Under Attack: Assessing New Threats to Pay TV

Publication ID:

PAS0315001

Publication Date:

March 16, 2015

Pages:

Publisher:

Parks Associates

Countries:

USA [1]

USD 3,200.00

Country Overview (Automotive) [2]

Broadcasting & Cable [3]

Digital TV & HDTV [4]

Home Video & Video-on-Demand (VoD) [5]

Television Broadcasting [6]

Description:

This report examines several new threats and challenges that are facing the traditional pay-TV ecosystem throughout the world. The report outlines the current state of pay TV, the economic landscape for video services, and the leading threats to pay TV providers, including the rise of massive consolidated competitors, cable networks and content producers going direct-to-consumer, and new entrants disrupting the content space.

听

The report assesses the future for pay-TV services and provides a forecast for pay-TV subscribers through 2018.

听

Report Topics

听

Current status of pay TV, with forecasts through 2018
Disruptive trends to the pay-TV business model, including direct-to-consumer OTT solutions from content & other providers
Impact of consolidation, entry of new competitors, direct-to-consumer models, and content rights battles
Market drivers and inhibitors to potential disruptive forces for the pay-TV industry
Recommendations for pay-TV and content providers

Reason for Considering Canceling Pay TV service

听

Table Of Contents:

The Bottom Line

Dashboard

1.0听听听听听听听听听听听听听听听听听 Report Summary

1.1听听听听听听听听听听听听听听听听听 Purpose of Report

1.2听听听听听听听听听听听听听听听听听 Scope of Report

1.3听听听听听听听听听听听听听听听听听 Research Approach/Sources

2.0听听听听听听听听听听听听听听听听听 Threats, Opportunities, and Outcomes

3.0听听听听听听听听听听听听听听听听听 The State of Global Pay TV

3.1听听听听听听听听听听听听听听听听听 Growth of Pay TV

3.2听听听听听听听听听听听听听听听听听 Trends in Pay TV

3.2.1听听听听听听听听听听听听听听 Consolidation

3.2.2听听听听听听听听听听听听听听 Diversification of Content Sources

3.2.3听听听听听听听听听听听听听听 Operator OTT Services

3.2.4听听听听听听听听听听听听听听 Continued Cord-cutting / Cord-shaving

3.2.5听听听听听听听听听听听听听听 Content Escaping the Expected Delivery Path

4.0听听听听听听听听听听听听听听听听听 Market Disruption: The Emergence of Giant Competitors

4.1听听听听听听听听听听听听听听听听听 Overview

4.2听听听听听听听听听听听听听听听听听 Drivers and Inhibitors to the Emergence of Giant Competitors

4.3听听听听听听听听听听听听听听听听听 The Market Impact of the Emergence of Giant Competitors

4.4听听听听听听听听听听听听听听听听听 Potential Outcomes of the Emergence of Giant Competitors

4.5听听听听听听听听听听听听听听听听听 Conditions Required for Pay-TV Disruption

5.0听听听听听听听听听听听听听听听听听 Market Disruption: Cable Networks and Other Creators Go Direct-to-Consumer

5.1听听听听听听听听听听听听听听听听听 Overview and Evidence

5.2听听听听听听听听听听听听听听听听听 Drivers and Inhibitors

5.3听听听听听听听听听听听听听听听听听 Market Impact of Direct-to-Consumer

5.4听听听听听听听听听听听听听听听听听 Potential Outcomes of Direct-to-Consumer Services

5.5听听听听听听听听听听听听听听听听听 Conditions Necessary for Pay-TV Disruption

6.0听听听听听听听听听听听听听听听听听 Market Disruption: Outsiders Disrupt Pay TV via Acquisition of Content Rights

6.1听听听听听听听听听听听听听听听听听 Overview and Evidence

6.2听听听听听听听听听听听听听听听听听 Drivers and Inhibitors for Outsider Disruption

6.3听听听听听听听听听听听听听听听听听 Market Impact of Outsider Disruption via Content Acquisition

6.4听听听听听听听听听听听听听听听听听 Potential Outcomes of Outsider Disruption via Content Acquisition

6.5听听听听听听听听听听听听听听听听听 Conditions Necessary for Direct-to-Consumer Scenarios

7.0听听听听听听听听听听听听听听听听听 Implications and Recommendations

8.0听听听听听听听听听听听听听听听听听 Appendix

8.1听听听听听听听听听听听听听听听听听 Forecast Methodology

8.2听听听听听听听听听听听听听听听听听 Glossary

8.3听听听听听听听听听听听听听听听听听 Company Index

听

Table of Figures

Mapping of Potential Outcomes
Global Forecast of Pay-TV Subscribers by Region (2013-2018)
Global Pay-TV Subscriber Share by Region, Mid-2014
Global Pay-TV Subscriber Share by Region, Mid-2014
Awareness of TV Everywhere by Country (2014)
Reasons for Canceling Pay-TV in the Next 12 Months
Likelihood of Cancelling Pay-TV in the Next 12 Months
Chromecast Users (2014)
The Impact of Market Polarization
Average ARPU by Size of Service Provider
Premium Service Subscriptions by Size of Service Provider 鈥� U.S.
Premium Service Subscriptions by Size of Service Provider 鈥� Germany
Drivers and Inhibitors for Large / Multinational Competition
The Market Impact of Large / Multinational Competition
The Impact of Direct-to-Consumer Offerings
Drivers and Inhibitors of Direct-to-Consumer Offerings
Revenue Comparison of User Paid and Advertising OTT Models
Market Impact of Direct-to-Consumer Offerings
Video Consumption by Platform (2010-2014)
The Impact of New Entrants on Content Licensing and Service Offerings
General Drivers and Inhibitors for New Entrants
Drivers and Inhibitors for Online Player Entrants
Drivers and Inhibitors for Current OTT Player Entrants
Drivers and Inhibitors for CE Maker Entrants
Drivers and Inhibitors for Retailer Entrants
The Market Impact of New Entrants on the Video Ecosystem
Video Consumption on TV Sets by Source (2010-2014)
Television Services Forecast Methodology

Companies Mentioned:

Amazon
AT&T
BSkyB
Best Buy
Chromecast
Comcast
Deutsche Telekom
DIRECTV
Google
HBO
Hulu
Netflix
Orange
Telefonica
Time Warner Cable
YouTube

License Types:

Single User License (PDF)

This license allows for use of a publication by one person.
This person may print out a single copy of the publication.
This person can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
This person cannot share the publication (or any information contained therein) with any other person or persons.
Unless a Enterprise License is purchased, a Single User License must be purchased for every person that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

听

Site License (PDF)*

This license allows for use of a publication by all users within one corporate location, e.g. a regional office.
These users may print out a single copy of the publication.
These users can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.
These users cannot share the publication (or any information contained therein) with any other person or persons outside the corporate location for which the publication is purchased.
Unless a Enterprise License is purchased, a Site User License must be purchased for every corporate location by an organization that wishes to use the publication within the same organization.
Customers who infringe these license terms are liable for a Global license fee.

听

Global License (PDF)*

This license allows for use of a publication by unlimited users within the purchasing organization e.g. all employees of a single company.
Each of these people may use the publication on any computer, and may print out the report, but may not share the publication (or any information contained therein) with any other person or persons outside of the organization.
These employees of purchasing organization can include information given in the publication in presentations and internal reports by providing full copyright credit to the publisher.

*If Applicable.

91制片厂