
Mobile APP user behavior is a practice of collecting user behavior data, identifying intentions from these indicators and taking measures to promote retention, participation and conversion.Analysis is a simple way to uncover the key to user behavior and help drive application growth.
Market Analysis and Insights: Global Mobile App Users Behavior Market
The global Mobile App Users Behavior market is projected to grow from US$ million in 2024 to US$ million by 2030, at a Compound Annual Growth Rate (CAGR) of % during the forecast period.
The US & Canada market for Mobile App Users Behavior is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The China market for Mobile App Users Behavior is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The Europe market for Mobile App Users Behavior is estimated to increase from $ million in 2024 to reach $ million by 2030, at a CAGR of % during the forecast period of 2025 through 2030.
The global key companies of Mobile App Users Behavior include SWRVE, MixPanel, Tune, HeapAnalytics, Kochava, Localytics, Taplytics, App Annie and MoEngage, etc. In 2023, the global top five players had a share approximately % in terms of revenue.
Mobile App Users Behavior is widely used in various fields, such as Game, Social, Shopping and Video, etc. Game provides greatest supports to the Mobile App Users Behavior industry development. In 2023, global % revenue of Mobile App Users Behavior went into Game filed and the proportion will reach to % in 2030.
Report Covers:
This report presents an overview of global market for Mobile App Users Behavior market size. Analyses of the global market trends, with historic market revenue data for 2019 - 2023, estimates for 2024, and projections of CAGR through 2030.
This report researches the key producers of Mobile App Users Behavior, also provides the revenue of main regions and countries. Highlights of the upcoming market potential for Mobile App Users Behavior, and key regions/countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.
This report focuses on the Mobile App Users Behavior revenue, market share and industry ranking of main companies, data from 2019 to 2024. Identification of the major stakeholders in the global Mobile App Users Behavior market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.
This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2019 to 2030. Evaluation and forecast the market size for Mobile App Users Behavior revenue, projected growth trends, production technology, application and end-user industry.
Market Segmentation
By Company
SWRVE
MixPanel
Tune
HeapAnalytics
Kochava
Localytics
Taplytics
App Annie
MoEngage
Appsee
Countly
AppDynamics
GameAnalytics
AppAnalytics
UpSight
AppsFlyer
Apsalar
99click
Amplitude
Segment by Type
Baseline Analytics
Messaging Analysis
Mobile A/B Test
Segment by Application
Game
Social
Shopping
Video
Music
Learning
Other
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
China
Asia (excluding China)
Japan
South Korea
China Taiwan
Southeast Asia
India
Latin America, Middle East & Africa
Brazil
Mexico
Turkey
Israel
GCC Countries
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Revenue of Mobile App Users Behavior in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world. This section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Mobile App Users Behavior companies’ competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: North America (US & Canada) by Type, by Application and by country, revenue for each segment.
Chapter 7: Europe by Type, by Application and by country, revenue for each segment.
Chapter 8: China by Type, and by Application, revenue for each segment.
Chapter 9: Asia (excluding China) by Type, by Application and by region, revenue for each segment.
Chapter 10: Middle East, Africa, and Latin America by Type, by Application and by country, revenue for each segment.
Chapter 11: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Mobile App Users Behavior revenue, gross margin, and recent development, etc.
