

The global Functional Foods and Beverages market size was US$ million in 2024 and is forecast to a readjusted size of US$ million by 2031 with a CAGR of %during the forecast period 2025-2031.
Functional Foods and Beverages is a kind of foods or beverages that have a potentially positive effect on health beyond basic nutrition or energy for specific occasions. They can promote optimal health and help reduce the risk of disease. There are many natural and processed food may have special functions, in this report, we only study processed foods.
In the American market, Major manufacturers include General Mills, Nestle, NBty, Granbia PLC, Monster Beverage Corp, GNC Holdings, Red Bull, Kellogg, Amway, Herbalife, PepsiCo, Coca-Cola, PharmaVite, Arizona Beverages, Lifeway Kefir and Rockstar Energy Drink.
The global Functional Foods and Beverages market is strategically segmented by company, region (country), by Type, and by Application. This report empowers stakeholders to capitalize on emerging opportunities, optimize product strategies, and outperform competitors through data-driven insights on revenue and forecasts across regions, by Type, and by Application for 2020-2031.
Market Segmentation
By Company:
General Mills
Nestle
NBTY
Glanbia plc
Monster Beverage Corp
GNC Holdings
Red Bull
Kellogg
Amway
Herbalife
PepsiCo
Coca-Cola
Pharmavite
Arizona Beverages
Lifeway Kefir
Rockstar Energy Drink
By Type: (Dominant Segment vs High-Margin Innovation)
Fortified Food
Functional Beverages
Dietary Supplements
By Application: (Core Demand Driver vs Emerging Opportunity)
Energy/Sport Nutritional
Immune Support and Supplement
Digestive Health
Healthy Food or Snacking
By Region
Macro-Regional Analysis: Market Size & Growth Forecasts
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Micro-Local Market Deep Dive: Strategic Insights
- Competitive Landscape: Player dominance vs. disruptors (e.g., General Mills in Europe)
- Emerging Product Trends: Fortified Food adoption vs. Functional Beverages premiumization
- Demand-Side Dynamics: Energy/Sport Nutritional growth in China vs. Immune Support and Supplement potential in North America
- Localized Consumer Needs: Regulatory hurdles in EU vs. price sensitivity in India
Focus Markets:
North America
Europe
China
Japan
Chapter Outline
Chapter 1: Report scope, executive summary, and market evolution scenarios (short/mid/long term).
Chapter 2: Quantitative analysis of Functional Foods and Beverages market size and growth potential at global, regional, and country levels.
Chapter 3: Competitive benchmarking of manufacturers (revenue, market share, M&A, R&D focus).
Chapter 4: Type-based segmentation analysis – Uncovering blue ocean markets (e.g., Functional Beverages in China).
Chapter 5: Application-based segmentation analysis – High-growth downstream opportunities (e.g., Immune Support and Supplement in India).
Chapter 6: Regional revenue breakdown by company, type, application and customer.
Chapter 7: Key manufacturer profiles – Financials, product portfolios, and strategic developments.
Chapter 8: Market dynamics – Drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 9: Actionable conclusions and strategic recommendations.
Why This Report?
Unlike generic global market reports, this study combines macro-level industry trends with hyper-local operational intelligence, empowering data-driven decisions across the Functional Foods and Beverages value chain, addressing:
- Market entry risks/opportunities by region
- Product mix optimization based on local practices
- Competitor tactics in fragmented vs. consolidated markets
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market by Type
1.2.1 Global Market Size Growth by Type: 2020 VS 2024 VS 2031
1.2.2 Fortified Food
1.2.3 Functional Beverages
1.2.4 Dietary Supplements
1.3 Market by Application
1.3.1 Global Market Share by Application: 2020 VS 2024 VS 2031
1.3.2 Energy/Sport Nutritional
1.3.3 Immune Support and Supplement
1.3.4 Digestive Health
1.3.5 Healthy Food or Snacking
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Functional Foods and Beverages Market Perspective (2020-2031)
2.2 Global Market Size by Region: 2020 VS 2024 VS 2031
2.3 Global Functional Foods and Beverages Revenue Market Share by Region (2020-2025)
2.4 Global Functional Foods and Beverages Revenue Forecast by Region (2026-2031)
2.5 Major Region and Emerging Market Analysis
2.5.1 North America Functional Foods and Beverages Market Size and Prospective (2020-2031)
2.5.2 Europe Functional Foods and Beverages Market Size and Prospective (2020-2031)
