
Antivirus software detects, prevents, and removes malicious programs. It enables real-time scanning of the system memory, OS, and files using signature-based detection methods, heuristic detection methods, and rootkit detection tools to prevent computers from being infected with malware. With increased usage of the Internet, the risk of malware attacks is high. Though antivirus software cannot protect the system from every type of malware attack, it can prevent a significant level of intrusions with the help of real-time scanning.
The report focuses on antivirus software for endpoints in the network security market, but not all the security software.
The global PC Antivirus Software market was valued at US$ 2844 million in 2023 and is anticipated to reach US$ 3185.7 million by 2030, witnessing a CAGR of 1.6% during the forecast period 2024-2030.
The production regions mainly focus on North America, Europe, Japan, China, India, Southeast Asia. Symantec, McAfee, Trend Micro, Avast Software, ESET, Bitdefender, Fortinet, F-Secure, G DATA Software, Avira, Qihoo 360, Kaspersky, Panda Security, Quick Heal, Comodo, Microsoft, Rising, Cheetah Mobile and AhnLab are the leader providers all around world. In the past few years, the market of antivirus software has grown rapidly. The three biggest suppliers of Antivirus Software in China – Tencent, Qihoo 360, Rising and Cheetah Mobile are the local representation in recent years.
This report aims to provide a comprehensive presentation of the global market for PC Antivirus Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding PC Antivirus Software.
Report Scope
The PC Antivirus Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global PC Antivirus Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the PC Antivirus Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Symantec
McAfee
Trend Micro
Avast Software
ESET
Bitdefender
Fortinet
F-Secure
G DATA Software
Avira
Qihoo 360
Kaspersky
Tencent
Quick Heal
Comodo
Microsoft
Rising
Cheetah Mobile
AhnLab
Segment by Type
Free to Use
Pay to Use
Segment by Application
Individual Users
Enterprise Users
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of PC Antivirus Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global PC Antivirus Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Free to Use
1.2.3 Pay to Use
1.3 Market by Application
1.3.1 Global PC Antivirus Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Individual Users
1.3.3 Enterprise Users
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global PC Antivirus Software Market Perspective (2019-2030)
2.2 PC Antivirus Software Growth Trends by Region
2.2.1 Global PC Antivirus Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 PC Antivirus Software Historic Market Size by Region (2019-2024)
2.2.3 PC Antivirus Software Forecasted Market Size by Region (2025-2030)
2.3 PC Antivirus Software Market Dynamics
2.3.1 PC Antivirus Software Industry Trends
2.3.2 PC Antivirus Software Market Drivers
2.3.3 PC Antivirus Software Market Challenges
2.3.4 PC Antivirus Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top PC Antivirus Software Players by Revenue
3.1.1 Global Top PC Antivirus Software Players by Revenue (2019-2024)
3.1.2 Global PC Antivirus Software Revenue Market Share by Players (2019-2024)
3.2 Global PC Antivirus Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by PC Antivirus Software Revenue
3.4 Global PC Antivirus Software Market Concentration Ratio
3.4.1 Global PC Antivirus Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by PC Antivirus Software Revenue in 2023
3.5 PC Antivirus Software Key Players Head office and Area Served
3.6 Key Players PC Antivirus Software Product Solution and Service
3.7 Date of Enter into PC Antivirus Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 PC Antivirus Software Breakdown Data by Type
4.1 Global PC Antivirus Software Historic Market Size by Type (2019-2024)
4.2 Global PC Antivirus Software Forecasted Market Size by Type (2025-2030)
5 PC Antivirus Software Breakdown Data by Application
5.1 Global PC Antivirus Software Historic Market Size by Application (2019-2024)
5.2 Global PC Antivirus Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America PC Antivirus Software Market Size (2019-2030)
6.2 North America PC Antivirus Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America PC Antivirus Software Market Size by Country (2019-2024)
6.4 North America PC Antivirus Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe PC Antivirus Software Market Size (2019-2030)
7.2 Europe PC Antivirus Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe PC Antivirus Software Market Size by Country (2019-2024)
7.4 Europe PC Antivirus Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific PC Antivirus Software Market Size (2019-2030)
8.2 Asia-Pacific PC Antivirus Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific PC Antivirus Software Market Size by Region (2019-2024)
8.4 Asia-Pacific PC Antivirus Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America PC Antivirus Software Market Size (2019-2030)
9.2 Latin America PC Antivirus Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America PC Antivirus Software Market Size by Country (2019-2024)