Chapter 12: Analyst's Viewpoints/Conclusions
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile App Users Behavior Market Size Growth Rate by Type, 2019 VS 2023 VS 2030
1.2.2 Baseline Analytics
1.2.3 Messaging Analysis
1.2.4 Mobile A/B Test
1.3 Market by Application
1.3.1 Global Mobile App Users Behavior Market Size Growth Rate by Application, 2019 VS 2023 VS 2030
1.3.2 Game
1.3.3 Social
1.3.4 Shopping
1.3.5 Video
1.3.6 Music
1.3.7 Learning
1.3.8 Other
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile App Users Behavior Market Perspective (2019-2030)
2.2 Global Mobile App Users Behavior Growth Trends by Region
2.2.1 Mobile App Users Behavior Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Mobile App Users Behavior Historic Market Size by Region (2019-2024)
2.2.3 Mobile App Users Behavior Forecasted Market Size by Region (2025-2030)
2.3 Mobile App Users Behavior Market Dynamics
2.3.1 Mobile App Users Behavior Industry Trends
2.3.2 Mobile App Users Behavior Market Drivers
2.3.3 Mobile App Users Behavior Market Challenges
2.3.4 Mobile App Users Behavior Market Restraints
3 Competition Landscape by Key Players
3.1 Global Revenue Mobile App Users Behavior by Players
3.1.1 Global Mobile App Users Behavior Revenue by Players (2019-2024)
3.1.2 Global Mobile App Users Behavior Revenue Market Share by Players (2019-2024)
3.2 Global Mobile App Users Behavior Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players of Mobile App Users Behavior, Ranking by Revenue, 2022 VS 2023 VS 2024
3.4 Global Mobile App Users Behavior Market Concentration Ratio
3.4.1 Global Mobile App Users Behavior Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile App Users Behavior Revenue in 2023
3.5 Global Key Players of Mobile App Users Behavior Head office and Area Served
3.6 Global Key Players of Mobile App Users Behavior, Product and Application
3.7 Global Key Players of Mobile App Users Behavior, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile App Users Behavior Breakdown Data by Type
4.1 Global Mobile App Users Behavior Historic Market Size by Type (2019-2024)
4.2 Global Mobile App Users Behavior Forecasted Market Size by Type (2025-2030)
5 Mobile App Users Behavior Breakdown Data by Application
5.1 Global Mobile App Users Behavior Historic Market Size by Application (2019-2024)
5.2 Global Mobile App Users Behavior Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Mobile App Users Behavior Market Size (2019-2030)
6.2 North America Mobile App Users Behavior Market Size by Type
6.2.1 North America Mobile App Users Behavior Market Size by Type (2019-2024)
6.2.2 North America Mobile App Users Behavior Market Size by Type (2025-2030)
6.2.3 North America Mobile App Users Behavior Market Share by Type (2019-2030)
6.3 North America Mobile App Users Behavior Market Size by Application
6.3.1 North America Mobile App Users Behavior Market Size by Application (2019-2024)
6.3.2 North America Mobile App Users Behavior Market Size by Application (2025-2030)
6.3.3 North America Mobile App Users Behavior Market Share by Application (2019-2030)
6.4 North America Mobile App Users Behavior Market Size by Country
6.4.1 North America Mobile App Users Behavior Market Size by Country: 2019 VS 2023 VS 2030
6.4.2 North America Mobile App Users Behavior Market Size by Country (2019-2024)
6.4.3 North America Mobile App Users Behavior Market Size by Country (2025-2030)
6.4.4 U.S.
6.4.5 Canada
7 Europe
7.1 Europe Mobile App Users Behavior Market Size (2019-2030)
7.2 Europe Mobile App Users Behavior Market Size by Type
7.2.1 Europe Mobile App Users Behavior Market Size by Type (2019-2024)
7.2.2 Europe Mobile App Users Behavior Market Size by Type (2025-2030)
7.2.3 Europe Mobile App Users Behavior Market Share by Type (2019-2030)
7.3 Europe Mobile App Users Behavior Market Size by Application
7.3.1 Europe Mobile App Users Behavior Market Size by Application (2019-2024)
7.3.2 Europe Mobile App Users Behavior Market Size by Application (2025-2030)
7.3.3 Europe Mobile App Users Behavior Market Share by Application (2019-2030)
7.4 Europe Mobile App Users Behavior Market Size by Country
