Developments/Updates
6.5 Kobo (Rakuten)
6.5.1 Kobo (Rakuten) Corporation Information
6.5.2 Kobo (Rakuten) Description and Business Overview
6.5.3 Kobo (Rakuten) Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.5.4 Kobo (Rakuten) Electronic Reader Product Portfolio
6.5.5 Kobo (Rakuten) Recent Developments/Updates
6.6 Bookeen
6.6.1 Bookeen Corporation Information
6.6.2 Bookeen Description and Business Overview
6.6.3 Bookeen Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.6.4 Bookeen Electronic Reader Product Portfolio
6.6.5 Bookeen Recent Developments/Updates
6.7 Ectaco
6.6.1 Ectaco Corporation Information
6.6.2 Ectaco Description and Business Overview
6.6.3 Ectaco Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.4.4 Ectaco Electronic Reader Product Portfolio
6.7.5 Ectaco Recent Developments/Updates
6.8 Ematic
6.8.1 Ematic Corporation Information
6.8.2 Ematic Description and Business Overview
6.8.3 Ematic Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.8.4 Ematic Electronic Reader Product Portfolio
6.8.5 Ematic Recent Developments/Updates
6.9 DistriRead (ICARUS)
6.9.1 DistriRead (ICARUS) Corporation Information
6.9.2 DistriRead (ICARUS) Description and Business Overview
6.9.3 DistriRead (ICARUS) Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.9.4 DistriRead (ICARUS) Electronic Reader Product Portfolio
6.9.5 DistriRead (ICARUS) Recent Developments/Updates
6.10 Aluratek
6.10.1 Aluratek Corporation Information
6.10.2 Aluratek Description and Business Overview
6.10.3 Aluratek Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.10.4 Aluratek Electronic Reader Product Portfolio
6.10.5 Aluratek Recent Developments/Updates
6.11 Tolino
6.11.1 Tolino Corporation Information
6.11.2 Tolino Electronic Reader Description and Business Overview
6.11.3 Tolino Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.11.4 Tolino Electronic Reader Product Portfolio
6.11.5 Tolino Recent Developments/Updates
6.12 Hanvon
6.12.1 Hanvon Corporation Information
6.12.2 Hanvon Electronic Reader Description and Business Overview
6.12.3 Hanvon Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.12.4 Hanvon Electronic Reader Product Portfolio
6.12.5 Hanvon Recent Developments/Updates
6.13 Onyx
6.13.1 Onyx Corporation Information
6.13.2 Onyx Electronic Reader Description and Business Overview
6.13.3 Onyx Electronic Reader Sales, Revenue and Gross Margin (2019-2024)
6.13.4 Onyx Electronic Reader Product Portfolio
6.13.5 Onyx Recent Developments/Updates
7 Industry Chain and Sales Channels Analysis
7.1 Electronic Reader Industry Chain Analysis
7.2 Electronic Reader Key Raw Materials
7.2.1 Key Raw Materials
7.2.2 Raw Materials Key Suppliers
7.3 Electronic Reader Production Mode & Process
7.4 Electronic Reader Sales and Marketing
7.4.1 Electronic Reader Sales Channels
7.4.2 Electronic Reader Distributors
7.5 Electronic Reader Customers
8 Electronic Reader Market Dynamics
8.1 Electronic Reader Industry Trends
8.2 Electronic Reader Market Drivers
8.3 Electronic Reader Market Challenges
8.4 Electronic Reader Market Restraints
9 Research Finding and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.1.1 Research Programs/Design
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 Data Source
10.2.1 Secondary Sources
10.2.2 Primary Sources
10.3 Author List
10.4 Disclaimer
Amazon
Sony
Barnes&Noble
PocketBook
Kobo (Rakuten)
Bookeen
Ectaco
Ematic
DistriRead (ICARUS)
Aluratek
Tolino
Hanvon
Onyx
Ìý
Ìý
*If Applicable.