Streaming Media Devices

Publication ID:

PAS0915002

Publication Date:

September 7, 2015

Pages:

Publisher:

Parks Associates

Countries:

Global [1]

USD 5,000.00

Media [2]

Broadcasting & Cable [3]

Cable Television [4]

Telecom [5]

Description:

Streaming Media Devices analyzes the market for streaming media devices, including adoption trends, purchase patterns, and use. The research compares streaming media device use against other types of connected CE devices (gaming consoles, smart TVs, etc.) and compares use between the leading products in the streaming media device category (Roku, Apple TV, Chromecast, etc.).

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Streaming Media Devices

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Table Of Contents:

About the Research

Previous Research

360 View: CE Adoption and Trends (Q2/15)

2014 Holiday CE Purchase Intentions (Q4/14)

Optimizing Retail Channel Results (Q3/14)

The Evolving Market for Streaming Media Devices (Q2/14)

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Key Findings

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Industry Insight

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Recommendations

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Overview of Streaming Media Device Adoption:

Streaming Media Device Adoption (2010 - 2015)

Streaming Media Device Adoption by Age (2011 - 2015)

Most Used Streaming Media Devices (2014 - 2015)

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Streaming Media Device Purchases:

Annual Purchase Rate of a Streaming Media Device in the Year (2008 - 2014)

% of Total 2014 CE Device Purchases Occurring During Holiday Season (Q1/15)

Average Sales Price of Streaming Media Devices Purchased in the Year (2008 - 2014)

Streaming Media Device Purchase Location: Online Purchases vs. Retail Purchases (2012 - 2014)

Streaming Media Devices: Top Five Store Purchase Locations in Year (2013 - 2014)

Streaming Media Devices: Top Five Brands Purchased in Year (2010 - 2014)

Reasons to Purchase a Streaming Media Device (2013 - 2014)

Trigger to Purchase a Streaming Media Device (2013 - 2014)

Future Intention to Purchase a Streaming Media Device (2013 - 2015)

Future Intention to Purchase a Streaming Media Device by Age (Q1/15)

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Purchase Patterns by Device:

% of 2014 Streaming Media Device Buyers that Bought During the Holiday Season (Q1/15)

% Paying Specified Price for Streaming Media Device (Q1/15)

Streaming Media Devices: Type of Purchase (Q1/15)

Reason for Purchasing Streaming Media Device (Q1/15)

% Purchasing Streaming Media Device Online (Q1/15)

Streaming Media Devices: Retail Channel (Q1/15)

Top Purchase Consideration for Streaming Media Devices (Q1/15)

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Usage Patterns:

Video Consumption on TV Set by Source and Ownership of Streaming Media Device (Q2/15)

Video Consumption on TV Set by Source and Pay-TV Adoption (Q2/15)

Streaming Media Devices: Average Monthly Expenditure on Media by Pay-TV Service Subscription (Q1/15)

Video Consumption on TV Set by Source and Number of Streaming Media Devices Owned (Q2/15)

Average Monthly Expenditure on Media by Number of Streaming Media Devices Owned (Q1/15)

Digital Media Activities by Most-Commonly Used CE Devices (Q1/15)

Intention to Engage in Digital Media Activities on Connected CE Device by Current Engagement in Activity (Q1/15)

Average Monthly Cost of Media by Most-Commonly Used CE Devices (Q1/15)

Methods of Controlling Connected CE Devices (Q1/15)

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Streaming Media Devices and Other Connected CE Devices:

Most Used Connected CE Device (Q1/15)

Most Used Connected CE Device by Age (Q1/15)

Most Used Connected CE Device by Education (Q1/15)

Most Used Connected CE Device by Income (Q1/15)

Digital Media Activities by Most Used Connected CE Device (Q1/15)

Average Monthly Expenditure on Media by Most Used Connected CE Device (Q1/15)

Additional Research from Parks Associates

Companies Mentioned:

License Types:

Single User License (PDF)

This license allows for use of a publication by one person.
This person may print out a single copy of the publication.
This person can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
This person cannot share the publication (or any information contained therein) with any other person or persons.
Unless a Enterprise License is purchased, a Single User License must be purchased for every person that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

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Site License (PDF)*

This license allows for use of a publication by all users within one corporate location, e.g. a regional office.
These users may print out a single copy of the publication.
These users can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
These users cannot share the publication (or any information contained therein) with any other person or persons outside the corporate location for which the publication is purchased.
Unless a Enterprise License is purchased, a Site User License must be purchased for every corporate location by an organization that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

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Global License (PDF)*

This license allows for use of a publication by unlimited users within the purchasing organization e.g. all employees of a single company.
Each of these people may use the publication on any computer, and may print out the report, but may not share the publication (or any information contained therein) with any other person or persons outside of the organization.
These employees of purchasing organization can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.

*If Applicable.

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