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Home > Global Paper Diaper Sales Market Report, Competitive Analysis and Regional Opportunities 2025-2031

Global Paper Diaper Sales Market Report, Competitive Analysis and Regional Opportunities 2025-2031

Publication ID: 
PB504256650
Publication Date: 
April 7, 2025
Pages: 
93
Publisher: 
MRRPB5
Countries: 
Global [1]
USD 4,250.00

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Retailing [2]
Consumer & Retail [3]
Description: 

The global Paper Diaper market size was US$ 77030 million in 2024 and is forecast to a readjusted size of US$ 93200 million by 2031 with a CAGR of 2.8% during the forecast period 2025-2031.
Paper diapers are designed to absorb and retain person’s urine and faces while keeping the skin dry and healthy and to be easily and hygienically disposed of in household solid waste.

A disposable diaper consists of an absorbent pad sandwiched between two sheets of nonwoven fabric. The pad is specially designed to absorb and retain body fluids, and the nonwoven fabric gives the diaper a comfortable shape and helps prevent leakage. These diapers are made by a multi-step process in which the absorbent pad is first vacuum-formed, then attached to a permeable top sheet and impermeable bottom sheet. The components are sealed together by application of heat or ultrasonic vibrations. When properly fitted, the disposable diaper will retain body fluids which pass through the permeable top sheet and are absorbed into the pad.
Europe is the largest Paper Diaper market with about 25% market share. USA is follower, accounting for about 17% market share.
The key players are P&G (Pampers), Kimberly Clark, Unicharm, SCA, First Quality, Ontex, Kao, Medline, Domtar, Hengan, Chiaus, Daddybaby, Coco, Medtronic, Fuburg etc. Top 3 companies occupied about 60% market share.
The global Paper Diaper market is strategically segmented by company, region (country), by Type, and by Application. This report empowers stakeholders to capitalize on emerging opportunities, optimize product strategies, and outperform competitors through data-driven insights on sales, revenue, and forecasts across regions, by Type, and by Application for 2020-2031.
Market Segmentation
By Company:
P&G (Pampers)
Kimberly Clark
Unicharm
SCA
First Quality
Ontex
Kao
Medline
Domtar
Hengan
Chiaus
Daddybaby
Coco
Medtronic
Fuburg
By Type: (Dominant Segment vs High-Margin Innovation)
Baby Paper Diaper
Adult Paper Diaper
By Application: (Core Demand Driver vs Emerging Opportunity)
Shopping Malls
Baby Store
Online Channel
Others
By Region
Macro-Regional Analysis: Market Size & Growth Forecasts
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Micro-Local Market Deep Dive: Strategic Insights
- Competitive Landscape: Player dominance vs. disruptors (e.g., P&G (Pampers) in Europe)
- Emerging Product Trends: Baby Paper Diaper adoption vs. Adult Paper Diaper premiumization
- Demand-Side Dynamics: Shopping Malls growth in China vs. Baby Store potential in North America
- Localized Consumer Needs: Regulatory hurdles in EU vs. price sensitivity in India
Focus Markets:
North America
Europe
China
Japan
Chapter Outline
Chapter 1: Report scope, executive summary, and market evolution scenarios (short/mid/long term).
Chapter 2: Quantitative analysis of Paper Diaper market size and growth potential at global, regional, and country levels.
Chapter 3: Competitive benchmarking of manufacturers (revenue, market share, M&A, R&D focus).
Chapter 4: Type-based segmentation analysis – Uncovering blue ocean markets (e.g., Adult Paper Diaper in China).
Chapter 5: Application-based segmentation analysis – High-growth downstream opportunities (e.g., Baby Store in India).
Chapter 6: Regional sales and revenue breakdown by company, type, application and customer.
Chapter 7: Key manufacturer profiles – Financials, product portfolios, and strategic developments.
Chapter 8: Market dynamics – Drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 9: Actionable conclusions and strategic recommendations.
Why This Report?
This is not just another market study. By fusing global trend analysis with hyper-local operational intelligence, we deliver:
- Risk-Controlled Market Entry: Navigate regulatory complexities in focus markets (e.g., China’s policies).
- Product Portfolio Optimization: Align offerings with regional preferences (e.g., Baby Paper Diaper dominance in Europe vs. Adult Paper Diaper demand in MEA).
- Competitor Counterstrategies: Decode player tactics in fragmented vs. consolidated markets.

