Visual content includes images, videos, illustrations, vectors, and others. Visual content marketing refers to content marketing that employs visual content rather than text content. The global visual content market deals with the supply and licensing of pre-produced images and videos that are used for various purposes. Marketers and consumers use visual content to communicate messages and themes effectively. Visual content allows organizations to enhance engagement, generate leads, and increase brand awareness.
The global Visual Content market is projected to reach US$ 8652.2 million in 2029, increasing from US$ 4474.8 million in 2022, with the CAGR of 10.7% during the period of 2023 to 2029.
Global Visual Content key players include Shutterstock, Getty Images, Fotolia, etc. Global top three manufacturers hold a share about 50%.
United States is the largest market, with a share about 40%.
In terms of product, Stock Video Footage is the largest segment, with a share over 40%. And in terms of application, the largest application is Editorial, followed by Commercial.
Report Scope
This report, based on historical analysis (2018-2022) and forecast calculation (2023-2029), aims to help readers to get a comprehensive understanding of global Visual Content market with multiple angles, which provides sufficient supports to readers’ strategy and decision making.
By Company
Getty Images
Shutterstock
Adobe
VCG
Dreamstime
Freepik
123RF
Depositphotos
Storyblocks
Envato
Alamy
Dissolve
Westend61
Cavan Images
Photofolio
StockUnlimited
Segment by Type
Stock Photos
Stock Video Footage
Stock Vectors & Illustrations
Others
Segment by Application
Editorial
Commercial
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
The Visual Content report covers below items:
Chapter 1: Product Basic Information (Definition, Type and Application)
Chapter 2: Global market size, regional market size. Market Opportunities and Challenges
Chapter 3: Companies’ Competition Patterns
Chapter 4: Product Type Analysis
Chapter 5: Product Application Analysis
Chapter 6 to 10: Country Level Value Analysis
Chapter 11: Companies’ Outline
Chapter 12: Market Conclusions
Chapter 13: Research Methodology and Data Source
Please Note - This is an on demand report and will be delivered in 2 business days (48 hours) post payment.
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Visual Content Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 Stock Photos
1.2.3 Stock Video Footage
1.2.4 Stock Vectors & Illustrations
1.2.5 Others
1.3 Market by Application
1.3.1 Global Visual Content Market Growth by Application: 2018 VS 2022 VS 2029
1.3.2 Editorial
1.3.3 Commercial
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Visual Content Market Perspective (2018-2029)
2.2 Visual Content Growth Trends by Region
2.2.1 Global Visual Content Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Visual Content Historic Market Size by Region (2018-2023)
2.2.3 Visual Content Forecasted Market Size by Region (2024-2029)
2.3 Visual Content Market Dynamics
2.3.1 Visual Content Industry Trends
2.3.2 Visual Content Market Drivers
2.3.3 Visual Content Market Challenges
2.3.4 Visual Content Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Visual Content Players by Revenue
3.1.1 Global Top Visual Content Players by Revenue (2018-2023)
3.1.2 Global Visual Content Revenue Market Share by Players (2018-2023)
3.2 Global Visual Content Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Visual Content Revenue
3.4 Global Visual Content Market Concentration Ratio
3.4.1 Global Visual Content Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Visual Content Revenue in 2022
3.5 Visual Content Key Players Head office and Area Served
3.6 Key Players Visual Content Product Solution and Service
3.7 Date of Enter into Visual Content Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Visual Content Breakdown Data by Type
4.1 Global Visual Content Historic Market Size by Type (2018-2023)
4.2 Global Visual Content Forecasted Market Size by Type (2024-2029)
5 Visual Content Breakdown Data by Application
5.1 Global Visual Content Historic Market Size by Application (2018-2023)
5.2 Global Visual Content Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Visual Content Market Size (2018-2029)
6.2 North America Visual Content Market Growth Rate by Country: 2018 VS 2022 VS 2029
6.3 North America Visual Content Market Size by Country (2018-2023)
6.4 North America Visual Content Market Size by Country (2024-2029)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Visual Content Market Size (2018-2029)
7.2 Europe Visual Content Market Growth Rate by Country: 2018 VS 2022 VS 2029
7.3 Europe Visual Content Market Size by Country (2018-2023)
7.4 Europe Visual Content Market Size by Country (2024-2029)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Visual Content Market Size (2018-2029)