7.4.1 Europe Mobile App Users Behavior Market Size by Country: 2019 VS 2023 VS 2030
7.4.2 Europe Mobile App Users Behavior Market Size by Country (2019-2024)
7.4.3 Europe Mobile App Users Behavior Market Size by Country (2025-2030)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 China
8.1 China Mobile App Users Behavior Market Size (2019-2030)
8.2 China Mobile App Users Behavior Market Size by Type
8.2.1 China Mobile App Users Behavior Market Size by Type (2019-2024)
8.2.2 China Mobile App Users Behavior Market Size by Type (2025-2030)
8.2.3 China Mobile App Users Behavior Market Share by Type (2019-2030)
8.3 China Mobile App Users Behavior Market Size by Application
8.3.1 China Mobile App Users Behavior Market Size by Application (2019-2024)
8.3.2 China Mobile App Users Behavior Market Size by Application (2025-2030)
8.3.3 China Mobile App Users Behavior Market Share by Application (2019-2030)
9 Asia (excluding China)
9.1 Asia Mobile App Users Behavior Market Size (2019-2030)
9.2 Asia Mobile App Users Behavior Market Size by Type
9.2.1 Asia Mobile App Users Behavior Market Size by Type (2019-2024)
9.2.2 Asia Mobile App Users Behavior Market Size by Type (2025-2030)
9.2.3 Asia Mobile App Users Behavior Market Share by Type (2019-2030)
9.3 Asia Mobile App Users Behavior Market Size by Application
9.3.1 Asia Mobile App Users Behavior Market Size by Application (2019-2024)
9.3.2 Asia Mobile App Users Behavior Market Size by Application (2025-2030)
9.3.3 Asia Mobile App Users Behavior Market Share by Application (2019-2030)
9.4 Asia Mobile App Users Behavior Market Size by Region
9.4.1 Asia Mobile App Users Behavior Market Size by Region: 2019 VS 2023 VS 2030
9.4.2 Asia Mobile App Users Behavior Market Size by Region (2019-2024)
9.4.3 Asia Mobile App Users Behavior Market Size by Region (2025-2030)
9.4.4 Japan
9.4.5 South Korea
9.4.6 China Taiwan
9.4.7 Southeast Asia
9.4.8 India
9.4.9 Australia
10 Middle East, Africa, and Latin America
10.1 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size (2019-2030)
10.2 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Type
10.2.1 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Type (2019-2024)
10.2.2 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Type (2025-2030)
10.2.3 Middle East, Africa, and Latin America Mobile App Users Behavior Market Share by Type (2019-2030)
10.3 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Application
10.3.1 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Application (2019-2024)
10.3.2 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Application (2025-2030)
10.3.3 Middle East, Africa, and Latin America Mobile App Users Behavior Market Share by Application (2019-2030)
10.4 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Country
10.4.1 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Country: 2019 VS 2023 VS 2030
10.4.2 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Country (2019-2024)
10.4.3 Middle East, Africa, and Latin America Mobile App Users Behavior Market Size by Country (2025-2030)
10.4.4 Brazil
10.4.5 Mexico
10.4.6 Turkey
10.4.7 Saudi Arabia
10.4.8 Israel
10.4.9 GCC Countries
11 Key Players Profiles
11.1 SWRVE
11.1.1 SWRVE Company Details
11.1.2 SWRVE Business Overview
11.1.3 SWRVE Mobile App Users Behavior Introduction
11.1.4 SWRVE Revenue in Mobile App Users Behavior Business (2019-2024)
11.1.5 SWRVE Recent Developments
11.2 MixPanel
11.2.1 MixPanel Company Details
11.2.2 MixPanel Business Overview
11.2.3 MixPanel Mobile App Users Behavior Introduction
11.2.4 MixPanel Revenue in Mobile App Users Behavior Business (2019-2024)
11.2.5 MixPanel Recent Developments
11.3 Tune
11.3.1 Tune Company Details
11.3.2 Tune Business Overview
11.3.3 Tune Mobile App Users Behavior Introduction
11.3.4 Tune Revenue in Mobile App Users Behavior Business (2019-2024)
11.3.5 Tune Recent Developments
11.4 HeapAnalytics
11.4.1 HeapAnalytics Company Details
11.4.2 HeapAnalytics Business Overview
11.4.3 HeapAnalytics Mobile App Users Behavior Introduction
11.4.4 HeapAnalytics Revenue in Mobile App Users Behavior Business (2019-2024)
