Augmented Reality: Innovations and Lifecycle

Publication ID:

PAS0419001

Publication Date:

April 2, 2019

Pages:

Publisher:

Parks Associates

Countries:

Global [1]

USD 3,500.00

Computing & Electronics [2]

Computer Peripherals [3]

Electrical Components [4]

Electrical Products [5]

Nanotechnology [6]

Description:

Augmented reality (AR) has the great potential to revolutionize the way in which consumers interact with technology, each other, and the world around them. Some believe that AR devices could even replace smartphones and personal computers in the future. This report presents an overview of the current state of AR technologies and devices, with an emphasis on new innovations in the AR space that can help drive adoption. It includes a deep dive into the activities of major AR players, including Microsoft, Google, and Apple, as well as product lifecycle estimates.

Table Of Contents:

1.0听听听听听听听听听听听听听 Report Summary

1.1听听听听听听听听听听听听听 Purpose of Report

1.2听听听听听听听听听听听听听 Key Questions Addressed by this Research

1.3听听听听听听听听听听听听听 Research Approach/Sources

2.0听听听听听听听听听听听听听 Augmented Reality Market Overview

2.1听听听听听听听听听听听听听 Augmented Reality Use Cases

2.1.1听听听听听听听听听 Business Use Cases

Enterprise Use Cases

Company Highlight: Microsoft

Company Highlight: LogistiVIEW

2.1.2听听听听听听听听听 Consumer Use Cases

Filters: Social Media and Chat

Shopping: Virtual Try-Out

Mobile Gaming: Pok茅mon Go

Web AR and AR Browsers

2.2听听听听听听听听听听听听听 Augmented Reality Ecosystem

3.0听听听听听听听听听听听听听 Augmented Reality Devices: Assessment of Leading Players

3.1听听听听听听听听听听听听听 Handheld AR

3.1.1听听听听听听听听听 AR on iPhones

Unifying Hardware and Software with ARKit

3.1.2听听听听听听听听听 AR on Android Phones

Designing for Google鈥檚 ARCore

3.2听听听听听听听听听听听听听 AR Head-Mounted Devices

3.2.1听听听听听听听听听 2D AR HMDs

RealWear

Vuzix

Google Glass

Kopin Corporation

3.2.2听听听听听听听听听 3D AR HMDs

Microsoft HoloLens

Magic Leap

Qualcomm XR Viewer Platform

nReal.ai

3.3听听听听听听听听听听听听听 AR Platforms: Comparative Assessment

4.0听听听听听听听听听听听听听 Consumer Perceptions of Augmented Reality

4.1听听听听听听听听听听听听听 Consumer-Preferred Use Cases

4.2听听听听听听听听听听听听听 Preferred Form-Factors

4.3听听听听听听听听听听听听听 Rising Consumer Awareness

5.0听听听听听听听听听听听听听 Telco鈥檚 Augmented Reality Strategies

6.0听听听听听听听听听听听听听 Market Forecast

6.1听听听听听听听听听听听听听 Assessment of AR Market

6.2听听听听听听听听听听听听听 Methodology and Assumptions

6.2.1听听听听听听听听听 Continued Handheld Dominance in the Consumer Space

6.2.2听听听听听听听听听 Enterprise HMD Growth Will Be Slower than Expected

6.2.3听听听听听听听听听 More Players Will Exit the Market

6.3听听听听听听听听听听听听听 Augmented Reality Evolution: Projected Timeline

7.0听听听听听听听听听听听听听 Implications and Recommendations

8.0听听听听听听听听听听听听听 Appendix

8.1听听听听听听听听听听听听听 Glossary

8.2听听听听听听听听听听听听听 Index

8.3听听听听听听听听听听听听听 Image Sources

听

List of Figures
Companies Interviewed or Researched for Report
Augmented Reality Development Timeline
Dynamics 365 Mixed Reality Solutions
Monthly Active App Users for Top AR Applications
Augmented Reality Ecosystem
Use Cases for Augmented Reality HMDs
RealWear HMT Specs
Vuzix Smart Glasses Specs
Microsoft HoloLens Specs
Magic Leap One Specs
Comparison of Leading AR Headsets
Consumer Familiarity with AR
Consumer Preference for AR Information
Appeal of AR Form Factors
Familiarity with AR by Generation (2016-2018)
Telco AR Initiatives
Enterprise Augmented Reality HMDs: 2018-2025 Forecast

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Unless a Enterprise License is purchased, a Single User License must be purchased for every person that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

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These users may print out a single copy of the publication.
These users can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
These users cannot share the publication (or any information contained therein) with any other person or persons outside the corporate location for which the publication is purchased.
Unless a Enterprise License is purchased, a Site User License must be purchased for every corporate location by an organization that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

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Global License (PDF)*

This license allows for use of a publication by unlimited users within the purchasing organization e.g. all employees of a single company.
Each of these people may use the publication on any computer, and may print out the report, but may not share the publication (or any information contained therein) with any other person or persons outside of the organization.
These employees of purchasing organization can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.

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