

The global market for Electronic Shelf Label (ESL) was valued at US$ 1474 million in the year 2024 and is projected to reach a revised size of US$ 3222 million by 2031, growing at a CAGR of 12.0% during the forecast period.
Electronic Shelf Label, also known by the acronym ESL. It is the latest solution for inventory and price management in the retail sector, based on the use of advanced IT technology. ESL replaces conventional paper price tags attached to the shelves of supermarkets and department stores with, for example, LCDs and electronic paper (E-paper) that show information on product price, sales promotions, etc. ESL takes advantage of Zigbee, a low-power wireless communication technology, to keep product prices updated in real time. ESL consists of an e-paper equipped tag and gateway which delivers product information. The central server transmits information of each product to the gateway, which in turn sends such information to thousands of tags at the same time. An electronic shelf label includes a transceiver configured to communicate with a plurality of wireless data tags associated with a plurality of retail products.
The core manufacturers of Electronic Shelf Label (ESL) include BOE (SES-imagotag), Pricer and SoluM. The top three companies account for about 57% of the market. Europe is the world's largest Electronic Shelf Label (ESL) market with a market share of about 50%, followed by Asia Pacific and North America with a market share of 22% and 21%, respectively. In terms of product type, E-Paper Displays is the largest segment with approximately 82% market share. In terms of application, Department Stores/Mass Merchandise is the largest downstream segment, accounting for about 51% of the market.
Report Scope
This report aims to provide a comprehensive presentation of the global market for Electronic Shelf Label (ESL), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Electronic Shelf Label (ESL).
The Electronic Shelf Label (ESL) market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Electronic Shelf Label (ESL) market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Electronic Shelf Label (ESL) manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
By Company
BOE (SES-imagotag)
Pricer
SoluM
E Ink
Displaydata
Opticon Sensors Europe B.V
DIGI
Hanshow
LG innotek
Panasonic
Segment by Type
Liquid Crystal Display (LCD) Displays
E-Paper Displays
Segment by Application
Department Stores/Mass Merchandise
Grocery/Supermarket
Drug Stores
Specialty Stores
Others
Consumption by Region
North America
U.S.
Canada
Asia-Pacific
China
Japan
South Korea
India
Australia
Vietnam
Europe
Germany
France
U.K.
Italy
Russia
Latin America
Mexico
Brazil
Argentina
Middle East and Africa
Turkey
Saudi Arabia
U.A.E
Core Chapters
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Electronic Shelf Label (ESL) manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Electronic Shelf Label (ESL) in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report. 
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1 Electronic Shelf Label (ESL) Market Overview
