
Publisher ad servers, also short for ad servers, are software that help website publishers earn money from their website through online advertising.
The global Publisher Ad Server Software market was valued at US$ 411 million in 2023 and is anticipated to reach US$ 779.6 million by 2030, witnessing a CAGR of 9.5% during the forecast period 2024-2030.
North American market for Publisher Ad Server Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Publisher Ad Server Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Publisher Ad Server Software in Large Enterprises is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Publisher Ad Server Software include AdGear For Publishers, AdGlare, AdSpeed, AdTech By Aol, Adzerk, AerServe, Atlas Solutions, Broadstreet and DoubleClick, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Publisher Ad Server Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Publisher Ad Server Software.
Report Scope
The Publisher Ad Server Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Publisher Ad Server Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Publisher Ad Server Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
AdGear For Publishers
AdGlare
AdSpeed
AdTech By Aol
Adzerk
AerServe
Atlas Solutions
Broadstreet
DoubleClick
Epom
Google
Media.net
OpenX
Zedo
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Publisher Ad Server Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Publisher Ad Server Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud Based
1.2.3 Web Based
1.3 Market by Application
1.3.1 Global Publisher Ad Server Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Publisher Ad Server Software Market Perspective (2019-2030)
2.2 Publisher Ad Server Software Growth Trends by Region
2.2.1 Global Publisher Ad Server Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Publisher Ad Server Software Historic Market Size by Region (2019-2024)
2.2.3 Publisher Ad Server Software Forecasted Market Size by Region (2025-2030)
2.3 Publisher Ad Server Software Market Dynamics
2.3.1 Publisher Ad Server Software Industry Trends
2.3.2 Publisher Ad Server Software Market Drivers
2.3.3 Publisher Ad Server Software Market Challenges
2.3.4 Publisher Ad Server Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Publisher Ad Server Software Players by Revenue
3.1.1 Global Top Publisher Ad Server Software Players by Revenue (2019-2024)
3.1.2 Global Publisher Ad Server Software Revenue Market Share by Players (2019-2024)
3.2 Global Publisher Ad Server Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Publisher Ad Server Software Revenue
3.4 Global Publisher Ad Server Software Market Concentration Ratio
3.4.1 Global Publisher Ad Server Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Publisher Ad Server Software Revenue in 2023
3.5 Publisher Ad Server Software Key Players Head office and Area Served
3.6 Key Players Publisher Ad Server Software Product Solution and Service
3.7 Date of Enter into Publisher Ad Server Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Publisher Ad Server Software Breakdown Data by Type
4.1 Global Publisher Ad Server Software Historic Market Size by Type (2019-2024)
4.2 Global Publisher Ad Server Software Forecasted Market Size by Type (2025-2030)
5 Publisher Ad Server Software Breakdown Data by Application
5.1 Global Publisher Ad Server Software Historic Market Size by Application (2019-2024)
5.2 Global Publisher Ad Server Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Publisher Ad Server Software Market Size (2019-2030)
6.2 North America Publisher Ad Server Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Publisher Ad Server Software Market Size by Country (2019-2024)
6.4 North America Publisher Ad Server Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Publisher Ad Server Software Market Size (2019-2030)
7.2 Europe Publisher Ad Server Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Publisher Ad Server Software Market Size by Country (2019-2024)
7.4 Europe Publisher Ad Server Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Publisher Ad Server Software Market Size (2019-2030)
8.2 Asia-Pacific Publisher Ad Server Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Publisher Ad Server Software Market Size by Region (2019-2024)
8.4 Asia-Pacific Publisher Ad Server Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Publisher Ad Server Software Market Size (2019-2030)