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Table Of Contents: 

1 Market Overview
1.1 Paper Diaper Product Scope
1.2 Paper Diaper by Type
1.2.1 Global Paper Diaper Sales by Type (2020 & 2024 & 2031)
1.2.2 Baby Paper Diaper
1.2.3 Adult Paper Diaper
1.3 Paper Diaper by Application
1.3.1 Global Paper Diaper Sales Comparison by Application (2020 & 2024 & 2031)
1.3.2 Shopping Malls
1.3.3 Baby Store
1.3.4 Online Channel
1.3.5 Others
1.4 Global Paper Diaper Market Estimates and Forecasts (2020-2031)
1.4.1 Global Paper Diaper Market Size in Value Growth Rate (2020-2031)
1.4.2 Global Paper Diaper Market Size in Volume Growth Rate (2020-2031)
1.4.3 Global Paper Diaper Price Trends (2020-2031)
1.5 Assumptions and Limitations
2 Market Size and Prospective by Region
2.1 Global Paper Diaper Market Size by Region: 2020 VS 2024 VS 2031
2.2 Global Paper Diaper Retrospective Market Scenario by Region (2020-2025)
2.2.1 Global Paper Diaper Sales Market Share by Region (2020-2025)
2.2.2 Global Paper Diaper Revenue Market Share by Region (2020-2025)
2.3 Global Paper Diaper Market Estimates and Forecasts by Region (2026-2031)
2.3.1 Global Paper Diaper Sales Estimates and Forecasts by Region (2026-2031)
2.3.2 Global Paper Diaper Revenue Forecast by Region (2026-2031)
2.4 Major Region and Emerging Market Analysis
2.4.1 North America Paper Diaper Market Size and Prospective (2020-2031)
2.4.2 Europe Paper Diaper Market Size and Prospective (2020-2031)
2.4.3 China Paper Diaper Market Size and Prospective (2020-2031)
2.4.4 Japan Paper Diaper Market Size and Prospective (2020-2031)
3 Global Market Size by Type
3.1 Global Paper Diaper Historic Market Review by Type (2020-2025)
3.1.1 Global Paper Diaper Sales by Type (2020-2025)
3.1.2 Global Paper Diaper Revenue by Type (2020-2025)
3.1.3 Global Paper Diaper Price by Type (2020-2025)
3.2 Global Paper Diaper Market Estimates and Forecasts by Type (2026-2031)
3.2.1 Global Paper Diaper Sales Forecast by Type (2026-2031)
3.2.2 Global Paper Diaper Revenue Forecast by Type (2026-2031)
3.2.3 Global Paper Diaper Price Forecast by Type (2026-2031)
3.3 Different Types Paper Diaper Representative Players
4 Global Market Size by Application
4.1 Global Paper Diaper Historic Market Review by Application (2020-2025)
4.1.1 Global Paper Diaper Sales by Application (2020-2025)
4.1.2 Global Paper Diaper Revenue by Application (2020-2025)
4.1.3 Global Paper Diaper Price by Application (2020-2025)
4.2 Global Paper Diaper Market Estimates and Forecasts by Application (2026-2031)
4.2.1 Global Paper Diaper Sales Forecast by Application (2026-2031)
4.2.2 Global Paper Diaper Revenue Forecast by Application (2026-2031)
4.2.3 Global Paper Diaper Price Forecast by Application (2026-2031)
4.3 New Sources of Growth in Paper Diaper Application
5 Competition Landscape by Players
5.1 Global Paper Diaper Sales by Players (2020-2025)
5.2 Global Top Paper Diaper Players by Revenue (2020-2025)
5.3 Global Paper Diaper Market Share by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Paper Diaper as of 2024)
5.4 Global Paper Diaper Average Price by Company (2020-2025)
5.5 Global Key Manufacturers of Paper Diaper, Manufacturing Sites & Headquarters
5.6 Global Key Manufacturers of Paper Diaper, Product Type & Application