1.1 Product Definition
1.2 Electronic Shelf Label (ESL) by Type
1.2.1 Global Electronic Shelf Label (ESL) Market Value Comparison by Type (2024 VS 2031)
1.2.2 Liquid Crystal Display (LCD) Displays
1.2.3 E-Paper Displays
1.3 Electronic Shelf Label (ESL) by Application
1.3.1 Global Electronic Shelf Label (ESL) Market Value by Application (2024 VS 2031)
1.3.2 Department Stores/Mass Merchandise
1.3.3 Grocery/Supermarket
1.3.4 Drug Stores
1.3.5 Specialty Stores
1.3.6 Others
1.4 Global Electronic Shelf Label (ESL) Market Size Estimates and Forecasts
1.4.1 Global Electronic Shelf Label (ESL) Revenue 2020-2031
1.4.2 Global Electronic Shelf Label (ESL) Sales 2020-2031
1.4.3 Global Electronic Shelf Label (ESL) Market Average Price (2020-2031)
1.5 Assumptions and Limitations
2 Electronic Shelf Label (ESL) Market Competition by Manufacturers
2.1 Global Electronic Shelf Label (ESL) Sales Market Share by Manufacturers (2020-2025)
2.2 Global Electronic Shelf Label (ESL) Revenue Market Share by Manufacturers (2020-2025)
2.3 Global Electronic Shelf Label (ESL) Average Price by Manufacturers (2020-2025)
2.4 Global Key Players of Electronic Shelf Label (ESL), Industry Ranking, 2022 VS 2023 VS 2024
2.5 Global Key Manufacturers of Electronic Shelf Label (ESL), Manufacturing Sites & Headquarters
2.6 Global Key Manufacturers of Electronic Shelf Label (ESL), Product Type & Application
2.7 Global Key Manufacturers of Electronic Shelf Label (ESL), Date of Enter into This Industry
2.8 Global Electronic Shelf Label (ESL) Market Competitive Situation and Trends
2.8.1 Global Electronic Shelf Label (ESL) Market Concentration Rate
2.8.2 The Global 5 and 10 Largest Electronic Shelf Label (ESL) Players Market Share by Revenue
2.8.3 Global Electronic Shelf Label (ESL) Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
2.9 Manufacturers Mergers & Acquisitions, Expansion Plans
3 Global Electronic Shelf Label (ESL) Market Scenario by Region
3.1 Global Electronic Shelf Label (ESL) Market Size by Region: 2020 Versus 2024 Versus 2031
3.2 Global Electronic Shelf Label (ESL) Sales by Region: 2020-2031
3.2.1 Global Electronic Shelf Label (ESL) Sales by Region: 2020-2025
3.2.2 Global Electronic Shelf Label (ESL) Sales by Region: 2026-2031
3.3 Global Electronic Shelf Label (ESL) Revenue by Region: 2020-2031
3.3.1 Global Electronic Shelf Label (ESL) Revenue by Region: 2020-2025
3.3.2 Global Electronic Shelf Label (ESL) Revenue by Region: 2026-2031
3.4 North America Electronic Shelf Label (ESL) Market Facts & Figures by Country
3.4.1 North America Electronic Shelf Label (ESL) Market Size by Country: 2020 VS 2024 VS 2031
3.4.2 North America Electronic Shelf Label (ESL) Sales by Country (2020-2031)
3.4.3 North America Electronic Shelf Label (ESL) Revenue by Country (2020-2031)
3.4.4 U.S.
3.4.5 Canada
3.5 Europe Electronic Shelf Label (ESL) Market Facts & Figures by Country
3.5.1 Europe Electronic Shelf Label (ESL) Market Size by Country: 2020 VS 2024 VS 2031
3.5.2 Europe Electronic Shelf Label (ESL) Sales by Country (2020-2031)
3.5.3 Europe Electronic Shelf Label (ESL) Revenue by Country (2020-2031)
3.5.4 Germany
3.5.5 France
3.5.6 U.K.
3.5.7 Italy
3.5.8 Russia
3.6 Asia Pacific Electronic Shelf Label (ESL) Market Facts & Figures by Region
3.6.1 Asia Pacific Electronic Shelf Label (ESL) Market Size by Region: 2020 VS 2024 VS 2031
3.6.2 Asia Pacific Electronic Shelf Label (ESL) Sales by Region (2020-2031)
3.6.3 Asia Pacific Electronic Shelf Label (ESL) Revenue by Region (2020-2031)
3.6.4 China
3.6.5 Japan
3.6.6 South Korea
3.6.7 India
3.6.8 Australia
3.6.9 Vietnam
3.7 Latin America Electronic Shelf Label (ESL) Market Facts & Figures by Country
3.7.1 Latin America Electronic Shelf Label (ESL) Market Size by Country: 2020 VS 2024 VS 2031
3.7.2 Latin America Electronic Shelf Label (ESL) Sales by Country (2020-2031)
3.7.3 Latin America Electronic Shelf Label (ESL) Revenue by Country (2020-2031)
3.7.4 Mexico
3.7.5 Brazil
3.7.6 Argentina
3.8 Middle East and Africa Electronic Shelf Label (ESL) Market Facts & Figures by Country
3.8.1 Middle East and Africa Electronic Shelf Label (ESL) Market Size by Country: 2020 VS 2024 VS 2031
3.8.2 Middle East and Africa Electronic Shelf Label (ESL) Sales by Country (2020-2031)
3.8.3 Middle East and Africa Electronic Shelf Label (ESL) Revenue by Country (2020-2031)
3.8.4 Turkey
3.8.5 Saudi Arabia
3.8.6 U.A.E
4 Segment by Type
4.1 Global Electronic Shelf Label (ESL) Sales by Type (2020-2031)
4.1.1 Global Electronic Shelf Label (ESL) Sales by Type (2020-2025)
4.1.2 Global Electronic Shelf Label (ESL) Sales by Type (2026-2031)
4.1.3 Global Electronic Shelf Label (ESL) Sales Market Share by Type (2020-2031)
4.2 Global Electronic Shelf Label (ESL) Revenue by Type (2020-2031)
4.2.1 Global Electronic Shelf Label (ESL) Revenue by Type (2020-2025)
4.2.2 Global Electronic Shelf Label (ESL) Revenue by Type (2026-2031)
