
Predictive analytics generates actionable insights from data by making estimations – based on probabilities – of a future result. However, it is vital to realize that no statistical system can "predict" the future with 100% accuracy. Predictive analysis concept are widely adopted in text and speech processing, energy forecasting, marketing, finance, operational efficiency, maintenance, image processing and computer vision sectors. Regression models, classification models, clustering models time-series models are some common predictive analytics techniques.
Prescriptive analytics varies from predictive analytics in that it not only predicts what will happen, but also gives the user with specific options and assesses which business solutions are the best based on specified criteria. A model of the business or organization is constructed using prescriptive analytics. Prescriptive analytics provides firms with advice for achieving business goals such as profit, customer satisfaction, and cost savings. Optimization technology is used in prescriptive analytics systems to answer difficult issues with millions of decision factors, constraints, and tradeoffs. Prescriptive analytics is used by companies across industries for a variety of purposes, including strategic planning, operational, and tactical actions.
The global Predictive and Prescriptive Analytics Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
North American market for Predictive and Prescriptive Analytics Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Predictive and Prescriptive Analytics Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Predictive and Prescriptive Analytics Software in SMEs is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Predictive and Prescriptive Analytics Software include Microsoft, IBM, Oracle, SAP, SAS, Pegasystems, TIBCO Software, Qliktech and Tableau Software, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Predictive and Prescriptive Analytics Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Predictive and Prescriptive Analytics Software.
Report Scope
The Predictive and Prescriptive Analytics Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Predictive and Prescriptive Analytics Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Predictive and Prescriptive Analytics Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Microsoft
IBM
Oracle
SAP
SAS
Pegasystems
TIBCO Software
Qliktech
Tableau Software
Board
Alteryx
TIMi
KNIME
FICO
Big Squid
H2O
DataRobot
Segment by Type
Cloud Based
On-premises
Segment by Application
SMEs
Large Enterprises
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Predictive and Prescriptive Analytics Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Predictive and Prescriptive Analytics Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud Based
1.2.3 On-premises
1.3 Market by Application
1.3.1 Global Predictive and Prescriptive Analytics Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 SMEs
1.3.3 Large Enterprises
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Predictive and Prescriptive Analytics Software Market Perspective (2019-2030)
2.2 Predictive and Prescriptive Analytics Software Growth Trends by Region
2.2.1 Global Predictive and Prescriptive Analytics Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Predictive and Prescriptive Analytics Software Historic Market Size by Region (2019-2024)
2.2.3 Predictive and Prescriptive Analytics Software Forecasted Market Size by Region (2025-2030)
2.3 Predictive and Prescriptive Analytics Software Market Dynamics
2.3.1 Predictive and Prescriptive Analytics Software Industry Trends
2.3.2 Predictive and Prescriptive Analytics Software Market Drivers
2.3.3 Predictive and Prescriptive Analytics Software Market Challenges
2.3.4 Predictive and Prescriptive Analytics Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Predictive and Prescriptive Analytics Software Players by Revenue
3.1.1 Global Top Predictive and Prescriptive Analytics Software Players by Revenue (2019-2024)
3.1.2 Global Predictive and Prescriptive Analytics Software Revenue Market Share by Players (2019-2024)
3.2 Global Predictive and Prescriptive Analytics Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Predictive and Prescriptive Analytics Software Revenue
3.4 Global Predictive and Prescriptive Analytics Software Market Concentration Ratio
3.4.1 Global Predictive and Prescriptive Analytics Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Predictive and Prescriptive Analytics Software Revenue in 2023
3.5 Predictive and Prescriptive Analytics Software Key Players Head office and Area Served
3.6 Key Players Predictive and Prescriptive Analytics Software Product Solution and Service
3.7 Date of Enter into Predictive and Prescriptive Analytics Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Predictive and Prescriptive Analytics Software Breakdown Data by Type
4.1 Global Predictive and Prescriptive Analytics Software Historic Market Size by Type (2019-2024)
4.2 Global Predictive and Prescriptive Analytics Software Forecasted Market Size by Type (2025-2030)
5 Predictive and Prescriptive Analytics Software Breakdown Data by Application
5.1 Global Predictive and Prescriptive Analytics Software Historic Market Size by Application (2019-2024)
5.2 Global Predictive and Prescriptive Analytics Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Predictive and Prescriptive Analytics Software Market Size (2019-2030)
6.2 North America Predictive and Prescriptive Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Predictive and Prescriptive Analytics Software Market Size by Country (2019-2024)
6.4 North America Predictive and Prescriptive Analytics Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Predictive and Prescriptive Analytics Software Market Size (2019-2030)