5.7 Global Key Manufacturers of Paper Diaper, Date of Enter into This Industry
5.8 Manufacturers Mergers & Acquisitions, Expansion Plans
6 Region Analysis
6.1 North America Market: Players, Segments, Downstream and Major Customers
6.1.1 North America Paper Diaper Sales by Company
6.1.1.1 North America Paper Diaper Sales by Company (2020-2025)
6.1.1.2 North America Paper Diaper Revenue by Company (2020-2025)
6.1.2 North America Paper Diaper Sales Breakdown by Type (2020-2025)
6.1.3 North America Paper Diaper Sales Breakdown by Application (2020-2025)
6.1.4 North America Paper Diaper Major Customer
6.1.5 North America Market Trend and Opportunities
6.2 Europe Market: Players, Segments, Downstream and Major Customers
6.2.1 Europe Paper Diaper Sales by Company
6.2.1.1 Europe Paper Diaper Sales by Company (2020-2025)
6.2.1.2 Europe Paper Diaper Revenue by Company (2020-2025)
6.2.2 Europe Paper Diaper Sales Breakdown by Type (2020-2025)
6.2.3 Europe Paper Diaper Sales Breakdown by Application (2020-2025)
6.2.4 Europe Paper Diaper Major Customer
6.2.5 Europe Market Trend and Opportunities
6.3 China Market: Players, Segments, Downstream and Major Customers
6.3.1 China Paper Diaper Sales by Company
6.3.1.1 China Paper Diaper Sales by Company (2020-2025)
6.3.1.2 China Paper Diaper Revenue by Company (2020-2025)
6.3.2 China Paper Diaper Sales Breakdown by Type (2020-2025)
6.3.3 China Paper Diaper Sales Breakdown by Application (2020-2025)
6.3.4 China Paper Diaper Major Customer
6.3.5 China Market Trend and Opportunities
6.4 Japan Market: Players, Segments, Downstream and Major Customers
6.4.1 Japan Paper Diaper Sales by Company
6.4.1.1 Japan Paper Diaper Sales by Company (2020-2025)
6.4.1.2 Japan Paper Diaper Revenue by Company (2020-2025)
6.4.2 Japan Paper Diaper Sales Breakdown by Type (2020-2025)
6.4.3 Japan Paper Diaper Sales Breakdown by Application (2020-2025)
6.4.4 Japan Paper Diaper Major Customer
6.4.5 Japan Market Trend and Opportunities
7 Company Profiles and Key Figures
7.1 P&G (Pampers)
7.1.1 P&G (Pampers) Company Information
7.1.2 P&G (Pampers) Business Overview
7.1.3 P&G (Pampers) Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.1.4 P&G (Pampers) Paper Diaper Products Offered
7.1.5 P&G (Pampers) Recent Development
7.2 Kimberly Clark
7.2.1 Kimberly Clark Company Information
7.2.2 Kimberly Clark Business Overview
7.2.3 Kimberly Clark Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.2.4 Kimberly Clark Paper Diaper Products Offered
7.2.5 Kimberly Clark Recent Development
7.3 Unicharm
7.3.1 Unicharm Company Information
7.3.2 Unicharm Business Overview
7.3.3 Unicharm Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.3.4 Unicharm Paper Diaper Products Offered
7.3.5 Unicharm Recent Development
7.4 SCA
7.4.1 SCA Company Information
7.4.2 SCA Business Overview
7.4.3 SCA Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.4.4 SCA Paper Diaper Products Offered
7.4.5 SCA Recent Development
7.5 First Quality
7.5.1 First Quality Company Information
7.5.2 First Quality Business Overview
7.5.3 First Quality Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.5.4 First Quality Paper Diaper Products Offered
7.5.5 First Quality Recent Development
7.6 Ontex
7.6.1 Ontex Company Information