9.2 Latin America Publisher Ad Server Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Publisher Ad Server Software Market Size by Country (2019-2024)
9.4 Latin America Publisher Ad Server Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Publisher Ad Server Software Market Size (2019-2030)
10.2 Middle East & Africa Publisher Ad Server Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Publisher Ad Server Software Market Size by Country (2019-2024)
10.4 Middle East & Africa Publisher Ad Server Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 AdGear For Publishers
11.1.1 AdGear For Publishers Company Detail
11.1.2 AdGear For Publishers Business Overview
11.1.3 AdGear For Publishers Publisher Ad Server Software Introduction
11.1.4 AdGear For Publishers Revenue in Publisher Ad Server Software Business (2019-2024)
11.1.5 AdGear For Publishers Recent Development
11.2 AdGlare
11.2.1 AdGlare Company Detail
11.2.2 AdGlare Business Overview
11.2.3 AdGlare Publisher Ad Server Software Introduction
11.2.4 AdGlare Revenue in Publisher Ad Server Software Business (2019-2024)
11.2.5 AdGlare Recent Development
11.3 AdSpeed
11.3.1 AdSpeed Company Detail
11.3.2 AdSpeed Business Overview
11.3.3 AdSpeed Publisher Ad Server Software Introduction
11.3.4 AdSpeed Revenue in Publisher Ad Server Software Business (2019-2024)
11.3.5 AdSpeed Recent Development
11.4 AdTech By Aol
11.4.1 AdTech By Aol Company Detail
11.4.2 AdTech By Aol Business Overview
11.4.3 AdTech By Aol Publisher Ad Server Software Introduction
11.4.4 AdTech By Aol Revenue in Publisher Ad Server Software Business (2019-2024)
11.4.5 AdTech By Aol Recent Development
11.5 Adzerk
11.5.1 Adzerk Company Detail
11.5.2 Adzerk Business Overview
11.5.3 Adzerk Publisher Ad Server Software Introduction
11.5.4 Adzerk Revenue in Publisher Ad Server Software Business (2019-2024)
11.5.5 Adzerk Recent Development
11.6 AerServe
11.6.1 AerServe Company Detail
11.6.2 AerServe Business Overview
11.6.3 AerServe Publisher Ad Server Software Introduction
11.6.4 AerServe Revenue in Publisher Ad Server Software Business (2019-2024)
11.6.5 AerServe Recent Development
11.7 Atlas Solutions
11.7.1 Atlas Solutions Company Detail
11.7.2 Atlas Solutions Business Overview
11.7.3 Atlas Solutions Publisher Ad Server Software Introduction
11.7.4 Atlas Solutions Revenue in Publisher Ad Server Software Business (2019-2024)
11.7.5 Atlas Solutions Recent Development
11.8 Broadstreet
11.8.1 Broadstreet Company Detail
11.8.2 Broadstreet Business Overview
11.8.3 Broadstreet Publisher Ad Server Software Introduction
11.8.4 Broadstreet Revenue in Publisher Ad Server Software Business (2019-2024)
11.8.5 Broadstreet Recent Development
11.9 DoubleClick
11.9.1 DoubleClick Company Detail
11.9.2 DoubleClick Business Overview
11.9.3 DoubleClick Publisher Ad Server Software Introduction
11.9.4 DoubleClick Revenue in Publisher Ad Server Software Business (2019-2024)
11.9.5 DoubleClick Recent Development
11.10 Epom
11.10.1 Epom Company Detail
11.10.2 Epom Business Overview
11.10.3 Epom Publisher Ad Server Software Introduction
11.10.4 Epom Revenue in Publisher Ad Server Software Business (2019-2024)
11.10.5 Epom Recent Development
11.11 Google
11.11.1 Google Company Detail
11.11.2 Google Business Overview
11.11.3 Google Publisher Ad Server Software Introduction
11.11.4 Google Revenue in Publisher Ad Server Software Business (2019-2024)
11.11.5 Google Recent Development
11.12 Media.net
11.12.1 Media.net Company Detail
11.12.2 Media.net Business Overview
11.12.3 Media.net Publisher Ad Server Software Introduction
11.12.4 Media.net Revenue in Publisher Ad Server Software Business (2019-2024)
11.12.5 Media.net Recent Development
11.13 OpenX
11.13.1 OpenX Company Detail
11.13.2 OpenX Business Overview
11.13.3 OpenX Publisher Ad Server Software Introduction
11.13.4 OpenX Revenue in Publisher Ad Server Software Business (2019-2024)
11.13.5 OpenX Recent Development
11.14 Zedo
11.14.1 Zedo Company Detail
11.14.2 Zedo Business Overview
11.14.3 Zedo Publisher Ad Server Software Introduction
11.14.4 Zedo Revenue in Publisher Ad Server Software Business (2019-2024)
11.14.5 Zedo Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
AdGear For Publishers
AdGlare
AdSpeed
AdTech By Aol
Adzerk
AerServe
Atlas Solutions
Broadstreet
DoubleClick
Epom
Google
Media.net
OpenX
Zedo
Ìý
Ìý
*If Applicable.