11.4.5 HeapAnalytics Recent Developments
11.5 Kochava
11.5.1 Kochava Company Details
11.5.2 Kochava Business Overview
11.5.3 Kochava Mobile App Users Behavior Introduction
11.5.4 Kochava Revenue in Mobile App Users Behavior Business (2019-2024)
11.5.5 Kochava Recent Developments
11.6 Localytics
11.6.1 Localytics Company Details
11.6.2 Localytics Business Overview
11.6.3 Localytics Mobile App Users Behavior Introduction
11.6.4 Localytics Revenue in Mobile App Users Behavior Business (2019-2024)
11.6.5 Localytics Recent Developments
11.7 Taplytics
11.7.1 Taplytics Company Details
11.7.2 Taplytics Business Overview
11.7.3 Taplytics Mobile App Users Behavior Introduction
11.7.4 Taplytics Revenue in Mobile App Users Behavior Business (2019-2024)
11.7.5 Taplytics Recent Developments
11.8 App Annie
11.8.1 App Annie Company Details
11.8.2 App Annie Business Overview
11.8.3 App Annie Mobile App Users Behavior Introduction
11.8.4 App Annie Revenue in Mobile App Users Behavior Business (2019-2024)
11.8.5 App Annie Recent Developments
11.9 MoEngage
11.9.1 MoEngage Company Details
11.9.2 MoEngage Business Overview
11.9.3 MoEngage Mobile App Users Behavior Introduction
11.9.4 MoEngage Revenue in Mobile App Users Behavior Business (2019-2024)
11.9.5 MoEngage Recent Developments
11.10 Appsee
11.10.1 Appsee Company Details
11.10.2 Appsee Business Overview
11.10.3 Appsee Mobile App Users Behavior Introduction
11.10.4 Appsee Revenue in Mobile App Users Behavior Business (2019-2024)
11.10.5 Appsee Recent Developments
11.11 Countly
11.11.1 Countly Company Details
11.11.2 Countly Business Overview
11.11.3 Countly Mobile App Users Behavior Introduction
11.11.4 Countly Revenue in Mobile App Users Behavior Business (2019-2024)
11.11.5 Countly Recent Developments
11.12 AppDynamics
11.12.1 AppDynamics Company Details
11.12.2 AppDynamics Business Overview
11.12.3 AppDynamics Mobile App Users Behavior Introduction
11.12.4 AppDynamics Revenue in Mobile App Users Behavior Business (2019-2024)
11.12.5 AppDynamics Recent Developments
11.13 GameAnalytics
11.13.1 GameAnalytics Company Details
11.13.2 GameAnalytics Business Overview
11.13.3 GameAnalytics Mobile App Users Behavior Introduction
11.13.4 GameAnalytics Revenue in Mobile App Users Behavior Business (2019-2024)
11.13.5 GameAnalytics Recent Developments
11.14 AppAnalytics
11.14.1 AppAnalytics Company Details
11.14.2 AppAnalytics Business Overview
11.14.3 AppAnalytics Mobile App Users Behavior Introduction
11.14.4 AppAnalytics Revenue in Mobile App Users Behavior Business (2019-2024)
11.14.5 AppAnalytics Recent Developments
11.15 UpSight
11.15.1 UpSight Company Details
11.15.2 UpSight Business Overview
11.15.3 UpSight Mobile App Users Behavior Introduction
11.15.4 UpSight Revenue in Mobile App Users Behavior Business (2019-2024)
11.15.5 UpSight Recent Developments
11.16 AppsFlyer
11.16.1 AppsFlyer Company Details
11.16.2 AppsFlyer Business Overview
11.16.3 AppsFlyer Mobile App Users Behavior Introduction
11.16.4 AppsFlyer Revenue in Mobile App Users Behavior Business (2019-2024)
11.16.5 AppsFlyer Recent Developments
11.17 Apsalar
11.17.1 Apsalar Company Details
11.17.2 Apsalar Business Overview
11.17.3 Apsalar Mobile App Users Behavior Introduction
11.17.4 Apsalar Revenue in Mobile App Users Behavior Business (2019-2024)
11.17.5 Apsalar Recent Developments
11.18 99click
11.18.1 99click Company Details
11.18.2 99click Business Overview
11.18.3 99click Mobile App Users Behavior Introduction
11.18.4 99click Revenue in Mobile App Users Behavior Business (2019-2024)
11.18.5 99click Recent Developments
11.19 Amplitude
11.19.1 Amplitude Company Details
11.19.2 Amplitude Business Overview
11.19.3 Amplitude Mobile App Users Behavior Introduction
11.19.4 Amplitude Revenue in Mobile App Users Behavior Business (2019-2024)
11.19.5 Amplitude Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
SWRVE
MixPanel
Tune
HeapAnalytics
Kochava
Localytics
Taplytics
App Annie
MoEngage
Appsee
Countly
AppDynamics
GameAnalytics
AppAnalytics
UpSight
AppsFlyer
Apsalar
99click
Amplitude
Ìý
Ìý
*If Applicable.