9.4 Latin America PC Antivirus Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa PC Antivirus Software Market Size (2019-2030)
10.2 Middle East & Africa PC Antivirus Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa PC Antivirus Software Market Size by Country (2019-2024)
10.4 Middle East & Africa PC Antivirus Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Symantec
11.1.1 Symantec Company Detail
11.1.2 Symantec Business Overview
11.1.3 Symantec PC Antivirus Software Introduction
11.1.4 Symantec Revenue in PC Antivirus Software Business (2019-2024)
11.1.5 Symantec Recent Development
11.2 McAfee
11.2.1 McAfee Company Detail
11.2.2 McAfee Business Overview
11.2.3 McAfee PC Antivirus Software Introduction
11.2.4 McAfee Revenue in PC Antivirus Software Business (2019-2024)
11.2.5 McAfee Recent Development
11.3 Trend Micro
11.3.1 Trend Micro Company Detail
11.3.2 Trend Micro Business Overview
11.3.3 Trend Micro PC Antivirus Software Introduction
11.3.4 Trend Micro Revenue in PC Antivirus Software Business (2019-2024)
11.3.5 Trend Micro Recent Development
11.4 Avast Software
11.4.1 Avast Software Company Detail
11.4.2 Avast Software Business Overview
11.4.3 Avast Software PC Antivirus Software Introduction
11.4.4 Avast Software Revenue in PC Antivirus Software Business (2019-2024)
11.4.5 Avast Software Recent Development
11.5 ESET
11.5.1 ESET Company Detail
11.5.2 ESET Business Overview
11.5.3 ESET PC Antivirus Software Introduction
11.5.4 ESET Revenue in PC Antivirus Software Business (2019-2024)
11.5.5 ESET Recent Development
11.6 Bitdefender
11.6.1 Bitdefender Company Detail
11.6.2 Bitdefender Business Overview
11.6.3 Bitdefender PC Antivirus Software Introduction
11.6.4 Bitdefender Revenue in PC Antivirus Software Business (2019-2024)
11.6.5 Bitdefender Recent Development
11.7 Fortinet
11.7.1 Fortinet Company Detail
11.7.2 Fortinet Business Overview
11.7.3 Fortinet PC Antivirus Software Introduction
11.7.4 Fortinet Revenue in PC Antivirus Software Business (2019-2024)
11.7.5 Fortinet Recent Development
11.8 F-Secure
11.8.1 F-Secure Company Detail
11.8.2 F-Secure Business Overview
11.8.3 F-Secure PC Antivirus Software Introduction
11.8.4 F-Secure Revenue in PC Antivirus Software Business (2019-2024)
11.8.5 F-Secure Recent Development
11.9 G DATA Software
11.9.1 G DATA Software Company Detail
11.9.2 G DATA Software Business Overview
11.9.3 G DATA Software PC Antivirus Software Introduction
11.9.4 G DATA Software Revenue in PC Antivirus Software Business (2019-2024)
11.9.5 G DATA Software Recent Development
11.10 Avira
11.10.1 Avira Company Detail
11.10.2 Avira Business Overview
11.10.3 Avira PC Antivirus Software Introduction
11.10.4 Avira Revenue in PC Antivirus Software Business (2019-2024)
11.10.5 Avira Recent Development
11.11 Qihoo 360
11.11.1 Qihoo 360 Company Detail
11.11.2 Qihoo 360 Business Overview
11.11.3 Qihoo 360 PC Antivirus Software Introduction
11.11.4 Qihoo 360 Revenue in PC Antivirus Software Business (2019-2024)
11.11.5 Qihoo 360 Recent Development
11.12 Kaspersky
11.12.1 Kaspersky Company Detail
11.12.2 Kaspersky Business Overview
11.12.3 Kaspersky PC Antivirus Software Introduction
11.12.4 Kaspersky Revenue in PC Antivirus Software Business (2019-2024)
11.12.5 Kaspersky Recent Development
11.13 Tencent
11.13.1 Tencent Company Detail
11.13.2 Tencent Business Overview
11.13.3 Tencent PC Antivirus Software Introduction
11.13.4 Tencent Revenue in PC Antivirus Software Business (2019-2024)
11.13.5 Tencent Recent Development
11.14 Quick Heal
11.14.1 Quick Heal Company Detail
11.14.2 Quick Heal Business Overview
11.14.3 Quick Heal PC Antivirus Software Introduction
11.14.4 Quick Heal Revenue in PC Antivirus Software Business (2019-2024)
11.14.5 Quick Heal Recent Development
11.15 Comodo
11.15.1 Comodo Company Detail
11.15.2 Comodo Business Overview
11.15.3 Comodo PC Antivirus Software Introduction
11.15.4 Comodo Revenue in PC Antivirus Software Business (2019-2024)
11.15.5 Comodo Recent Development
11.16 Microsoft
11.16.1 Microsoft Company Detail
11.16.2 Microsoft Business Overview
11.16.3 Microsoft PC Antivirus Software Introduction
11.16.4 Microsoft Revenue in PC Antivirus Software Business (2019-2024)
11.16.5 Microsoft Recent Development
11.17 Rising
11.17.1 Rising Company Detail
11.17.2 Rising Business Overview
11.17.3 Rising PC Antivirus Software Introduction
11.17.4 Rising Revenue in PC Antivirus Software Business (2019-2024)
11.17.5 Rising Recent Development
11.18 Cheetah Mobile
11.18.1 Cheetah Mobile Company Detail
11.18.2 Cheetah Mobile Business Overview
11.18.3 Cheetah Mobile PC Antivirus Software Introduction
11.18.4 Cheetah Mobile Revenue in PC Antivirus Software Business (2019-2024)
11.18.5 Cheetah Mobile Recent Development
11.19 AhnLab
11.19.1 AhnLab Company Detail
11.19.2 AhnLab Business Overview
11.19.3 AhnLab PC Antivirus Software Introduction
11.19.4 AhnLab Revenue in PC Antivirus Software Business (2019-2024)
11.19.5 AhnLab Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Symantec
McAfee
Trend Micro
Avast Software
ESET
Bitdefender
Fortinet
F-Secure
G DATA Software
Avira
Qihoo 360
Kaspersky
Tencent
Quick Heal
Comodo
Microsoft
Rising
Cheetah Mobile
AhnLab
Ìý
Ìý
*If Applicable.