4.2.3 Global Electronic Shelf Label (ESL) Revenue Market Share by Type (2020-2031)
4.3 Global Electronic Shelf Label (ESL) Price by Type (2020-2031)
5 Segment by Application
5.1 Global Electronic Shelf Label (ESL) Sales by Application (2020-2031)
5.1.1 Global Electronic Shelf Label (ESL) Sales by Application (2020-2025)
5.1.2 Global Electronic Shelf Label (ESL) Sales by Application (2026-2031)
5.1.3 Global Electronic Shelf Label (ESL) Sales Market Share by Application (2020-2031)
5.2 Global Electronic Shelf Label (ESL) Revenue by Application (2020-2031)
5.2.1 Global Electronic Shelf Label (ESL) Revenue by Application (2020-2025)
5.2.2 Global Electronic Shelf Label (ESL) Revenue by Application (2026-2031)
5.2.3 Global Electronic Shelf Label (ESL) Revenue Market Share by Application (2020-2031)
5.3 Global Electronic Shelf Label (ESL) Price by Application (2020-2031)
6 Key Companies Profiled
6.1 BOE (SES-imagotag)
6.1.1 BOE (SES-imagotag) Company Information
6.1.2 BOE (SES-imagotag) Description and Business Overview
6.1.3 BOE (SES-imagotag) Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.1.4 BOE (SES-imagotag) Electronic Shelf Label (ESL) Product Portfolio
6.1.5 BOE (SES-imagotag) Recent Developments/Updates
6.2 Pricer
6.2.1 Pricer Company Information
6.2.2 Pricer Description and Business Overview
6.2.3 Pricer Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.2.4 Pricer Electronic Shelf Label (ESL) Product Portfolio
6.2.5 Pricer Recent Developments/Updates
6.3 SoluM
6.3.1 SoluM Company Information
6.3.2 SoluM Description and Business Overview
6.3.3 SoluM Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.3.4 SoluM Electronic Shelf Label (ESL) Product Portfolio
6.3.5 SoluM Recent Developments/Updates
6.4 E Ink
6.4.1 E Ink Company Information
6.4.2 E Ink Description and Business Overview
6.4.3 E Ink Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.4.4 E Ink Electronic Shelf Label (ESL) Product Portfolio
6.4.5 E Ink Recent Developments/Updates
6.5 Displaydata
6.5.1 Displaydata Company Information
6.5.2 Displaydata Description and Business Overview
6.5.3 Displaydata Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.5.4 Displaydata Electronic Shelf Label (ESL) Product Portfolio
6.5.5 Displaydata Recent Developments/Updates
6.6 Opticon Sensors Europe B.V
6.6.1 Opticon Sensors Europe B.V Company Information
6.6.2 Opticon Sensors Europe B.V Description and Business Overview
6.6.3 Opticon Sensors Europe B.V Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.6.4 Opticon Sensors Europe B.V Electronic Shelf Label (ESL) Product Portfolio
6.6.5 Opticon Sensors Europe B.V Recent Developments/Updates
6.7 DIGI
6.7.1 DIGI Company Information
6.7.2 DIGI Description and Business Overview
6.7.3 DIGI Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.7.4 DIGI Electronic Shelf Label (ESL) Product Portfolio
6.7.5 DIGI Recent Developments/Updates
6.8 Hanshow
6.8.1 Hanshow Company Information
6.8.2 Hanshow Description and Business Overview
6.8.3 Hanshow Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.8.4 Hanshow Electronic Shelf Label (ESL) Product Portfolio
6.8.5 Hanshow Recent Developments/Updates
6.9 LG innotek
6.9.1 LG innotek Company Information
6.9.2 LG innotek Description and Business Overview
6.9.3 LG innotek Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.9.4 LG innotek Electronic Shelf Label (ESL) Product Portfolio
6.9.5 LG innotek Recent Developments/Updates
6.10 Panasonic
6.10.1 Panasonic Company Information
6.10.2 Panasonic Description and Business Overview
6.10.3 Panasonic Electronic Shelf Label (ESL) Sales, Revenue and Gross Margin (2020-2025)
6.10.4 Panasonic Electronic Shelf Label (ESL) Product Portfolio
6.10.5 Panasonic Recent Developments/Updates
7 Industry Chain and Sales Channels Analysis
7.1 Electronic Shelf Label (ESL) Industry Chain Analysis
7.2 Electronic Shelf Label (ESL) Raw Material Supply Analysis
7.2.1 Key Raw Materials
7.2.2 Raw Materials Key Suppliers
7.3 Electronic Shelf Label (ESL) Production Mode & Process Analysis
7.4 Electronic Shelf Label (ESL) Sales and Marketing
7.4.1 Electronic Shelf Label (ESL) Sales Channels
7.4.2 Electronic Shelf Label (ESL) Distributors
7.5 Electronic Shelf Label (ESL) Customer Analysis
8 Electronic Shelf Label (ESL) Market Dynamics
8.1 Electronic Shelf Label (ESL) Industry Trends
8.2 Electronic Shelf Label (ESL) Market Drivers
8.3 Electronic Shelf Label (ESL) Market Challenges
8.4 Electronic Shelf Label (ESL) Market Restraints
9 Research Findings and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.1.1 Research Programs/Design
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 Data Source
10.2.1 Secondary Sources
10.2.2 Primary Sources
10.3 Author List
10.4 Disclaimer
BOE (SES-imagotag)
Pricer
SoluM
E Ink
Displaydata
Opticon Sensors Europe B.V
DIGI
Hanshow
LG innotek
Panasonic
Ìý
Ìý
*If Applicable.