7.6.2 Ontex Business Overview
7.6.3 Ontex Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.6.4 Ontex Paper Diaper Products Offered
7.6.5 Ontex Recent Development
7.7 Kao
7.7.1 Kao Company Information
7.7.2 Kao Business Overview
7.7.3 Kao Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.7.4 Kao Paper Diaper Products Offered
7.7.5 Kao Recent Development
7.8 Medline
7.8.1 Medline Company Information
7.8.2 Medline Business Overview
7.8.3 Medline Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.8.4 Medline Paper Diaper Products Offered
7.8.5 Medline Recent Development
7.9 Domtar
7.9.1 Domtar Company Information
7.9.2 Domtar Business Overview
7.9.3 Domtar Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.9.4 Domtar Paper Diaper Products Offered
7.9.5 Domtar Recent Development
7.10 Hengan
7.10.1 Hengan Company Information
7.10.2 Hengan Business Overview
7.10.3 Hengan Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.10.4 Hengan Paper Diaper Products Offered
7.10.5 Hengan Recent Development
7.11 Chiaus
7.11.1 Chiaus Company Information
7.11.2 Chiaus Business Overview
7.11.3 Chiaus Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.11.4 Chiaus Paper Diaper Products Offered
7.11.5 Chiaus Recent Development
7.12 Daddybaby
7.12.1 Daddybaby Company Information
7.12.2 Daddybaby Business Overview
7.12.3 Daddybaby Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.12.4 Daddybaby Paper Diaper Products Offered
7.12.5 Daddybaby Recent Development
7.13 Coco
7.13.1 Coco Company Information
7.13.2 Coco Business Overview
7.13.3 Coco Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.13.4 Coco Paper Diaper Products Offered
7.13.5 Coco Recent Development
7.14 Medtronic
7.14.1 Medtronic Company Information
7.14.2 Medtronic Business Overview
7.14.3 Medtronic Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.14.4 Medtronic Paper Diaper Products Offered
7.14.5 Medtronic Recent Development
7.15 Fuburg
7.15.1 Fuburg Company Information
7.15.2 Fuburg Business Overview
7.15.3 Fuburg Paper Diaper Sales, Revenue and Gross Margin (2020-2025)
7.15.4 Fuburg Paper Diaper Products Offered
7.15.5 Fuburg Recent Development
8 Paper Diaper Manufacturing Cost Analysis
8.1 Paper Diaper Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Key Suppliers of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
8.3 Manufacturing Process Analysis of Paper Diaper
8.4 Paper Diaper Industrial Chain Analysis
9 Marketing Channel, Distributors and Customers
9.1 Marketing Channel
9.2 Paper Diaper Distributors List
9.3 Paper Diaper Customers
10 Paper Diaper Market Dynamics
10.1 Paper Diaper Industry Trends
10.2 Paper Diaper Market Drivers
10.3 Paper Diaper Market Challenges
10.4 Paper Diaper Market Restraints
11 Research Findings and Conclusion
12 Appendix
12.1 Research Methodology
12.1.1 Methodology/Research Approach
12.1.1.1 Research Programs/Design
12.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
12.1.2 Data Source
12.1.2.1 Secondary Sources
12.1.2.2 Primary Sources
12.2 Author Details
12.3 Disclaimer

Companies Mentioned: 

P&G (Pampers)
Kimberly Clark
Unicharm
SCA
First Quality
Ontex
Kao
Medline
Domtar
Hengan
Chiaus
Daddybaby
Coco
Medtronic
Fuburg

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