8.2 Asia-Pacific Visual Content Market Growth Rate by Region: 2018 VS 2022 VS 2029
8.3 Asia-Pacific Visual Content Market Size by Region (2018-2023)
8.4 Asia-Pacific Visual Content Market Size by Region (2024-2029)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Visual Content Market Size (2018-2029)
9.2 Latin America Visual Content Market Growth Rate by Country: 2018 VS 2022 VS 2029
9.3 Latin America Visual Content Market Size by Country (2018-2023)
9.4 Latin America Visual Content Market Size by Country (2024-2029)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Visual Content Market Size (2018-2029)
10.2 Middle East & Africa Visual Content Market Growth Rate by Country: 2018 VS 2022 VS 2029
10.3 Middle East & Africa Visual Content Market Size by Country (2018-2023)
10.4 Middle East & Africa Visual Content Market Size by Country (2024-2029)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Getty Images
11.1.1 Getty Images Company Detail
11.1.2 Getty Images Business Overview
11.1.3 Getty Images Visual Content Introduction
11.1.4 Getty Images Revenue in Visual Content Business (2018-2023)
11.1.5 Getty Images Recent Development
11.2 Shutterstock
11.2.1 Shutterstock Company Detail
11.2.2 Shutterstock Business Overview
11.2.3 Shutterstock Visual Content Introduction
11.2.4 Shutterstock Revenue in Visual Content Business (2018-2023)
11.2.5 Shutterstock Recent Development
11.3 Adobe
11.3.1 Adobe Company Detail
11.3.2 Adobe Business Overview
11.3.3 Adobe Visual Content Introduction
11.3.4 Adobe Revenue in Visual Content Business (2018-2023)
11.3.5 Adobe Recent Development
11.4 VCG
11.4.1 VCG Company Detail
11.4.2 VCG Business Overview
11.4.3 VCG Visual Content Introduction
11.4.4 VCG Revenue in Visual Content Business (2018-2023)
11.4.5 VCG Recent Development
11.5 Dreamstime
11.5.1 Dreamstime Company Detail
11.5.2 Dreamstime Business Overview
11.5.3 Dreamstime Visual Content Introduction
11.5.4 Dreamstime Revenue in Visual Content Business (2018-2023)
11.5.5 Dreamstime Recent Development
11.6 Freepik
11.6.1 Freepik Company Detail
11.6.2 Freepik Business Overview
11.6.3 Freepik Visual Content Introduction
11.6.4 Freepik Revenue in Visual Content Business (2018-2023)
11.6.5 Freepik Recent Development
11.7 123RF
11.7.1 123RF Company Detail
11.7.2 123RF Business Overview
11.7.3 123RF Visual Content Introduction
11.7.4 123RF Revenue in Visual Content Business (2018-2023)
11.7.5 123RF Recent Development
11.8 Depositphotos
11.8.1 Depositphotos Company Detail
11.8.2 Depositphotos Business Overview
11.8.3 Depositphotos Visual Content Introduction
11.8.4 Depositphotos Revenue in Visual Content Business (2018-2023)
11.8.5 Depositphotos Recent Development
11.9 Storyblocks
11.9.1 Storyblocks Company Detail
11.9.2 Storyblocks Business Overview
11.9.3 Storyblocks Visual Content Introduction
11.9.4 Storyblocks Revenue in Visual Content Business (2018-2023)
11.9.5 Storyblocks Recent Development
11.10 Envato
11.10.1 Envato Company Detail
11.10.2 Envato Business Overview
11.10.3 Envato Visual Content Introduction
11.10.4 Envato Revenue in Visual Content Business (2018-2023)
11.10.5 Envato Recent Development
11.11 Alamy
11.11.1 Alamy Company Detail
11.11.2 Alamy Business Overview
11.11.3 Alamy Visual Content Introduction
11.11.4 Alamy Revenue in Visual Content Business (2018-2023)
11.11.5 Alamy Recent Development
11.12 Dissolve
11.12.1 Dissolve Company Detail
11.12.2 Dissolve Business Overview
11.12.3 Dissolve Visual Content Introduction
11.12.4 Dissolve Revenue in Visual Content Business (2018-2023)
11.12.5 Dissolve Recent Development
11.13 Westend61
11.13.1 Westend61 Company Detail
11.13.2 Westend61 Business Overview
11.13.3 Westend61 Visual Content Introduction
11.13.4 Westend61 Revenue in Visual Content Business (2018-2023)
11.13.5 Westend61 Recent Development
11.14 Cavan Images
11.14.1 Cavan Images Company Detail
11.14.2 Cavan Images Business Overview
11.14.3 Cavan Images Visual Content Introduction
11.14.4 Cavan Images Revenue in Visual Content Business (2018-2023)
11.14.5 Cavan Images Recent Development
11.15 Photofolio
11.15.1 Photofolio Company Detail
11.15.2 Photofolio Business Overview
11.15.3 Photofolio Visual Content Introduction
11.15.4 Photofolio Revenue in Visual Content Business (2018-2023)
11.15.5 Photofolio Recent Development
11.16 StockUnlimited
11.16.1 StockUnlimited Company Detail
11.16.2 StockUnlimited Business Overview
11.16.3 StockUnlimited Visual Content Introduction
11.16.4 StockUnlimited Revenue in Visual Content Business (2018-2023)
11.16.5 StockUnlimited Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Getty Images
Shutterstock
Adobe
VCG
Dreamstime
Freepik
123RF
Depositphotos
Storyblocks
Envato
Alamy
Dissolve
Westend61
Cavan Images
Photofolio
StockUnlimited
Ěý
Ěý
*If Applicable.