2.5.3 China Functional Foods and Beverages Market Size and Prospective (2020-2031)
2.5.4 Japan Functional Foods and Beverages Market Size and Prospective (2020-2031)
3 Breakdown Data by Type
3.1 Global Functional Foods and Beverages Historic Market Size by Type (2020-2025)
3.2 Global Functional Foods and Beverages Forecasted Market Size by Type (2026-2031)
3.3 Different Types Functional Foods and Beverages Representative Players
4 Breakdown Data by Application
4.1 Global Functional Foods and Beverages Historic Market Size by Application (2020-2025)
4.2 Global Functional Foods and Beverages Forecasted Market Size by Application (2026-2031)
4.3 New Sources of Growth in Functional Foods and Beverages Application
5 Competition Landscape by Players
5.1 Global Top Players by Revenue
5.1.1 Global Top Functional Foods and Beverages Players by Revenue (2020-2025)
5.1.2 Global Functional Foods and Beverages Revenue Market Share by Players (2020-2025)
5.2 Global Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
5.3 Players Covered: Ranking by Functional Foods and Beverages Revenue
5.4 Global Functional Foods and Beverages Market Concentration Analysis
5.4.1 Global Functional Foods and Beverages Market Concentration Ratio (CR5 and HHI)
5.4.2 Global Top 10 and Top 5 Companies by Functional Foods and Beverages Revenue in 2024
5.5 Global Key Players of Functional Foods and Beverages Head office and Area Served
5.6 Global Key Players of Functional Foods and Beverages, Product and Application
5.7 Global Key Players of Functional Foods and Beverages, Date of Enter into This Industry
5.8 Mergers & Acquisitions, Expansion Plans
6 Region Analysis
6.1 North America Market: Players, Segments and Downstream
6.1.1 North America Functional Foods and Beverages Revenue by Company (2020-2025)
6.1.2 North America Market Size by Type
6.1.2.1 North America Functional Foods and Beverages Market Size by Type (2020-2025)
6.1.2.2 North America Functional Foods and Beverages Market Share by Type (2020-2025)
6.1.3 North America Market Size by Application
6.1.3.1 North America Functional Foods and Beverages Market Size by Application (2020-2025)
6.1.3.2 North America Functional Foods and Beverages Market Share by Application (2020-2025)
6.1.4 North America Market Trend and Opportunities
6.2 Europe Market: Players, Segments and Downstream
6.2.1 Europe Functional Foods and Beverages Revenue by Company (2020-2025)
6.2.2 Europe Market Size by Type
6.2.2.1 Europe Functional Foods and Beverages Market Size by Type (2020-2025)
6.2.2.2 Europe Functional Foods and Beverages Market Share by Type (2020-2025)
6.2.3 Europe Market Size by Application
6.2.3.1 Europe Functional Foods and Beverages Market Size by Application (2020-2025)
6.2.3.2 Europe Functional Foods and Beverages Market Share by Application (2020-2025)
6.2.4 Europe Market Trend and Opportunities
6.3 China Market: Players, Segments and Downstream
6.3.1 China Functional Foods and Beverages Revenue by Company (2020-2025)
6.3.2 China Market Size by Type
6.3.2.1 China Functional Foods and Beverages Market Size by Type (2020-2025)
6.3.2.2 China Functional Foods and Beverages Market Share by Type (2020-2025)
6.3.3 China Market Size by Application
6.3.3.1 China Functional Foods and Beverages Market Size by Application (2020-2025)
6.3.3.2 China Functional Foods and Beverages Market Share by Application (2020-2025)
6.3.4 China Market Trend and Opportunities
6.4 Japan Market: Players, Segments and Downstream
6.4.1 Japan Functional Foods and Beverages Revenue by Company (2020-2025)
6.4.2 Japan Market Size by Type
6.4.2.1 Japan Functional Foods and Beverages Market Size by Type (2020-2025)
6.4.2.2 Japan Functional Foods and Beverages Market Share by Type (2020-2025)
6.4.3 Japan Market Size by Application
6.4.3.1 Japan Functional Foods and Beverages Market Size by Application (2020-2025)
6.4.3.2 Japan Functional Foods and Beverages Market Share by Application (2020-2025)
6.4.4 Japan Market Trend and Opportunities
7 Key Players Profiles
7.1 General Mills
7.1.1 General Mills Company Details
7.1.2 General Mills Business Overview
7.1.3 General Mills Functional Foods and Beverages Introduction
7.1.4 General Mills Revenue in Functional Foods and Beverages Business (2020-2025)
7.1.5 General Mills Recent Development
7.2 Nestle
7.2.1 Nestle Company Details
7.2.2 Nestle Business Overview
7.2.3 Nestle Functional Foods and Beverages Introduction
7.2.4 Nestle Revenue in Functional Foods and Beverages Business (2020-2025)
7.2.5 Nestle Recent Development
7.3 NBTY
7.3.1 NBTY Company Details
