
Mobile Ad Server is a web-based self-serving software solution for advertisers to manage their mobile ads.
The global Mobile Ad Server market is projected to reach US$ 904.4 million in 2029, increasing from US$ 650 million in 2022, with the CAGR of 5.1% during the period of 2023 to 2029. Influencing issues, such as economy environments, COVID-19 and Russia-Ukraine War, have led to great market fluctuations in the past few years and are considered comprehensively in the whole Mobile Ad Server 91ÖÆÆ¬³§.
Key companies engaged in the Mobile Ad Server industry include Appnexus, Facebook Audience Network, Google Ad Manager, Admob by Google, Oath Ad Server, AdColony, Mintegral, TubeMogul and Unity Ads, etc. Among those companies, the top 3 players guaranteed % supply worldwide in 2022.
When refers to consumption region, % value of Mobile Ad Server were sold to North America, Europe and Asia Pacific in 2022. Moreover, China, plays a key role in the whole Mobile Ad Server market and estimated to attract more attentions from industry insiders and investors.
Report Scope
This report, based on historical analysis (2018-2022) and forecast calculation (2023-2029), aims to help readers to get a comprehensive understanding of global Mobile Ad Server market with multiple angles, which provides sufficient supports to readers’ strategy and decision making.
By Company
Appnexus
Facebook Audience Network
Google Ad Manager
Admob by Google
Oath Ad Server
AdColony
Mintegral
TubeMogul
Unity Ads
Rubicon
Pubmatic
MoPub
Segment by Type
First Party and Third Party Ad Servers
Hosted and Self-Hosted Ad Servers
Segment by Application
Phone
Tablet
Smart Wearable Devices
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
The Mobile Ad Server report covers below items:
Chapter 1: Product Basic Information (Definition, Type and Application)
Chapter 2: Global market size, regional market size. Market Opportunities and Challenges
Chapter 3: Companies’ Competition Patterns
Chapter 4: Product Type Analysis
Chapter 5: Product Application Analysis
Chapter 6 to 10: Country Level Value Analysis
Chapter 11: Companies’ Outline
Chapter 12: Market Conclusions
Chapter 13: Research Methodology and Data Source
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile Ad Server Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 First Party and Third Party Ad Servers
1.2.3 Hosted and Self-Hosted Ad Servers
1.3 Market by Application
1.3.1 Global Mobile Ad Server Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 Phone
1.3.3 Tablet
1.3.4 Smart Wearable Devices
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile Ad Server Market Perspective (2018-2029)
2.2 Mobile Ad Server Growth Trends by Region
2.2.1 Global Mobile Ad Server Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Mobile Ad Server Historic Market Size by Region (2018-2023)
2.2.3 Mobile Ad Server Forecasted Market Size by Region (2024-2029)
2.3 Mobile Ad Server Market Dynamics
2.3.1 Mobile Ad Server Industry Trends
2.3.2 Mobile Ad Server Market Drivers
2.3.3 Mobile Ad Server Market Challenges
2.3.4 Mobile Ad Server Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Mobile Ad Server Players by Revenue
3.1.1 Global Top Mobile Ad Server Players by Revenue (2018-2023)
3.1.2 Global Mobile Ad Server Revenue Market Share by Players (2018-2023)
3.2 Global Mobile Ad Server Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Mobile Ad Server Revenue
3.4 Global Mobile Ad Server Market Concentration Ratio
3.4.1 Global Mobile Ad Server Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Ad Server Revenue in 2022
3.5 Mobile Ad Server Key Players Head office and Area Served
3.6 Key Players Mobile Ad Server Product Solution and Service
3.7 Date of Enter into Mobile Ad Server Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile Ad Server Breakdown Data by Type
4.1 Global Mobile Ad Server Historic Market Size by Type (2018-2023)
4.2 Global Mobile Ad Server Forecasted Market Size by Type (2024-2029)
5 Mobile Ad Server Breakdown Data by Application
5.1 Global Mobile Ad Server Historic Market Size by Application (2018-2023)
5.2 Global Mobile Ad Server Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Mobile Ad Server Market Size (2018-2029)
6.2 North America Mobile Ad Server Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America Mobile Ad Server Market Size by Country (2018-2023)