7.2 Europe Predictive and Prescriptive Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Predictive and Prescriptive Analytics Software Market Size by Country (2019-2024)
7.4 Europe Predictive and Prescriptive Analytics Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Predictive and Prescriptive Analytics Software Market Size (2019-2030)
8.2 Asia-Pacific Predictive and Prescriptive Analytics Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Predictive and Prescriptive Analytics Software Market Size by Region (2019-2024)
8.4 Asia-Pacific Predictive and Prescriptive Analytics Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Predictive and Prescriptive Analytics Software Market Size (2019-2030)
9.2 Latin America Predictive and Prescriptive Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Predictive and Prescriptive Analytics Software Market Size by Country (2019-2024)
9.4 Latin America Predictive and Prescriptive Analytics Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Predictive and Prescriptive Analytics Software Market Size (2019-2030)
10.2 Middle East & Africa Predictive and Prescriptive Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Predictive and Prescriptive Analytics Software Market Size by Country (2019-2024)
10.4 Middle East & Africa Predictive and Prescriptive Analytics Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Microsoft
11.1.1 Microsoft Company Detail
11.1.2 Microsoft Business Overview
11.1.3 Microsoft Predictive and Prescriptive Analytics Software Introduction
11.1.4 Microsoft Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.1.5 Microsoft Recent Development
11.2 IBM
11.2.1 IBM Company Detail
11.2.2 IBM Business Overview
11.2.3 IBM Predictive and Prescriptive Analytics Software Introduction
11.2.4 IBM Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.2.5 IBM Recent Development
11.3 Oracle
11.3.1 Oracle Company Detail
11.3.2 Oracle Business Overview
11.3.3 Oracle Predictive and Prescriptive Analytics Software Introduction
11.3.4 Oracle Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.3.5 Oracle Recent Development
11.4 SAP
11.4.1 SAP Company Detail
11.4.2 SAP Business Overview
11.4.3 SAP Predictive and Prescriptive Analytics Software Introduction
11.4.4 SAP Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.4.5 SAP Recent Development
11.5 SAS
11.5.1 SAS Company Detail
11.5.2 SAS Business Overview
11.5.3 SAS Predictive and Prescriptive Analytics Software Introduction
11.5.4 SAS Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.5.5 SAS Recent Development
11.6 Pegasystems
11.6.1 Pegasystems Company Detail
11.6.2 Pegasystems Business Overview
11.6.3 Pegasystems Predictive and Prescriptive Analytics Software Introduction
11.6.4 Pegasystems Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.6.5 Pegasystems Recent Development
11.7 TIBCO Software
11.7.1 TIBCO Software Company Detail
11.7.2 TIBCO Software Business Overview
11.7.3 TIBCO Software Predictive and Prescriptive Analytics Software Introduction
11.7.4 TIBCO Software Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.7.5 TIBCO Software Recent Development
11.8 Qliktech
11.8.1 Qliktech Company Detail
11.8.2 Qliktech Business Overview
11.8.3 Qliktech Predictive and Prescriptive Analytics Software Introduction
11.8.4 Qliktech Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.8.5 Qliktech Recent Development
11.9 Tableau Software
11.9.1 Tableau Software Company Detail
11.9.2 Tableau Software Business Overview
11.9.3 Tableau Software Predictive and Prescriptive Analytics Software Introduction
11.9.4 Tableau Software Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.9.5 Tableau Software Recent Development
11.10 Board
11.10.1 Board Company Detail
11.10.2 Board Business Overview
11.10.3 Board Predictive and Prescriptive Analytics Software Introduction
11.10.4 Board Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.10.5 Board Recent Development
11.11 Alteryx
11.11.1 Alteryx Company Detail
11.11.2 Alteryx Business Overview
11.11.3 Alteryx Predictive and Prescriptive Analytics Software Introduction
11.11.4 Alteryx Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.11.5 Alteryx Recent Development
11.12 TIMi
11.12.1 TIMi Company Detail
11.12.2 TIMi Business Overview
11.12.3 TIMi Predictive and Prescriptive Analytics Software Introduction
11.12.4 TIMi Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.12.5 TIMi Recent Development
11.13 KNIME
11.13.1 KNIME Company Detail
11.13.2 KNIME Business Overview
11.13.3 KNIME Predictive and Prescriptive Analytics Software Introduction
11.13.4 KNIME Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.13.5 KNIME Recent Development
11.14 FICO
11.14.1 FICO Company Detail
11.14.2 FICO Business Overview
11.14.3 FICO Predictive and Prescriptive Analytics Software Introduction
11.14.4 FICO Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.14.5 FICO Recent Development
11.15 Big Squid
11.15.1 Big Squid Company Detail
11.15.2 Big Squid Business Overview
11.15.3 Big Squid Predictive and Prescriptive Analytics Software Introduction
11.15.4 Big Squid Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.15.5 Big Squid Recent Development
11.16 H2O
11.16.1 H2O Company Detail
11.16.2 H2O Business Overview
11.16.3 H2O Predictive and Prescriptive Analytics Software Introduction
11.16.4 H2O Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.16.5 H2O Recent Development
11.17 DataRobot
11.17.1 DataRobot Company Detail
11.17.2 DataRobot Business Overview
11.17.3 DataRobot Predictive and Prescriptive Analytics Software Introduction
11.17.4 DataRobot Revenue in Predictive and Prescriptive Analytics Software Business (2019-2024)
11.17.5 DataRobot Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Microsoft
IBM
Oracle
SAP
SAS
Pegasystems
TIBCO Software
Qliktech
Tableau Software
Board
Alteryx
TIMi
KNIME
FICO
Big Squid
H2O
DataRobot
Ìý
Ìý
*If Applicable.