7.3.2 NBTY Business Overview
7.3.3 NBTY Functional Foods and Beverages Introduction
7.3.4 NBTY Revenue in Functional Foods and Beverages Business (2020-2025)
7.3.5 NBTY Recent Development
7.4 Glanbia plc
7.4.1 Glanbia plc Company Details
7.4.2 Glanbia plc Business Overview
7.4.3 Glanbia plc Functional Foods and Beverages Introduction
7.4.4 Glanbia plc Revenue in Functional Foods and Beverages Business (2020-2025)
7.4.5 Glanbia plc Recent Development
7.5 Monster Beverage Corp
7.5.1 Monster Beverage Corp Company Details
7.5.2 Monster Beverage Corp Business Overview
7.5.3 Monster Beverage Corp Functional Foods and Beverages Introduction
7.5.4 Monster Beverage Corp Revenue in Functional Foods and Beverages Business (2020-2025)
7.5.5 Monster Beverage Corp Recent Development
7.6 GNC Holdings
7.6.1 GNC Holdings Company Details
7.6.2 GNC Holdings Business Overview
7.6.3 GNC Holdings Functional Foods and Beverages Introduction
7.6.4 GNC Holdings Revenue in Functional Foods and Beverages Business (2020-2025)
7.6.5 GNC Holdings Recent Development
7.7 Red Bull
7.7.1 Red Bull Company Details
7.7.2 Red Bull Business Overview
7.7.3 Red Bull Functional Foods and Beverages Introduction
7.7.4 Red Bull Revenue in Functional Foods and Beverages Business (2020-2025)
7.7.5 Red Bull Recent Development
7.8 Kellogg
7.8.1 Kellogg Company Details
7.8.2 Kellogg Business Overview
7.8.3 Kellogg Functional Foods and Beverages Introduction
7.8.4 Kellogg Revenue in Functional Foods and Beverages Business (2020-2025)
7.8.5 Kellogg Recent Development
7.9 Amway
7.9.1 Amway Company Details
7.9.2 Amway Business Overview
7.9.3 Amway Functional Foods and Beverages Introduction
7.9.4 Amway Revenue in Functional Foods and Beverages Business (2020-2025)
7.9.5 Amway Recent Development
7.10 Herbalife
7.10.1 Herbalife Company Details
7.10.2 Herbalife Business Overview
7.10.3 Herbalife Functional Foods and Beverages Introduction
7.10.4 Herbalife Revenue in Functional Foods and Beverages Business (2020-2025)
7.10.5 Herbalife Recent Development
7.11 PepsiCo
7.11.1 PepsiCo Company Details
7.11.2 PepsiCo Business Overview
7.11.3 PepsiCo Functional Foods and Beverages Introduction
7.11.4 PepsiCo Revenue in Functional Foods and Beverages Business (2020-2025)
7.11.5 PepsiCo Recent Development
7.12 Coca-Cola
7.12.1 Coca-Cola Company Details
7.12.2 Coca-Cola Business Overview
7.12.3 Coca-Cola Functional Foods and Beverages Introduction
7.12.4 Coca-Cola Revenue in Functional Foods and Beverages Business (2020-2025)
7.12.5 Coca-Cola Recent Development
7.13 Pharmavite
7.13.1 Pharmavite Company Details
7.13.2 Pharmavite Business Overview
7.13.3 Pharmavite Functional Foods and Beverages Introduction
7.13.4 Pharmavite Revenue in Functional Foods and Beverages Business (2020-2025)
7.13.5 Pharmavite Recent Development
7.14 Arizona Beverages
7.14.1 Arizona Beverages Company Details
7.14.2 Arizona Beverages Business Overview
7.14.3 Arizona Beverages Functional Foods and Beverages Introduction
7.14.4 Arizona Beverages Revenue in Functional Foods and Beverages Business (2020-2025)
7.14.5 Arizona Beverages Recent Development
7.15 Lifeway Kefir
7.15.1 Lifeway Kefir Company Details
7.15.2 Lifeway Kefir Business Overview
7.15.3 Lifeway Kefir Functional Foods and Beverages Introduction
7.15.4 Lifeway Kefir Revenue in Functional Foods and Beverages Business (2020-2025)
7.15.5 Lifeway Kefir Recent Development
7.16 Rockstar Energy Drink
7.16.1 Rockstar Energy Drink Company Details
7.16.2 Rockstar Energy Drink Business Overview
7.16.3 Rockstar Energy Drink Functional Foods and Beverages Introduction
7.16.4 Rockstar Energy Drink Revenue in Functional Foods and Beverages Business (2020-2025)
7.16.5 Rockstar Energy Drink Recent Development
8 Functional Foods and Beverages Market Dynamics
8.1 Functional Foods and Beverages Industry Trends
8.2 Functional Foods and Beverages Market Drivers
8.3 Functional Foods and Beverages Market Challenges
8.4 Functional Foods and Beverages Market Restraints
9 Research Findings and Conclusion
10 Appendix
10.1 Research Methodology
10.1.1 Methodology/Research Approach
10.1.1.1 Research Programs/Design
10.1.1.2 Market Size Estimation
10.1.1.3 Market Breakdown and Data Triangulation
10.1.2 Data Source
10.1.2.1 Secondary Sources
10.1.2.2 Primary Sources
10.2 Author Details
10.3 Disclaimer
General Mills
Nestle
NBTY
Glanbia plc
Monster Beverage Corp
GNC Holdings
Red Bull
Kellogg
Amway
Herbalife
PepsiCo
Coca-Cola
Pharmavite
Arizona Beverages
Lifeway Kefir
Rockstar Energy Drink
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*If Applicable.