6.4 North America Mobile Ad Server Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Mobile Ad Server Market Size (2018-2029)
7.2 Europe Mobile Ad Server Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe Mobile Ad Server Market Size by Country (2018-2023)
7.4 Europe Mobile Ad Server Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Mobile Ad Server Market Size (2018-2029)
8.2 Asia-Pacific Mobile Ad Server Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific Mobile Ad Server Market Size by Region (2018-2023)
8.4 Asia-Pacific Mobile Ad Server Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Mobile Ad Server Market Size (2018-2029)
9.2 Latin America Mobile Ad Server Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America Mobile Ad Server Market Size by Country (2018-2023)
9.4 Latin America Mobile Ad Server Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Mobile Ad Server Market Size (2018-2029)
10.2 Middle East & Africa Mobile Ad Server Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa Mobile Ad Server Market Size by Country (2018-2023)
10.4 Middle East & Africa Mobile Ad Server Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Appnexus
11.1.1 Appnexus Company Detail
11.1.2 Appnexus Business Overview
11.1.3 Appnexus Mobile Ad Server Introduction
11.1.4 Appnexus Revenue in Mobile Ad Server Business (2018-2023)
11.1.5 Appnexus Recent Development
11.2 Facebook Audience Network
11.2.1 Facebook Audience Network Company Detail
11.2.2 Facebook Audience Network Business Overview
11.2.3 Facebook Audience Network Mobile Ad Server Introduction
11.2.4 Facebook Audience Network Revenue in Mobile Ad Server Business (2018-2023)
11.2.5 Facebook Audience Network Recent Development
11.3 Google Ad Manager
11.3.1 Google Ad Manager Company Detail
11.3.2 Google Ad Manager Business Overview
11.3.3 Google Ad Manager Mobile Ad Server Introduction
11.3.4 Google Ad Manager Revenue in Mobile Ad Server Business (2018-2023)
11.3.5 Google Ad Manager Recent Development
11.4 Admob by Google
11.4.1 Admob by Google Company Detail
11.4.2 Admob by Google Business Overview
11.4.3 Admob by Google Mobile Ad Server Introduction
11.4.4 Admob by Google Revenue in Mobile Ad Server Business (2018-2023)
11.4.5 Admob by Google Recent Development
11.5 Oath Ad Server
11.5.1 Oath Ad Server Company Detail
11.5.2 Oath Ad Server Business Overview
11.5.3 Oath Ad Server Mobile Ad Server Introduction
11.5.4 Oath Ad Server Revenue in Mobile Ad Server Business (2018-2023)
11.5.5 Oath Ad Server Recent Development
11.6 AdColony
11.6.1 AdColony Company Detail
11.6.2 AdColony Business Overview
11.6.3 AdColony Mobile Ad Server Introduction
11.6.4 AdColony Revenue in Mobile Ad Server Business (2018-2023)
11.6.5 AdColony Recent Development
11.7 Mintegral
11.7.1 Mintegral Company Detail
11.7.2 Mintegral Business Overview
11.7.3 Mintegral Mobile Ad Server Introduction
11.7.4 Mintegral Revenue in Mobile Ad Server Business (2018-2023)
11.7.5 Mintegral Recent Development
11.8 TubeMogul
11.8.1 TubeMogul Company Detail
11.8.2 TubeMogul Business Overview
11.8.3 TubeMogul Mobile Ad Server Introduction
11.8.4 TubeMogul Revenue in Mobile Ad Server Business (2018-2023)
11.8.5 TubeMogul Recent Development
11.9 Unity Ads
11.9.1 Unity Ads Company Detail
11.9.2 Unity Ads Business Overview
11.9.3 Unity Ads Mobile Ad Server Introduction
11.9.4 Unity Ads Revenue in Mobile Ad Server Business (2018-2023)
11.9.5 Unity Ads Recent Development
11.10 Rubicon
11.10.1 Rubicon Company Detail
11.10.2 Rubicon Business Overview
11.10.3 Rubicon Mobile Ad Server Introduction
11.10.4 Rubicon Revenue in Mobile Ad Server Business (2018-2023)
11.10.5 Rubicon Recent Development
11.11 Pubmatic
11.11.1 Pubmatic Company Detail
11.11.2 Pubmatic Business Overview
11.11.3 Pubmatic Mobile Ad Server Introduction
11.11.4 Pubmatic Revenue in Mobile Ad Server Business (2018-2023)
11.11.5 Pubmatic Recent Development
11.12 MoPub
11.12.1 MoPub Company Detail
11.12.2 MoPub Business Overview
11.12.3 MoPub Mobile Ad Server Introduction
11.12.4 MoPub Revenue in Mobile Ad Server Business (2018-2023)
11.12.5 MoPub Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Appnexus
Facebook Audience Network
Google Ad Manager
Admob by Google
Oath Ad Server
AdColony
Mintegral
TubeMogul
Unity Ads
Rubicon
Pubmatic
MoPub
Ìý
Ìý
*If Applicable.
